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Waikato Business News April/May 2019

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

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very tough economic conditions<br />

for dairying, Fieldays<br />

Many of the 1100 exhibitors<br />

have begun the often significant<br />

job of erecting sites and<br />

New Zealand National Fieldays<br />

Society chief executive Peter<br />

Nation says staff have inducted<br />

more than 7000 tradespeople<br />

to work on the 114 hectare<br />

property. Meanwhile volunteer<br />

numbers have been expanded<br />

Fieldays’ theme this year<br />

is “Leading Change” and one<br />

United Kingdom delegation<br />

which has extra significance<br />

in the post-Brexit era, while<br />

the many other delegations<br />

include teams from Mexican<br />

and Vietnam.<br />

“Meanwhile China is bringing<br />

out two or three large trade<br />

missions and the Koreans are<br />

“Trade missions are looking<br />

at either distribution in or distribution<br />

out so the platform of<br />

Fieldays enables willing buyers<br />

and sellers to come together<br />

and form trade relationships.<br />

That is why we have the<br />

International <strong>Business</strong> Centre.”<br />

The theme “Leading<br />

Change” relates to Fieldays’<br />

WAIKATO BUSINESS NEWS <strong>April</strong>/<strong>May</strong> <strong>2019</strong><br />

43<br />

Does vulnerability make you weak?<br />

Have you noticed a shift in the language<br />

we’re using in business? Have you<br />

noticed an emphasis on feelings and<br />

being authentic? Have you noticed that<br />

employees at all levels need more than just<br />

a job that pays salaries or wages? Yes, I<br />

certainly have.<br />

Over the last couple of<br />

years, I’ve really seen<br />

a change in the way<br />

we “do” business. Thankfully,<br />

for the better. It feels that we<br />

needed this sea change during<br />

the latest industrial revolution.<br />

More latterly, after significant<br />

world events that have rocked<br />

our own communities, human<br />

beings really want us to be<br />

more “human” and more “vulnerable”.<br />

With that in mind, I started<br />

reading some great research on<br />

vulnerability as, in my experience<br />

when I talked with senior<br />

executives or managers at all<br />

levels, the emotion of vulnerability<br />

is seen as the last bastion<br />

of weakness. Of course,<br />

vulnerability is scary – but it’s<br />

also a powerful and authentic<br />

way to live. According to<br />

author Brené Brown, in her<br />

book Daring Greatly, “vulnerability<br />

is the core, the heart, the<br />

centre, of meaningful human<br />

experiences”. Brown defines<br />

vulnerability as “uncertainty,<br />

risk and emotional exposure”.<br />

Vulnerability is hard. What<br />

can make it even harder are<br />

the inaccurate assumptions we<br />

hold about it – and even more<br />

disconcerting is the impression<br />

that you certainly can’t talk<br />

about vulnerability in a business<br />

environment! Brown shatters<br />

the following three myths<br />

in Daring Greatly:<br />

Vulnerability is a weakness<br />

– according to Brown, the<br />

funny thing about vulnerability<br />

is that we love when others<br />

are open and honest with us.<br />

I have discovered<br />

in life and business<br />

over the years is<br />

that feelings are<br />

our friends, not our<br />

enemy, and the more<br />

we understand about<br />

our feelings, the<br />

stronger we become.<br />

Not weaker.<br />

But when it comes time for us<br />

to share, we sort of freak out.<br />

Suddenly, our vulnerability<br />

is a sign of weakness. Brown<br />

describes vulnerability as the<br />

core of all emotions. “To feel is<br />

to be vulnerable,” she says. So,<br />

when we consider vulnerability<br />

to be a weakness, we consider<br />

feeling one’s emotions to<br />

be so, too, she says. But being<br />

vulnerable connects us with<br />

others. It opens us up to love,<br />

joy, creativity and empathy,<br />

she says.<br />

Some people don’t experience<br />

vulnerability – being<br />

vulnerable isn’t the choice we<br />

have to make. But when we do,<br />

Brown writes, we typically turn<br />

to behaviours that don’t align<br />

with who we want to be. It’s a<br />

bit like a self-fulfilling prophecy.<br />

Have you ever thought,<br />

hey things are going well in my<br />

life, and then you have a pang<br />

of horror that something bad<br />

will happen? Brown describes<br />

this as “foreboding joy”. We all<br />

experience vulnerability.<br />

Vulnerability means spilling<br />

secrets – many of us are<br />

likely to assume that being<br />

vulnerable means spilling our<br />

hearts to strangers or wearing<br />

our secrets on our sleeves. But<br />

according to Brown, vulnerability<br />

embraces boundaries<br />

and trust and that vulnerability<br />

is about sharing our feelings<br />

and our experiences with people<br />

who have earned to right<br />

to hear them. It’s certainly<br />

not sharing everything with<br />

everyone! Being vulnerable<br />

takes courage. But it’s worth it.<br />

Being human means just that<br />

– the value in being yourself,<br />

to connect with others and to<br />

share yourself with your world.<br />

After reading Brown’s book<br />

I started to think about the<br />

application in a business setting.<br />

I always thought opening<br />

up about my feelings at work<br />

made me weak. I never used<br />

to talk about my true feelings,<br />

often just bottling them up<br />

inside – I’m sure many of you<br />

PEOPLE AND CULTURE<br />

> BY SENGA ALLEN<br />

Managing Director, Everest – All about people TM<br />

www.everestpeople.co.nz<br />

reading this can relate. What<br />

I have discovered in life and<br />

business over the years is that<br />

feelings are our friends, not<br />

our enemy, and the more we<br />

understand about our feelings,<br />

the stronger we become. Not<br />

weaker.<br />

<strong>Waikato</strong><br />

Agri<strong>Business</strong><strong>News</strong><br />

Book your<br />

spot in the<br />

<strong>May</strong> issue<br />

Fieldays<br />

a focus for<br />

international<br />

trade<br />

Delegations from nearly 20 countries are<br />

coming to June’s National Agricultural<br />

Fieldays as the Southern Hemisphere’s<br />

largest agricultural event underlines its<br />

reputation as an essential tool in the<br />

country’s trade relationships.<br />

T<br />

By GEOFF TAYLOR<br />

he 49th Fieldays at<br />

Mystery Creek is gearing<br />

up to be another<br />

massive event following on<br />

from last year when despite<br />

Agri<strong>Business</strong> <strong>News</strong><br />

<strong>Waikato</strong><br />

M A Y 2 0 1 7 W W W . W B N . C O . N Z F A C E B O O K . C O M / W A I K AT O B U S I N E S S N E W S<br />

attracted its second highest<br />

attendance ever.<br />

putting two entries into the<br />

Innovation Centre.”<br />

this year to nearly 300 for the<br />

June 14 event.<br />

two underling goals which are<br />

growing agriculture through<br />

vital element of that is leveraging<br />

off Fieldays’ international<br />

innovation, internationalisation<br />

and education and bringing<br />

town and country closer<br />

together.<br />

Call the team<br />

on 07 838 1333 or<br />

email info@wbn.co.nz<br />

representation, says Peter.<br />

“We have nearly 20 countries<br />

coming to exhibit or<br />

visit.”<br />

He says this includes a<br />

The “pillars” of internationalisation,<br />

innovation<br />

and education are represented<br />

at the event through the<br />

Continued on page 4<br />

Peter Nation.

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