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38 LET'S DO MENTORING<br />
THE MAGAZINE FOR BUSINESS LEADERS, MOVERS & SHAKERS<br />
Rev up for growth with Let’s Do Mentoring<br />
Lohen, based at Raleigh Hall, Eccleshall, has seen its own performance hit new heights, recording<br />
85 per cent growth and employing four new staff in the last two years.<br />
Mentor, Vince Craig, said: “Lohen was a success<br />
before I got involved but growth had stalled. We<br />
have worked to identify barriers to growth and<br />
to then break them down.”<br />
Founded in 2004, Lohen is run by Andrey Magiy<br />
and is a market leader in the supply and fitting<br />
of specialist performance equipment for the<br />
popular BMW Mini brand.<br />
He was introduced to Vince in 2016 after<br />
expressing an interest in how a mentor could<br />
help Lohen move up a gear.<br />
Andrey explained: “The business was<br />
established but we had hit a bit of a plateau in<br />
terms of profits and turnover, maintaining them<br />
at around the same level for six years.<br />
"I knew that we needed to make the next<br />
leap forward and the offer of support from<br />
a business-minded, independent voice was<br />
available through Let’s Do Mentoring.”<br />
Vince added: “We started with looking at the<br />
basics and asking questions such as what are<br />
your current sales and profits, what do you want<br />
to achieve and what are the barriers to getting<br />
there?<br />
“I see the major benefit as giving Andrey the<br />
space to think about his business, giving him<br />
time to look at the elements that build success.”<br />
Andrey explained: “Having a mentor helps to<br />
give me time to think about business strategy<br />
and get feedback from someone else who has<br />
led a business.”<br />
Mentor, Vince Craig, said: “The Managing<br />
Director’s chair can be a lonely place, my task<br />
was to provide Andrey with a sounding board<br />
and a place where he could discuss ideas,<br />
dismiss some and take the best ones forward.”<br />
Andrey Magiy from Lohen driving success with Mentor, Vince Craig<br />
OUTCOMES:<br />
STAFF<br />
INCREASED FROM<br />
8 to 12<br />
GROWTH<br />
85%<br />
IN THE FIRST YEAR<br />
OF MENTORING<br />
For further information on the Let’s Do Mentoring scheme please<br />
contact Ann Steele at ann.steele@staffordshirechambers.co.uk