Franchise Asia April 2017

FRANCHISE INTERNATIONAL

MALAYSIA 2017

Why?

Event Calendar & Venue

ACTIVITIES DATE VENUE

ONLY

Exhibition

12 - 14 May 2017

Dewan Tun Razak 4, PWTC

Reception Night

12 May 2017


International

Franchise Conference

13 May 2017

Dewan Tun Hussien Onn, PWTC

Opening Ceremony

13 May 2017


Franchise Business

Matching

12 - 14 May 2017


Franchise Consult

Session

14 May 2017


Job@Franchise

14 May 2017


,

10 am -6 pm

Free

Entry !!

Online Registration:

www.mfa.org.my/fim2017 | +603 - 2697 1557

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MESSAGE

From Franchise Asia

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What’s Your Franchise Outlook?

Success in life is achieved by following the good path – the path paved with hard work and the

best intentions. The journey of a successful franchise business may not be easy, as there will

surely be obstacles along the way. However, people can learn a lot from those who made the

journey and lived to tell about it – especially in the franchise world.

Many people see franchising as their stepping stone to success for a number of reasons:

to earn money, improve their lives, or just make a difference in the lives of others. Follow a

successful business model today, create your own tomorrow. In fact, franchising is so popular

these days that the outlook for 2017 and beyond is extremely bright. Just listen to what our

consultants have to say about USA, Australia and Latin America.

The franchising industry is also expected to grow in terms of employment, output, and gross

domestic product (GDP) in the coming years. Naturally, more franchise stores equals more

available jobs and more income. With a little bit of patience and perseverance on your part,

you may just understand how much today’s top business achievers have gone through to

achieve their status. For more information on how the franchising industry will look in the

future, you can visit the FIM2017 from May 12 to 14 at PWTC, KL.

To your franchising success.

John Lim

Publisher

Thiagarajan

Editor

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06

FRANCHISE VIEWPOINT

Franchise Financing Matters

Selecting the right funding strategy is

more important than ever

Contents

2017 Vol 33

09

INTERVIEW

The Key Success Factors

In Sustaining an Eye Level

Franchise Business

Joseph Lee,

Eye Level Country Manager

12

SOTHYS: Setting the Standards

of Professional Beauty Care for

More Than 70 Years

Cheryl Lee,

Managing Director, SOTHYS Malaysia

14

SPECIAL

Tea Wars 2017

Chatime vs tealive

A present-day version of the Boston

Tea Party

18

SHOWCASE

30

33

27

INTERNATIONAL FOCUS

Franchising Outlook for

Australia 2017

This sector is the distribution

method of choice for some 1,120

systems

Franchise Outlook for USA in

2017

Franchising in the U.S. has enjoyed

decades of consistency on numerous

levels

The Latin American–South East

Asia Connection

A story yet to be written

36

LISTINGS

150+ Hot Franchise Brands to

Choose!

64 EVENT CALENDAR

Franchise Viewpoint

Franchise Financing

Matters

By Fred Wu

CEO

GE Consult Asia Sdn Bhd

Riding the wave on Startup & SME Promotion Year 2017 is

something that local entrepreneurs, startups and SMEs should

do. With the recent entrepreneurship segment announced

in Malaysia’s Budget 2017 by Prime Minister Datuk Seri

NajibRazak, fellow entrepreneurs should know how they can

leverage on the entrepreneur-friendly RM200 million from the

Working Capital Guarantee Scheme (WCGSS) Fund specifically

allocated to startups and RM6.7 billion that is allocated to

develop SMEs.

So, let’s get down to the business.

franchise even if the franchise business exists abroad but not

local. But of course, there are still financing options available

in Malaysia for qualified businesses and individuals, therefore

selecting the right funding strategy is more important than ever.

Let’s be creative when thinking about franchise financing options.

Despite the perception of public and rumours on the news,

financing options are available, both Government and private.

Beside the financing options from Government, there are

If you are about to start a franchising business, be it a

franchisor, master franchisee or franchisee, you have made

a right move. Given that you are going to create or buying a

proven system for business success, it is unsurprising that

you should not only make a considerable investment, but also

making your own plans, making key financial decisions and

considering a series of legal settings. Wondering if you are

prepared to start a franchise?

First, let’s think about the financing options.

The financing environment is always a challenge, in my

experience, particularly if you are trying to finance a startup

6 Franchise Asia • 2017 Vol 33

Franchise Viewpoint

also financial institutions, crowd funding providers, venture

capitalists, angel investors and individuals who are not affected

by the current economy and still have money to lend. What is

more, however, there have been some changes from traditional

business funding procedures in the SME industry. For instance,

the recently announced Securities Commission Malaysia (SC)’s

regulated peer-to-peer (P2P) financing framework is a good

example, making Malaysia the first country to regulate P2P

financing in ASEAN.

The good news is that because franchising business is always

recognised as a proven formula into a successful business than

simply starting up something from scratch; and undoubtedly,

many investors and lenders are happy to provide you a decent

amount of initial investment provided you have created a unique

and proven franchising business concept or have been accepted

by a reputed local or foreign franchisor. In my observation,

nevertheless, there is also prearrangement in that you may need

to find at least one-third of the total startup funding by yourself

as the investors or lenders may lend you only the other twothirdor

half for your business requirement as a business loan.

Preparations for Financing

Funding available for starting or growing a local business

in Malaysia should increase considerably ensuing the

announcement of Startup & SME Promotion Year 2017. While

tight credit rules continue still, funding is available out there

for those come with solid business plan, sound financing

strategy, good credit and patience to ride out lengthy business

pitching and approval process. I have summarized here several

financing considerationsthat startup franchise business owners

and franchisees can explore before approaching any investors

and lenders.

Consideration 2: Think About Equipment Leasing

Dividing the total capital expenditure (CAPEX) you would need

for funding is a profound decision – by having five parts or more

such as franchise fee (if any), equipment, inventory, property

and operation expenditure (OPEX), to get started using different

sources to fund your entire franchise setting, instead of trying

scarcely to secure only one source. For instance, equipment

rental or leasingmakes financing more accessible particularly

when your initial equipment investment is significant.

Consideration 3: Assistance from Franchisors (or Franchisees)

While considering certain legal requirements applicable to your

franchise business, due diligence is another consideration to

prove for the funding of a franchise business. For example,

as a potential franchisee, ask yourself if you have spoken

and checked with your franchisors for discounted or deferred

franchise fees or alternative inventory sourcing? As a potential

franchisor, did you seek recommendations from several

franchisees in the same system that how they came to funding,

material sources and contacts?

Let’s go back to the basic for your financing matters.

Before approaching a bank, investor or others for your financing

requirements, you must have these two fundamentals to

beattended carefully:

Consideration 1: Think Like an Investor

Most investors and lenders whom I met before always seek

for minimal risks and good risk mitigation planning, making

them feel comfortable beyond the Ringgits and cents. More

importantly, they would prefer a realistic plan pitching for more

funding rather than an impracticable plan seeking lesser. That

said, a detail action plan that clearly states the capital required

to start and expand a franchise business according to precise

business objectives and initiatives on a month-to-month basis

is essential.

Franchise Business Plan & Related Documents

A well prepared 3-year franchise business plan together with

practical and extendable business model and sound financial

forecast is extremely important. Not forgetting the powerful

7-minute pitching deck – it is your essential fundraising tool

which concisely articulates important enquiries from potential

investors about your business. Lacking one any bank, investor or

others will not consider to fund your business.

Good Credit History

Getting funding undoubtedly requires a good credit history, be it

from a bank, a financial institution or an investor. What is credit

score? In brief, your credit score is what banks use to evaluate

and determine the credibility of your financing application

through their internal credit score measuring method. In other

words, your chances of securing a business loan from banks

may vary on the bank you choose. Unquestionably, a good credit

Franchise Asia • 2017 Vol 33

7

Franchise Viewpoint

history comes with higher credit score which correlates not only

to interest rates for your business loan, but also higher chance

for application approvals from government funding agencies,

financial institutions, venture capitalists or angel investors.

You can get a copy of your credit score report from the Bank

Negara Malaysia (BNM)’s Central Credit Reference Information

System (CCRIS) or other locally well-established credit reporting

companies such asRAM Credit Information and Credit Tip-Off

Sdn Bhd (CTOS).

Various Franchise Financing Options

(a) Financing from Bank Sources

Commercial Banks

Although securing funding from commercial banks remain

challenging in Malaysia, specifically to those who have less

than two years of business operations. Even so, most of the

commercial banks have special sections that deal with SME

financing or business loan which is avaluable source of free

advice for your franchise business particularly if you are a

budding franchisor (not in favour of franchisees). They provide

crystal-clear financing features and requirements about

SME fundingwhich can help if you intend to build a franchise

business. Lending rates would range from a certain percentage

per annum, based on the funds approved. So, you may start

talk to a bank though there is never a guarantee that you will be

approved for funding.

(b) Financing from Non-Bank Sources

Equity Crowd Funding (ECF) & Peer-to-Peer (P2P) Financing

As the first country in ASEAN introducing a regulatory framework

to facilitate equity crowdfunding (ECF) in 2015, startup

entrepreneurs who do not have access to traditional financing

methodsare now accessible to alternative mechanism for capitalraising

to their innovative new franchise businesses. The idea

of ECF fundraising is that allows startups and small business

to obtain funding through small equity investments from a

considerable number of investors by using online portals to

facilitate transactions of investments. The six officially registered

ECF platform operators including FundedByMe, Ata Plus,

Crowdo, Eureeca, EquitypitchIN and Crowdplus. Asia have fully

operationalized in 2016. Furthermore, there is a tremendous

growth of business mentoring programmes in Malaysia, and

startup franchisors and franchisees may consider participating

the programmes.

Government Initiatives for Startups & Small Businesses

In Malaysia, there are quite number of government loans

available in recent years, to help the SMEs to start or grow

their businesses. The Malaysian government has pledged

several beneficial financing schemes on the startup costs for

new businesses. There are several types of Government loans

currently open for application currently including Graduate

Entrepreneur Fund, Young Entrepreneurs Fund, Shariahcompliant

SME Financing Scheme (SSFS), Fund for Small and

Medium Industries 2 (FSMI2), Green Technology Financing

Scheme (GTFS), and Intellectual Property Financing Fund etc.

Conclusion

All in all, there are plenty ways to finance a new franchise. Let’s

be creative, and be prepared for some careful research while

exploring the financing options that best suit you and your

business model. Although the financing climate has become

more challenging and difficult due to softening global economy

and tightening credit cycles, there are still funding options

available for the right person. Let’s ask anyone you think might

be helpful in your franchise research counting the franchisor

or franchisees in the same segment for any recommendations

and options that might be useful to you. Start planning early

is essential while constantlyadjusting your action plansbefore

deciding on a franchise opportunity. Have fun and good luck.

Franchisors

If you are securing a franchisee opportunity, your potential

franchisor will undeniably be a good stop for your consideration

in terms of financing options as many franchisors have ongoing

business relations with fewer banks. Moreover, they may have

favourable relations to shorten the application process, enabling

you to start operations sooner. In recent years, as credit facilities

tightened, I have seen many local franchisors started to offer

incentives to help local entrepreneurs get funded through

various helpful initiatives including discounted or deferred

franchising fees, options to buy-back after 12 months of

operations, debt financing and many more – in a way reducing

your upfront costs on franchise setup, offering peace-of-mind

cash flow to keep your business operations running.

Fred Wu is the CEO of GE Consult and Editor

of GEC Business Review, with over 13 years of

SME consulting and business plan experience

in Malaysia and Asian regions. Prior joining GE

Consult, Fred held several senior managerial

positions in large corporations such as Head of

Marketing Communication for Eastern Decorator

Group where he managed extensive brands

include AKEMI, Cannon, ELLE, Angry Birds,

Hello Kitty, FIFA World Cup etc.

EMAIL fred@geconsult.org

HP: 012-339 8449

BLOG: www.geconsult.asia

TWEET www.twitter.com/fredwvictor

LINK www.linkedin.com/in/fredvictor


Interview

The Key Success Factors

In Sustaining An Eye Level

Franchise Business

At Eye Level, helping children learn isn’t just good business, it also empowers the next

generation for a truly bright future. Eye Level offers excellent business opportunities in more

than 22 countries to those who have passion and ambition in education! What does it hold for

Eye Level franchisees in Malaysia? Joseph Lee, Eye Level Country Manager elaborates.


9

Interview

■ Describe how Eye Level can fulfil the

passion in children education while assist your

franchisees make comfortable returns

One who comes on board the Eye Level franchise business will

certainly enjoy a fulfilling experience. Why wouldn’t they? Since

the business revolves around providing a holistic education

system to children while reaping immense satisfaction from

seeing the children grow, excel and enjoy their learning

experience with Eye Level. With the right location, marketing

approach, Eye Level program and philosophy knowledge, and

constant parent communication, a franchisee is set to enjoy

comfortable returns within just a year and a half of operation. In

doing so, the franchisee isn’t alone in the business. We have field

staff from the operations and training areas to provide ongoing

support throughout the franchisee’s business. This ensures that

the franchisee is on the right track towards earning returns while

fulfilling this wonderful passion.

■ Why has Eye Level franchise model been

successful and what is being done to set itself

apart from the competition?

Firstly, Eye Level is an enrichment program developed by Daekyo,

a leading educational service provider that was founded in 1976

in South Korea. What makes Eye Level different is our educational

principle where students learn at their own pace. This step is

important as we need to prevent a learning gap among students,

even though learning could be taking place in a same place.

Our aspiration is to diagnose the learning needs of our students

independently, hence creating an individualized learning plan that

is most effective with the aim of crafting generation of problem

solvers, critical thinkers and lifelong learners. We call this system

Self-Directed Learning, or for short, SDL.

Secondly, in line with the Kurikulum Bersepadu Sekolah Rendah

(KBSR) in the Malaysian primary school system which focuses

more on teaching “Higher-Order Thinking Skills” (HOTS) than

“Lower-Order Thinking Skills” (LOTS), Eye Level has come up with

robust curriculums based on research, thus serving as a model

throughout the world. The Eye Level curriculums help students

learn both LOTS and HOTS and apply these skills in and out of

school. While LOTS lead students to memorize concepts, HOTS

train them to synthesise and analyse information and knowledge

to solve problems and make decisions. Students need to be

equipped with HOTS for the later stages of their lives after

schooling. It is particularly true in today’s society where analytical,

critical and creative minds are in demand more than ever before.

We have franchisees who are sailing with success in their journey

with Eye Level. It took them about a year to achieve success and

enjoy the rewards of being a well performing franchisee. With

the proven methodology, philosophy and direction, all it takes to

generate and retain more and more students is the right mindset

and approaches.

■ What are your goals for Eye Level in the

next few years and how do you plan to grow

your business?

We aim to continue to nurture more students with the benefits of

Eye Level’s programs and methodology. We also aim to retain our

students so they will stay on in our programs and reap the benefits

in the long term. To do so, we will have continuous nationwide

marketing plans and events to publicize our brand. We also brush

up our field staff’s program and center operation knowledge in

order to provide concrete support to all our franchisees. In terms

of business expansion, we are seeking capable and ambitious

individuals who have what it takes to start an Eye Level business.

We expect to have more centers by the end of this year.

■ How do territories work for your franchisees?

Our franchise is available for locations based on specific

demographics and developmental status of the location. There

is no territorial radius. Locations will be discussed and explored

between us and the interested candidates. So long as there

is still market to grow the Eye Level brand, the location will be

deemed potential.

■ Do you think the weakening ringgit could

create a setback for your franchise programme?

An education franchise business is not just about making a profit

but also providing a wealth of rewarding experience in terms

of educating children for a better future. One of the most ideal

business outlooks in the education franchise is the growing

demand for supplemental educational services.

An Eye Level business is evergreen regardless of the challenging

situations in Malaysia. Yes, most businesses will be affected by

the weakening Ringgit. However, when it comes to children’s

education, parents will not give that up so that their children


Interview

will be imparted with solid academic foundation and positive

learning attitude, to which Eye Level nurtures both these areas.

Eye Level program fees are inclusive of all learning materials like

the worksheets, teaching tools and student bag, which makes

it affordable for parents. Of course, to make this business a

success, one must not only possess great passion in children

education but also the belief in the Eye Level philosophy and

programs. It is through our philosophy that sets us apart from

other education centers.

franchisee does preparations like ensuring that student folders

and necessary items are prepared and in place, as well as

ensuring that the center is clean.

During class hours, a franchisee ensures that students are

learning effectively and the assistant instructors are delivering

the class and home works properly. Class time management is

managed too. At the same time, a franchisee will communicate

with parents by providing brief feedback when the students are

leaving after class. After class hours, students who are absent are

contacted to find out the reason for their absence and to arrange

for worksheet collection.

A franchisee also spends time to manage students’ progression

and plan for marketing and center activities. These tasks can be

assisted by the Center Manager too. To maintain good knowledge

in the programs and business operations, a franchisee also

attends trainings, workshops and meetings at the Eye Level

headquarter office.

