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In Brief<br />

interfaces for specific<br />

languages such as DLL<br />

files for C++ or JAR<br />

files for Java. However,<br />

wer<br />

while considering the<br />

of<br />

API economy, the term<br />

API is much more<br />

generic which include<br />

API<br />

the language API<br />

interfaces, but also<br />

encompasses web<br />

services and any kind<br />

of software interfaces to<br />

business assets. So API<br />

is a more general term<br />

for exposing business<br />

assets, whether they are<br />

data or software or<br />

processes.<br />

Application<br />

<strong>The</strong> DAWN<br />

Programming<br />

Interface<br />

of the<br />

(APIs) are,<br />

customizable software<br />

interfaces that enable<br />

P<br />

once separate software<br />

components to<br />

effectively<br />

communicate by<br />

overcoming the<br />

inherent<br />

incompatibilities<br />

created by differing<br />

ECONOMY<br />

software platforms.<br />

APIs bring in a<br />

different level of<br />

connectivity and data<br />

sharing between multiple<br />

applications, irrespective of their<br />

platforms, data structures and underlying<br />

technologies.<br />

Emergence of API into Technology<br />

We are at the beginning of a new era which can be as<br />

revolutionary for business as that of the Internet itself. <strong>The</strong><br />

90's saw the start of the web, which by the looks of it seem<br />

something big. Those days some believed having a website<br />

was not important, but after 20 years, most people will<br />

agree that a web presence is essential for businesses of any<br />

size. API’s are on that same-level of world-changing<br />

technology as the Web. Soon, businesses won’t be able to<br />

grow, stay modern, innovate and be competitive without an<br />

API strategy, and they will find it difficult to do business, to<br />

leverage customer and partner engagement without it. <strong>The</strong><br />

innovative power of APIs has led to the realization that<br />

APIs can be a critical component of enterprise solutions<br />

that impact the operational bottom line, contributing to<br />

efficiency and growth. This, in turn, has created the API<br />

economy, which is loosely defined as the way APIs can<br />

positively affect an organization’s profitability.<br />

Why the boost in API now?<br />

Recently the number of private and public<br />

APIs has been growing exponentially, with already<br />

13,444 publically available API’s. <strong>The</strong> surge in these<br />

numbers can be associated with mobile devices, social<br />

networking and social content, clever apps, online services<br />

and new software markets such as Google Play, App Store<br />

of Apple. Recently, a survey concluded that 77% of all<br />

Mobile Apps would not exist without API connection,<br />

which acts as backend services of some or the other kind of<br />

data or process access. IoT outlines how everything will<br />

become internet connected and will be all dependent on<br />

API's. Together all these factors are a mixture of<br />

opportunity to gain new customers and link into new<br />

communities.<br />

According to analysts, the number of open APIs is projected<br />

to reach 30,000 by 2017. Furthermore, reports suggest that<br />

the commercial sector is quickly catching up. While “dark<br />

APIs” (i.e., APIs not publicly exposed) are thought to have<br />

a 5times growth rate of open APIs.<br />

<strong>The</strong> API economy<br />

<strong>The</strong> API economy is a new way of doing business, centered<br />

on opening up your business and its assets so that those<br />

assets can be accessed as a platform by third parties. <strong>The</strong><br />

goal is to generate additional business value through new<br />

opportunities, which are accessed through the eco-sphere of<br />

a third party. In a classical sense, API refers to application<br />

Benefits of being part of API economy<br />

<strong>The</strong> standard business strategy followed in the past has<br />

been to guard internal assets and to try to lock in sales<br />

channels. In contrast to the earlier strategy, in the API<br />

economy internal assets are exposed via API’s and enabled<br />

for access by third party businesses. <strong>The</strong> objective is to<br />

enable these third party businesses, in order to generate new<br />

22<br />

| December 2016 |

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