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Thought Leadership<br />

investing larger amounts in a smaller number of companies;<br />

that much is obvious. The problem is that to diversify, as<br />

an isolated investment strategy, is not all that is needed.<br />

What is important is to also make sure the underlying<br />

investments are of the highest quality.<br />

Buying a diverse selection of rotten vegetables doesn’t<br />

magically make them fresh again.<br />

Investors should always be searching for ways to improve<br />

their odds of success. This can be achieved in two ways:<br />

1. Train to become a proficient investor and select the very<br />

best deals yourself, or<br />

2. Follow professional investors or investment strategies<br />

and invest alongside them through the various<br />

products available.<br />

Going it alone<br />

Deciding to become an angel investor is not a decision to<br />

be taken lightly, but for those that become proficient there<br />

are massive potential returns to be made.<br />

Going it alone means you will source, price, negotiate<br />

and invest in the companies you chose. Berkshire<br />

Hathaway’s Vice Chairman, and arguably one of history’s<br />

most successful investors, Charlie Munger, stresses the<br />

importance of knowing the businesses you are considering<br />

investing in – really knowing them, the market, their<br />

competitors, their plans and achievements made to date.<br />

The more you know about the business, the closer you<br />

can get to accurately assessing its intrinsic value and not<br />

its stock price, which is often a very poor mechanism for<br />

valuing a business.<br />

If you then discover an investment that is trading at a<br />

significant discount to its intrinsic value (this can be the<br />

public or private price being offered), you can decide to<br />

invest. This discount between the market (offer) price<br />

and intrinsic value is essential as it gives you a margin of<br />

safety for the inevitable ups and downs in the price of<br />

that investment.<br />

Follow the leader<br />

These two pieces of investing advice do somehow seem to<br />

be competing requirements:<br />

‘Diversify your portfolio’ and ‘know your sector’<br />

Investing in private companies is difficult. There is a huge<br />

level of choice on offer, and to really ‘know’ the vast array<br />

of sectors required to build that diversification takes a<br />

huge amount of time, dedication and, well, knowledge.<br />

You wouldn’t be alone in asking; how can I diversify<br />

outside of my knowledge base confidently enough to<br />

invest? Well, just as Aristotle, Confucius and Socrates all<br />

believed, real knowledge is knowing the extent of one’s<br />

ignorance; it is vital to know the limits of your knowledge<br />

and invest accordingly.<br />

If you wish to invest in discrete investments but do not<br />

have the time, knowledge or connections to source, price,<br />

negotiate and invest in the opportunities yourself, you<br />

can invest alongside other angel investors in a syndicate.<br />

However, care should be taken as to how best to gain<br />

exposure to these investment opportunities. One option<br />

is to invest alongside angels on an investor-led® platform<br />

such as SyndicateRoom, which offers you the same share<br />

class and price as those experienced investors leading<br />

the rounds.<br />

If, however, you are looking to gain exposure to a market<br />

but do not feel you have the knowledge, time and interest<br />

to select and build your own portfolio, investment funds<br />

offer a compelling option.<br />

Funds offer investors access to a wide range of<br />

investments focused on delivering risk-adjusted returns.<br />

Whether actively or passively managed, all funds seek to<br />

diversify by holding many tens of investments in a portfolio.<br />

Exchange traded funds (ETFs) have become extremely<br />

popular because they are transparent, offer significant<br />

levels of diversification, have low fees and provide retail<br />

investors access – something that was previously reserved<br />

for the very wealthy but is now accessible to near all. ETFs<br />

offer a diverse selection and construction of investments<br />

from a single investment into the fund. Active funds aim to<br />

beat the market by generating returns that exceed overall<br />

market returns.<br />

When deciding whether to choose a passive or active<br />

managed fund, returns should always be compared after<br />

fees and expenses. When this is performed, passive<br />

funds often outperform actively managed money. Charlie<br />

Munger recommends having a selection of long-term<br />

ETFs, a passive product, and leaving them alone, as the<br />

practice of frequent rebalancing can erode returns due to<br />

the fees associated.<br />

Options for passive investors to diversify in the early-stage<br />

space are quite limited. It’s possible to invest in an actively<br />

managed EIS fund, but such funds usually only invest in<br />

between five and eight investments each and are generally<br />

single sector. One option would be to invest in a number<br />

of such active EIS funds, but the minimum investment per<br />

fund often exceeds £25,000, sometimes climbing as high<br />

as £100,000, which means you would have to commit<br />

hundreds of thousands each year.<br />

I find this lack of diversification and low portfolio size very<br />

strange. Yes, these high-risk investments have the potential<br />

to yield high returns, if low levels of liquidity, and yet the<br />

number of investments per fund is lower and spans fewer<br />

sectors which increases your risk exposure.<br />

It’s this counter-intuitive behaviour that drove us to build<br />

the first passive EIS fund, Fund Twenty8.<br />

Fund Twenty8 offers early-stage investors the benefits<br />

of an ETF-style approach to passive fund management,<br />

multi-sector exposure and a portfolio approach where<br />

we guarantee at least 28 investments per fund. Each<br />

investment is led by an angel, syndicate or professional<br />

investment fund and Fund Twenty8 invests alongside<br />

them, benefiting from their knowledge and experience.<br />

You can find out more information about Fund Twenty8<br />

and other products we offer at www.syndicateroom.com<br />

EIS Yearbook 2016/17<br />

27

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