The 10 Influential Marketing Leaders 2019

E
Improving Profitability of Businesses
through Effective Marketing
arketing is one of the essential components of business growth. It plays very important role in imprinting the
Mvalue of the brand on the customers. Marketer leaders are the one who ensure and decide marketing goals for the
business and its accountability. To be effective market leader, it is essential to understand the needs of the buyers.
Leader should market something as a solution to the problem of the customers. The quality of the marketing is been judged
by the customer’s satisfaction. Influential or impactful marketing is the art of communicating to vast amounts of people, in a
simple and easy way to understand, what one’s products or services are and how they can make their lives better.
Being a master marketer requires potential to increase the overall productivity of any business. We live in a time where any
business can become a brand if executes all marketing effectively. Marketing leader should be able to motivate and inspire to
others in the team and he/ she should also be able to guide them for the efficient marketing so as to reach out to larger people
with something valuable. Life is about interacting with others and the task to be influential marketing leader is to be able to
convince people the merits of one’s products and services in a meaningful and graceful way.
If one is able to master the art or skill of marketing, one can have a shot at winning at life, because through this way one has
the potential to create impact in the lives of the people. People are always ready to trade their money for the things they find
more valuable than spending money somewhere else. To be effective marketing leader one should also utilize latest
technology, social media strategy, consumer research, consumer management strategy to one’s advantage. One should be
prepared to adapt to the evolving trends and should be flexible in one’s approach and strategies to incorporate the most
effective ways into one’s marketing strategy.
The most essential component of being influential marketing leader is to have excellent oral communication skills. Excellent
communication skills have the potential to develop the affinity between the marketing person and customers. Language