Corporate Social Responsibility (CSR) in Nigeria: western mimicry ...

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In terms of CSR waves, the interviews and web reporting both show7.7 Awarenesswithsignificantaction HighPage26of44CSR in Nigeria: Waves, Issues and ModesAll the interviewees acknowledged that Nigerian firms are engaged inone CSR activity or the other. However, In line with this philanthropicand altruistic understanding of CSR 85 percent of the respondents saidthat there is an awareness of CSR in Nigeria but without significantactions, while 7.7 percent either claimed there is almost no awarenessof CSR or there is high awareness with significant actions, respectivelyas shown in the table below:that the emphasis is more on community involvement, less on sociallyTable2Characteristicoflevel % Low Almostnoawareness 7.7 LevelofAwarenessAwarenesswithoutsignificantaction 85responsible employee relations and almost none existent in relation toMediumsocially responsible products and processes. Only a bank reported ofits social responsible investment product – ethical funds. The top fiveissues reported on the community involvement wave from theinterviews are as shown below:
Table3%TheseCurrentIssuesAddressedcorrespond to what were identified through web reporting8 PovertyalleviationTable4Page27of44analysis (see appendix). When asked of issues they would want46 Provisionofhealthcare 38 Infrastructuredevelopment 31 Sports/ArtsandCulture 23 Education(includingtrainingandskilldevelopment)addressed via CSR the respondents repeated the above issues butsubstituted sports/arts and culture CSR activities with security issues:%TheseExpectedPriorityIssuespriorities, again, mirror the peculiarity of the Nigerian socio-23 Securityeconomic conditions. As expected, most multinational firms operating85 ProvisionofHealthcare 62 Infrastructuredevelopment 54 Povertyalleviation 31 Education(includingtrainingandskilldevelopment)in Nigeria miss out on these priorities but rather focus on either CSRmandates from their home countries or CSR activities that directlyimpact on their businesses (i.e. ‘strategic’ CSR), while sometimesignoring local constructions of CSR. However, these firms arebeginning to respond to local needs, albeit, strategically. In November2002, the British American Tobacco (BAT) Nigeria established a British
Page 1 and 2: Page1of44No. 39-2006 ICCSR Research
Page 3 and 4: Page3of44AuthorsKenneth M. Amaeshi(
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Page 17 and 18: 16Although,someNigerianbanksarebegi
Page 19 and 20: Page19of44socio-economic conditions
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Page 29 and 30: Table5%TheseDriversdrivers are not
Page 31 and 32: ‘SubjecttotheprovisionsofthisDecr
Page 33 and 34: Page33of44Carroll’s model (i.e. e
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Page 37 and 38: Page37of44Frynas JG. 2001. Corporat
Page 39 and 40: Van Tulder, R. and Kolk, A. (2001).
Page 41 and 42: No. 05-2003 Karen Williams, Mike Ge
Page 43 and 44: Banks Website Y/N Terminology Waves

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