THE contemporary
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The <strong>contemporary</strong> art market<br />
400<br />
300<br />
200<br />
100<br />
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015<br />
MOCA – Los Angeles<br />
Piazza May 24th - Milan<br />
Now – Paris<br />
Auction > $3 million<br />
Retrospective – MMK Frankfurt<br />
Auction > $7 million<br />
L.O.V.E. - Milan<br />
ALL – Guggenheim<br />
Him – Warsaw Ghetto<br />
Fondation Beyeler – Basel<br />
Venus over Manhattan<br />
Price Index for Maurizio Cattelan Base 100 in January 2002<br />
© ARTPRICE.COM<br />
Rockefeller Center. By becoming a highly visible<br />
part of the urban panorama of these major cities,<br />
Kapoor succeeded in seducing the general public<br />
and simultaneously earned himself a place in Contemporary<br />
art’s top bracket.<br />
In 2009, Kapoor’s career and market were<br />
further consolidated by a series of exhibitions in<br />
Beijing, Madrid, Los Angeles and Vienna, New<br />
York (Guggenheim). However, his strongest news<br />
was generated by a mobile block of 40 tons of red<br />
wax slowly crossing the five galleries of London’s<br />
Royal Academy on rails. Each time the waxy<br />
block scraped the arches dividing the galleries, it<br />
shed a little of its mass transforming the RA space<br />
little by little. Gigantic and powerful, the project<br />
received a lot of media exposure and undoubtedly<br />
had a positive impact on his auction prices. Indeed,<br />
in turnover terms, that was his best year.<br />
Although Kapoor’s works have generated 28<br />
results above the million-dollar line, his prices<br />
have remained relatively subdued. On the one<br />
hand, more than a third of his works sell for less<br />
than $10,000 thanks to numerous multiples and<br />
prints; on the other hand, his auction record of<br />
$3.9 million 1 is quite reasonable compared with<br />
the summits attained by the likes of Jeff Koons,<br />
Peter Doig and Christopher Wool.<br />
1) Untitled alabaster sculpture (2003), sold by Sotheby’s London<br />
on 1 July 2008.<br />
Maurizio Cattelan –<br />
a pre-meditated career end<br />
Maurizio Cattelan became an artist somewhat by<br />
accident (after working in a hospital and building<br />
furniture, among other jobs), but he became the<br />
most mischievous of the art world’s provocateurs. His<br />
works combine a substantial dose of derision with<br />
a deliberately immature critique of today’s world.<br />
Cattelan belongs to that family of artists – direct<br />
descendents of Marcel Duchamp – who manage<br />
to shake the foundations of the very structures on<br />
which they rely, in order to undermine the accepted<br />
beliefs of the art world and its market.<br />
For his first invitation to the Venice Biennale in<br />
1993, Maurizio Cattelan rented out his space to a<br />
brand of perfume, which duly erected a large billboard.<br />
Two years later, he disguised the owner of<br />
the gallery his show was hosted in, Emmanuel<br />
Perrotin, as a phallic-shaped pink rabbit (Errotin le<br />
Vrai Lapin, 1995). Subsequently invited to exhibit in<br />
Amsterdam, he stole the exhibition of a fellow artist<br />
from a neighbouring gallery, entitling his show:<br />
Another Fucking Readymade!<br />
Maurizio Cattelan rapidly became an expert<br />
in creating provocative and boundary-breaking<br />
events and his career has been riddled with heated<br />
controversy. He attracted public attention in 2000<br />
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