■ Why should someone choose Eye Level

franchise over other similar franchises?

In an increasingly competitive world, academic achievement is at

the forefront of parents’ priorities for their children. Therefore, the

demand is there for this business to work well as long as what is

offered is uniquely different from the rest.

Besides, Eye Level is an established brand which garnered

numerous awards and recognitions by Daekyo over the years.

What’s better than to be with the best in the business of making

kids smarter? If you desire a dream venture to make a difference

for children, then Eye Level is the best business opportunity

for you. With over 40 years of enriching experience in children

education, we share our in-depth market insights and the best

advice to guide your business successfully.

We provide free ongoing training, operation and marketing support

by outlining guidelines and ideas which franchisees can apply easily

to grow and sustain their business. Well researched and updated

materials like our worksheets, teachings tools and marketing

collaterals are provided throughout the business as well.

Well performing franchisees enjoy perks like marketing subsidies,

awards and the Korea study trip in which franchisees get

together in Korea to learn from one another and to broaden their

perspective in the business.

■ Can you tell us about the day-to-day

responsibilities of an Eye Level franchisee?

Typically, a franchisee starts operation in the afternoons and

closes the center in the late evenings. Before class hours, a

■ What types of qualities do you look for in

potential franchisees?

A person who possesses not just the passion for children and

teaching but also a strong will to succeed and grow sustainably.

The person should also be optimistic and open-minded to be

able to manage challenges and changes. Experience in children

education will be an added advantage. We have franchisees who

came from different career backgrounds.

■ What would you tell potential franchisees

that may be unsure about the financial burdens

of starting a franchise?

An interested candidate should have sufficient investment for

the set-up and marketing capitals. Ideally, in the first year of

operation, a franchisee should be able to hit breakeven point

with less than 100 subject count through active initial marketing

efforts supported by us. Then, gradually, the franchisee will enjoy

the returns from this business.

■ Can you explain your financial assistance (if

applicable)?

This is offered by the Malaysian Industrial Development Finance

Berhad (MIDF) for Bumiputera and non-Bumiputera candidates

and Perbadanan Nasional Berhad (PNS) for Bumiputera

candidates only. The approval of the financial assistance is given

by these bodies subjected to their terms and criteria. Interested

candidates should contact the representatives of these bodies to

find out more.

■ What advice can you offer new franchisees

on how to increase their chances for success in

the educational childcare business?

Start the business with a bang by investing in marketing activities

especially in the first year of operation. Of course, student retention

is important to sustain the business growth. This can be well

managed with constant parent communication. Last but not least,

continuous grasp of the Eye Level program and operation know-how

would surely contribute a great deal to the business sustainment.


11

Interview

SOTHYS: Setting the

standards of professional

beauty care for more

than 70 years

Cheryl Lee

Managing Director,

SOTHYS Malaysia Sdn Bhd

SOTHYS is renowned for bringing advanced skin care and expertise to consumers exclusively

through professional spas worldwide. From Paris to New York and across the globe, SOTHYS

is dedicated to the Beauty Industry. A global brand that transcends continents and cultures,

represented in 15,000 beauty institutes and spas, and 13 subsidiaries in over 120 countries

worldwide. Now you can be part of its success too. Cheryl Lee, Managing Director of

SOTHYS Malaysia tells us more on SOTHYS’ licensing programme.

■ SOTHYS has gained so much traction in the

beauty segment. What do you think has been the

unique selling point of SOTHYS in this regard?

Knowledge and know-how are the top priorities at Soredec,

Sothys’ research subsidiary in Brive, France. Soredec applies

scientific principles to the fine art of beauty in order to develop

products perfectly matched to Sothys’ “efficient, safe and

pleasant” trilogy motto for real results.

Customer care and empowerment are the two big why the brand

is a recognised expert in cutting-edge beauty treatments and

providing innovative solutions in the professional aesthetics

world. We provide a luxurious premium service that includes

facials, body massages, and other skincare treatments to

pamper our precious patrons who are sophisticated and who

appreciate the finer things in life. Our SOTHYS Salons aim to

treat our esteemed clientele to a luxurious, sensory experience

that immerses them in the five senses of touch, sight, smell,

hearing, and taste.

In terms of business, the dedication and generosity in knowledge

and resources sharing takes the SOTHYS Premium Salon

partnership to greater heights. We are dedicated to develop and

empower our people; building a culture of ordinary people with

extraordinary characters.


Interview

■ Can you describe the ideal licensee for

SOTHYS? What skills or attributes are required

to be successful?

A visionary leader who takes full ownership of the business results,

and adhere to Sothys’ core values of integrity, customer first,

people focus, entrepreneurial, accountability and well balanced.

and a return of investment within one year. Together we build a

loyal base of satisfied customers by nurturing genuine and longlasting

relationships; always with a goal to open a second, or

third salon – or even a Retail Store.

Join the SOTHYS family by becoming our trusted partner and

together we can work hand in hand to develop your Premium

Salon to its ultimate potential.

■ What are your goals for SOTHYS in the next few

years and how do you plan to grow your business?

We wish to transform more lives through business empowerment,

and people development in leadership. Our goal is to develop a

pool of leaders whom will be able to inspire and motivate young

entrepreneurs, and change lives. We aim to have 120 premium

salons with each generating yearly revenue above million dollar

within 2 to 3 years.

■ Can you share a SOTHYS licensee success

story that can inspire new licensees?

“As an entrepreneur, I was surrounded by people who strongly

believe success is always measured by money and fame. When I

was let down by a trusted partner in my other business, and little did

I know that I could count on SOTHYS. The business partnership in

SOTHYS totally changed my perception towards entrepreneurship.

And understand the importance of the right partnership. SOTHYS’

core values really impressed and gave me hope again. I want to

thank my salon staffs, SOTHYS Management and staffs, and other

SOTHYS Premium Salon owners, who selflessly cared and gave me

the courage to walk out from the lowest point in my life. This was

my ray of HOPE,” so said Nicole Lee, SOTHYS Million Dollar Partner.

■ Can you tell us about the initial investment

and on-going expenses needed to open and

operate a SOTHYS business? Are you offering

any financial incentives or deals?

Start-up capital is around RM250,000 – RM300,000 and yearly A&P

budget. Numerous incentives include trip incentive and rebates.

■ What kind of support and assistance provided

by SOTHYS for new licensees?

As a SOTHYS partner, YOU make the executive decisions in running

your salon, from customising the interior decor in line with the

SOTHYS aesthetic, to hand-picking and recruiting your own staff.

As your mentor in a supporting role, we provide you the resources

you need to succeed in your business, such as offering your staff

professional training at our beauty academies to transform them

into the expert beauticians that are our SOTHYS Girls; who are

Gold Badge certified by Sothys Malaysia. We also support with

marketing campaigns across the country to further elevate the

status of the SOTHYS brand and your Premium Salon.

■ How soon can a licensee see a Return on

Investment? Can you share with us about your

SOTHYS’ profit potential?

Our history of excellence, established presence in Malaysia and

strong branding identity has garnered wide media exposure and

public knowledge of the SOTHYS brand. Our standing as one of

the best beauty brands in Malaysia translates to a high walk-in

For more information on SOTHYS' Licensing Programme, please contact

Irene Yeoh at 603-62078801 or email: irene.yeoh@sothys.com.my

You can also view the franchise key details on page 41


13

Special

Bryan Loo, CEO of Loob Holdings (image country of Business Today)

TEA WARS 2017

Chatime vs tealive

By Troy Franklin

COO, World Franchise Associates (WFA) – Southeast Asia

A lesson in history…

On December 16, 1773 a group of demonstrators known as

the Sons of Liberty, in Boston, in the area of the new world

that was then known as British America and is now the state of

Massachusetts, USA, staged a demonstration in response to the

Tea Act of May 10, 1773. There, they destroyed an entire shipment

of tea sent to the new continent by the East India Company.

That event became known as the Boston Tea Party and was a

significant event in the growth of the American Revolution. Three

years later on 4th July 1776 a group of 12 colonies known as the

Continental Congress declared for Independence.

owner/franchisor. This local master franchisee has declared

and initiated its plan to become an independent operator and

Chatime competitor, trading in the same beverage category of

the franchise sector with a new Malaysian home grown version

of the bubble tea/beverage concept, known as tealive.

A Present-Day Version of the Boston Tea Party

240+ years thereafter a modern day commercial version of the

Boston Tea Party appears to be playing out in Malaysia, as the

local master franchisee of the internationally known Chatime

tea shop franchise has broken away from the Taiwanese brand


Special

Chatime’s Growth in Malaysia

According to the many news articles that have been published

since the beginning of the year there were 165 Chatime outlets

operating in Malaysia at the end of 2016 with the first Chatime

having opened in 2010. This works out to an average of more

than 27 Chatime outlets opened each year since the brand was

launched in Malaysia. To put this growth figure into perspective

as relates to the beverage retail franchise segment of the local

F&B industry, it is interesting to examine the growth of some

of the other well-known international brands operating in the

beverage sector. Coffee Bean & Tea Leaf opened in Malaysia

in 1997 and according to their Malaysian website they now

have 75 outlets operating in Malaysia. Starbuck’s entered

Malaysia a year later in 1998 and according to various reports

had 225 outlets heading into the last quarter of 2016 and

have announced plans to open another 30 outlets across the

country in 2017.

Assumptions Based on the Exceptional Pace

of Growth

I believe it is fair to say that the Chatime growth numbers for

Malaysia would be considered as exceptional by any standard

of measurement and this result could have only been achieved

by both the Taiwanese owner/franchisor and the Malaysian

What We Already Know

While the jury is still literally out on the dispute between

Chatime’s Taiwanese owner/franchisor and the Malaysian

master franchisee, it is evident that there are already some

clear losers as a result of this dispute. Without weighing in on

the main dispute between the two parties in this franchisor/

master franchisee relationship, or seeking to asses which

of the two parties will come out on top in the dispute, it is

apparent that the Chatime local sub-franchisees and the many

Chatime customers that they have been serving over the past

seven years have been impacted negatively by this dispute.

Furthermore, such a messy and litigious breakup is a blemish

on the overall reputation of the local franchise industry in a

country that has one of the best government initiated franchise

industry regulatory and support systems anywhere in the world.

master franchisee working together during the initial launch

stages and for an extended period thereafter. Furthermore, this

type of growth could not have happened without the parties

having done many things right in terms of the launch and

development of the brand, the identification and selection of

local franchisee and the effective operation of the individual

Chatime franchises in terms of the offering of Chatime’s

products and services to the Malaysian customers consistently,

once the many Chatime outlets started operating.

Chatime’s Malaysian master franchisee obviously actively

and successfully promoted the Chatime franchise opportunity

to the individual franchisees over an extended period and

in doing so would have made many positive representations

about the Chatime brand based on literature obtained from

the Chatime owner/franchisor and modified for local use.

Chatime franchisees would have taken up the franchise

rights for Chatime based on these representations and with


15

Special

the expectation that they would benefit by being part of the

Chatime “global” brand and from the local support of the

Chatime master franchisee and they certainly would not

have expected when joining the Chatime franchise system

to be caught up in a dispute between the Taiwanese owner/

franchisor and Malaysian master franchisee.

Caught in the Middle

Conflicting stories have surfaced in the news regarding the

number of Chatime franchisees that are going to follow the

Malaysian master and convert to tealive and the number that

are going to remain with Chatime, with some reports indicating

that all but four Chatime franchisees will be converting and

Chatime toppings

others stating that as many as 50 will be sticking with the

Chatime brand. Regardless of which side the franchisees

pick, the reality is that this situation is completely beyond

their control and that they are caught in the middle and are

effectively “victims” of the dispute. Furthermore, while most

of the franchisees may be good “retail” operators of the

Chatime outlets capable of effectively managing the day to

day operation of their franchise outlets, many may be small

family owned operators that are not necessarily capable

or competent when it comes to the matters being disputed

between the parties and therefore it may be difficult for them to

make an educated decision and the difficulty in doing so may

cause them significant stress and discomfort, not to mention

the distraction and any unexpected time and costs to seek

independent advice.

Hey, Where Did My Chatime Go?

With 165 outlets operating in Malaysia day in and day out

for 365 days a year, Chatime was obviously serving a lot of

drinks to a lot of people, many of whom would have been loyal

Chatime customers. These customers would have been loyal

to Chatime because they believe in the brand’s products and

services and were consistently satisfied with their experiences.

Regardless of how tealive stacks up against Chatime in terms

of the menu offering and the quality of their products and

services, there are going to be many loyal Chatime customers

who are going to be surprised to see their regular Chatime

location disappear, or be replaced by tealive and disappointed

that they can’t indulge in their Chatime product of choice and

only time will tell if the Malaysia owner will be able to retain

these customers and also get new customers and build and

grow the tealive business with the same level of success that

they achieved with Chatime.

International Franchise Relationship Lifecycle

In my presentations and talks, I often compare franchisor/

franchise relationships and agreements to marriages and

long term relationships, which have their ups and downs and

require a tremendous amount of hard work and commitment

by both parties for the relationships to continue flourishing. I

also talk about the five different phases of the International

Franchise Relationship Lifecycle and in the case of these Tea

Wars it appears that the franchisor/franchisee relationship

has deteriorated beyond repair into a messy divorce at the

fifth stage of the Franchise Relationship Lifecycle which is

probably the most difficult stage in the relationship to have

this happen, as at this point there are obviously many children

(the franchisees) involved who are going to be impacted by the

acrimonious split.


Special

What’s Next?

At the time of writing this article the outcome of the dispute

remains unclear and it appears that we may have to wait for

some time to determine if the Malaysian master franchisee

achieves the same hard fought independence that the Sons of

Liberty and Colonial Congress experienced in the New World

in the 1770s, or if the Taiwanese owner/franchisor will prevail.

It will be interesting to revisit this again once the dust settles

from the legal battle and more information regarding the

outcome is available to the public.

Conclusion

As mentioned at the start of this article, my intent isn’t to side

with one party or the other, or express a view or opinion as

to which party is right or wrong. What I have shared with you

herein are my personal views and opinions based on what I

have seen and heard about this dispute to date and my many

years of experience in international franchising working with

and consulting for both brand owners/franchisors and master

franchisees. I suppose that depending on one’s personal

experiences and perspective, one could easily argue for one

side or the other or perhaps even take the position that both

parties to the dispute are

right and both are also

wrong. It isn’t my intention

to try to influence the

readers in either direction

but perhaps this article can

serve as a cautionary tale

for both brand owners/

franchisors and master franchisees to consider when they find

themselves in a disagreement or dispute.

Troy has more than 25 years of

experience in senior executive positions

in international franchising and business

development working directly with and

consulting for both franchisors and master

franchisees across the various sectors

of the franchise industry including F&B,

retail and services. Troy’s experience

spans across more than 70 countries

and multiple regions including extensive

experience in the Asia Pacific Region and across the Indian-Sub

Continent, Europe, the Middle East and parts of Africa. Troy has

spoken at leading franchise expos and events internationally and

his broad experience and exposure lends itself to his presentation

topics which are founded on his real world experience.

Email: troy@worldfranchiseassociates.com

Mobile: +60192101909

Skype: tfranklin


17

Showcase

Success with Eye Level

“I Am The Key” Approach

Eye Level begins with a core concept of having every child believe, “I am the key.” Only when

an educator sees the learning challenge from the child’s perspective – the Eye Level – is he or

she able to set appropriate goals and tailor a program to attain them, one successful step at

a time. One such center that is making it happen in teaching this core principle is located at

Section 9, Bangi, Selangor operated by Franchisee Umi Sabriah Bt. Haron.

■ How did you first find out about Eye Level?

My journey with Eye Level started when my initial intention to

become a franchisee of a different learning centre in Malaysia was

a letdown. I then found out about the Eye Level franchise. Upon

attending the franchise orientation talk, I fell in love with the Eye

Level programs. Looking back, I believe that the earlier experience

was a blessing in disguise and God had better plans for me.

■ When did you start operating this business?

I started on 25th July 2016, on my 37th birthday. I believe

that it was the best day to create a new chapter in my life. I

hope that in the following years, it will grow as one of the best

learning centers in Bandar Baru Bangi and its surrounding areas.

■ What made you decide to venture into the Eye

Level franchise opportunity?

I love teaching and early childhood education which made me

pursue a Diploma in Montessori Education after I completed my

Masters in IT study. My friends and family members encouraged me

to start a Montessori school to pursue my dream. However, without

any experience in running a business, I felt that starting a business

from scratch was too overwhelming. So, taking up a franchise would

be the right decision. Daekyo Malaysia, the franchisor has been

helpful in all aspects of the setting up my business.


Showcase

■ As a new franchisee, how has your journey in

this business been so far?

It has been great and promising. I look forward to new challenges.

I am still learning and improving on business management and

communication skills. I have to manage my staff, parents and

students. The experience can be overwhelming but when I see the

faces of my smiling students enjoying their time in my center, I

know that this is a worthwhile journey.

■ What are the challenges that you face

throughout the set-up, the commencement

and current operations of your center?

