Vinexpo Daily - Review

NEWS
Vinexpo Hong Kong 2016
FACTS & FIGURES
EMERGE
Guillaume Deglise
CEO, Vinexpo
One-on-Wine
with Guillaume Deglise
The Vinexpo CEO talks to Vinexpo Daily about the local
market, and takes us for a trip into the future for a look at
Vinexpo Bordeaux 2017… We started by asking about the
success of the “one-to-wine” business meetings – launched
at this show for the first time.
When you talk to exhibitors,
you realise that this is key
in our offering. It’s probably
the top argument we have,
because firstly, Vinexpo is the
only exhibition to have this
tool. It’s something on which
we invest a lot, because we
have a dedicated team of ten
people calling people prior to
the exhibition and organising
the agenda of both exhibitors
and visitors. It’s a tough job,
but it’s probably the best service
an exhibitor can expect from
an exhibition like Vinexpo. So
yes we are developing it. In
Bordeaux it will be open to every
exhibitor, free of charge. And to
me, it’s the best service we can
offer.
You’ve announced that Spain is
going to be the next country of
honour at Bordeaux. Already
here, some regions of Spain
that have never exhibited before
are here at Vinexpo HK.
What can we expect at next
year’s event in France?
First is to have global presence
for Spain. Just like Italy, Spain
has a huge variety of wines. A lot
of people know the main regions
such as the Rioja and the Ribera
del Duero, but in fact Spain
has much more to offer. They
make brilliant white wines, they
make brilliant rosés, which are
very trendy, they make brilliant
sparkling wines and sweet wines.
So they have all categories, and
our aim is to emphasise the
diversity of Spain, to spotlight
the new Denominacions that
are becoming famous around
the world, to give a lift to some
others, and to help some wines,
such as sherries, which are very
enjoyable wines, to become
more trendy. I am really excited
about giving a push to the sherry
producers. On top of that we
will organise many seminars
and tastings and master classes
on Spanish wines, and we shall
organise a very special Spanish
evening together with Wine
Spectator •
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Xavier de Eizaguirre
Chairman, Vinexpo
Addressing the closing press conference
of Vinexpo Hong Kong 2016, Vinexpo
Chairman, Xavier de Eizaguirre, revealed
the key statistics (up to date on the final day
of the show). Following is a recap of his
official statement:
“This year, there have been more than 450 media
attendees.
There have been 1,300 exhibitors from 33
countries. This is remarkable and we have been
very impressed with the creativity of most of the
exhibitors. The stands were quite remarkable:
creative, innovative – and certainly helping people
to get the message across about each of these
wineries or countries or regions.
In terms of visitors, China is back. And China is
back in quite large proportions. Mainland China
will be the number one market in terms of visitors. It
used to be Hong Kong. Hong Kong is now number
two. What is important is to stress that between
China and Hong Kong, we have around 70% of
our visitors, which amount to around 12,000 in
total.
Besides China and Hong Kong, we have the
traditional other markets such as Taiwan, which is
number 3, Japan, South Korea, and a number of
newcomers which we are delighted to see such as
Malaysia, Vietnam, and even smaller markets such
as Laos and Cambodia, and even Thailand.
This year we have also opened Vinexpo Hong
Kong to visitors from countries other than just Asia.
We have noted a very large participation from
Australia – increasing by 24% this year compared
to the previous edition. We have people from
every continent – form the USA, South America,
the Middle East, and many European countries.
So it shows that Vinexpo Hong Kong is not only
focused and geared to the Asian market but also in
bringing in visitors from all over the world.”
vinexpodaily.com VINEXPO DAILY / REVIEW EDITION / MONDAY 6 TH JUNE 2016 5