THE contemporary
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The <strong>contemporary</strong> art market<br />
United States<br />
39.9%<br />
China<br />
21.2%<br />
Germany<br />
10.9%<br />
United Kingdom<br />
10.8%<br />
Italy<br />
2.6%<br />
Other<br />
8.5%<br />
France<br />
0.8%<br />
Brazil<br />
0.8%<br />
Japan<br />
2.1%<br />
India<br />
1.6%<br />
Switzerland<br />
0.9%<br />
Revenue from Contemporary Art Auctions by artist nationality July 2014 – June 2015<br />
© ARTPRICE.COM<br />
Americans and the Chinese, the best performing<br />
nationalities on the Contemporary art auction market<br />
are the Germans (10.8% of the market), followed<br />
by the British (10.7%), the Italians (2.6%), the<br />
Japanese (2%), the Indians (1.5%), the Swiss (0.9%),<br />
the Brazilians (0.8%) and the French (0.8%).<br />
It is difficult not to notice France’s low position<br />
in this ranking. Clearly France does not provide a<br />
sufficiently favourable environment for its artists<br />
to shine in the ultra-competitive global market.<br />
Under-represented in the global rankings, French<br />
artists often emigrate in order to enhance their<br />
chances of survival and success, their home market<br />
being insufficiently dynamic. Although France is<br />
the 4th best national marketplace for Contemporary<br />
art, its turnover is marginal ($35.5 million, i.e.<br />
2% of global turnover) compared with the three<br />
major art market powers. France’s auction market<br />
is particularly lacklustre with more than half the<br />
works offered remaining unsold (56%). Not considered<br />
one of the best markets for the sale of prestige<br />
artworks, the French market maintains a certain<br />
dynamism on the back of a denser and cheaper offer<br />
than other countries 1 .<br />
While the French auction market is stagnating (it<br />
would have completely collapsed a long time ago<br />
were it not for Christie’s and Sotheby’s Parisian out-<br />
1) France represents 10% of global transaction volume<br />
(lots sold).<br />
lets 2 ), the UK’s auction turnover on Contemporary<br />
art has posted an extraordinary growth rate of<br />
74%, confirming London’s growing power on the<br />
global art map (London accounted for 99% of the<br />
UK’s Contemporary art auction turnover). With a<br />
turnover total of $410 million, representing 23% of<br />
global auction turnover from Contemporary art,<br />
the UK belittles the turnover generated on Continental<br />
Europe. It retains its 3rd position in the<br />
country ranking and has considerably narrowed<br />
the gap with China. The previous year, the two powers<br />
were separated by $630 million. This year the<br />
gap is only $130 million.<br />
London is the historical European marketplace.<br />
Christie’s, the world’s most powerful auction operator,<br />
was founded in London in 1766. Today the<br />
firm largely dominates its international rivals on<br />
the Contemporary art sector, accounting for no less<br />
than 37% of the market’s global turnover 3 . After<br />
New York, London is where Christie’s, Sotheby’s<br />
and Phillips generate their best results, often with<br />
the same artists (Peter Doig, Christopher Wool,<br />
Jean-Michel Basquiat, Martin Kippenberger are<br />
the best London performers in terms of turnover).<br />
Nevertheless, London does have a certain speci-<br />
2) The Anglo-Saxon auction houses now dominate France’s<br />
secondary art market. Sotheby’s and Christie’s today<br />
account for 2/3 of France’s Fine Art auction turnover, all<br />
periods combined.<br />
3) Christie’s global turnover from Contemporary art was<br />
$649 million for the 2014/2015 period.<br />
17