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Deputy chairman Nuri Tuna says on
the cooperation, “We are so happy to
work with Karim Rashid. We keep
producing works that will be talked
about with their dynamism. We will
change the line of business world with
Streem.
Karim Rashid defines his simple,
minimal and comfortable design with
these words, “Most of the offices
have Cartesian style disrupting
natural streams conflicting frames
with our organic being. Smoothed
forms produce a friendly, secure and
sedentary mood. It is comfortable,
simple, minimal and human as well.”
Operating Officer of AccorHotels
Middle East commented: “We are
on track to have 50 operational hotels
in the Kingdom with over 13,500
rooms. By 2020 we are quintupling
our network in Jeddah with a fivefold
increase from three existing hotels to
15.”
Granet added: “In order to attract
both business and leisure clientele,
AccorHotels has been focusing on the
development of multi-brand projects;
especially clusters that comprise
midscale and economy hotels and
serviced apartments. A particularly
large-scale project in Jeddah will
introduce a Novotel, ibis and Adagio to
Al Andalus Road, which I personally
believe will become a local landmark as
it combines office, retail and hospitality
components in one of the city’s most
vibrant areas.”
At The Hotel Show Saudi Arabia,
global consulting firm Deloitte offered
further insights into the Jeddah market
discussing “Market performance,
trends and projects in Jeddah and
Makkah” as part of the Vision
Conference program for 2016 and
defined the potential of the city has.
The Hotel Show Saudi Arabia is the
only event where hospitality industry
professionals can source everything
needed to develop, build and maintain
a hotel or restaurant in the Kingdom.
www.thehotelshowsaudiarabia.com.
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