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Waikato Business News April/May 2019

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

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WAIKATO BUSINESS NEWS <strong>April</strong>/<strong>May</strong> <strong>2019</strong><br />

33<br />

Clippy makes a comeback<br />

Clippy made a brief return to computer<br />

screens last month.<br />

Introduced in version 8.0 of<br />

Microsoft’s Office suite in<br />

1996, Clippy the animated<br />

paperclip appeared in every<br />

The point of all<br />

technology is to make<br />

life easier for its<br />

users. When it does<br />

precisely that we<br />

become emotionally<br />

attached to it.<br />

version of Office until version<br />

12 was released in 2007.<br />

Just over a decade is not a bad<br />

life for a piece of technology<br />

whose Wikipedia page says<br />

was unpopular with users.<br />

In reality Clippy’s prompts<br />

started out as useful for new<br />

users, but as their knowledge<br />

and experience of the software<br />

grew their need for prompts<br />

ended.<br />

Microsoft has been having<br />

fun with the character in the<br />

years since. The technology<br />

giant gave conference attendees<br />

“Bring Back Clippy”<br />

t-shirts a few years ago.<br />

Last month some Microsoft<br />

wag turned Clippy into an animated<br />

virtual sticker pack in<br />

the technology giant’s Team<br />

videoconferencing software.<br />

But a day later Clippy had<br />

gone.<br />

“A source familiar with the<br />

situation at Microsoft tells The<br />

Verge that the ‘brand police’<br />

inside the company weren’t<br />

happy that Clippy had appeared<br />

in Microsoft Teams, and immediately<br />

ordered the brutal firing<br />

of the anthropomorphic paperclip,”<br />

The Verge reported.<br />

But Clippy’s return from<br />

pasture may have actually<br />

been a clever attempt to get<br />

some column inches and blogs<br />

covering the Team software<br />

solution. I’m writing about it,<br />

aren’t I? For us at Company-X<br />

Clippy’s brief return served<br />

as a fun reminder of just how<br />

far mass-market software has<br />

come since Clippy was retired.<br />

Back in 1997 the digital<br />

revolution was in its infancy.<br />

Although it’s a bit of a generalisation,<br />

it’s fair to say that most<br />

Microsoft Office users were<br />

transitioning from analogue<br />

solutions such as typewriters<br />

to Microsoft Word. Not everything<br />

was obvious to this group<br />

of users, and they needed help<br />

TECH TALK<br />

> BY DAVID HALLETT<br />

David Hallett is a director of Hamilton software specialist Company-X.<br />

to navigate their way around<br />

software packages.<br />

Fast forward more than a<br />

decade, and those users have<br />

either retired or become super<br />

users who no longer need<br />

prompts from the likes of<br />

Clippy. They’ve grown old or<br />

grown up.<br />

The point of all technology<br />

is to make life easier for its<br />

users. When it does precisely<br />

that we become emotionally<br />

attached to it. You see it all the<br />

time with some men and their<br />

cars, or steam aficionados and<br />

steam engines. There’s even a<br />

group who have now started a<br />

petition to bring Clippy back.<br />

Until Microsoft changes its<br />

mind, the only way to hang<br />

with Clippy is to install an old<br />

version of Office on your computer<br />

in compatibility mode.<br />

Entertainment, fashion and<br />

cultural fusion for <strong>Waikato</strong><br />

Women’s Refuge fundraiser<br />

Te Whakaruruhau<br />

<strong>Waikato</strong> Women’s Refuge<br />

will host a gala dinner<br />

and fundraising event on<br />

<strong>May</strong> 30 at Claudelands Events<br />

Centre in Hamilton.<br />

CEO Roni Albert says it<br />

will be an amazing night of<br />

entertainment, fashion and<br />

celebration of the very best of<br />

Māori art, culture and food.<br />

Every ticket bought raises<br />

funds for the refuge to carry<br />

out its vital work of helping<br />

<strong>Waikato</strong> women live a safe and<br />

violence-free life.<br />

“We’ve booked some stellar<br />

entertainment to fill the<br />

evening, including New Zealand<br />

female reggae band NRG<br />

Rising and iconic Kiwi vocalist<br />

and star of musical theatre<br />

Tina Cross,” Roni Albert said.<br />

“Plus, the energetic and<br />

engaging personality behind<br />

The ITM Fishing Show Matt<br />

Watson will chat to the audience<br />

about his latest fishing<br />

antics.<br />

“And we’ll even have a<br />

short fashion show from readyto-wear<br />

clothing label Mitchell<br />

Vincent.”<br />

Master of ceremonies<br />

Frankie Stevens will act as<br />

host for the evening, while<br />

Montana Food & Events will<br />

put on a menu of Māori fusion<br />

cuisine.<br />

The evening will be capped<br />

off with an auction featuring<br />

a range of items, including<br />

bespoke art crafted by some<br />

of New Zealand’s leading<br />

Pictured on left<br />

Frankie Stevens and<br />

Tina Cross right.<br />

Māori artists.<br />

“This is Te Whakaruruhau’s<br />

key fundraising event<br />

of the year. We look forward<br />

to sharing this amazing night<br />

of high calibre entertainment<br />

with the <strong>Waikato</strong> community,”<br />

said Roni.<br />

The Te Whakaruruhau<br />

<strong>Waikato</strong> Women’s Refuge<br />

Saving Rose gala dinner will<br />

be held on Tuesday <strong>May</strong> 30<br />

from 6.30-11pm. Tickets are<br />

$150 each and tables of 10 are<br />

$1400. For tickets and inquiries<br />

phone 07 855 1569.<br />

Phone 07 834 6000<br />

Email lawyers@nwm.co.nz<br />

Web www.nwm.co.nz<br />

Congratulations to Chris Steenstra, our newest Partner.<br />

Chris is an outstanding contract lawyer in our Commercial and Corporate team, the best person to connect with for specialist or<br />

complex matters. Since starting with us in 2005 as a Law Clerk, Chris has honed his legal and business skills overseas, before<br />

returning to his Hamilton hometown in 2012. As a <strong>Waikato</strong> law graduate, our own home-grown success story, and all round great<br />

guy, we couldn’t be prouder.

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