Derby Downtown Lighting & Signage Plan
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02<br />
Project<br />
Communication<br />
ADVERTISING THE DERBY LIGHTING AND SIGNAGE PROJECT<br />
Getting the word out to the <strong>Derby</strong> community regarding the signage & wayfinding project was an important component of the project scope. Although<br />
word-of-mouth and individual/group meetings were an important method of connecting with the community, graphics that advertised major project<br />
milestones and project goals were created and distributed throughout the project duration.<br />
4”x9” project information cards were<br />
distributed during outreach events, and<br />
left behind at <strong>Derby</strong> community locations,<br />
like the Library, and other private and<br />
public destinations within town. Info cards<br />
were also mailed to all residences within<br />
the <strong>Derby</strong> district and its neighboring<br />
communities.<br />
8<br />
<strong>Derby</strong> <strong>Lighting</strong> & <strong>Signage</strong> <strong>Plan</strong>
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