Applied ResearchConsuming Digital RightsPotts, L. (2009a). Designing for disaster: Social softwareuse in times of crisis. International Journal ofSociotechnology and Knowledge Development, 1(2), 33–46.Potts, L. (2009b). Using actor network theory to traceand improve multimodal communication design.Technical Communication Quarterly, 18, 281–301.Ron in Richmond. (2009, July 16). Comment [Onlineforum comment]. Retrieved from: http://www.amazon.com/tag/kindle/forum/ref=cm_cd_search_res_ti?_encoding=UTF8&cdMsgNo=12&cdPage=1&cdSort=oldest&cdThread=Tx1QUP1NLUY4Q5M&cdMsgID=MxN5IRNPP1Z56O#MxN5IRNPP1Z56OSamuelson, P. (2003). DRM {and, or, vs.] the law.Communications of the ACM, 46(4), 41–45.Spinuzzi, C. (2008). Network: Theorizing knowledge workin telecommunications. New York, NY: CambridgeUniversity Press.St.Amant, K. (2002). When cultures and computerscollide: Rethinking computer-mediatedcommunication according to international andintercultural communication expectations. Journal ofBusiness and Technical Communication, 16, 196–214.St.Amant, K. (2005). A prototype theory approachto website localization: An analytical method fortechnical communicators.” Proceedings of the IEEEInternational Professional Communication Conference (pp.101–107).Sunny Lady. (2009, July 16). Comment [Online forumcomment]. Retrieved from: http://www.amazon.com/tag/kindle/forum/ref=cm_cd_search_res_ti?_encoding=UTF8&cdMsgNo=17&cdPage=1&cdSort=oldest&cdThread=Tx1QUP1NLUY4Q5M&cdMsgID=Mx15LBWMOL9BIPV#Mx15LBWMOL9BIPVSwarts, J. (2009). The collaborative construction of“fact” on Wikipedia. Proceedings of the 27 th ACMinternational conference on Design of Communication.Bloomington, IN: SIGDOC.Thatcher, B. (2001). Issues of validity in interculturalprofessional communication research. Journal ofBusiness and Technical Communication, 15, 458–489.Vaidhyanathan, S. (2005). The anarchist in the library: Howthe clash between freedom and control is hacking the realworld and crashing the system. New York, NY: BasicBooks.Voss, D. & Flammia, M. (2007). Ethical and interculturalchallenges for technical communicators andmanagers in a shrinking global marketplace. TechnicalCommunication, 54, 72–97.Wang, Y., & Wang, D. (2009). Cultural contexts intechnical communication: A study of Chineseand German automobile literature. TechnicalCommunication, 56, 39–50.Wetcoast. (2009). Comment [Online forumcomment]. Retrieved from: http://boingboing.net/2009/07/17/amazon-zaps-purchase.html#comment-544653Zahedi, F., Van Pelt, W. V., & Song, J. (2001). Aconceptual framework for international Web design.IEEE Transactions on Professional Communication, 44,83–103.About the AuthorLiza Potts is an assistant professor of writing, culture,and technology and the co-director of the CeME Lab atOld Dominion University. Her research interests includetechnologically mediated communication, experience design, andparticipatory culture. She has been active in the software andInternet industries since 1994, including positions as a director ofdesign research, social experience strategist, information architect,user interface program manager, and technical communicator.She is the treasurer/secretary of the Association for ComputingMachinery’s SIGDOC. Contact: lkpotts@gmail.comManuscript received 15 October 2009; revised 23 February 2010;accepted 19 March 2010.318 Technical Communication l Volume 57, Number 3, August 2010
Applied ResearchInternational Fair Use?TyAnna K. HerringtonAbstractPurpose: The purpose of this article is to examine pertinent issues regarding theneed for a fair use structure in international intellectual property agreements.Method: The issues in this article were examined using a scholarly methodologybased on legal research and applied analysis and application to the technicalcommunication field.Results: The findings are that fair use cannot be employed in international intellectualproperty treaty development because, to operate, it must retain its necessaryconnection to the U.S. Constitution’s goals and policy.Conclusion: International intellectual property law treaty development shouldincorporate humanistic guidelines that accommodate fair use goals based on universalrights.Keywords: fair use, intellectual property, international law, international humanistictreatmentPractitioner’sTakeaway• The existence or absence of fairuse concepts that affect productdevelopment in internationalwork venues affects technicalcommunication practitioners.• Technical communicationpractitioners should be aware of thedifferences between legal treatmentsof intellectual property that containfair use principles and those that donot.• As international intellectualproperty treaties exist today,technical communicators workingin international venues cannotexpect fair use access to intellectualproducts in support of democraticinteraction.• Technical communicationpractitioners can use their influenceto support the development of afair use structure in internationalvenues.IntroductionTechnical communicators are aware that increasedinternational business and academic collaborationhas had a broad effect on communication methodsand product development. But as international accessand collaboration have developed, so has the law thatinfluences intellectual product access and protection,and the changes in this area may not be obvious.As international law has adapted to allow increasedintellectual product trade and development, scholarsin intellectual property law have begun to discuss theneed for a fair use structure in international intellectualproperty. The work of technical communicators willVolume 57, Number 3, August 2010 l Technical Communication 319
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PresidentMichael A. HughesVice Pres
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