Estetica Magazine UK (4/2018)
Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com
Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com
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Shaping Man<br />
Fades, short cuts, long curly lengths – there’s a neverending<br />
choice of hip ’n’ trendy ways for guys to wear<br />
their hair. All aboard this male train to find out more. Maria Weijers<br />
Hair: Alter Ego<br />
Hair: Alter Ego<br />
There are so many ways to cut, style (and now) colour men’s hair, the goal of building a solid male clientele is very<br />
achievable – especially as chaps are now far more style aware and receptive to suggestions and advice. They are<br />
also much savvier. Gone are the days of simply using a shower gel for body, face and hair cleansing needs. Men are<br />
taking a significant interest in the condition of their hair, manufacturers reporting an increase in sales of shampoos,<br />
conditioners, scalp treatments and thickening products targeted specifically for blokes.<br />
82 trends
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