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Investment Spotlight<br />

GROWING THROUGH TOUGH TIMES<br />

Par Equity was born out of the financial crisis, but Partner Paul Munn tells Neil Martin<br />

they are now leading the pack as one of the largest venture capital firms in Scotland<br />

Starting a venture capital firm in 2008 might have seemed<br />

like a brave decision, but it doesn’t appear to have harmed<br />

Edinburgh-based Par Equity.<br />

The four founding partners of the firm, Paul Atkinson,<br />

Robert Higginson, Andrew Castell and Paul Munn, have<br />

created a firm which likes to address the challenges of<br />

investment in small, high growth potential companies.<br />

The partners have differing backgrounds, but all have<br />

experience in building, managing and exiting businesses<br />

in a variety of industries as well as personal track records<br />

as investors.<br />

Munn said the firm’s Par Syndicate EIS Fund is unique in<br />

the market as it utilises the experience of long-standing<br />

angel investors.<br />

“It leverages the experience and commitment of angel<br />

investors in identifying and supporting investee companies<br />

for the benefit of passive fund investors,” he said.<br />

“The involvement of experienced investors is a key<br />

ingredient in driving outperformance over the long term<br />

and even more vital given the risk profile of the investing in<br />

high growth companies.”<br />

When searching for companies to invest in, Munn said<br />

they look for businesses “that are doing things in new and<br />

better ways”.<br />

“This could be doing business more quickly, more<br />

efficiently or in a new context,” he said. “Our investment<br />

model harnesses the industry expertise, contacts and<br />

experience of a highly motivated individual investor base,<br />

drawn from successful entrepreneurs, managers and<br />

professionals with directly relevant insights that can be<br />

brought to bear at every stage.”<br />

There are three key stages in the process: identifying<br />

and evaluating potential investee companies; supporting<br />

investee companies post-investment; and, assisting in the<br />

exit process.<br />

Munn said the firm has made a big impact over the last<br />

eight years.<br />

“The breadth of our investment portfolio embracing<br />

hardware, textiles and med-tech as well as software has<br />

shown that opportunities exist for EIS investors beyond<br />

just the digital economy.”<br />

As for engagement with advisers, Par Equity has seen them<br />

become investors as well as introduce clients to the group.<br />

“Par Equity has largely built its investor base directly<br />

through its own network and by word of mouth. It has been<br />

the case that IFAs and investment advisers have been<br />

more likely to invest with us themselves than be a major<br />

source of clients,” he said.<br />

“That is, however, changing and we are actively engaging<br />

with the adviser community based on our emerging track<br />

record, differentiated product and their growing interest in<br />

the EIS space.”<br />

The future, said Munn, looks bright, especially as EIS,<br />

as a distinct asset class, is returning to its purist roots of<br />

supporting early stage risk based investing.<br />

“Par Equity has always been a risk investor viewing the<br />

tax benefits to be a sensible mechanism to address the<br />

lack of capital available to innovative companies. As such<br />

Par is supportive of the recent changes to the EIS rules to<br />

discourage asset-backed, yield-driven products under the<br />

EIS banner.<br />

“As investors and their advisers become more familiar<br />

with the asset class we believe it will grow significantly<br />

as investors seek long-term income and value creating<br />

investments and broaden their horizons from more<br />

traditional financial products.”<br />

EIS Yearbook 2016/17<br />

57

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