Initially, the main challenge was the financial constraint in the setup

stage when there were some unforeseen expenses. Currently,

some of the issues are hiring the right staff, overall center

management and extra effort in marketing. Another challenge is

balancing my business and personal time with family.

■ How do you cope with these challenges?

I am grateful for the support from my family members, especially my

husband. He has been my pillar of strength, believing in my dreams

and always encouraging and supporting me. To cope with the

challenges in executing marketing activities, I did a lot of reading,

asked many questions from entrepreneurs, other franchisees and

Eye Level staff to gain confidence and encouragement.

■ What are the marketing and promotional

tools which would work effectively to promote

this business?

I believe that online and social media are effective. I am happy that Eye

Level is active in online marketing. My strategy is to reach out to our

target customers, which are pre-school and primary school students

from middle to high income families. I placed flyers in restaurants,

bookstores, residential areas and popular community park. Banner

and buntings were used to create awareness. The Referral Program

by HQ was to encourage existing parents to promote the program

to friends. Organizing events like award ceremony to appreciate

students is important to enhance their learning experience here.

The bottom line, marketing should be done consistently and we

must never stop promoting.

■ What are the benefits and support that you have

enjoyed from the business and the Franchisor?

All HQ staff members have been helpful. There were constant

meetings to foster positive relationships. I learned a lot from other

franchisees too. We are connected through social media, so we know

that we are not alone, and we have each other to help and encourage

us in this journey. The business gives satisfaction in my work life.

Everyday, I look forward to growing my center and giving the best to my

customers. Financially, I have a long way to go, but as I successfully

reached the monthly targets I set, I believe that I am on the right track.

■ What would you say are the Unique Selling

Point of the Eye Level programs?

The Eye Level goal shapes the unique approach on how students

learn. The individualized coaching system and self-directed

learning are something new to some parents.

The Critical Thinking Math in the Eye Level Math program is a

unique approach. Personally, I have not seen any other learning

centers in Malaysia that offer such comprehensive and structured

syllabus in critical thinking as what Eye Level offers. The Eye Level

English program has a comprehensive approach to reading and

writing through a step-by-step comfortable pace for students to

improve their command in English.

■ What is your advice to those who are interested

to take up the Eye Level franchise business?

To be successful in the education field, I strongly believe that you

must have the passion in teaching and early childhood education.

You have to learn continuously, be humble, have an open mind,

remove any negative perspectives and treat others kindly. Learn

and read a lot on various related topics, be it early childhood

education, entrepreneurship, marketing, business management

or sales. You have to keep yourself updated on current issues

in education and discover how Eye Level can be a part of the

education players in Malaysia.

My final advice, if you do have the passion, just go for it! Step out

of your comfort zone, chase your dreams and turn it into reality.

■ How do you see yourself in this business in 5

years’ time?

My goal is to become one of the best centers in Malaysia with

300 subject counts or more.I also aim to develop my teaching

assistants to become leaders in their work. I wish to continue

nurturing self-directed, highly motivated and confident students.

KEY FACTS

Company name:

Eye Level

Address:

50-G-2, Wisma UOA, Jalan

Dungun, Bukit Damansara,

50490 Kuala Lumpur

Phone: 016-2622 767

Website:

www.myeyelevel.com

Facebook:

facebook.com/EyeLevel.Malaysia

Franchise fees: RM11,000 (4 subjects) /

RM13,000 (5 subjects)

Royalty:

Available upon request

Estimated initial capital: RM90,000 – RM96,000

For more information, kindly contact

Ms. Carolina Keong

Franchise Recruitment & New Center Support/Manager

016 2622 767 or email carolina.keong@myeyelevel.com


19

Showcase

Panchavati Gaurav, the Flagship Brand of Panchavati Group,

serves 100% Pure Vegetarian Gujarati & Rajasthani Cuisine in

the form of unlimited Thali. Panchavati Gaurav is the ultimate

choice for family get-together, occasions or for celebrating any

festival.Our trademark style of serving traditional Thalis with

love & affection are reminiscence of Indian Culture. Panchavati

Gaurav is a unique blend of traditional experience with new

possibilities when it comes to hospitality and food. Our motto is

to satisfy our patrons in every possible way.

Mr. Radhakrishna Chandak, Owner of Panchavati Group of

Hotels, Motels & Restaurants brought the idea of Traditional

Thali to Nashik, Maharashtra, to give the consumers a taste of

Rajasthani hospitality. The first outlet, outside Nashik, opened

in 1982 in Mumbai. Mr. Rahul Chandak, Managing Director

of Panchavati Gaurav further expanded the brand taking it to

high streets and malls, and in 2014 Panchavati Gaurav started

franchising in India. With regards to their plans for international

expansion Mr. Rahul Chandak said “With two decades of

experience in India and with more than 30 Panchavati Gaurav

outlets now operating across 12 cities and more on the

way in 2017, the time is right for us to turn our attention to

international expansion.

“Our business model, including our menu range, recipes, store

design, ambience and service standards are tested and proven

and have been perfected over many years and we have an

experienced and capable team dedicated to supporting our

international partners with the launch and development of

Panchavati Gaurav in new markets”

• Functioning since 1982, Panchavati Gaurav is a leading brand

in the Thali Restaurant Segment since the past three decades

• 68 different rotating menus with 2,245 delicacies from

Gujarat and Rajasthan

• Served more than 10 million Thalis

• Nominated for Savvy Cook Book Awards, 2006

• Reviewed as the best Thali Restaurant by Indian Express and

Mid-Day

KEY FACTS

Company Name:

Panchavati Gaurav Group

Office Location:

Nashik, Maharashtra, India

Website:

panchavatigaurav.com

Year Established: 1982

Country of Origin:

India

No. of Units Worldwide: 35

Franchise Type:

Master Franchise Agreement with

Option to Sub-Franchise

Franchise Fee:

Master franchise fee varies by country

Franchise Term:

10+10 Years

For more information please contact Troy Franklin of World

Franchise Associates at troy@worldfranchiseassociates.com or

at +60192101909.


Showcase

The 8 Educationists’

Approach Preschool

Eduwis program pedagogy integrates 8 famous educationists’

theories and philosophies for young children’s effective whole

child development. These 8 educationists’ (Reggio Emilia,

Jean Piaget, Lev Vygotsky, Maria Montessori, Shinichi Suzuki,

Confucius and Howard Gardner) approaches are used in Eduwis

to cover different learning development area. Besides that, we

have developed more than 1,600 interesting learning activities

for young children.

Eduwis is also the 1st preschool franchise in Malaysia that

provides daily individual piano learning for young children.

Researches have proven that preschoolers who received piano

lessons scored 34% higher than their non-musical counterparts

in tests measuring spatial-temporal reasoning, which is the brain

function used to understand math, science and engineering.

In term of franchise business, we are the 1st education

franchise in Malaysia that provides monthly teacher’s training

programme and monthly centre operations consultation. With

this, Eduwis franchisees have shown good results over the past

3 years, where more than 90% of Eduwis franchisees are profit

making and ROI between 10 to 18 months. Eduwis franchise

business concept and system has a low breakeven point with

just 20 students enrolled in the centre. Education is a rising

sun business and possesses less risk compared to the other

industries. Contact us for a franchise business overview meeting

to know more about Eduwis franchise!

KEY FACTS

Company Name:

Eduwis Sdn. Bhd.

Address:

3, Jalan Pandangan,

42000 Port Klang, Selangor

Phone: 012-2670540

Website:

www.eduwisfranchise.com.my

Year Established (Brand): 1987

Country of Origin:

Malaysia

Contact Person:

Eva Tee

Email Address:

eva@eduwis.edu.my

Type of Business:

Preschool

Types of Franchise Available: 1

Number of Units Worldwide: 33

Franchise Fees:

RM50,000.00

Franchise Term (years): 5 years

Royalty:

7% of total revenue

Marketing / A & P Fund: 2% of total revenue

Estimated Initial Capital: RM179,500.00


21

Showcase

Coffee+Food+

Fresh+Fun

Established in 2005 and first franchised in 2009, a cafe style

chain that is known for as the name suggests quality food

and coffee offerings in a funky environment. Fit outs consist

of custom quality designs to suit the location where major

consideration is always taken to ensure functionality together

with the modern decor. Our intention is to always create a space

which is streamlined for the operations and has great aesthetics

for the customer. Our aim is to grow the brand worldwide with

like-minded partners and make it successful wherever stores

are opened. To do this we would work closely and support the

master franchisee/investor every step of the way. We would work

and establish relationships with local designers, shop fitters and

suppliers to create a turn-key operation that can be reproduced

with ease and uniformity.

Funk Coffee+Food is proud to support local suppliers

and produce

At Funk our food is freshly prepared; Funk sources the finest

quality local produce to bring food lovers a large selection of

menu choices. Funk’s coffee is a customised roasted blend

sourced from premium grade Arabica beans. Our signature blend

has a rich, vibrant profile and syrupy texture which captures the

Funck cafe experience.

Funk is excited to broaden its brand overseas and keen to find

enthusiastic, dynamic and professional people to represent the

brand. Whilst historically we have targeted business locations

and adopted a proven 5 day model in Australia, we see the brand

evolving both locally and internationally through growth from all

types of commercial locations such as high streets, shopping

malls, educational institutions, airports and hospitals. With over

10 years of experience and constantly evolving, Funk is ready to

take its brand to the world and watch it grow with like-minded

partners who embrace what we do and who we are with the

same passion.

The Funk Story So Far…

Funk Coffee+Food currently operates a network of stores in

Adelaide and Brisbane’s CBD and Fringe locations. Established

in early 2005 Funk has streamlined its offering to a simple, funky

and consistent concept. It is the Funk feeling in store and the

high standard of products and customer service that set Funk

apart from the rest.

Funk Franchise Programme

All Funk Coffee + Food franchisees attend a comprehensive

training program. Franchisees are able to learn in a happy

and positive environment from specialist training staff with

extensive Funk experience. The training covers every facet of

your business from the obvious operational and technical skills

to conceptual planning of your business, customer service and

marketing. Support continues with training as necessary from

the Franchisor and their training team.

KEY FACTS

Company Name:

Funk Coffee & Food Pty Ltd

Office Location:

Adelaide, Australia

Website:

www.funkcoffeefood.com.au/


Country of Origin:

Australia


Franchise Type:

Master Franchise or Area

Development Agreement

Franchise Fee:

Master franchise/Area Development

fee varies by country

Franchise Term: 10+10



at +60192101909.


Showcase

The Nation’s Leading

Islamic Preschool

On the 29th of April 2017, Genius Aulad International Group Sdn Bhd

will be having our very first Franchisee and Achievers Awards Night.

In a nutshell, Genius Aulad is one of the nation’s leading Islamic

preschool, and we were established with the dream of bringing

quality of preschools to greater heights based on Islamic principles,

English emphasis, and cheerful well-designed facilities. Since

December 2000, Genius Aulad has swiftly broken preschool norms

around the nation especially in its creative educational approach

and enthusiastic children’s events.

Over the years, we’ve grown organically to 53 centres to date across

Malaysia, with Australia, Indonesia, Banda Acheh and Saudi Arabia

in the pipelines. To honour and appreciate the genuine hard work

of our ever-growing family, we will be hosting our grandest ever

Franchisee and Achievers Awards Night yet. It will be meaningful

nights where we’ll highlight which of the 53 centres are truly the

Crème de la Crème of our Genius Aulad family.

The Franchisee of the Year is selected by the overall performance

over a year which is covers the compliance to the franchise

agreement. The business owner must show excel for their vision,

growth and community work, maximising the advantages of the

franchise model by adding their own drive and ambition.

KEY FACTS

Company Name:

Genius Aulad International Group Sdn Bhd

Address:

GAINS Thinkers Office,

10, Jalan Tasik Prima 5/1,

The Wharf Tasik Prima,

47100 Puchong, Selangor

Phone: 03-80512376

Website:

www.geniusaulad.com.my


Country of Origin:

Malaysia

Contact Person:

Umi Kalsum Adnan

Email Address:

Fmd.geniusaulad@gmail.com

Type of Business:

Education

Types of Franchise Available: Franchisee

Number of Units Worldwide: 1

Size of Units:

2000 sq. ft.

Franchise Fees:

RM50,000.00/Available Upon Request

Franchise Term (years): 5 years/Available Upon Request

Royalty:

Available Upon Request

Marketing / A & P Fund: Available Upon Request

Estimated Initial Capital: RM250,000.00

Lesson Beyond Classroom

Emphasis on “Lesson Beyond Classroom” as our learning culture

which does not limit learning to classes but expands the idea of

learning to include everything that is around them, we do believe

that the whole education system is well designed to support the

business owner run the business.

With the belief that children are constantly learning, education is

treated as part of everyday life through everything that is heard,

read and also seen. Genius Aulad operates through its values which

puts children and education as its utmost priority before anything

else. Our lessons are based on creativity and quality which makes

the learning process fun and exciting for the kids.


23

Showcase

Healthy Dining,

Redefined

China’s leader in western-styled,

casual dining for 15 years

Eating Right, Made Easy

Element Fresh is the leading casual dining brand in Shanghai

and across China with nearly 40 restaurants, and on track to

add 30 domestic locations by 2020. Initially famous for its

wholesome, gourmet salads and fresh, made-to order fruit

juices & smoothies, the menu has evolved to become a diverse

selection of continental offerings, innovative dinner entrees and

American style breakfasts. Their health-fuelled and flavour-filled

dishes are infused with many superfoods, which people are

seeking to add more of to their diet and dining excursions. Plus,

a seasonal menu cycle provides added reason for guests to try

their latest innovations. A true dining destination appealing to all

age groups, and attractive to many nationalities.

Formulated in 2002 by western executives from Whole Foods

and Coca-Cola, Element Fresh remains privately owned with

2,500 staff members, serving over 15,000 guests daily. All

of their operational systems have been fine-tuned over the

past 15 years, and engineered to ease the restaurant startup

process through to multi-unit management. For their

international franchise communities, the food & beverage

ingredients will be sourced from their local markets, therefore

eliminating the hassle and cost of a complex logistics program.

They also provide complete design services, and access to

established, cost-competitive suppliers to source many fit-out

and décor elements. A social media marketing powerhouse,

Element Fresh’s ‘friends’ program has over 1 million members

participating in their WeChat-based loyalty club program.

Element Fresh offers a refined casual dining experience with

an array of gourmet fresh foods & beverages, all of which are

nutritious, wholesome and flavourful. Their restaurants are

warm and inviting, providing guests with a relaxing and modern

ambience. They believe in and share their guest’s optimistic

and energetic approach to life, and continually strive to match

their upbeat attitude and wellness aspirations. Element Fresh’s

cosmopolitan origins are echoed in most of what they do and

lend to their high western appeal, but they remain well rooted in

their heritage while catering to a contemporary clientele. Their

ethos … Live Fresh!

KEY FACTS

Company Name:

Element Fresh Restaurants

Headquarters:

Shanghai, China

Website:

www.elementfresh.org


Origin:

Shanghai, China

Units Worldwide: 38

Franchise Type:

Area Development

Agreement by country

Franchise Fee:

Area Development Fee varies by country

Franchise Term: 10 + 10



at +60192101909.


Showcase

The Global Leader

in Classes for Kids

Children learn best through purposeful play

- get a head start at Gymboree Classes!

Celebrate 40 Years of Fun & Creating Space for

PlayFull Parenting!

Gymboree Play & Music has been fostering creativity and

confidence in children ages 0-5 for over 40 years. Today there

are over 700 locations in 48 countries, making us the global

leader in early childhood development programs. Designed by

child experts, our age-appropriate activities help develop the

cognitive, physical and social skills of children as they play.

Our programs are also recognized for their unique approach to

parent involvement – which encourages participation in and

understanding of each child’s development.

We Are the Experts in Early Childhood Development

Our class curriculum is developed by our experienced child

development program directors in USA and incorporates a

balanced approach with activities to support what your child

is mastering right now and what he or she will aspire to later.

Classes are designed in 6-month increments to meet a child’s

unique interests, abilities and milestones of their development

stages. Gymboree multi programmes comprise of Play & Learn,

Music, Art, Play Lab, Sports and School Skills classes facilitated

by attentive and enthusiastic teachers. Also available are

kids’ birthday and theme parties packages to complete the

memorable experience.

Our Locations Are Safe Places to Play and Learn

We provide an environment where children are free to move, play

and explore safely. Our proprietary equipment are designed by

Jay Beckwith, an internationally renowned playground designer,

who created every structure with the needs of children in mind.

Our play environments are set-up to deliver the high quality

standard parents expect for their children.

Join the Gymboree Play & Music International Family

as a Franchisee

Our franchisees come from all walks of life but they all share a

common passion for running their own business and helping

young minds develop.

Franchise opportunities are opened throughout West Malaysia,

Sabah, Sarawak and Brunei. Interested parties are welcomed to

talk to us.

