Bounce Magazine February 2016
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FEBRUARY <strong>2016</strong> | ISSUE #40 | FOOD & DRINK<br />
Renowned coffee creators Paddy & Scott’s announce<br />
partnership with award-winning Suffolk businesswoman...<br />
Artisan coffee creators Paddy & Scott’s<br />
have announced ambitious plans to provide<br />
customers with a new interactive experience.<br />
The renowned Suffolk business has teamed up with<br />
award-winning businesswoman Rachel Ducker who<br />
will be in charge of boosting online retail sales.<br />
Rachel said: “I am thrilled about the opportunity<br />
I have been given to work with Paddy & Scott’s.<br />
I’ve always been a big fan of their coffee and I feel<br />
privileged to now be a part of the team.<br />
“Between us, I believe our knowledge and passion<br />
within the industry will take the brand to new and<br />
interesting places.<br />
“We have some very exciting times ahead for the<br />
retail side of the business and I am ready to come<br />
up with some mind-blowing ideas for <strong>2016</strong> - I urge<br />
everyone to watch this space.”<br />
Founded in Earl Soham, Paddy & Scott’s have<br />
organically grown as a company to now boast five<br />
established and thriving coffee shops in Framlingham,<br />
Hadleigh and Bury St Edmunds, as well as operating<br />
in over 45 branded outlets across the country and<br />
over 700 trade outlets. This equates to around<br />
100,000 cups of Paddy & Scott’s coffee being<br />
consumed per day, totalling 320,000 kilos of coffee<br />
per year.<br />
Scott Russell, co-founder of Paddy & Scott’s, said they<br />
now felt the time was right to push further ahead with<br />
online retail sales, admitting: “We’ve been talking with<br />
Rachel for a couple of years now.<br />
“Both Paddy and I like her approach to business and<br />
effervescent personality, but we have been waiting for<br />
the right project.”<br />
Future plans include giving online customers bespoke<br />
offers matched to their tastes as well as food<br />
pairing with a big online marketing drive planned<br />
for Valentine’s Day. The partnership will also see the<br />
launch of a new customer-funded coffee community<br />
where a limited number of members can opt to pay<br />
a small monthly fee to help fund independent coffee<br />
plantations in return for a monthly supply of rarer,<br />
specialised coffees not available to the general public.<br />
Rachel, 29, is a former East of England young<br />
businesswoman of the year and also heads<br />
Apparition Marketing and Design, <strong>Bounce</strong><br />
<strong>Magazine</strong> and The Suffolk Hamper.<br />
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