Introducing the EFQM Excellence Model 2010 - North of England ...

2. Strategy Definition Excellent organisations implement their mission and vision bydeveloping a stakeholder focused strategy. Policies, plans,objectives and processes are developed and deployed to deliverthe strategy.2a. Strategy is based on understanding the needs and expectationsof both stakeholders and the external environment2b. Strategy is based on understanding internal performance andcapabilities2c. Strategy and supporting policies are developed, reviewed andupdated to ensure economic, societal and ecological sustainability2d. Strategy and supporting policies are communicated anddeployed through plans, processes and objectives