2018 Management Seminars in English, St. Gallen International Business School

Topics Distance Learning (Selection)
II. Colloquia
You have to visit 1-2 colloquia (in German
language) à 2 days (Friday-Saturday) in
St. Gallen. These colloquia serve as a compact
representation and appliance of the
learning matters.
III. Distance Learning Modules
The four distance learning modules
cover the whole “International Senior
Management”-knowledge.
Networking
During the Seminars you will get to know
a lot of other participants from different
branches. As a consequence you are having
Program
Education SGBS International Senior Management-Certificate St.Gallen®
the possibility to forge a big, interdisciplinary
network and profit by the experiences
of others.
IV. Project Thesis and Defence
Your Project-Thesis (40-50 pages) should
prove how you would deal with a specific
challenge of your company (structuring the
problem, applying different tools).
Afterwards Defence of your Thesis in
St. Gallen.
For appropriate participants there is the
possibility to upgrade to an academic
“International Executive MBA”.
Course of events: In each case
possible at the beginning of a quarter
Example: Beginn July 10, 2017 Mt 1 Mt 2 Mt 3 Mt 4 Mt 5 Mt 6 Mt 7 Mt 8 Mt 9 Mt 10 Mt 11 Mt 12
July
2017
Aug.
2017
Sept.
2017
Oct.
2017
Nov.
2017
Dec.
2017
Jan.
2018
Feb.
2018
March
2018
April
2018
May
2018
June
2018
Seminars
Strategy-Week Boston*
Leadership-Week Boston
Finance-Week London
Asia-Week Shanghai
* or Seminar in Switzerland
Modules Distance Learning
1 Integrated Management
2 Strategic Management
3 Marketing Management
4 International Management
Project Thesis
Colloquia in St.Gallen
Defence Project Thesis August 25, 2017
Certificate Awarding in the course of our Management- & Alumni-Congress in St.Gallen, 21. September 2018
Strategic management
Recognising strategic turning points gives
alert managers a head start: new concepts
for the challenges to come
The key to competitive advantage: global
strategies for the new millennium
Appreciating the central strategic „plus“
Managing strategic information: Business
Knowledge Engineering
Business units versus corporate group strategy
- ways out of the dilemma
The advanced portfolio approach to identifying
core business
Strategic alliances, international collaboration
Management by intuition, or sophisticated
controlling instruments?
Marketing Management
Building on function and process orientation
Discovering needs: identifying future business,
products and markets
Product life cycle management: creating
an integrated product life cycle concept
Turning product ideas into international
product strategies
Exploiting market potential: recognising
growth potential
„Mass customisation“
Ingredient branding
The key challenge of e-commerce
Financial management
An executive manager‘s financial management
responsibilities
Appraising balance sheets and profit/loss
statements
Rapid achievement of profit targets
Financial management within the immediate
area of responsibility
Timely recognition of planning mistakes
Cost management
The value of consistent cost management
From process cost statement to cost
management
Defining one‘s own cost position
Setting up a profit-boosting program
In/outsourcing: when do investments make
business sense - fixed or variable costs?
Mergers & acquisitions
Assessing corporate value, evaluating synergies,
estimating the risks
IPO: how to float a company on the market
(practical example)
Boosting value; selling a company
Leadership
High-performance leadership systems - the
key components
Personal attitude and cultural diversity:
using management signals to build a culture
The art of managing people: coaching,
encouraging, challenging
Communication, negotiating skills: mastering
conflicts, difficult meetings, agreeing
goals, critisism
Empowerment: what does it really mean?
Personal time management: boosting efficiency
and effectiveness through selforganisation
Work satisfaction and personal motivation:
managing in a climate of uncertainty
St. Galler Business School 27