Why you should focus on iOS Localization

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<strong>Why</strong> You Should Focus On iOS Localization Table of Content Mobile App Localization Is Essential 4 Local Language For Local People 5 <strong>Why</strong> IOS Localization? 6 IOS Localization Is Easier 6 iOS Users Spend More Money 9 IOS Apps Earn More Revenue 10 Entering The Chinese Market Is Less Complicated 10 It’s Better For Beginners 11 phraseapp.com | sales@phraseapp.com | +49-40-357-187-76 | twitter.com/phraseapp | facebook.com/phraseapp | linkedin.com/company/phraseapp
<strong>Why</strong> You Should Focus On iOS Localization When <strong>you</strong> start <strong>you</strong>r app localization project, it can be hard to know where to begin. Stop stalling and start with iOS. This article explains why. If <strong>you</strong>’ve made a resolution list for <strong>you</strong>r business this year, localization <strong>should</strong> be on it. More specifically, mobile app localization. <strong>Why</strong>? Because the app market is experiencing explosive growth. The number of mobile subscribers globally is close to 4.77 billion in 2017 — and they’re becoming more demanding. With millions of apps available, users won’t bother downloading <strong>you</strong>r English app if there’s a local version available. Android localization or iOS localization have become essential. Faced with so many different choices, mobile users are no longer held hostage to the few apps that came with their operating system. They don’t need to book a regular flight, stay in a standard hotel, or call a taxi to take them to the airport. There’s an app that pretty much covers everything and customizes the experience for them. According to KPCB mobile technology trends, we’re now way beyond the tipping point of internet usage. That means that people spend more time on their mobile devices than their desktops. Significantly more, in fact, at 51% and 42% respectively. Add to that statistic that 90% of that surfing time is spent within apps, and it’s pretty clear. Apps are shaping the future, and it’s a worldwide tendency. The majority of anyone old enough to hold a mobile device has one in their hands. But how do <strong>you</strong> make <strong>you</strong>r app popular around the world in different markets with varying tastes? phraseapp.com | sales@phraseapp.com | +49-40-357-187-76 | twitter.com/phraseapp | facebook.com/phraseapp | linkedin.com/company/phraseapp
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Why you should focus on iOS Localization

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