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Labels&Labeling |109<br />

changes and low operational costs,’ comments Jim Hammer,<br />

president of Hammer Packaging. ‘The Variable Sleeve Offset<br />

Printing technology helps us to both lower costs and increase<br />

the quality of our products. Our customers, companies<br />

like Coca Cola and Pepsi, are able to decrease their costs<br />

when they run rolls of labels and shrink sleeves on their own<br />

equipment. And the more we do in-line, the more freedom the<br />

designers get to create an attractive product.’ John Swain,<br />

principal of design company Packaging Arts, agrees: 'Hammer<br />

was able to assist us in migrating our labels seamlessly from<br />

cut & stack to roll-fed by using their Drent Goebel press. We<br />

also benefited by changing our printing process to hex or<br />

expanded gamut. It is nice to have a partner who stays ahead<br />

of the technology curve.'<br />

A high speed UV/WB flexo printing group was introduced<br />

for the VSOP at drupa. The web can be directed into a hot-air<br />

dryer and over the chill roller or directly over the chill roller with<br />

optional integrated UV lamps for curing.<br />

Another example of a wet-glue printer shifting to offset roll<br />

production is German converter Offsetdruckteam Witten GmbH<br />

(ODT). Two years ago, when the company was taken over by<br />

the Ellerhold Group, half its annual 20m euros sales came from<br />

wet-glue labels, mainly for the beverage industry. Responding<br />

to the beverage sector’s move to filmic roll labels and shrink<br />

sleeves, group managing director Frank Ellerhold invested in a<br />

Muller Martini Alprinta 74V variable-size web offset press. The<br />

740mm-wide press has eight offset press units, a flexo unit and<br />

UV curing. It was originally specified with a Muller Martini offline<br />

sheeter, but this was later integrated into the press, along with<br />

in-line lamination and a hot air dryer.<br />

Frank Ellerhold maintains that variable-size web offset offers a<br />

cost-effective alternative to conventional flexo and rotogravure<br />

printing on small-to mid-size labels runs. ‘Here, the quality and<br />

the pre-press costs tipped the scale in favor of offset printing<br />

and the Muller Martini machine.’<br />

ODT also uses the Alprinta 74V to produce wet-glue labels,<br />

as Ellerhold explains: ‘it can print 365 linear meters per minute,<br />

which equates to 20,000 sheets with a 3B machine.’ The size<br />

can be changed in just a few minutes. It is also possible to print<br />

and coat wet-on-wet using conventional printing inks.<br />

Offset mix and match<br />

An option for converters with platform flexo presses is to use<br />

interchangeable offset cassettes in the flexo press line. One converter<br />

which has adopted this approach is Skanem Introl in Poland, which last<br />

year installed a 10-color Gallus RCS 430 press specified with six flexo<br />

stations but equipped to accept offset as well as flexo units (along with<br />

two moveable cold foil stations). The offset printing unit can be deployed<br />

anywhere in the press and can be combined freely not only with flexo,<br />

but with screen printing, hot foil embossing and UV rotogravure.<br />

The RCS offset printing units incorporate individually driven inking<br />

and damping units. During the startup sequence the unit rotates at a<br />

makeready speed of just 1m/min to minimize waste. Ink and water<br />

profiles can be recalled for repeat jobs.<br />

Interchangeable offset units are also now available for the RCS330,<br />

along with UV rotogravure.<br />

Sticking to cassettes<br />

Not all offset press manufacturers have adopted sleeves for<br />

format changes. ‘To achieve a perfect match and drive of<br />

blanket and plate roller we believe that a cassette solution is<br />

still the best solution,’ says Eric Hoendervangers, MD of MPS,<br />

which – interestingly – developed its offset unit jointly with<br />

Drent-Goebel.<br />

‘Cassettes allow us to “open up” all print towers to insert<br />

no-nonsense solid drop-in technologies for flexo, gravure,<br />

hotfoil and screen. These drop-in technologies last forever and<br />

perform also at high speed.’<br />

MPS has retained its ‘solid lock’ technology for the offset<br />

change cassettes as well as its other drop-in technologies.<br />

‘This prevents play in gear positioning and gear marking,’ says<br />

Hoendervangers. ‘No mechanical or software re-adjustment is<br />

required to get the modules up and running.’<br />

Other technologies MPS has carried across to its offset<br />

units include the ‘Crisp Dot’ free running impression cylinder,<br />

claimed to eliminate changes in web tension between<br />

print units caused when the web is pulled through a driven<br />

impression cylinder. Omet is another manufacturer which<br />

has gone down the insert route, choosing interchangeable<br />

Nilpeter MO-4<br />

may 2009 | L&L

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