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Insights Success The 10 Most Valuable Cloud Service Provider Companies

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Highlights<br />

BITCOIN<br />

is Acquiring Market in<br />

One Fell Swoop<br />

Giving a surprise to the world<br />

with a bang on, Microsoft<br />

announced that they have<br />

become an active member of the<br />

Chamber of Digital Commerce which<br />

is a trade association that focuses in<br />

promoting distributed ledger<br />

technology known as blockchain.<br />

Enthusiasts of crypto currency will<br />

have an idea about this name as they<br />

are the major trading organization<br />

focusing on how it can be used, and<br />

which possibilities are on the horizon.<br />

By offering a secure and transparent<br />

way for completing financial<br />

transactions and digitally tracking the<br />

assets of ownership, blockchain is<br />

modernizing legacy financial<br />

processes. Before being verified<br />

through cryptography, every recorded<br />

online transaction is tied with the<br />

previous one. This helps in enabling<br />

stocks and bonds trade to be finalized<br />

within minutes as well as eliminating<br />

the need for clearing houses, cutting<br />

costs and also reducing the risk of<br />

fraud. At present, Bitcoin a virtual<br />

currency is one the famous example of<br />

blockchain technology.<br />

Microsoft joins Digital Chamber with<br />

the aim to develop the necessary<br />

regulatory frameworks of blockchain<br />

and distributed ledger technologies that<br />

can be widely used. Various software<br />

giants also approve its efforts in<br />

establishing training and selfregulatory<br />

schemes for assisting new<br />

entrants and grow innovation across<br />

the industry.<br />

Marley Gray, Microsoft’s director of<br />

BizDev & Strategy - <strong>Cloud</strong> and<br />

Enterprise stated that Virtual currency<br />

is already the focus of regulatory<br />

interest at both the state and Federal<br />

level in the US, as well as in other<br />

markets around the world.<br />

All over the world these days,<br />

blockchain technology is acquiring<br />

focus in identifying critical use cases.<br />

Although every business model will<br />

not have the same need for specific<br />

blockchain platforms, yet its flexibility<br />

allows developers and engineers to<br />

scale the solution according to their<br />

needs. On the Azure platform,<br />

Microsoft with their blockchain-as-aservice<br />

business model has ventured<br />

into the world of distributed ledgers.<br />

This doesn’t only provide fast and easy<br />

access to blockchain technology for<br />

developers, but they can also get<br />

benefited from other tools like multifactor<br />

authentication offered by Azure.<br />

Last year in November, Microsoft<br />

32<br />

|September 2016|

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