KEY FACTS

Company Name:

Kiddy Lane Sdn Bhd

Address:

3F-1B, Bangsar Village II,

2,Jalan Telawi 1, Bangsar Baru,

59100 Kuala Lumpur

Phone: 03 2284 5602

Website:

www.gymboreeclasses.com.my


Country of Origin:

USA

Contact Person:

Liza Low

Email Address:

franchise@gymboreeclasses.com.my

Type of Business:

Early Childhood Development

Types of Franchise Available: Single, Multi, Franchise (Corporate)

Number of Units Worldwide: Over 700

Size of Units:

Min 2,500 sq. ft

Franchise Fees:

Upon request

Franchise Term (years): 5 years, (Option to renew)

Royalty:

Upon request

Marketing / A & P Fund: Upon Request

Estimated Initial Capital: Upon request


25

Showcase

The Fresh

Food Addicts

Fresh Food Lovers

Our mission is to turn the world into fresh food addicts. At

Habitual fix you won’t find processed rubbish – all of our

ingredients are on display and everything is made right in front of

you, we have nothing to hide.

Made By Hand

All our fruits and vegetables are delivered fresh into store daily

and our meats are of the highest deli grade. Our signature home

style bread is baked fresh early each morning which is a bit of a

bugger for our bakers when they have hangovers but it is all done

to deliver on our fresh promise.

Tim & James

The Habitual Story has humble beginnings in 2006 when

founder James Tucker became tired of the so-called “fresh” food

options being anything but what they claimed to be. He enlisted

culinary help in the form of Tim Benest to create good honest

food and voilà, the ‘fresh food addicts’ were born.

We Have Nothing To Hide

Habitual Fix puts the “Food” back into Fast Food. We have

sourced a wide range of the best ingredients available to serve

to our customers. Our menu has been designed by passionate

chefs with a strong focus on taste and nutritional value. We have

been extremely selective with our suppliers to ensure they are

as passionate about great food as we are. Utilising our years of

experience, we have designed kitchen systems to ensure a fast

and personable experience for our customers, and are a market

leading fresh food QSR. Habitual Fix is a unique concept and

different to anything else in the marketplace.

Something For Everyone

Habitual Fix has an incredibly wide menu of items for every taste

for breakfast or lunch. With plenty of variations in flavours and

combinations, our stores offer fresh salads, sandwiches, wraps,

hot noodle salads, smoothes, fresh juices, coffees and bagels.

Our food to beverage split is 75%/25%.

Become A Franchisee

Habitual Fix is a franchise model offering a business in the

fastest growing sector of the QSR (Quick Service Restaurant)

industry, healthier eating. We offer a robust franchise model with

a team of industry experts and a committed franchisee family. If

it sounds like something you could get your teeth into, email the

founders direct with an expression of interest.

KEY FACTS

Company Name:

Habitual Fix Systems NZ Limited

Office Location:

Auckland, New Zealand

Website:

habitualfix.co.nz


Country of Origin:

New Zealand


Franchise Type:

Master Franchise Agreement with

Option to Sub-Franchise

Franchise Fee:

Master franchise fee varies by country

Franchise Term: 10+10



at +60192101909.


International Focus

Franchise Outlook

for Australia in 2017

By Peter Buckingham

The franchise sector in Australia is in

a mature state, and has become the

distribution method of choice for some

1,120 systems. According to Professor

Lorelle Frazer and Griffith University in

their Franchising Australia 2016 Report,

this number has dropped slightly from

the 1,160 reported in 2014, but many

systems have grown for a minor positive

change in the size of the industry.

Professor Frazer also reports that

Franchising in Australia:

• Directly employs around 470,000

people.

• Has around 70,700 business format

franchised units and 8,300 companyowned

units, producing a total of

79,000 units operating in business

format franchises.

• Has an additional estimated 6,050 fuel

retail and 4,618 motor vehicle retail

outlets.

• Has a total turnover in the entire

franchising sector estimated to

be$146 billion (compared with $144

billion in 2014).

History

Franchising has been in Australia since

1815, when it was started by Sydney

Hospital being built and was funded by

the private sector, allowing the operators

to charge a fee for service, and being

allowed to import 60,000 gallons of rum

to service the people. The hospital was

also known as Governor Macquarie’s

Rum Hospital.

The food franchises probably started

the rapid growth with McDonald’s, KFC,

Hungry Jacks (aka Burger King) and

some other large QSR’s bringing their

systems from America in the late 1960’s

and early 1970’s.

Personally, I became involved in

franchising when on the 30th September


27

International Focus

1980, government legislated in the

form of the Petroleum Retail Marketing

Franchise Act of 1980, that every service

station owned, leased or operated by all

the major oil companies was effectively a

franchise immediately, with the incumbent

given 9 years’ worth of franchise

tenancy. That created around 8,000 new

franchises overnight!

Franchise Council of Australia

Australia has a strong body pushing

franchising forwards in the form of the

Franchise Council of Australia (FCA). We

are fortunate enough to have former

Small Business Minister, Hon Bruce

Billson as the Executive Chairman, and

this brings strong contacts to Government

to keep abreast of the regulatory issues.

Education is one of the cornerstones of

the FCA, and they and Griffith University

have worked with the ACCC to ensure

there is free online education available

for anyone considering taking on a

franchise. Many experts in the industry

have contributed to bring a strong level of

education to the forefront. https://www.

franchise.edu.au/home/education/forfranchisees/pre-entry-franchise-education

To further assist in education of the

industry, the FCA have also adopted the

Certified Franchise Executive (CFE) system

from the US, and now around 40 people

have been awarded their CFE, and this

number is growing rapidly.

The 7-Eleven storm

Not everything runs to plan, and late

in 2015 a television expose was run

on 7-Eleven, and how many of their

franchisees were exploiting their workers

by underpaying them, or demanding a

kickback of part of their wage. This has

resulted in various legal actions, and

7-Eleven committing to pay the proven

claims that have come forward. This is

also being seen as a warning to all other

employers that you cannot underpay the

national wage agreements, and expect to

get away with it.

Both sides of Australian politics have

come out to say that franchisors

should be responsible to educate their

franchisees in this area and that they

will need to take all reasonable steps

to ensure this is not occurring, or risk

being held responsible in the future. The

government has committed to increase

the powers of the Fair Work Act, and

increase their resources by an additional

$20M funding.

The lesson to any franchise system

coming into Australia is that you need

to follow the laws, and the biggest trap

is underestimating the cost of labour

in Australia, as we have minimum

wage arrangements that are simply not

negotiable.

Finding Franchisees in

Australia

The biggest complaint from franchisors

has been the quality and financial

capacity of the prospective franchisees.

Whilst many are willing, the financial

requirements to join a good system are

quite high, and out of practical reach.

The FCA have chapters in all mainland

states, and run a three day National

Franchise Convention every year, which

is seen as the peek event, cumulating

in the Gala Awards Dinner and the

announcements of the awards including

mature Franchise System of the Year –

won this year by Poolwerx.


International Focus

Australia has a strong banking system,

and banks are prepared to loan some

monies to prospective franchisees against

the goodwill of the business. FRANdata

has recently expanded in Australia to

assist in this process, by encouraging

the banks to evaluate systems and be

prepared to loan monies to well-run

franchise systems and their potential

franchisees. Please visit: http://www.

frandata.com.au

Professor Frazer, in her 2016 report states

the total start-up cost for a new retail

franchise unit was $287 500 compared

to $59 750 in a non-retail franchise. This

included an initial franchise fee of $31

500 in retailing compared to $28 000 in

non-retail franchises.

The shortage of franchisees has led many

companies to seek hardworking people

who wish to come to Australia to apply.

This has led to quite a deal of Business

Immigration, adding to the ethnic diversity

of our country.

Regulated markets

Franchising has become a mature

distribution method for many major

companies. The Federal Government

has stepped in to place some forms of

national regulation over it, by legislating a

Code of Conduct, which is administered by

the Australian Competition and Consumer

Commission (ACCC). The Code of Conduct

is aimed to be:

• Fair to both parties

• Ensure a proper Disclosure Statement

is provided to would be Franchisees

• Ensure the Franchise Agreement is

reasonable to both parties

• To minimise legal actions by bringing

an arbitration process in before Legal

actions are taken.

Any company wishing to Franchise in

Australia must comply with the Code of

Conduct or risk prosecution by the ACCC.

There has been some push from various

state governments over the last 10

years to introduce their own separate

regulations; however this has not come

to pass, meaning that we have one set

of regulations Australia wide. The huge

advantage of this is to minimise red tape,

unlike some other countries (such as

the USA), where some states have their

own franchise regulations, meaning to

individually comply in registration and

fees from one state to another.

Summary

Franchising is moving slowly forward in

Australia where we have a relatively mature

market, and a great variety of systems

working under the franchise format.

Australia is open to business for

international franchise systems to

enter the market with minimal foreign

ownership constraints. The main point

of difference to many other countries is

our relatively mature legislation which is

definitely aimed at ensuring the franchisor

acts responsibly, and encourages the

franchisees to be properly funded and act

in a responsible and legal manner.

If you are looking to enter Australia, we

recommend you liaise with the Franchise

Council of Australia, and look at using a

responsible consultant to assist you, and

a legal firm who specialise in Australia’s

Franchise Law.

We look forward to welcoming you and

your business into Australia.

Peter Buckingham

is the Managing

Director of

Spectrum Analysis

Australia Pty Ltd, a

Melbourne based

Geodemographic

and statistical

consultancy.

Spectrum

specializes in

assisting clients with decisions relating

to store and site location, strategic

network planning and territory planning

using various scientific and statistical

techniques. To contact Peter email

peterb@spectrumanalysis.com.au or call

on 61 398300077.


29

International Focus

By Dr. Benjamin C. Litalien, CFE

Franchise Outlook for the

US in 2017

Prepare for Change

Franchising in the U.S. has enjoyed decades of consistency on

numerous levels. Franchisors and franchisees acted predictably,

marketing for franchisees was one dimensional, and the

regulatory environment was generally stable. Now franchising

in the U.S. is in the midst of the most disruptive period it has

known. Welcome to the new normal in franchising…a period of

constant change.

Every aspect of franchising is on the table and there is no end

in sight. The number of companies using the franchise model

has exploded with over 3,500 actively pursuing a slower growing

pool of candidates, according to FranData. State regulators have

stepped up activity and oversight of registrations, increasing

franchisor costs and seeking to shift the model towards

franchisee empowerment. Broker networks seemingly exceed

the pool of candidates, offering to find the right “fit” for every

prospect and exacting 50% or more of the franchise fee for doing

so. The National Labor Relations Board’s pursuit of independent

contractor business models sent shockwaves across the

franchise sector last year, sending many franchisors into panicmode

to revise their manuals and evaluate their practices, and it

persists in 2017.

An unparalleled generational shift, led by almost 100M

millennials further isolated franchisors and franchisees, both

struggling to figure out how to effectively communicate. Yet, the

value of the franchise model has never been higher as financial

firms have developed a penchant for the annuity-like returns.

Valuations have risen to questionable proportions creating more

winners and losers, and the pool of strong acquisition targets

is diminishing which is exacerbating the market. For franchise

companies in the U.S. and those interested in coming to the

market, here is a deeper look into a few of the most pressing

issues top keep in mind.

Franchise Development

The success of the franchise model has attracted an increasing

number of entrepreneurs to bring literally hundreds of new

offerings to the market annually, many from overseas, each of


International Focus

The Widening Communication Dilemma

The most chronic issue facing franchising in 2017 is internal

communications. Dramatic generational shifts are taking

place as millennials, those ages 20 to 35, have entered the

workforce and their mindset is significantly different than their

predecessors. According to generational researcher and author,

Jamie Notter, he suggests in his book When Millennials Take

Over, they need work environments that are “digital, clear, fluid

and fast”. Coupled with the growing diversity of franchisees (e.g.

more women, more minorities, more veterans and more foreign

owners) franchise systems must evolve their communication

strategies to create more consensus, become more inclusive and

promote more franchisee-to-franchisee engagement.

which must compete for a modest pool of prospects. While in the

past these new concepts could solicit a “franchise packager” to

turn their model into a U.S. ready system, the results of that may

not be as effective as a much more customized approach will

be needed. The proliferation of the brokers provides these new

franchise entrants with a “turn-key” solution to their franchise

development needs, by identifying interested candidates and

connecting them to a potential franchisor. While that seems

simple enough, there just may not be enough quality candidates

to go around in 2017.

Furthermore, the franchise offers couched in the cookie-cutter

model of the 90’s must now give way to innovative models

including quasi-franchises and hybrid agreements. Also, the

‘Franchise Advisory Council’ and ‘National Ad Fund Council’

approaches should be revisited with an eye towards more

franchisee engagement, more localization of the marketing and

more monitoring on their impact on elevating brand value. More

diversity in the composition of these groups is needed, along

with more feedback loops from franchisees across the network

to build consensus. As more millennials enter the franchise

sector this year than ever before, it is critical franchise leaders

prepare to embrace them as employees, franchisees and supply

partners. Failure to do so could led to catastrophic results.

Likewise, franchise offering documents and agreements should

be reviewed to ensure they are timely and well-balanced.

Yet, those that chose to go direct to the market will find it

increasingly difficult to attract prospects using traditional

approaches such as trade shows, outbound campaigns and

internal referrals. Franchise Development staff will need to put

away their “shotgun” approaches and get out the “sniper rifle”

to target prospects with the right characteristics for the concept.

And, when a franchisor identifies a high-profile target, they will

need to go after them with new fervor to ensure they choose

them over the growing number of direct and complimentary

substitutes. This year, renewed efforts should be placed on

bolstering existing franchisees that are not realizing the full

potential of their franchises to ensure systems are not losing

ground on the market. This requires a fresh look at franchise

support staff capabilities, their time spent with franchisees and

what is in their “toolkit” to help close performance gaps.

As more diverse groups enter the franchise arena they desire

transparency in all aspects of the offer, reasonableness in

the agreements and fairness in the benefits from success.

As regulatory bodies review franchise documents, they

are increasingly looking for the same recipe. All too often,

franchisors just “update” their offers annually with minimal

changes. 2017 is a year for a complete rewrite of the offer,

agreements and manuals.

Renewed Focus on Innovation

Historically, when a business reaches a plateau in their lifecycle

they either reinvent themselves or fall into decline, which if

left unchecked can lead to obsolescence as in the case of

Blockbuster and Radio Shack. Franchise systems are reticent

to embrace innovation given the rigidity of the model. Rarely do

franchisees like or embrace change, and there is really no good


31

International Focus

time in the franchise lifecycle to require it. For example, when

should a franchisor upgrade their software platform? It is a very

disruptive event given new franchisees just figured out the old

model and mature franchisees don’t want the investment cost or

learning curve.

Consequently, franchising lags traditional company innovation

cycles. In 2017 it will become necessary for more franchise

systems to release the shackles on innovation, develop

deliberate and strategic plans for advancing their brands,

and renew many tired systems. The velocity of change in the

marketplace requires much shorter lifespans for most products

and services, and franchising will have to join this fray to remain

competitive with Uber, Facebook, Zappos and the myriad of

others that use innovation as a core differentiator.

this year to gain a fuller understanding of what drives success

within their concept and be guarded against allowing candidates

into the network that don’t demonstrate those factors. This takes

tremendous discipline in an environment where candidates

are harder to come by, financial owners want growth, and high

valuations are driving decision-making. Likewise, franchise

prospects are in the best position ever to leverage their status

when considering a franchise. It’s a buyers’ market in the

U.S. and high quality candidates should not be reluctant to

“negotiate” all aspects of the offer.

Susan Reed, founder of Edge Dwellers suggests that franchise

companies have a limited understanding of the strategic value

of innovation. “Franchisors rarely understand how they stack up

compared to their competition, thus they don’t know what type of

innovation is needed to compete”. Prospective franchisees would

do well to pay attention to the innovation activity of franchises

they are interested in pursuing.

Finding the Right Fit

Franchisee selection has been widely discussed over the years,

but in the current fever-pitched arena to secure new franchisees,

it has become easier to rationalize accepting a broader array of

candidates. While the pain of such a decision is not quickly felt,

given the decade or longer average lifespan, it can be debilitating

over time. This year franchisors should be even more discerning

when deciding who to let into the network as an insurance policy

on support costs, underperformance, closed units and reduced

overall valuations.

The reliance on broker networks can eat up much of the upfront

fees franchisors once enjoyed, but the lifeblood of any franchise

organization is the long-term royalty stream, and that comes

from successful franchisees. Franchisors should take the time

Rising Above the Ordinary

This year in franchising will likely produce a widening group of

winners and losers, and require franchisors and franchisees to

be willing to accept change to

reflect the dynamic marketplace

and leverage opportunities.

Too often, however, change is

not made because of a lack of

confidence in what change is

needed. The franchise sector

would do well to take some time

in 2017 and plot an effective

change management course for

the future. Franchise systems

that do it effectively in 2017 will

rise above the ordinary.

