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2017 July August Marina World

The magazine for the marina industry

The magazine for the marina industry

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DockMaster ‘returns’<br />

under new partnership deal<br />

MyTaskit, the US organisation known for its comprehensive task coordination<br />

and business management software solutions, has entered into a formal<br />

partnership with Valsoft, a Canadian company specialising in the acquisition<br />

and development of vertical market software companies.<br />

The partnership aims to provide<br />

expanded software solutions to the<br />

marine industry, with DockMaster -<br />

the well-regarded marine business<br />

management software - at the core.<br />

Since 2015, DockMaster has been<br />

known as the operations module<br />

of MyTaskit Pro. As part of the new<br />

partnership, DockMaster will once again<br />

be a stand-alone branded product.<br />

The business alliance gives Valsoft<br />

the rights to the DockMaster brand and<br />

intellectual property, as well as operation<br />

of DockMaster products and services.<br />

The MyTaskit and DockMaster teams<br />

will work together daily, ensuring the<br />

partnership results in continued strategic<br />

development, deployment, support<br />

and integration of both DockMaster<br />

and MyTaskit Pro software products.<br />

Cam Collins, previously senior vice<br />

president at MyTaskit, has been<br />

named president of DockMaster, and<br />

will continue in this role as the leading<br />

executive of operations. Additionally,<br />

Kevin Hutchinson, CEO and founder<br />

of MyTaskit, is joining Valsoft’s board<br />

of advisors. Hutchinson says the<br />

partnership is aimed at continued growth<br />

and enhanced product development.<br />

“When Valsoft approached us,<br />

they were looking to invest in the<br />

continued success of our marine<br />

software products,” Hutchinson said.<br />

“As our discussions evolved, we<br />

found that by committing to a strategic<br />

collaboration, we would be able to grow<br />

the capabilities and demand for both of<br />

our products. This partnership focuses<br />

on delivering more extensive product<br />

solutions to our existing customers<br />

and the marine industry as a whole,<br />

while also opening up opportunities to<br />

partner with other niche marine software<br />

providers.”<br />

Valsoft CEO Ouissam “Sam” Youssef<br />

said his company is looking forward to<br />

a long-term partnership with MyTaskit.<br />

“We approached Mr. Hutchinson<br />

about a partnership between our<br />

two companies to bring back the<br />

DockMaster brand and invest in the<br />

marine industry software leader. We<br />

will carry on Kevin and his team’s<br />

legacy of 100% customer success.<br />

We will continue to work closely with<br />

Kevin, Cam and the entire MyTaskit<br />

and DockMaster team to make sure our<br />

customers have all the tools they need<br />

to compete in today’s technology era.”<br />

Valsoft and MyTaskit have additionally<br />

formed a co-marketing relationship for<br />

MyTaskit Pro’s coordination product,<br />

a task coordination software solution<br />

for marine service companies. This<br />

agreement will support the continued<br />

data integration between DockMaster<br />

and MyTaskit Pro, and both companies<br />

expect future software integrations and<br />

product enhancements to follow.<br />

E: info@mytaskit.com<br />

Digital transformation for modern marinas<br />

“Technology has profoundly changed the way we live, work and do business and marinas are obviously no exception<br />

to this rule. In order to stay in business, we have to embrace change and adapt to new market trends,” says the Croatiabased<br />

<strong>Marina</strong>cloud team.<br />

This is the philosophy and motivation<br />

behind the <strong>Marina</strong>cloud project,<br />

launched at METS 2016 and enjoying<br />

growing interest month on month. The<br />

software has been developed by a<br />

team of experienced marina managers<br />

and IT engineers who have spent<br />

years modelling the best operational<br />

procedures of a successful marina in<br />

the digital age. “Our goal was not to<br />

create ‘yet another marina software<br />

package’, but to provide a complete<br />

digital transformation of the way<br />

marinas do business in the modern<br />

age,” explains <strong>Marina</strong>cloud founder and<br />

CEO Kresimir Zic.<br />

<strong>Marina</strong>cloud delivers three<br />

fundamental benefits to marina<br />

operators: a significant increase in<br />

operational efficiency; a substantial<br />

increase in customer satisfaction;<br />

and ‘numbers’ - exact indicators of<br />

performance, which<br />

help managers run<br />

a business based<br />

on facts and not<br />

feelings.<br />

The software<br />

improves every<br />

single detail of daily<br />

marina operations:<br />

email integration; automatic invoicing;<br />

customer relations; resource planning;<br />

interactive high-quality vector mapping;<br />

contract management with attached<br />

documents; embedded business<br />

intelligence and reporting; smart alerts;<br />

integration with video surveillance<br />

to monitor berth occupancy; and<br />

its unique award-winning ‘proactive<br />

boat care concept’, which is used for<br />

protocol inspection of every boat in the<br />

marina and produces weekly reports<br />

for customers. The system uses Oracle<br />

MANAGEMENT SOFTWARE<br />

Cloud technology,<br />

which the company<br />

believes is<br />

probably the best<br />

cloud technology<br />

available today, to<br />

ensure business<br />

continuity and<br />

protect data from<br />

any kind of digital threats.<br />

The <strong>Marina</strong>cloud team is currently<br />

exploring state-of-the-art technology<br />

like Internet of Things, Business<br />

Intelligence and boat automation and<br />

is finding innovative ways to implement<br />

them in order to enhance marina<br />

operations. The team improves its<br />

product with monthly updates.<br />

<strong>Marina</strong>cloud has recently been<br />

promoted at the MMIAK conference,<br />

Seoul and at Boot <strong>2017</strong>, Düsseldorf.<br />

E: info@marinacloud.net<br />

www.marinaworld.com - <strong>July</strong>/<strong>August</strong> <strong>2017</strong> 57

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