corporate social responsibility complete report France ... - Orange

1message from Didier LombardChairman and Chief Executive Officerdoes the current economic crisis present achallenge to your corporate socialresponsibility approach?In the current economic environment, practicingcorporate social responsibility is more than ever atthe core of our business strategy. In the face of thiscrisis, it is essential to review our economic models indepth, in order to promote sustainable modes ofproduction and consumption. Information andcommunication technologies have a key role to play:cutting back on paper printouts, limiting travel andpromoting new ways of collaborative working aresome of the possibilities offered to our customers tooptimize their productivity while reducing theirenvironmental impact and improving the workingconditions of their employees.On the strength of this conviction, we are thuscontinuing our approach, which is built around ourCode of Ethics and the international agreements thatwe have signed, especially within the framework ofthe United Nations Global Compact.what are your priorities with respect tosustainability?Our priorities can be summarized in three words:include, preserve, care.- Include: we want to offer the benefits ofinformation and communication technologies tothe greatest number of people without neglectinganyone. To do that, we are developing alternativetechnologies for more isolated areas, we areoffering special packages for people on modestincomes and we are pursuing a “designed foreveryone” strategy aimed at helping seniors anddisabled persons gain access to our productsand services. Through the actions of the OrangeFoundation, we also attempt to foster a greatersense of social purpose and accessibilitythroughout the world.- Preserve: contributing to the protection of theplanet by reducing our environmental footprintand helping our customers reduce their ownimpact.- Care: our goal is to use information andcommunication technologies for the well-being ofpeople. To do that, we will make a constant effortto improve the quality of our services, strengthenour security level and promote the safe andresponsible use of our offerings amongcustomers, in particular by protecting minorsagainst the dangers of improper use of theInternet and mobile telephony. We areimplementing a policy of responsible sourcingwith our suppliers. We are also responding tosociety‟s concerns about the impact ofelectromagnetic fields, not forgetting the respectwe owe our workers, who are the primaryguarantors of the success of our approach.is this approach compatible with your goalsfor economic profitability?Absolutely! Our approach to corporate socialresponsibility and sustainability greatly contributes tothe Group‟s overall performance by promoting thecreation of long-term value. This enables us to bettermanage our risks, it pushes us to innovate and allowsus to seize the opportunities for growth linked tosociety‟s latest expectations. It also helps to optimizeour internal operating methods, making us moreefficient. By saving energy, or cutting down on ouruse of paper, we are not only reducing ourenvironmental impact, we‟re also saving money!