Corporate Social Responsibility (CSR) in Nigeria: western mimicry ...

More documents

Recommendations

Info

Page28of44American Tobacco Foundation, the role of which is to identify andimplement community enhancement programmes across Nigeria. Thefoundation has commenced series of Poverty Reduction Projects forunemployed youths in different States of Nigeria. The foundation isalso working with the International Institute of Tropical Agriculture toprovide improved maize seedlings and cassava cuttings to farmersfrom communities of production.These activities targeted at the community and the suppliers (tobaccofarmers) are meant to directly raise the livelihood of thesestakeholders and ultimately the purchasing powers of consumers(mostly youths). BAT Nigeria in the same year introduced anUndergraduate Internship Programme to contribute towards thedevelopment of promising undergraduates and prepare them for life inthe corporate world. This programme, it could be argued, is primarily astrategy for BAT to enhance the quality of its employable labour pool.It could also benefit the wider society in form of knowledge spill overas BAT may not be in a position to employ all the interns. ShellNigeria, also, has a similar programme which it uses to enhance thescience and engineering skills required in the Nigerian oil and gassector. In essence, while indigenous firms are more involved inphilanthropic CSR, the multinational firms are more strategic - their
Table5%TheseDriversdrivers are not unique to Nigeria and have been identified in31 Firm’ssuccessPage29of44CSR activities (e.g. poverty alleviation and capacity building) cutacross both the market and non market environments corporatestrategy (Baron, 1995; Lantos, 2001).The following were identified by the interviewees as the top five maindrivers of (reasons for) CSR in Nigeria:other cultures and national business systems, as well. But the46 Globalization(includingmultinationalinfluences) Competition PublicRelations(branding) 38 Localneeds(communityexpectations)/publicpressuresinteresting thing, here, is how similar drivers across localities give riseRegulation 31to different CSR responses, which further reinforces the argument thatCSR is a socially embedded construct and practice.The respondents all agreed that CSR is necessary in the Nigerianbusiness environment. Some of the reasons they gave for thisresponse include the need for the private sector to complement thegovernment in providing for the people (e.g. through capacity building,
Page 1 and 2: Page1of44No. 39-2006 ICCSR Research
Page 3 and 4: Page3of44AuthorsKenneth M. Amaeshi(
Page 5 and 6: 3Itisimportanttopointoutthattherear
Page 7 and 8: environment,education,employeewelfa
Page 9 and 10: Page9of44frequently engaged force t
Page 11 and 12: itsshareholdersandthushavenolegalre
Page 13 and 14: 13Thisisonlyanapproximation.Thereis
Page 15 and 16: Page15of44networks. The education s
Page 17 and 18: 16Although,someNigerianbanksarebegi
Page 19 and 20: Page19of44socio-economic conditions
Page 21 and 22: Page21of44PR. The questions were al
Page 23 and 24: Page23of44carry out their business
Page 25 and 26: Page25of44CSR as philanthropy in Ni
Page 27: Table3%TheseCurrentIssuesAddressedc
Page 31 and 32: ‘SubjecttotheprovisionsofthisDecr
Page 33 and 34: Page33of44Carroll’s model (i.e. e
Page 35 and 36: Page35of44is suggested that further
Page 37 and 38: Page37of44Frynas JG. 2001. Corporat
Page 39 and 40: Van Tulder, R. and Kolk, A. (2001).
Page 41 and 42: No. 05-2003 Karen Williams, Mike Ge
Page 43 and 44: Banks Website Y/N Terminology Waves

Corporate Social Responsibility (CSR) in Nigeria: western mimicry ...

Create successful ePaper yourself

Delete template?

Save as template?