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ITB Berlin News 2019 - Day 1 Edition

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BROUGHT<br />

TO YOU BY<br />

ASIA<br />

REGION<br />

55<br />

ROYAL BELUM TARGETS<br />

UNESCO WORLD<br />

HERITAGE STATUS<br />

Royal Belum state park in<br />

Malaysia could soon be the<br />

second location in Perak<br />

to gain UNESCO World<br />

Heritage listing, while<br />

Malaysia’s Taman Negara<br />

is also bidding to be placed<br />

on the list.<br />

The first site in Perak, that of<br />

“Perak Man” was named on the<br />

World Heritage list a number<br />

of years ago, and Royal Belum<br />

is now a hot contender to be<br />

placed on the list, along with<br />

Taman Negara National Park.<br />

With Belum literally meaning<br />

“Land Before Time”, Royal<br />

Belum State Park is still one of<br />

Asia’s best kept nature secrets. It<br />

is part of Malaysia’s largest and<br />

oldest forest reserve – Belum<br />

Temenggor – in the northern<br />

part of the Malaysian Peninsula.<br />

Belum Temenggor is home not<br />

only to an astonishing number of<br />

plants and animals, but to many<br />

orang asli or “aboriginal people”<br />

who having been living in the<br />

forest for millennia. The orang<br />

asli are of Australo-Melanesian<br />

origin, with many of their earliest<br />

burial grounds dating back<br />

10,000 years ago. Semi-nomadic<br />

orang asli villages can be found<br />

today on some of the islands of<br />

Temenggor; they still live in their<br />

traditional way in bamboo huts,<br />

hunting small mammals using<br />

blowpipes, fishing and gathering<br />

plants and honey from the forest.<br />

It is possible to visit a village if<br />

pre-organised through the local<br />

tour guide in advance.<br />

Along with the Taman Negara<br />

National Park, Belum Temenggor<br />

is one of the oldest rainforests<br />

in world, dating back over 130<br />

million years.<br />

The International Union for<br />

Conservation of Nature (IUCN),<br />

is studying the proposal<br />

which was tabled in 2017 by<br />

the Permanent Delegation of<br />

Malaysia to UNESCO, following<br />

which the IUCN provided the<br />

World Heritage Committee with<br />

an evaluation for further action<br />

Hall 26a / Stand 117<br />

CELEBRATE ASIA’S<br />

DIVERSITY – IN PENANG<br />

Throughout <strong>2019</strong>, the Penang<br />

State Tourism will introduce<br />

and promote a new tourism<br />

campaign which aims to<br />

drive visitors to its shores<br />

with more exciting features<br />

and happenings for year 2020<br />

and beyond. The “Experience<br />

Penang 2020” campaign, with<br />

the tagline “Celebrate Asia’s<br />

Diversity”, encompasses<br />

diverse elements of beauty, fun,<br />

amusement, excitement and<br />

satisfaction.<br />

The campaign aims to highlight<br />

all of Penang’s splendour to<br />

visitors locally and abroad<br />

showcasing every aspect of<br />

Penang’s amazing diversity in<br />

culture, heritage, arts, food as<br />

well as its natural surroundings<br />

of lovely sandy beaches and<br />

breath-taking hills.<br />

Penang has long been an ideal<br />

getaway for sun, sea and sand<br />

holiday-makers. In 2008 its<br />

capital, George Town, was listed<br />

as a UNESCO World Heritage<br />

site, featuring Malaysia’s bestrestored<br />

and re-adaptive<br />

traditional architecture as well<br />

as a multitude of heritage trades<br />

and arts.<br />

Penang has been experiencing<br />

an influx of tourists ever since.<br />

The streets have come alive<br />

with boutique hotels, quirky<br />

cafes and recognisable streetart.<br />

Its reputation for good food,<br />

that has long been its hallmark,<br />

has further enhanced. Travellers<br />

the world over flock to Penang<br />

for an immersive experience<br />

of Penang’s cultural diversity<br />

through world-class street<br />

food, vibrant festivals, cultural<br />

and historical treasure troves,<br />

nostalgic old-world charm,<br />

modern amenities, splashy<br />

seaside excursions, and breathtaking<br />

green spaces<br />

Hall 26a / Stand 117<br />

<strong>ITB</strong> BERLIN NEWS • Wednesday 6 th March <strong>2019</strong>

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