1 - BRAND BOOK [2018 August]

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Creative Guide 58 EXAMPLES P.O. Box 631, Station A Toronto, Ontario, Canada M1K 5E9 T 416-289-5000 centennialcollege.ca Stationery Centennial College Brand Guide Bruce Williams Director Marketing and Communications 941 Progress Avenue Toronto, ON M1G 3T8 Tel | 416-289-5000, ext. 7144 brucewilliams@centennialcollege.ca Mailing Address: P.O. Box 631, Station A Toronto, ON, Canada M1K 5E9 facebook.com/centennialcollege twitter.com/centennialEDU linkedin.com/company/centennial-college centennialcollege.ca Front Back
Creative Guide 59 E-signature Setup Refer to the email signature template to create your custom email signature, and follow the provided instructions to add your signature in Microsoft Outlook for PC or Mac. EXAMPLE Centennial College Brand Guide EXAMPLE You must use the official Centennial E-signature. Failure to do so will be considered non compliance with our brand standards. E-blast Broadcasts E-blast broadcasts to any Centennial community should utilize Centennial-branded graphics. We can create custom graphics to help convey your message in an impactful and professional manner. DO NOT include any additional graphics or text format without the assistance of the Marketing and Communications department
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BRAND GUIDE BOOK 2018 JULY 20, 2018
Page 3 and 4:
Centennial College Brand Guide 2018
Page 5 and 6:
What is a Brand? 5 It’s a logo, r
Page 7 and 8: Why Brand Matters 7 1966 Warden Woo
Page 9 and 10: Our Services 9 What we do Behind ev
Page 11 and 12: Our Services 11 out. We conduct bot
Page 13 and 14: What is our Brand
Page 15 and 16: What is our Brand 15 Brand Position
Page 17 and 18: What is our Brand 17 Using Centenni
Page 19 and 20: What is our Brand 19 Adding Your In
Page 21 and 22: What is our Brand 21 Nomenclature A
Page 23 and 24: What is our Brand 23 Centre for Aca
Page 25 and 26: Style Guide 25 We advocate the use
Page 27 and 28: Style Guide 27 No space before or b
Page 29 and 30: Style Guide 29 Capitalization Use C
Page 31 and 32: Creative Guide
Page 33 and 34: Creative Guide 33 Logo Safe Zone Th
Page 35 and 36: Creative Guide 35 Correct Logo Usag
Page 37 and 38: Creative Guide 37 Download Logos Ce
Page 39 and 40: Creative Guide 39 Departmental and
Page 41 and 42: Creative Guide 41 Fonts Headlines,
Page 43 and 44: Creative Guide 43 Franklin Gothic U
Page 45 and 46: Creative Guide 45 WEB FONTS Anton i
Page 47 and 48: Creative Guide 47 Open Sans - Bold
Page 49 and 50: Creative Guide 49 Primary Colours -
Page 51 and 52: 1327_FEB18 Immigration, Refugees an
Page 53 and 54: Creative Guide 53 Photography Photo
Page 55 and 56: Creative Guide 55 Candid Candid sho
Page 57: Creative Guide 57 Corporate Templat
Page 61 and 62: Creative Guide 61 PowerPoint The Ma
Page 63 and 64: Digital Properties
Page 65 and 66: Digital Properties 65 The blog post
Page 67 and 68: Digital Properties 67 Accessibility
Page 69 and 70: Digital Properties 69 Social Media
Page 71 and 72: Digital Properties 71 Mock Disaster
Page 73 and 74: Digital Properties 73 Brand Integra
Page 75 and 76: Digital Properties 75 EXAMPLE Cente
Page 77 and 78: Digital Properties 77 Web Elements
Page 79 and 80: Digital Properties 79 Desktop Initi
Page 81 and 82: Digital Properties 81 Mobile Displa
Page 83 and 84: Design Terminology 83 Design Termin
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1 - BRAND BOOK [2018 August]

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