Profiting from a Demographic Shift in the 21st Century
Profiting from a Demographic Shift in the 21st Century
Profiting from a Demographic Shift in the 21st Century
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Second-order order effects– Affluence tends to break traditional sociodemographicconsumption patterns– The products that are brought out forethnic markets are adopted by broaderconsumer markets– Comb<strong>in</strong>ation of time constra<strong>in</strong>ts andaffluence leads to “eaterta<strong>in</strong>ment”