Historic Temple

another Strasburger team developed the
prototype store design for Shell that was
eventually adopted for worldwide use.
Other multinational oil companies sought
Strasburger’s services, and the company
expanded its scope, eventually doing work
in Europe, Asia, the Caribbean, Africa, and
Latin America.
Due to the high demand for ongoing
consulting services, a consulting and research
subsidiary, Cambridge-Myers, conducts market
studies, business analysis, and evaluation of real
estate, management information systems and
distribution logistics. The group also conducts
feasibility studies, customer behavior research,
network planning services, infrastructure
analysis, consumer surveys, efficiency studies
and food service set up. Many of the world’s
largest retail companies in more than fifty
countries have taken advantage of the expertise
offered by Cambridge-Myers.
During the century and a quarter that
the family has started and operated one
successful and highly visible business after
another, Strasburger Farms has almost gone
unnoticed to the general public. The family
business, covering some six thousand acres of
Blackland Prairie, has included farming,
ranching, and grain distribution during its fourgeneration
lifespan.
As the company enters the new millennium,
the fourth generation of the Strasburger family
plays a vital role in setting strategy and directing
day-to-day company operations. The sons, Roy
and Gregg, head up various divisions within the
family’s diverse enterprise, while daughters
Sharon and Susan are active and vocal directors
of SEI. Shirley has provided over a half-century
of guidance to the family and has been an active
player in the development of many of the
subsidiary and affiliated companies that have
made it all so exciting and successful.
The ability to attract the very best talent in
the convenience store industry, retention of top
employees, and Tommy’s vision and
management style have contributed to the
company’s success. The Strasburger legend is
well known in the convenience store industry.
As a result, many talented professionals
representing diverse fields such as distribution,
advertising, broadcasting, manufacturing, real
estate, finance, information services, and
academia have joined the company’s upper
management team.
For over a hundred years, the patriarchal
vision of Henry, Roy and Tommy have turned
the dreams of a young German immigrant into
one of the most successful and respected
companies in Central Texas. As the world
changed, each successive generation changed
the family’s business to adapt to it. When the
world appeared settled and staid, each of them
looked past the sure and the certain and
developed new businesses that answered
needs that were not yet clear to even the
most insightful.
Reinventing the company, charting new
frontiers and defining best practices for
established industries domestically and
internationally have been Strasburger hallmarks.
The early twenty-first century looks remarkably
similar, in that respect, to the early twentieth
century, when it all began.
The new generation of Strasburger
entrepreneurs continues to develop better systems
within the realm of their mature businesses while
envisioning new business models and growth
opportunities on a global scale.
❖
Quix Store.
Sharing the Heritage ✦ 71