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FIVE LEVELS OF MATURITY IN THE<br />

HIERARCHY OF CULTURE<br />

1. Dysfunctional – no defined values,<br />

people are consumed with conflict<br />

and blame.<br />

2. Lagging – no defined values, limited<br />

focus on culture, creating a tired<br />

workplace with issues and little cohesion.<br />

3. OK – no defined values, people feel<br />

comfortable about their work and the<br />

customer experience is a three out of five.<br />

4. Positive – the values have been defined<br />

but are not proactively used. People are<br />

positive and upbeat, and the workplace<br />

is enjoyable.<br />

THE SECRETS TO BUSINESS<br />

CULTURE SUCCESS<br />

5. Alignment – values have been defined<br />

and everyone aligns their behaviours<br />

around them. This is an award-winning<br />

business.<br />

Identifying the invisible parts of culture<br />

and the importance of understanding<br />

the way people see the world was the<br />

focus of Nick Freedman’s conference<br />

presentation. Nick says cultural work is<br />

not just about developing policies and<br />

procedures; it is about connecting with<br />

people.<br />

“When you get on the inside and you work<br />

with people on the level of their values,<br />

their beliefs and the way they think and<br />

feel on a day to day basis, you are working<br />

on a whole different level, you are working<br />

beneath the surface,” he says.<br />

“In doing so, your staff will behave in a way<br />

that aligns with the results you want, and<br />

this will rub off on your customers.<br />

“Ultimately, what happens on the inside of<br />

a business; mindset, behavior, culture and<br />

strategy, is seen on the outsider through<br />

your customer experiences and online<br />

reviews.”<br />

So, how do you reach cultural alignment<br />

within your workplace? Nick says the<br />

journey to alignment has four phases,<br />

starting with awareness. Awareness is<br />

about understanding what is driving you<br />

and what your staff say is important. Find<br />

common ground and use this to define<br />

the six cultural values within your business.<br />

From here, you can come to an agreement<br />

within the organisation as to what values<br />

drive it, shifting these values into a<br />

behaviour by using mottos, for example:<br />

Effectiveness > delivering on the promise<br />

Respect > hearing every voice<br />

<strong>The</strong> next step is application. Ask yourself,<br />

how can we live and breathe these values<br />

in everything we do? What cultural<br />

projects can we implement within the<br />

business to help our staff live and breathe<br />

these values? An example shared by Nick<br />

was morning meditation for particularly<br />

stressful workplaces.<br />

“When you have your people aligned<br />

with those six words and they buy into<br />

it, your business will have a completely<br />

different way of functioning than just<br />

giving someone a policies and procedures<br />

manual,” he says.<br />

Achieving cultural alignment and working<br />

towards a level five culture involves<br />

ongoing effort as the employee lifecycle<br />

is ongoing. Nick says it is valuable<br />

for businesses to not only consider an<br />

individual’s skills and experience when<br />

recruiting, but to also give consideration<br />

towards their values, so you will be able to<br />

find the alignment upfront.<br />

Big Bend By Night offer the following tours and experiences<br />

from their farming property on the banks of the Murray River at<br />

Swan Reach. <strong>The</strong> property is over run with kangaroos and guests<br />

are able to see mobs up close on any of the following tours.<br />

Houseboat mooring is available under the Big Bend Cliffs.<br />

Sunnydale Shearing Show<br />

Riverbank Dinners<br />

Nocturnal Tours<br />

Daylight Cart rides<br />

Platter Lunch<br />

Outback Pub Tours<br />

Bush Tucker breakfasts<br />

E bigbendbynight00@gmail.com<br />

P 0439 004 614<br />

For further information visit<br />

www.bigbend.com.au<br />

8 SATIC. SPRING <strong>2018</strong>

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