Dr. Litalien is the founder and principal of

Franchise Well, a specialized consulting

practice supporting franchise companies,

prospective franchisees and nonprofit

organizations interested in the franchise

sector. He is a Certified Franchise Executive

as designated by the Institute of Certified

Franchise Executives where he also serves

on the Board of Governors. He teaches the

Franchise Management Certification Program

at Georgetown University in Washington,

DC and is a frequent author and speaker on franchising. For more

information, please visit the website at www.franchisewell.com or Ben

can be reached at ben@franchisewell.com


International Focus

The Latin American-

South East Asia Connection

A Story Yet to Be Written

By Fernando López de Castilla

Founding Partner, Grupo Nexo Franquicia

It is truly remarkable how the franchise system has

revolutionized the business world and the world itself, expanding

businesses worldwide and turning local brands into global

brands at a rate none could have ever imagined.

An example of this is that today it is completely normal to find

a McDonald´s or a Starbucks within a couple of blocks of

where you could be standing right now. The same may be said

of Lima as much as of Kuala Lumpur. We could both walk a

couple of blocks to get a “Quarter Pounder” or a “Frappuccino”.

Furthermore, although we now take it for granted, this is

amazing, and we owe it to franchising, a multitrillion global

industry that has changed our way of thinking and living.

Franchising makes the world smaller, and this is not merely

an idea but a fact. It brings equality and democracy to every

consumer, rich or poor, sophisticated or simple, and gives

entrepreneurs around the world almost infinite possibilities for

investment and expansion. The internet has connected us all, for

sure, but franchising has made it possible for individuals of every

culture to recognize each other as equals because they see

familiarity everywhere they go. I truly believe that franchising has

made us share more of a common humanity, since we can relate

to people we will never meet, and because we share market

offerings and business possibilities.


33

International Focus

For several years, global brands mainly of North American origin,

have given everyone the opportunity to get a tastier, cheaper,

lighter-hearted and more innovative concept of a meal, modern

and fancy new clothing or very well organized customer service,

to simplify their lives.

Dominican Republic, Uruguay, Venezuela, Panama and Bolivia, is

a highly-active 600 million-people market.

As evidence of that, Latin American exportation percentages are

always growing, not only in commodities, but especially in natural

goods and derived products. That is why many businesses

decided to turn into franchises and start operating in new

locations.

In a franchise, we have a more attractive opportunity, that is, to

operate businesses with proven track records of success, which

contain sought after final products. Franchising transforms every

country into a more global place without losing its local aura; it

is the way of sharing culture and a win-win scenario for business

people and consumers alike.

Latin America possesses a franchise market of over 6,000

brands, which grows at a rate of 30% plus annually, and a retail

industry that has shown growth at more than 20% plus annually

during the last decade.

Although American companies were pioneers in franchising,

many others from other regions and countries have followed

their steps with the same success as the years have gone by. It is

fair to mention countries such as Canada, which has franchises

of very good reputation, and other countries such as Australia,

France, the United Kingdom, and Belgium, all of which present

highly valuable and exportable opportunities.

However, there is a region which shows unbridled economic

growth and in whose individual economies the franchise

market is developing at a very fast pace; a part of the world

that has always been on the radar of top brands, but that

nowadays is itself a source of top and hot brands. I am talking

about Latin America.

This region is not only an interesting retail opportunity, but has

a gastronomy that builds world-class franchise systems, raising

the bar with their high standards of culinary presentations, that

represent about 65% of Latin American franchise proposals. I

am a believer in our capability as brand builders and tendency

generators. Latin America still has much to say.

Brazil, Mexico, Colombia, Chile and Peru are a very important

part of this universe of franchises, whose local brands have

expanded not only nation-wide but world-wide. One such

example is KUNA, whose slogan is “The finest fashion garments”,

a Peruvian brand which has become a touchstone within the

high-end, luxury retail category.

Latin America is well known for its geographic variety, which is

exemplified in a generous and diverse flora and fauna, explaining

why demand of many of its products has risen because of their

benefits and properties.

This blessed region, comprised of Peru, Chile, Colombia,

Argentina, Brazil, Costa Rica, Cuba, Ecuador, El Salvador,

Guatemala, Haiti, Honduras, Mexico, Nicaragua, Paraguay,

Peru, where Grupo Nexo Franquicia has its headquarters, is

the number one producer of South American camelid fibers,

which give rise to the highest quality fabrics, capable of being

transformed into the most versatile of clothing, highly esteemed

by the European market, since they can provide protection

from extremely cold weather without being heavy. KUNA

works with these natural fibers and supplies this demand with

professionalism and good taste.


International Focus

I would also like to mention MICHELLE BELAU, another

prestigious Peruvian retail brand, with a very unique proposition

where its original designs are used as a means of letting every

woman project her beauty and personality. MICHELLE BELAU´s

garments mix creativity, quality and fashion.

each country in terms of tax laws and workforce availability and

other special regulations depending on the franchise sector.

After many years having as a target North America, Europe and

in the last five years the Middle East, we started to turn our

eyes towards Asia, and especially Southeast Asia. This exciting

sub-region is comprised of 625 million people, a population

growth rate of 19% and 100 million tourists per year. Tourism

has been a key factor in the economic development in many

Southeast Asian countries, especially in the following: Cambodia,

Indonesia, Malaysia, Thailand, Singapore, Philippines, Thailand

and Vietnam, which seem to be the new favorite destinations in

recent years.

This interesting market hasa Gross Domestic Product of

2.4 trillion US dollars, a very well educated middle class, an

aspirational consumer culture, an average age of 29 years, and

working people who in many cases already live on their own or

have their own family.

Just as relevant as those retail concepts are other franchises

from the food and beverage sector that will exceed expectations:

QUIMERA, a Fine Dining restaurant concept created by Virgilio

Martínez, one of Peru´s most famous chefs, presents its

creator´s cuisine and gourmet dishes, made with the highest

quality ingredients and latest culinary techniques, to give every

client an amazing consumer experience.

Other culinary proposition is RASSON, a restaurant that takes

Peruvian dishes and especially Peruvian grill to a higher level due

to its elaborate urban menu, where traditional Peruvian flavors

are reinvented to present a world-class offering, capable of

conquering the most demanding of palates. RASSON embodies

the pinnacle of the Peruvian Casual Dining category.

Furthermore, let´s not forget the perfect congruence between

these two culturally rich regions, so similar in demographics

and yet so complimentary, where “tropicalization” would be very

feasible and the search for local providers, wherever required,

much easier.

I believe this should be the new target for Latin American

franchises in the upcoming years, based on the successful

expansion, which is still in progress, in the Middle East as a

reference. This sub-region, highly influenced by Islam, China and

India, will make a perfect territory to land in and expand.

Economies, with an emergent middle class, liquidity and an

insatiable consumerism, and increasing tourism within diverse

cultures, are the best places for franchises to expand. This

was the story of the Latin American region when it received

foreign franchises and will now be the script that Latin American

franchises will begin to write in Southeast Asia.

The Latin American – South East Asia story is waiting to be

written, and in Grupo Nexo Franquicia, as Latin America´s

leading franchise consultancy firm, we believe it is our duty to

make it a successful and compelling one.

And within the Fast Casual world, I have to mention AV. PERÚ, the

new project of Peru´s Top chef, Diego Muñoz, which promises

a global expansion as the country´s flagship food and beverage

high-scalability power brand. AV. PERÚ is a sandwich bar concept

that will amaze foodies worldwide.

Up till now I have talked about the Latin American franchise

opportunity for North America, Europe and South America, but

what about market potential? We need to study market demand,

consumer habits and how suitable our proposals might be for

them, and of course it would be vital to analyze the regulations of

Fernando López de Castilla

A graduate of the University of Texas

Business School and Harvard Law School in

USA, and with 15 years’ business experience

in multinational corporations throughout

Latin America, Mr. López de Castilla is the

Founding Partner of GrupoNexoFranquicia,

Latin America´s # 1 franchise consultancy

and brokerage firm. Together with World

Franchise Associates, it represents the most

important franchise expansion network

worldwide. Widely respected for his opinions, professor, author and

international speaker, Fernando López de Castilla actively promotes

Latin America´s franchising industry.


35

LISTINGS

INTERNATIONAL

Texas Chicken “World’s 2nd Largest Quick Service Chicken Concept”

Founded in San Antonio, Texas in 1952, Church’s Chicken®

which operates in internationally as Texas Chicken® is a

highly recognized brand name in the QSR sector, and is the

second largest geographically located quick service chicken

concept in the world. Texas Chicken®serves traditional

southern and spicy fried chicken with a focus on offering

complete meals with large portions at low prices and is positioned as the

Value Leader in the Chicken QSR category.

Cajun Global LLC

Address: Atlanta, Georgia, USA

Website: www.churchs.com/international.php


Country of Origin: USA

No. of Units: 1650+

Au Bon Pain “A delicious and healthful food experience”

Au Bon Pain provides a delicious and healthful

food experience with hand-crafted sandwiches

and salads, artisan breads and baked goods

fresh-baked all-day, plus an array of signature

soups and specialty coffee.Our Marketplace

store design offers guests a fresh, made-to-order menu and a wide selection

of Grab & Go options.

ABP Corporation

Address: Boston, Massachusetts, USA

Website: aubonpain.com



No. of Units: 325

Buca di Beppo “Italian American Family Style Restaurant”

Buca di Beppo is an authentic Italian American style

restaurant that offers flavourful Italian cuisine served

“family style”, meant to be shared by the entire table.

Buca di Beppo’s unique décor is reminiscent of Little

Italy by incorporating a wide range of photographs and

visual components that offer an eclectic setting designed to make every

meal a party.

BUCA Inc.

Address: Orlando, Florida, USA

Website: www.bucadibeppo.com



No. of Units: 99

Earl of Sandwich from USA “The World’s Greatest HotSandwich”

In 1762, John Montagu, the 4th Earl of Sandwich, invented the

sandwich thus creating a meal that changed dining forever.

250 years later, Earl of Sandwich restaurants, formed through

a partnership between John Montagu’s descendants Lord

John Sandwich, the 11th Earl of Sandwich and his son, the

Honorable Orlando Montagu and RobertEarl, founder and CEO

of Planet Hollywood have crafted that idea into a made-to-order, freshly baked

sandwich concept like no other.

Earl of Sandwich (USA) LLC

Address: Orlando, Florida, USA

Website: www.earlofsandwichusa.com



No. of Units: 30

SEA Countries Available: All

For more information regarding development opportunities with any of the brands listed above please contact Troy Franklin of World Franchise

Association at troy@worldfranchiseassociates.com or at +60192101909.


LISTINGS

INTERNATIONAL

Crepe Delicious “Healthy Food StartsHere!”

Known for its world-class sweet and savoury crepes and gelato,

Crepe Delicious offers all day meal options, including amazing

breakfast, lunch, dinner and dessert. Crepe Delicious offer low

cost quick service where the product is prepared freshtoorder,

appealing to today’s health-conscious consumer.

Crepe Delicious

Address: Concord, Ontario, Canada

Website: www.crepedelicious.com


Country of Origin: Canada

No. of Units: 20+

#getfried “First-of-its-kind, Gourmet French Fry Café”

#getfried is a first-of-its-kind, gourmet french fry

café specializing in loaded french fries and finger

food favorites. We’ve successfully taken one of the

world’s favorite side dishes and turned it into a main

course. Customers have the option of choosing from

5 different types of fries, 5 protein toppings and over

20 sauces and seasonings, as well as a number of “Finger Food Favorites”

such as Original Pizza Logs and Buffalo Crunch Rolls. With the ability

to operate in compact spaces and with very competitive start-up costs

#getfried is a fantastic investment opportunity.

Get Fried USA & Franchising Group

Address: Buffalo, New York, USA

Website: getfriedusa.com



No. of Units: 2

Snap Fitness from USA - “The Leading Affordable 24/7 Fitness Gyms Worldwide”

With a focus on providing members with the

best equipment, guidance, and value-added

services to help them achieve results, Snap

Fitness is a global leader in fitness franchises:

• One of the industry’s leading 24/7 concept

• Offering members a convenient, close-to-home fitness solution

• No contracts, affordable monthly rates and more value for your money

• An exceptional member experience is at the core of the business model.

From the moment a franchise owner signs an agreement, our in-house

team provides unrivalled support in all aspects of opening and growing

the business.

Snap Fitness, Inc.

Address: Chanhassen, Minnesota, USA

Website: www.snapfitness.com



No. of Units: 1,412

9Round from USA “30 minute fitness kickboxingworkouts”

9Round offers a complete kickboxing workout that

guarantees results. Each 30-minute session consists

of nine challenging stations that include boxing,

kickboxing and mixed martial arts in a full- body

circuit format. Entrepreneurs from all over the world can’t get enough of the

9Round concept. Thanks to their simple process, low overhead model and

world class support, franchisees are achieving their investment objectives

with 9Round.

9round International, LLC

Address: Marietta, Georgia, USA

Website: www.9round.com



No. of Units: 500+




37

LISTINGS

INTERNATIONAL

FASTSigns from USA “More than fast. More thansigns.”

Ever heard the saying“A business with no sign

is a sign of no business”? Well Fastsigns is

the answer to starting off a new venture well.

Leading the next generation of visual business

communications Fastsigns offers innovative

ways to connect with customers in what is a highly competitive market. The

Fastsigns service is built on helping their clients attract more customers,

launch new products and improve business visibility, all by using the

right mix of innovative graphic solutions and operating by providing a

professional franchise support system and development programme.

FASTSIGNS ® International. Inc.

Address: Carrollton, Texas, USA

Website: www.crepedelicious.com



No. of Units: 575

Jan-Pro “World Leader in CommercialCleaning”

Jan-Pro Franchising International, Inc. is a

subsidiary of Premium Franchise Brands, LLC and

the sister company to Maid Right Franchising, Inc.

Entrepreneur consistently names JAN-PRO among

the top ranked franchises nationally in their annual Franchise 500 Awards.

Currently JAN-PRO is ranked # 1in commercial cleaning and the #2 fastest

growing franchise overall. The JAN-PRO Master Franchise has propelled the

company’s growth over the past 22 years. Jan-Pro currently has over 119

Master Franchisees around the world with over 11,000 Unit Franchisees

serving over 32,000 customers in 12 different countries. Our executive two

tiered franchise structure and decentralized management model allows for

greater customer retention, lower operating and overhead costs and more

predictable growth.

Jan-Pro Enterprises, LLC

Address: Alpharetta, Georgia, USA

Website: jan-pro.com



No. of Units: 11,122

Millennium Dance Complex from USA “The World’s Most Famous Dance Studio”

Born in Los Angeles in 1992, Millennium Dance

Complex is the most famous dance studio brand

in the world. Fuelled by Hollywood’s entertainment

hype machine Millennium is the preeminent dance

commercial dance instruction brand. Millennium offers dance and dance

fitness classes to everyone from beginning dancers to Hollywood’s biggest

celebrities such as Justin Timberlake, Britney Spears, Justin Bieber, Selena

Gomez, Miley Cyrus, Usher, Ariana Grande, Pink and Diddy.

Millennium Dance Franchising, LLC

Address: Hollywood, California, USA

Website: millenniumdancecomplex.com



No. of Units: 10

Degani Café from Australia “My Degani; My Life”

The European love of food and their passion for

coffee is a signature theme of iconic Melbourne,

Australia brand Degani Cafe. First established in

the late 90s, the founders had an idea to offer a

European style bakery/café in Australia’s hub for

culture, food and art; Melbourne. Degani Café boasts the finest coffee,

exceptional service and the freshest food options. The Degani Café brand

was born with a vision to be the best in coffee and food franchising whilst

providing exceptional service in all markets. around it making each

Degani Café truly unique.

NBC Capital

Address: Brisbane, Queensland, Australia

Website: www.degani.com.au


Country of Origin: Australia

No. of Units: 80+




LISTINGS

INTERNATIONAL

Mad Mex “(We’re fighting for flavor!)”

The first Mad Mex store opened in December 2007 in

Crown Street, Sydney, Australia to long lines of eager

customers. Since opening, Mad Mex has seen sales

increase every quarter. Now, Mad Mex has 65 stores

across Australia and New Zealand with a further 15 set to open in 2016.

By remaining true to their founding principles: Fresh and Healthy, Fast and

Delicious, Authentic and Exciting, we are achieving our goal of creating

Australia’s best respected Mexican brand.

Mad Mex–Fresh Mexican Grill Pty Ltd

Address: Sydney, New South Wales, Australia

Website: www.madmex.com.au



No. of Units: 77+

THR1VE from Australia “Extraordinary health made deliciously healthy”

THR1VE is Australia’s most successful and

innovative healthy fast casual brand, recently

winning the coveted ‘Best Innovation’ award

at the national Australia QSR awards. With

10 corporately owned locations and growing,

THR1VE offers a uniquely delicious and highly differentiated menu

promise – real food, always gluten free, and containing no added sugar.

Founded in Sydneyin 2012 by seasoned global retail executive Josh

Sparks, combining his passion for great food and his deep understanding

of functional health and nutrition, THR1VE is ideally positioned at the

intersection of two very rapidly growing premium consumer categories –

fast casual dining and health and wellness.

