iconannual 2018
Supporting the networking concept of iconvienna the iconbrandannual offers the best place to introduce global potential partners to your latest developments! Covering topics like Branding, Innovation, Smart Cities & Regions 2020, Cooperation & Technology, International Finance & Projects, Energy & Infrastructure & Transport, Branding & IP Rights, Education & Tourism several high-ranked companies, programs, projects and initiatives have been represented.
Supporting the networking concept of iconvienna the iconbrandannual offers the best place to introduce global potential partners to your latest developments!
Covering topics like Branding, Innovation, Smart Cities & Regions 2020, Cooperation & Technology, International Finance & Projects, Energy & Infrastructure & Transport, Branding & IP Rights, Education & Tourism several high-ranked companies, programs, projects and initiatives have been represented.
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Brands<br />
Fotos: Ülle Baum<br />
ISO Plenary Meeting 2017 in Vienna<br />
cultivation, marketing and evaluation of<br />
brands. For achieving these goals standards<br />
should be recognized and applied as the basis<br />
and embodiment of a brand. These standards<br />
determine the quality of brand products and<br />
services leading to a progressive and operable<br />
approach in standardization.<br />
CCDB pays attention to the development<br />
and implementation of standards for brand<br />
products and services so as to consolidate<br />
the foundation of the brand and make them a<br />
symbol for the brand. Along with the development,<br />
standards need continuously revision<br />
in terms of brand innovations and development,<br />
so that the brands and standards<br />
enter the market synchronously.<br />
Pingjun Liu, Bobby Calder, Gerhard Hrebicek<br />
The European Business and Investment Magazine <strong>iconannual</strong> 113
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