Read more about marketing plans. - Walsworth Yearbooks

TRAINING WE NEED AND WHEN WE WILL DO IT:Online Ad SalesOnline Sales for ads works about the same as for yearbooks. This tool will let youreach parents and businesses quickly and effectively. It will not replace directcontact with potential business customers, but it can simplify the actual purchasefor business managers and especially parents.Use the power of the internet to promote and sell your ads online, either alone orwith your yearbook.• Use your school’s website, with a link or web banner to the School Store, tosell ads. Parents and businesses can purchase using a credit card online. Youor your adviser must enter your program information in Members Only to getthe link for your school’s website homepage. Parents and businesses canselect an ad from the choices you provide or let them submit their own, andeither you can create the ads or let Walsworth do it.• Use Email Marketing to sell ads and highlight school events.• Mention Online Sales for ads in your Customized Marketing items.24