Thrive Collective Pty Ltd

Address: Sydney, Australia

Website: thr1ve.me



No. of Units: Worldwide 10

Habitual Fix from New Zealand “The Fresh Food Addicts”

Habitual Fix focuses on providing a healthier option to

consumers. Their core products are salads, sandwiches,

wraps & smoothies that are made fresh right in front of

the customer using high quality ingredients. Habitual Fix

is at the forefront of this high growth segment of the QSR

industry - “Healthier Options” and has developed a model

that delivers on their promise of - good food, fast. Habitual Fix is growing

rapidly as people the world over are becoming more aware of what they put in

their bodies.

Habitual Fix Systems NZ Limited

Address: Auckland, New Zealand

Website: habitualfix.co.nz


Country of Origin: New Zealand

No. of Units: 12

element fresh from China “Healthy Dining, Redefined”

The leading casual dining brand in Shanghai &

across China with nearly 40 corporate restaurants,

and on track to add 30 domestic locations

by 2020. Initially famous for its wholesome,

gourmet salads and fresh, made-to order fruit

juices & smoothies, the menu has evolved to become a diverse selection

of continental appetizers, innovative dinner entrees and American style

breakfasts. Our health-fuelled and flavour-filled dishes are infused with many

superfoods, which people are seeking to add more of to their diet, and see

more of in their dining options.

Element Fresh Restaurants

Address: Shanghai, China

Website: elementfresh.org


Country of Origin: China

No. of Units: 35




39

LISTINGS

INTERNATIONAL

Let’s Popcorn “Gourmet Popcorn that Doesn’t Taste Like Popcorn”

Let’s Popcorn; the 1st regional Gourmet Popcorn

brand in the Middle East launched in Kuwait City on

11/11/11 with 50+ unique and exclusive unique

flavors. An American Quality, locally prepared with its

own secret recipe and most important; it is committed

to best value for each popcorn kernel, highest quality

ingredients and healthiest cooking method. Each batch of Let’s Popcorn

is masterfully and consistently created with care. All flavors are air-popped

(oil-free), which maintains the maximum nutritional values for each

popcorn kernel.

Let’s Popcorn Kuwait

Address: Kuwait City, Kuwait

Website: www.letspopcorn.com


Country of Origin: Kuwait

No. of Units: 13+

Panchavati Gaurav from India “India’s Largest Chain of Thali Restaurants”

Panchavati Gaurav, the flagship brand of the Nashik

based Panchavati Group, serves 100% pure vegetarian

Gujarati & Rajasthani cuisine in the form of unlimited

Thali. Panchavati Gaurav’s Thalis are good for celebrating

occasions, festivities or just for having a good time with

your entire family. Panchavati Gaurav’s trademark style

of serving traditional thalis with love and affection are

reminiscent of Indian Culture. Panchavati Gaurav is a unique blend of

traditional experience with new possibilities when it comes to hospitality

and food. Our mission is to satisfy our patrons in every possible way. With

35 restaurants across India and a growth rate of over 40%, we constantly

strive to partner with more and more people who are passionate about our

brand and the hospitality business. If you share the same dedication and

passion, be a part of the Panchavati Gaurav Family!

AbdulSamad al Qurashi from Kingdom of SaudiArabia“Accuracy

... Royalty ... and a longHistory”

After years of success and excellence in perfumery

world,we are pleased to offer you the opportunity

to become part of our franchise family to grow our

business worldwide keeping our originality and our

legacy. Al Qurashi family is proud of its heritage

and expertise in Oud and perfume since more than 150 years.Its brilliant

success has started in 1852 and has been passed down from generation

to generation with the main target maintainingour customers’ precious

confidence and meeting all their needs and tastes over the year sleaving

a foot print throug hour successful achievements. Abdul Samad Al Qurashi

products meet the international production specifications including

materials, dimensions, safety, reliability and maintainability.

Panchavati Gaurav Group

Address: Nashik, Maharashtra, India

Website: panchavatigaurav.com


Country of Origin: India

No. of Units: 35

Abdul Samad Al Qurashi

Address: Makkah, Kingdom of Saudi Arabia

Website: new.asqgrp.com/DefaultEn.aspx


Country of Origin: Kingdom of Saudi Arabia

No. of Units: 350

Spun Candy “The Concept Confectionists - HandmadeCandy”

Using vegetarian, gluten-free, all natural fruit flavours

for their candies, with Spun Candy, one can truly

satisfy their sweet tooth without worry. Createdinaninstorekitchen,SpunCandy

is a proven hit with everyone,

including the likes of big wigs in the corporate world

such as Virgin Atlantic, Ted Baker, BMW Mini and Hearst

Magazines. With a target age group of 5 years to 85 years of age, Spun

Candy offers a unique and bespoke experience and service–a luxury

consumer product that is a “guilt free” purchase everytime.

Spun Candy Ltd.

Address: Spitalfields, London, United Kingdom

Website: www.spun-candy.com


Country of Origin: UK

No. of Units: 20




LISTINGS

MALAYSIA

CAMBRIDGE ENGLISH FOR LIFE

Cambridge English for Life (CEFL) offers quality programmes that are

unrivalled and unparalleled in instructional design, teaching methodology,

programme effectiveness and ongoing support that enhances both career

advancement and personal satisfaction. Centres offering the CEFL programmes operate under

the brand name ‘Cambridge English for Life’ (CEFL). As an Authorised Centre, CEFL administers

the Cambridge English Language Assessment Examinations. CEFL is also an International

Centre of the University of Cambridge International Examinations (CIE), and conducts the

Cambridge International Diploma for Teaching and Learning programme, which offers

candidates the opportunity to receive an internationally recognised teaching qualification.

EYE LEVEL

For over 30 years in 8 countries, Eye Level has nurtured

millions of young minds to excel academically in Math and

English. Internationally recognized ,we are one of the world’s

top educators in Self-Directed Learning, Critical Thinking and Blended Learning.

Our philosophy is to facilitate children’s learning through individualized coaching

with a small step approach based on each child’s ability. The ultimate goal of Eye

Level is to nurture problem solvers, critical thinkers and lifelong learners who are

empowered to succeed at every level of formal education and beyond.

GYMBOREE PLAY & MUSIC

We are a global leader in Classes for Kids from newborn to 5 years,

and since 1976, there are over 700 locations in 40 countries

worldwide, to date. It offers a variety of programmes through

Play, Art and Music Classes that are designed by child experts to

help develop the cognitive, physical and social skills of children’s critical formative

years. Gymboree’s unique age-appropriate classes and cutting-edge equipment

incorporates research and learning aesthetics from different education and cultural

backgrounds to deliver a universal and timeless play and learn experience.

SOTHYS

Setting the standards of professional beauty care for

more than 70 years – SOTHYS is renowned for bringing

advanced skin care and expertise to consumers

exclusively through professional spas worldwide. Our history of excellence,

established presence in Malaysia and strong branding identity has garnered

wide media exposure and public knowledge of the SOTHYS brand. Our

standing as one of the best beauty brands in Malaysia translates to a high

walk-in rate, ROI within 1 year and 3-5x equity value within 3 years.

PINGU’S ENGLISH

Pingu’s English is a 3-level course for young children

age 3 to 7 years. Pingu’s English also provides valuable

lessons in socialisation, numeracy and computer skills.

The course is based on the hugely popular television

character, Pingu, the mischievous but lovable penguin and centres

on his true-to-life everyday adventures in the South Pole and has

been seen by over one billion people on 160 TV channels.

Genius Aulad

GENIUS AULAD® is a leading preschool in Malaysia with 53

centers all over Malaysia. 17 years establishment in early

childhood education starting in December 2000 based

on Islamic principles, English emphasis. Provide creative

and cheerful well-designed facilities to the children.

Cambridge English For Life Sdn Bhd

Tel: 03-7883 0912

Email: michael@cambrigdeforlife.org

Website: www.cambridgeforlife.org

Franchise Fees: RM42,000.00 for Main Suite

Package/RM50,000.00 for

Comprehensive Package

Royalty: 18% of Tutorial Fees

Initial Capital: RM250,000.00

Daekyo Malaysia Sdn Bhd

Tel: 016-2622 767

Email: carolina.keong@myeyelevel.com

Website: www.myeyelevel.com /

www.eyelevelfranchise.com

Franchise Fees: RM11,000 (4 subjects) /

RM13,000 (5 subjects)

Royalty: Available upon request

Initial Capital: RM90,000 – RM96,000

Kiddy Lane Sdn Bhd

Tel: 03 2284 5602

Email: franchise@gymboreeclasses.com.my

Website: www.gymboreeclasses.com.my

Franchise Fees: Upon request

Marketing/A&P Fund: Upon request

Royalty: Upon request

Initial Capital: Upon request

Societe Francaise de Cosmetiques Sdn Bhd

Tel: 03-62078801

Email: irene.yeoh@sothys.com.my

Website: www.sothys.com.my

Franchise Fees: TBA

Marketing/A&P Fund: 10%

Royalty: TBA

Initial Capital: RM250,000 - RM300,000

Awan Sensory Marketing Sdn Bhd

Tel: 03-6201 5063

Email: info@pingusenglish.my

Website: www.pingusenglish.my

Franchise Fees: RM24,995 to RM65,000

Marketing/A&P Fund: Max 3%

Royalty: 14% of nett profit of RM1,200

(whichever lesser)


Genius Aulad International Group Sdn Bhd

Tel: 03-80512376

Email: Fmd.geniusaulad@gmail.com

Website: www.geniusaulad.com.my

Franchise Fees: RM50,000.00/

Available Upon Request

Marketing/A&P Fund: Available Upon Request

Royalty: Available Upon Request


EDUCATION EDUCATION EDUCATION & TRAINING

RETAIL

EDUCATION & TRAINING EDUCATION & TRAINING


41

LISTINGS

MALAYSIA

Eduwis

Eduwis programme pedagogy integrates 8 famous

educationists’ theories and philosophies for young children’s

effective whole child development. These 8 educationists’

(Reggio Emilia, Jean Piaget, Lev Vygotsky, Maria Montessori,

Shinichi Suzuki, Confucius and Howard Gardner) approaches are used in Eduwis

to cover different learning development area. Besides that, we have developed

more than 1,600 interesting learning activities for young children. Eduwis is

also the 1st preschool franchise in Malaysia that provides daily individual piano

learning for young children.

BMS ORGANICS

More than a decade ago, an organic shop in

Subang Jaya in Selangor, Malaysia, shared

on how to live the healthy lifestyle through

wheatgrass planting. Today, it has grown more

than 40 outlets and 19 organic vegetarian restaurants. All of these originated

from a dream the Lee siblings had for an organic and healthy lifestyle.

Eduwis Sdn Bhd

Tel: 012-267 0540

Email: eva@eduwis.edu.my

Website: www.eduwisfranchise.com.my

Franchise Fees: RM50,000.00

Marketing/A&P Fund: 2% of total revenue

Royalty: 7% of total revenue


FMC Greenland Sdn Bhd

Tel: 03-8068 3643

Email: yf.ng@biogreem2u.com

Website: www.bmsorganics.com

Franchise Fees: -

Marketing/A&P Fund: N/A

Royalty: -

Initial Capital: -

EDUCATION & TRAINING

RETAIL

BANNER KING

BannerKing Sdn Bhd was founded by Mr. Jordan

Ng Kim Leong in the year 2000. What started as a

small printing company quickly grew to become an

accomplished one-stop centre for all advertising

needs, with the iconic “Banner King” logo, and its motto “You Order, We

Deliver”. Banner King quickly garnered lots of attention locally which leads to

the opening of its first branch in 2004.

COOLBLOG

First launched in Singapore in 2005, CoolBlog is an

international brand that specialises in desserts and beverages

in a take-away kiosk concept. CoolBlog aim to marry the

natural fruit’s taste with the ice blended. We are the first to

break new ground in Singapore and Malaysia food scene by

introducing dessert and beverages with 25 flavours and 300 products range.

CAFFEBENE

Caffébene serves coffee made from the world’s best

seasonally harvested fresh coffee beans to ensure you

enjoy a truly exceptional cup of coffee. To complement

our extraordinary coffee we offer authentic Belgian waffles, Italian gelato and

natural fruit smoothies. Experience the harmony and comfort of Caffébene

coffee shops where you will feel free to relax, work, or share a moment with

good friends.

AU COCO/CHAKRI CATERING

Since Imperial Chakri Palace first opened its doors

in 6th April 1999, we have been providing the best

experience of authentic fine Thai cuisine in KL with

our highly skilled Thai chefs who are personally hand-picked from Thailand.

We also have a sister outlet Chakri Xpress which caters to customers who

prefer a quicker meal without compromising quality.

Bannerking Sdn Bhd

Tel: 03-3342 2468

Email: jordanprint8@gmail.com

Website: www.bannerking.co

Franchise Fees: -

Marketing/A&P Fund: -

Royalty: -

Initial Capital: -

Coolblog Dessert Sdn Bhd

Tel: 07-3555 0011

Email: shikin@coolblog.com.my

Website: www.coolblog.corn.rny

Franchise Fees: RM30,000 + 6%


Royalty: RM1,280 + 6%

Initial capital: RM128,000 + 6

BT Brands Sdn Bhd

Tel: 03-6143 5333

Email: info@caffebene.com.my

Website: www.caffebene.com.my

Franchise Fees:

Marketing/A&P Fund:

Royalty:

Initial Capital: -

Rotol Food-Chain (NA) Sdn Bhd

Tel: 03-55692211

Email: info@rotolgroup.com

Website: www.chakri.com.my

Franchise Fees: -


Royalty: -

Initial Fees: -

OTHERS FOOD & BEVERAGES FOOD & BEVERAGES FOOD & BEVERAGES


LISTINGS

MALAYSIA

CLEVER LEARNING PROGRAMME

Clever Education Center was established in 2006. It is

a company with rigorous and comprehensive teacher

training courses professional tuition center. In “good

heart education, irrigation with heart” as the philosophy

of education, it provides high-quality education, strive for the parents and

students to provide the most standardised, specialised educational services.

ATC Education Sdn Bhd

Tel: 019-262 6003

Website: www.clever.com.my

Email: jeffrey2626@clever.com.my

Franchise Fees: -

Royalty: -

Initial Capital: -

EDUCATION

MARRYBROWN

Marrybrown is the largest home-grown Quick Service

Restaurant (QSR) chain founded in 1981. We serve our halal

certified dishes to millions if consumers worldwide via 400+

outlets (over 130 locally-based, over 350 overseas) in 15

countries in Asia, middle East and Africa. We are the first major fast food

chain introducing menu items like rice-based dishes, chicken porridge sate

burger and curry. Currently 82% franchised, we are seeking expansion in hot

markets in Terengganu, Pahang, Kelantan and Negeri Sembilan.

Marrybrown Sdn Bhd

Tel: 07-3316590

Email: kairul@rnarrybrown.com

Website: www.marybrown.com

Franchise Fees: RM 120,000.00

Marketing/A&P Fund: : 3%

Royalty: 4%


FOOD & BEVERAGES

DITOSO

As parents, in order to help our own children access the

powers of both sides of their brain— left and right — to bring

out their full potential, we have been putting a lot of effort in

right brain education. Now that our children have grown,

firming our belief with their every little step of growth, we feel it is time to

share. We created “ditoso”, for sharing.

Ditoso Right Brain Development

Tel: +603-5879 1228 / 5879 1268

Email: elyss@ditoso.com.my

Website:www.ditoso.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

EDUCATION

DRAGON-I

Inspired by the rich and diverse culinary offerings from

China, especially from the regions of Shanghai, Szechuan,

Beijing and Lanzhou, Dragon-i Restaurant Sdn Bhd,

was established in 2004. It offers signature dishes such as xiao long bao

(Shanghainese steamed meat dumplings) and la mian (hand-pulled noodles),

traditional dishes proudly preserved by the Chinese over thousand of years.

Each delicacy is prepared by highly-skilled chefs from mainland China using

top quality ingredients to ensure authenticity in both presentation and taste.

DIAMOND

Diamond Coral, an exceptional water machine, believed to

be the World’s First Refined Water Machine. Diamond filter

machine uses various natural purifying materials, with its

multiple filters design, formed a unique water purifying system. Diamond Coral

filters harmful microbs, organic pollutants, radioactive elements, heavy metals

such as aluminium, iron, copper, lead & many others; effectiveness reaches up

to 99.99%.

ESL LIGHTING

A better light is going to give an extra benefit to our eyes.

In different condition, we can install different type of

light. By installing the right lighting, we can stay in the

best environment with our family. If you are not sure about the differences

between lighting, we also have professional trained staffs to assist you and

provide the information for your most appropriate home decoration and

renovation. We strive to achieve higher production level to full fill

customers satisfaction.

