ratecards 2010 - WEKA Mediengruppe München

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Deadlines The basic medium for entertainment at home Edition Initial sale date Ad deadline Copy/artwork delivery deadline Events 02/10 08.01.2010 09.12.2009 14.12.2009 07.01. - 10.01.2010 Consumer Electronics Show Las Vegas 03/10 05.02.2010 13.01.2010 18.01.2010 04/10 05.03.2010 10.02.2010 15.02.2010 02.03. - 06.03.2010 CeBIT Hanover 05/10 09.04.2010 15.03.2010 18.03.2010 24.03. - 27.03.2010 Musikmesse Frankfurt/Main 06/10 07.05.2010 14.04.2010 19.04.2010 06.05. - 09.05.2010 HIGH END Munich 07/10 04.06.2010 07.05.2010 12.05.2010 08/10 09.07.2010 16.06.2010 21.06.2010 09/10 06.08.2010 14.07.2010 19.07.2010 18.08. - 22.08.2010 gamescom Cologne 10/10 03.09.2010 11.08.2010 16.08.2010 03.09. - 08.09.2010 IFA Berlin 11/10 08.10.2010 15.09.2010 20.09.2010 12/10 05.11.2010 12.10.2010 15.10.2010 01/11 03.12.2010 10.11.2010 15.11.2010 We will be happy to keep you updated on the main topics in our monthly editorial preview. Please contact Ms Andrea Rieger • phone: +49 (0)8104-66 84 58 • arieger@wekanet.de
stereoplay – the technical dimension of HiFi MediaFacts Published monthly Regular price € 5.30 Ad rate 1/1 page 4-c € 8,950 Publisher’s statement IVW II/2009 • Print run 52,533 copies • Copies sold 28,354 copies • Distributed circulation 28,808 copies • Subscriptions 8,797 copies You will find the online offer of WEKA MEDIA PUBLISHING GmbH at www.magnus.de Welcome to the future – experience technology and entertainment in a radically new dimension! Reader structure/top target groups Our readers are multipliers who listen and are listened to Men 96.3% Women 3.7% Age: up to 24 years 2.5% 25 up to 29 years 5.4% 30 up to 39 years 17.5% 40 up to 49 years 36.8% 50 up to 59 years 28.3% 60 to less then 65 years 7.0% 65 yeards and older 2.3% Education: Specialist degree, higher education, university 45.4% Final school exam, “Abitur“ 20.4% Further education without “Abitur“ 22.3% Self-employed business owner/company manager/director 7.0% Freelance 5.6% Senior/(highly) qualified executive/civil servant 33.2% Other executive/civil servant 27.5% Specialist 10.7% I am the sole reader of stereoplay 53.2% 1-2 others also read my copy 44.0% 3-4 others also read my copy 1.9% 5 or more others also read my copy 0.9% Subscribers 42.1% Loyal buyers (9-12 issues per year) 25.8% Regular readers (about every 4th-9th issue per year) 18.3% Occasional readers (1-3 issues per year) 12.3% First-time buyers 1.6% Source: stereoplay reader survey 2009; Pre-filter: universe (582 cases = 100%) ➜ index
Page 1 and 2: cONsUMer electrONIcs tHe wHOle wOrl
Page 3 and 4: Editorial concept The basic medium
Page 5: The basic medium for entertainment
Page 9 and 10: stereoplay ad rates and formats 201
Page 11 and 12: AUDIO - HiFi • Surround • High-
Page 13 and 14: AUDIO ad rates and formats 2010 Pri
Page 15 and 16: Deadlines Edition Initial sale date
Page 17 and 18: autohifi - the purchasing and pract
Page 19 and 20: autohifi ad rates and formats 2010
Page 21 and 22: Deadlines The purchasing and practi
Page 23 and 24: Main themes Ad rates Mobile navigat
Page 25 and 26: Special insertions - loose inserts,
Page 27 and 28: Customised publishing & media servi
Page 29 and 30: The technology network for lovers o
Page 31 and 32: Marketing service/market research s
Page 33 and 34: The labs’ test repertoire Enterta
Page 35 and 36: General Business Terms for Advertis

ratecards 2010 - WEKA Mediengruppe München

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