Dragon-I Restaurant Sdn Bhd

Tel: 03-7806 3188

Email: kokfoong.sam@dragon-i.com.rny

Website: www.dragon-i.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

Nature Environment Products Sdn Bhd

Tel: 03-8947 3333

Email: Im_lim@nepholdings.com.my

Website: www.diamond-water-main.com

Franchise Fees: -


Royalty: -

Initial Capital: -

ESL Lighting (M) Sdn Bhd

Tel: 03-9057 8732

Email: ivancity2@yahoo.com

Website: www.esllighting.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

FOOD & BEVERAGES RETAIL RETAIL


43

LISTINGS

MALAYSIA

EUREKA SNACK

We like to see everyone around us live a happy

and healthy life, thus we start it with our own self,

we smile, we greet, we listen and we care about

everyone we meet in our everyday life, believing that

what we do will make your day better and happier.

Planetpop Marketing Sdn Bhd

Tel: 016-356 9901

Email: jh@eurekasnack.com

Website: www.eurekasnack.com

Franchise Fees: -


Royalty: -

Initial Capital: -

FOOD & BEVERAGES

FITGO SMOOTHIE

Nuvend Sdn. Bhd. is a Malaysian company who is the inventor of

the world’s first protein smoothie vending machine with real fruit

purees. Our concept and goal is to bring cutting edge innovation,

first to market, high quality and healthy Fitgo Smoothies to the

market. .

PENANG roAD FAMOUS TEOCHEW CHENDUL

Penang Road Famous TeoChew Chendul(PRFTC) started in 1936,

it has been an iconic presence in the heart of Georgetown. The

famous and distinctive Chendul flavour is a Penang mainstay. It

is such a gastronomic favourite as it’s one of the state’s most

enduring tourist attractions. Our founder’s mission is “the ingredients must

be fresh and the Chendul must be made daily.” PRFTC started to move

forward and continue improving Penang Trio favourites such as Assam

Laksa, Chendul and Rojak.

GIANT BUBBLE PUTRAJAYA

TAPPERS

Giant Bubble Putrajaya - providing Your Family and You the

excitement and fun day at Putrajaya. We are offering you the

excitement of making giant bubbles to play with toddlers,

young kids, teenagers or hey! even the Adults can join in to

make the Biggest Bubble you ever played with!

Tappers is a local F&B franchise brand established in 2008.

Aspired by Malaysia’s colonial heritage, Tappers delivers a

wonderful colonial style culinary experience offering a wide variety

of Western and Asian cuisine, in a comfortable contemporary

ambience with a classic colonial setting. Tappers owes it success to its ability to

consistently provide high quality food at affordable prices and is proven to be very

well received by all walks of life across Malaysia.

SUNRIDER

Sunrider researches and manufactures over 415 lifeenhancing

products ranging from weight loss, herbal

foods and beverages to skin care and cosmetics. Since

1982, Sunrider has created thousands of entrepreneurs,

helping them own a profitable, financially stable business. In 1997, Sunrider

International expanded into franchising. The combination of low investment

costs, high quality products, and generous profits attracts entrepreneurs

seeking a stable, long-term business.

Nuvend Sdn. Bhd.

Tel: 012-645 2997

Email: inlo@fitgosmoothie.com

Website: www.fitgosmoothie.com

Franchise Fees: -


Royalty: -

Initial Capital: -

Dessert Captain Sdn Bhd

Tel: 04-2626002

Email: franchising@chendul.my

Website: www.chendul.my

Franchise Fees: Av-


Royalty: -

Initial Capital: -

Generasi Bestari Sdn Bhd

Tel: 03-8893 6080/412-206 1102

Email: giantbubbleputrajaya@gmail.com

Website: www.giantbubble.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

Apac Star Food Systems Sdn Bhd

Tel: 03 79551689 (Hunting)

Email: michaelyap@tappers.com.my

Website: tappers.com.my

Franchise Fees: RM80,000


Royalty: N/A


Sunrider International (Malaysia) Sdn Bhd

Tel: 03-42533266

Email: shirley.tay@sunrider.com.my

Website: www.sunrider.com.my

Franchise Fees: -

Marketing/A&P Fund: Nil

Royalty: 0%


RETAIL FOOD & BEVERAGES

RETAIL FOOD & BEVERAGES

RETAIL


LISTINGS

MALAYSIA

GOLDEN GINSENG

Golden Ginseng are formulated from natural ginseng

extract from Paektumountain. Our ginseng are Panax

ginseng which are the top ginseng quality among the

ginseng family. Our drinks are produced without any

colourings, and caffeine yet Golden Ginseng still delivered the energy, health

and vitality that is essentials to our body. We are manufacturer and also

open to any distributor who would like to be part of our growing business.

GRABABOO

Sunlight Taxi Group of companies is Malaysia’s largest

taxi conglomerate and leading taxi operator. Sunlight

Taxi Group was established since 1996 with only

50 taxi drivers, the group has grown tremendously to more than 4000

taxi drivers to date. we have expanded our operations to Kuala Lumpur,

Selangor & Johor Bahru.

GIAN PIZZA (INDONESIA)

Gian Pizza was established in 2004. Founder

Mr Gian Singh says “Pizza should not be

expensive and everyone should be able to enjoy

it”. We believe pizza should not be available in one style alone. Gian

Pizza is meant for all to enjoy, in many various enjoyable ways.

World Top Ginseng Beverages Sdn Bhd

Tel: : 03-77326486

Email:topck73@gmail.com

Website: www.goldenginseng.com

Franchise Fees: -


Royalty: -

Initial Capital: -

Unicablink Sdn Bhd (Grababoc Sdn Bhd)

Tel: 03-92001166

Email: yoonsiang.cheah@sunlighttaxi.com

Website: www.grababoo.com

Franchise Fees: -


Royalty: -

Initial Capital: -

GIAN PIZZA

Tel: +6285697388849

Email: founder@gianpizza.co.id

Website: www.gianpizza.co.id

Franchise Fees: -


Royalty: -

Initial Capital: -

FOOD & BEVERAGES RETAIL

FOOD & BEVERAGES

HYPERGEAR

Hypergear is a brand that specialized in waterproof accessories

such as dry bag, waterproof back pack, waterproof duffel bag and

waterproof pouch. Our bags are with waterproof capability and

durability to with stand extreme outdoor conditions. Hypergear

bags are widely used in water sports and outdoor activities to provide protection

to gears and belongings. Hypergear had been a popular brand for outdoor

activities lovers and also out going public. Our passion of bringing great stylish

yet functional products to the market had made Hypergear the leading of

waterproof products.

101 HAIR CARE

Zhangguang/Beijing 101 Hair Loss Treatment

products were developed by the world famous

and award winning dermatologist, Dr. Zhao

Zhangguang. With the miraculous effect of Dr. Zhao’s hair growth

tonics, he is well known in The Republic of China as the ‘Hair Lotion

King’. In 1986, the inventor, Dr. Zhao, integrated the Chinese traditional

herbal cures with modern medicine production technologies.

Hypergear Malaysia Scan Bhd

Tel: 1700-81-7377

Email: : jack@hyper-gear.com

Website:www.hyper-gear.com

Franchise Fees: -


Royalty: -

Initial Capital: -

Tangible Aim Sdn Bhd

Tel: 016-920 7141

Email: waiying@0101hair.com.my

Website: www.101hair.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

RETAIL RETAIL

I CAN READ

The I CAN READ ® system, incorporating the reading

programme, has been developed over several years

by registered psychologists and came about through

research conducted between 1995 and 2000 by

Antony Earnshaw and Annabel Seargeant. It is structured, cumulative

and hierarchical, and is the first system in the world to direct students

how to link clusters of letters to single sounds in a unique manner.

Total English Learning Global Pte Ltd

Tel: +65-9794 0078

Email: woei.seah@lcanread.asia

Website: www.icanread.asia

Franchise Fees: -


Royalty: -

Initial Capital: -



45

LISTINGS

MALAYSIA

KLUANG STATION

Prior to the existence of Western Cafes, our local

coffee culture was centered on the average local

kopitiams. However, as the rise of Western Cafes

began to peak, the continued interests of the local

folks in kopitiam outlets began to pickup resulting in the establishment of

many kopitiam franchises. More and more people began to embrace local

coffee culture. It was no wonder then that Kluang Station began to gain

popularity with local folks.

KIM LIAN KEE

Mr. Ong Kim Lon, of Hokkien heritage, began his journey

from the Fujian province in China to Malaya and settled

down in the vicinity of Kuala Lumpur. In 1927, he opened

a modest stall in Dang Wangi, selling homemade bamboo

cane-pressed yellow ‘mee’, prepared with soup or thick aromatic Chinesestyle

gravy, known also as to”Lo”.

Kluang Station F&B Sdn Bhd

Tel: 03-7847 1513/7846 5377

Email: nik.shahizan@kluangstation.my

Website: www.kluangstation.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

Kim LianKee Restaurant Sdn Bhd

Tel: 03-4031 9616

Email: info@kimliankee.com

Website: -

Franchise Fees: -

Marketing/A&P Fund:-

Royalty: 5%

Initial Capital: -

FOOD & BEVERAGES FOOD & BEVERAGES

KAREN TEPPANYAKI

The founder Liao, Ting-Hong (Master Chef Liao) has

devoted himself since the first teppanyaki restaurant-

New Hama was introduced to Taiwan for more than

forty years. Mr. Liao worked at the teppanyaki restaurant as a Head chef

in Lai Sheraton Hotel which was the best hotel in Taiwan in 1981.

KINGYO

In 2006, in a small garage in the Taichung fortune

alleys within the clear hand tune tea flavor tea founder

Responding to consumer market are somewhat high

and low extremes of passion and spirit of the beverage and customer service

enthusiasm, clear jade every drink, is to uphold the “give guests a cup of tea

touched” the idea concocted; the best drink that delivered to the hands of

customers, so that every customer, drink to every cup of tea can feel the

clear intention of jade.

Karen Teppanyaki

Tel: +886-975-226-996

Email:andy.euta@gmail.com

Website: www.karenteppanyaki.com

Franchise Fees: -


Royalty: -

Initial Capital: -

King Yo Deliciousness Co., Ltd.

Tel: +886 4-2359-3918

Email: boching@kingya.com.tw

Website: www.kingyo.com.tw

Franchise Fees: -


Royalty: -

Initial Capital: -


LG COMMERCIAL LAUNDRY

Carta Harta Sdn. Bhd. provides new and innovative

concepts into Laundry Equipment in Malaysia as

Official Distributor for LG Commercial Laundry System.

Through innovative technologies, stylish and cutting edge designs and ecofriendly

operation, you can be sure that your investment in LG products is an

investment for the future success of your business.

LAMPE BERGER PARIS

Jubilant Prestige Sdn Bhd has been appointed

New Country Sole Agent in the Territory of Malaysia

to import, promote, market and sell all Lampe

Berger Paris products for the year 2012 by products bergers as the

manufacturer established in France and owner of the said brand name.

Carta Harta Sdn Bhd

Tel: 03-2274 2675

Email: sa3_eza@clecoin.com

Website: www.cartaharta.com

Franchise Fees: -


Royalty: -

Initial Capital: -

Jubilant Prestige Sdn Bhd

Tel: 03-7732 7939

Email: info@lampebergerparis.com.

Website:www.lampebergerparis.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

OTHERS RETAIL


LISTINGS

MALAYSIA

Q-DEES

With more than 170 centres regionally, Q-dees is

entrusted with empowering students through its cutting

edge R&D and globally benchmarked educational

programmes. Backed with over 25 years of experience

and industry awards (Brand Laureate Best Brands) for 8 consecutive

years, Q-dees is in search for entrepreneurs that are passionate and

driven to venture into a full time and fulfilling education franchise.

MAKAN CULTURE

We established our very first outlet in Lebuh

Pudu, Kuala Lumpur in 20013 proudly named

as Sakura Kristal Cafe & Restaurant. Sakura

Kristal relives the traditional dishes from the ‘wok’ and invents new modern

contemporary dishes from the ‘grill’. Sakura Kristal has strived since year

2003 and today, we are serving exceptional and uncompromised quality

food to our customers, giving them a true gastronomic experience.

MEGAMOBILE SOLUTIONS

Megamobile Solutions is one of the pioneering

providers of Mobile Media Company. We provide

interactive mobile entertainment, and value-added

mobile services, applications and platform not just to Telcos but to retailers.

Megamobile was founded in 2007 and we are a subsidiary of Zingmobile

Pte. Ltd. Our headquarters Zingmobile is located in Singapore, and was

listed on the Australian Stock Exchange in 2007.

MOLPLAY

MOLPay is the Southeast Asia multi-currency payment gateway

that provide complete coverage of payment methods, including

credit/debit card processing from Visa, MasterCard, Amex, CUP

and JCB in more than 170 currencies, domestic internet banking with more than 100

banks in Southeast Asia, and Online to Offline (O2O) payment or MOLPay Cash.

MOLPay Cash accepts cash payments for online purchases, through physical outlets

such as convenience stores, petrol stations, ATM, etc. MOLPay Cash has over 40,000

physical payment points in Southeast Asia.

MUZART (ART EDUCATION)

Muzart provides the best space for every child with the aim

to bring the best talent and potential out of them. Muzart

has specially designed a series of progressive art education

syllabus to inspire children to be passionate about life and

nature and encourage them to be innovative and creative. Art is not only a

great sensory medium for self-expression, it also contributes to all areas of

children’s growth and development – physical, communication, cognitive,

perceptual, emotional and individuality over times.

Q-dees Worldwide Edusystems (M) Sdn.Bhd

Tel: +1700-81-5077

Email: aaronchan@q-dees.com

Website: www.q-dees.com



Royalty: 5%


Sakura Kristal Sdn Bhd

Tel: 03-4105 5897

Email: alexchong@sakurakristal.com

Website: www.sakurakristal.com

Franchise Fees:-


Royalty:-

Initial Capital: -

Megamobile Solutions Sdn Bhd

Tel: 03-7728 0688

Email: athena@megamobile.com.my

Website: www.megamobile.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

MOLPay Sdn Bhd

Tel: 03-5521 8438

Email:johnlim@moipay.com

Website: www.molpay.com

Franchise Fees:--


Royalty: -

Initial Capital: -

Muzart Learning Centre Sdn Bhd

Tel: 1800-18-1188

Email: business@muzart.com.my

Website: www.muzart.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -


FOOD & BEVERAGES RETAIL RETAIL


MYORTHO

MyORTHO Rehab is one of the leading Orthotic

specialist centre in Malaysia; engaged in the service

and marketing of niche prosthetics, orthotics and

assistive care products. MyORTHO is a family business which prides itself

of serving a large community of Orthopaedic surgeons in the Malaysia.

Myortho Rehab Sdn Bhd

Tel: 03-7496 1365

Email: jane@myortho.com.rny

Website: www.myortho.com.my

Franchise Fees:-


Royalty: -

Initial Capital: -

OTHERS


47

LISTINGS

MALAYSIA

MOP

OUD Plantation Technology Sdn Bhd (otherwise

known as OPTSB) was incorporated in August 2014

as a special entity to manage the implementation and

operations of the Mega OUD Plantation Programme

(MOPP). OPTSB is also been granted the right of

agriculture land usage as much as 500 acres (202 hectares) of lands

located in Malaysia. Over the last 3 years, we have carried out meticulous

research, analyses and diligently fine-tuned our plans for MOP.

NELSON’S

Nelson’s is a truly homegrown Malaysian brand that has

gone global. Twenty five years of experience in sweet

corn has given the Nelson’s brand an edge in the corn

and snack food industry. There are now more than 80

outlets throughout Peninsular Malaysian Sabah and Sarawak. Overseas,

Nelson’s is present in more than 800 outlets in 16 countries and our

China operations are targeting the opening of 100 outlets by end 2012.

NANA’S GREEN TEA

Nana’s Green Tea was established 14 years ago in

Tokyo, Japan, is a pioneer of Japanese cafe dealing

with ‘‘Matcha’’, green powdered tea. “Nana’s green

tea” became popular to be regarded as Japanese Starbucks and achieved

the evaluation of No.1 brand among Japanese cafe. There are more than

60 branches have opened throughout Japan. With the aim is to introduce

the excellent Japanese food culture and tradition to the world and enrich

people’s life.

PH FASHION

The Pearl Harbour Fashion is one of the Malaysia

wholesale market leaders in the Malay Ladies Fashion

apparel market since 2005 on developing and marketing

middle & low segment Malay Ladies Market. We are constantly adding

fabulous new styles and host of trend tips and fashion advice. We also select

refined trends and releases collections that evoke a feminine charm.

POH KONG

Established in 1976 with its first outlet in Petaling

Jaya, Poh Kong continues to be at the forefront of the

jewellery industry and enjoys tremendous growth.

Being listed in Bursa Malaysia since 2004 has driven Poh Kong to even more

success since its inception. Today, Poh Kong has its own manufacturing

facility in Shah Alam and has reached 100th outlets marked in 2012, thus

earning its position as Malaysia’s largest jewellery retail chain store

POLYSEED

Polyseed Footprint Solutions Sdn. Bhd. (PFS) is a

Technology Solution Company that was established

to pursue the mission of generating a sustainable

environment. Our vision is to turn this world a better living environment

for the benefits of the future generation. We have successfully developed

an innovative green additive to convert non-environmental plastic to

environmental plastic under our trademark brand – Tanium.

OUD Plantation Technology Sdn Bhd

Tel: 03-7733 0850

Email: auni@oudplantation.com

Website: www.oudplantation.com

Franchise Fees: -


Royalty: -

Initial Capital: -

Nelson’s Franchise (AA) Sdn Bhd

Tel: 03-5512 8228

Email: franchise@nelsons.com.my

Website: www.nelsons.com.my

Franchise Fees:-


Royalty: -

Initial Capital: -

Simply Awesome Sdn Bhd

Tel: 03-9221 0248

Email: valerie@nanasgreentea.com.my

Website: www.nanasgreentea.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

Pearl Harbour Industry Sdn Bhd

Tel: 03-9226 2328

Email: pearlharbourfashion@yahoo.com

Website: www.pearlharbour.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

Poh Kong Jewellers Sdn Bhd

Tel: 03-7940 3333

Email: e_corporate@pohkong.com.my

Website: www.pohkong.com.my

Franchise Fees: -


Royalty: -

Initial Capital: -

Polyseed Footprint Solutions Sdn Bhd

Tel: 03-8066 2858

Email: leonard.polyseed@gmail.coM

Website: www.polyseed.com

Franchise Fees: -


Royalty: -

Initial Capital: -

OTHERS FOOD & BEVERAGES FOOD & BEVERAGES

RETAIL RETAIL

OTHERS


LISTINGS

MALAYSIA

PURPLE CANE TEA

Founded in 1997, Purple Cane Tea Restaurant was inspired by

the traditions of Tea Culture. As encapsulated in our Chinese

descriptive ? (Tea) ? (Origin), our cuisine is uniquely prepared,

infusing tea in every dish to bring out the natural aroma and

flavor of food. As a flavor enhancer, tea adds a subtle and refined taste. All

our dishes are low-salt, low-fat, and low-seasoning, which allow you to enjoy

great delicious food in a wholesome way. .

Purple Cane (M) Sdn Bhd

Tel: 03-2145 1200

Email: purplecane@porplecane.my

Website: www.tearestaurant.com.my

Franchise Fees: -


Royalty:-

Initial Capital: -

FOOD & BEVERAGES

PRISM SKYLAB

Sensorlink aspire to be leading total integrated security

solution provider, while offering a comprehensive latest

cutting-edge technology from the industry. Strong

growth since 1997, we enable to offer highly secure, enterprise-class

surveillance system regarded by many as good solution address the

security needs.

RAND ASIA

Rand Asia (A Rand Group Company) is the pioneer in the

computerised embroidery industry founded in 1994 by

Mr. Harald Chia, Ms. Anna Chong, Mr. Azhar bin Bahari,

Mr. Mohd. Yusairi Bin Mat Yunus and Mr. Ahmad Zaidi Bin

Mohd. The core business activities of Rand Asia include the distribution of

computerised embroidery machine, computerised embroidery software,

garment cad system and textile equipment.

RICH ART PRINT AND PACK

Rich Art Print & Pack Sdn Bhd is one stop integrated

packaging centre that provides high graphic design,

digital depress, printing and customized packaging.

Through creativity, feasibility and presentation, we create a truly unique signature

product. Ensuring the highest quality control is our company’s commitment to our

client. Using the state-of-art technology, we have gain the confidence of

prestigious local and international companies. Our clientele ranges from food &

beverage, cosmetics, manufacturing, textiles, souvenirs, electronics and hospitality.

SIGNARAMA ASIA PTE LTD

SIGNARAMA, the world’s largest sign franchise, is part of a

successful system of business-to-business franchises under

United Franchise Group. Our award-winning network of sign

centers is approaching 900 locations in 50 countries – truly

making us “where the world goes for signs.” For more than 25 years we have been

serving communities with quality products and customer service. Now that we

have grown to become the world leader in signage, we still work hard to maintain

the localized support and individual attention that made us who we are today.

AH CHENG LAKSA

Ah Cheng Laksa has its origins since year 1960 in

®

a small town in Alor Star, Kedah. A couple started

peddling Asam Laksa to help make ends meet. Since

then, the family’s recipe has been known for its unique

flavour and special aroma. The business was taken over by one of their

children, Ah Cheng, about ten years ago. She now operates from the family

courtyard in a small town called Simpang Empat in Alor Star, Kedah.

Sensorlink Sdn Bhd

Tel: 03-7983 7270

Email: sales@sensorlink.com.my

Website:www.sensorlink.com.my

Franchise Fees: -


Royalty: -

Initial Capital:-

Rand Asia Sdn Bhd

Tel: 03-9281 6328 / 9281 2618

Email: info@randasia.com.my

Website: www.randasia.com.my

Package: -

Royalty: -

Initial Capital: -

Rich Art Print & Pack Sdn Bhd

Tel: 03-8964 4848

Email: admin@rich-artprint.com

Website www.rich-artprint.com

License Fees: -


Royalty: -

Signarama Asia Pte Ltd

Tel: +65-457491107

Email: Kris.Ang@Signarama.com.sg

Website: www.signarama-sea.com

Franchise Fees: SGD62,000

(Subject to change)


Royalty: 6%

Initial Capital: Available Upon Request

Ah Cheng Laksa Sdn Bhd

Tel: 03-80817146

Email: ahchenglaksa@hotmail.my

Website: www.ahchenglaksa.com.my

Franchise Fees: -

Marketing/A&P Fund:-

Initial Capital: -

RETAIL RETAIL RETAIL OTHERS FOOD & BEVERAGES


49

LISTINGS

The Polliwogs

Home-Fix

With approximately 10,000 monthly visitors, The

Polliwogs is a recreation provider with fun-filled

themes and characters for children below 10

years old.

Established in 1993, Home-Fix was set up to provide

homeowners with solutions to all their DIY needs

and has since reigned as the market leader. Moving

forward, Home-Fix aims to be beyond a mere retailer

of D.I.Y. products, and towards becoming a fully-fledged home improvement

and lifestyle solution provider. Home-Fix offers more than 15,000 SKUs in

16 major categories, such as power tools, hardware, household, electrical,

lighting, lifestyle and wellness products, etc.

Sheffield Kidsworld

Sheffield Kidsworld is a profitable business established in

Singapore since 2002, providing Premium Childcare Services

at affordable prices. As an innovative market player, Sheffield

Kidsworld has proudly been instrumental in nurturing our

children and helping them, through our proprietary curriculum

and activities, to develop into creative thinkers and lifelong learners. We are

highly committed and passionate about what we do and we want like-minded

people to join us as Franchisees and enjoy the same success and fulfillment.

Nurture Education

Nurture Education provides quality education to JC

and Secondary School students. By partnering with

NIE-trained teachers, we provide students with the

assurance that their time is well spent and their

learning is optimised. Nurture Education’s mission is to

help our students achieve their academic goals. Using a holistic approach,

we support and propel our students to greater heights, and to nurture them

to realise their full potential.

NeuroScholars

NeuroScholars is a trusted provider of Mathematics

and Chinese language enrichment programmes for preschool,

primary, secondary and integrated programme

students. With a deep understanding of Chinese language

learning, our programme is designed to ensure fun and

effective learning. Our curriculum which is a fruit of in-depth analysis of

Singapore’s school curriculum and past year exam papers, has helped

students deliver optimal performance in public exams and in turn prepare

them for further studies in prestigious universities worldwide.

Mulberry

Mulberry offers a comprehensive and well balanced preschool

programme emphasising on children’s holistic development

to prepare our children to be 21st century learners. Our

focus is threefold: A – Attitude, S – Skills, K – Knowledge.

Mulberry strongly believes in inculcating the love for lifelong

learning and a positive attitude towards life, developing 21st century

skills in acquiring knowledge through the Reggio-inspired enquiry project

and adopting a multiple-intelligence approach in our teaching pedagogy.

SINGAPORE

The Polliwogs

Tel: +65 6737 0982

Email: ContactUs@thepolliwogs.com

Website: www.thepolliwogs.com

Franchise Fees: From S$60,000 (Subject to

Discussion)

A&P Fees: 3% of Gross Turnover

Royalty: Single Unit: 5% of Gross Turnover

Master Franchise: Case-by-case basis (Min 5% GTO)

Initial Capital: -

Home-Fix D.I.Y Pte Ltd

Tel: +65 62228511

Email: james@consultft.com

Website: www.consultft.com

Franchise Fees: Subject to Discussion

A&P Fees: 1%

Royalty: SUF & TSUF: 3% Master: 1.5%-3%

Initial Capital: S$200,000 to S$1 Million

Sheffield Kidsworld International Pte Ltd

Tel: +65 6575 1072 (Office), +65 9648 4749

(Mobile)

Email: puhal@sheffieldkidsworld.com

Website: www.sheffieldkidsworld.com

Franchise Fees: USD80,000-USD150,000

A&P Fees: 1%

Royalty: 8%

Initial Capital: USD200,000-USD350,000

Nurture Education

Tel: +65 6762 8878

Email: -

Website: nurture.com.sg

Franchise Fees: S$30,000

A&P Fees: 3% of sales revenues

Royalty: 5% of sales revenues

Initial Capital: -

Astreem Consulting Pte Ltd

Tel: +65 6342 1901

Email: enquiries@astreem.com

Website: www.astreem.com

Franchise Fees: USD110,000

A&P Fees: 2%

Royalty: 18%



Tel: +65 6342 1901




A&P Fees: 1%

Royalty: 8%

Initial Capital: USD600,000 onwards

EDUCATION RETAIL EDUCATION & TRAINING EDUCATION & TRAINING EDUCATION & TRAINING EDUCATION & TRAINING


LISTINGS

SINGAPORE

Direct English

Direct English is an adult learning programme providing training

in conversational English. This unique learning system is written

and developed by Louis Alexander, a world renowned authority

in English language syllabus design and materials development.

It was published by Pearson Education and later acquired by

Linguaphone Group. Direct English is currently present in 26

countries and boasts 90 live centres around the world.

Bright Kids

We are a Malaysia-based education franchisor with

programmes catering to children from age 3 to 12. Our

principal programmes are kindergarten & nursery (age 3 to 6)

that offer holistic education to nurture well-balanced children,

tuition & day care (age 7 to 12), Super Brain (age 3-12), and Super ESP (age

6 to 12). To date, we have established more than 50 franchise centres in

Malaysia and have been awarded for our merits, like ‘Asia Honesty Enterprise

Award 2013’.

Beano

Beano was established with the founder’s vision to serve

quality and nutritious soy products (drinks and desserts) to the

masses. We use Non Genetically Modified (Non-GMO) soybeans

from Canada and chemical-free ingredients in our production

to ensure that only the healthiest products are served. In this

health-conscious day and age, this is why our customers stick with us.

Chaat Lounge

We are an India-based restaurant chain fusing Mumbai, Delhi

and Rajasthani Chaat cuisine into one delectable pure vegetarian

menu. We serve Pani Puris, Ragda Pattice, Chole Bhature, Poori

Bhaji, Pav Bhaji, Vada Pav, Tawa Pulav, Dosas, Idlis, Uttapams and

also Soups, Starters, Main Courses and Desserts in Indian cuisine. With over ten

years of experience in managing eight F&B brands, we are well-equipped to support

you towards success. Our comprehensive supports for you range from technical

training, to advertising and marketing programmes, to site selection and development

assistance, to operational and management support.

Frepresso

We are an India-based restaurant chain fusing Mumbai,

Delhi and Rajasthani Chaat cuisine into one delectable pure

vegetarian menu. We serve Pani Puris, Ragda Pattice, Chole

Bhature, Poori Bhaji, Pav Bhaji, Vada Pav, Tawa Pulav, Dosas,

Idlis, Uttapams and also Soups, Starters, Main Courses and Desserts in Indian

cuisine. With over ten years of experience in managing eight F&B brands, we are wellequipped

to support you towards success. Our comprehensive supports for you range

from technical training, to advertising and marketing programmes, to site selection and

development assistance, to operational and management support.


Tel: +65 6342 1901


Website: www.directenglish.com.my


A&P Fees: 2%

Royalty: 18%


Bright Management Services Sdn Bhd

Tel: +6012-385 9232

Email: hq@brightkids.com.my

Website: www.brightkids.com.my


A&P Fees: RM100 per month

Royalty: RM800 per month

Initial Capital: RM100,000

Beano

Tel: +65 9852 7900

Email: beanobeano@live.com

Website: www.beano.com.sg

Franchise Fees: Single Unit: S$20,000 (Kiosk)/

S$30,000 (Café)

A&P Fees: N/A


Initial Capital: -

Om Ganeshaya Food And Beverages Pvt Ltd

Tel: +91 9821787604 / +91 9967078770 /

+91 2240044555

Email: sumit@omganeshaya.com

Website: www.omganeshaya.com / www.

chaatlounge.com

Franchise Fees: USD8,500 (Master Franchisee:

USD175,000)

A&P Fees: N/A

Royalty: 4%


Frespresso Hospitality Pvt Ltd

Tel: +91 9714991002

Email: dhiren@frespresso.com

Website: www.frespresso.com


A&P Fees: N/A

Royalty: 6%

Initial Capital: SGD25,400

EDUCATION & TRAINING EDUCATION & TRAINING FOOD & BEVERAGES FOOD & BEVERAGES FOOD & BEVERAGES

Fun Toast

With history dating back to 1941, what started as a simple

coffee house serving coffee, tea and kaya toast has now

expanded into a growing line of modern outlets serving a

wide variety of beverages and traditional food.

Fun Toast brings in the idea of a fun, innovative and unique

coffee house concept with a welcoming ambience. Its mission is to delight

customers with the FUN (Fresh, Unique, Natural) experience.

Fun Toast

Tel: +65 6533 1233

Email: info@funtoast.com.sg

Website: www.funtoast.com.sg

Franchise Fees: Fun Toast

Single Unit: S$50,000

Fun Tea

Single Unit: S$40,000

A&P Fees: NA


Initial Capital: -

FOOD & BEVERAGES


51

LISTINGS

SINGAPORE

Indo Chinese Lounge

We are an India-based restaurant chain fusing Indian

and Chinese cuisine into one delectable pure vegetarian

menu. We serve soups, starters, main courses and

desserts in both Indian and Chinese cuisine. With over ten

years of experience in managing eight F&B brands, we are well-equipped to

support you towards success. Our comprehensive supports for you range from

technical training, to advertising and marketing programmes, to site selection

and development assistance, to operational and management support.

Joe & Dough

JOE & DOUGH is the perfect place to enjoy the simple

pleasures of fresh handcrafted coffee, wholesome sandwiches,

home-made cakes and pastries. The JOE & DOUGH difference

lies in the passion and sincerity in everything that they do,

from sourcing quality Arabica beans, to insisting on baking the

artisan breads and patisseries daily at their own bakery. With the proven

business model and unique brand positioning, franchisees could expect

multiple revenue streams and maximised growth potential.


Tel: +91 9821787604 / +91 9967078770 / +91

2240044555


Website: www.omganeshaya.com / www.

indochineselounge.com

Franchise Fees: Single – SGD8,500

Master – SGD17,500

A&P Fees: N/A

Royalty: 4%

Initial Capital: SGD40,000 – SGD55,000


Tel: +65 6342 1901




A&P Fees: 2%

Royalty: 5%

Initial Capital: USD500,000

FOOD & BEVERAGES

FOOD & BEVERAGES

Juice Lounge

We are the biggest Juice Bar chain of India with operations

also spread across Malaysia, Bahrain, Qatar & Maldives.

We serve Juices, Milkshakes, Smoothies, Power Juices,

Super Boosters, Energy Boosters, with Salads and Subs,

Grilled Sandwiches, Pizza, Pasta, Burgers & Fries. With over ten years of experience

in managing eight F&B brands, we are well-equipped to support you towards success.

Our comprehensive supports for you range from technical training, to advertising and

marketing programmes, to site selection and development assistance, to operational

and management support.

Laziz Pizza

India-based pizza chain known for the taste and variety

of traditional & exotic, mesmerising Pizza. Started in

August 2013, we have 30 plus franchise outlets across

India & the first international branch in Malaysia.

Assortment of pizza is unique. Sides like Garlic bread,

Burger, pasta, grills, bread rolls, chicken drums, etc are also served to

satisfy hungry taste buds. Best part of the business is that you don’t share

your profits with the franchisor, be a part of this successful venture.


Tel: +91 9821787604 / +91 9967078770 / +91

2240044555


Website: www.omganeshaya.com/www.

juiceloungejuicebar.com

Franchise Fees: Single – USD5,000

Master – USD20,000

A&P Fees: N/A

Royalty: 4%

Initial Capital: Single – USD40,000

Master – USD55,000

Kiran Enterprises Pvt Ltd

Tel: +91 9527858606

Email: lazizfranchise@gmail.com

Website: www.lazizpizza.com

Franchise Fees: Indian Rupee

$450,000

A&P Fees: N/A

Royalty: N/A

Initial Capital: At actual as per location

rented or owned.


Nanyang Old Coffee

Nanyang Old Coffee is a Singapore traditional café with

a touch of a contemporary image. We pride ourselves on

retaining the good practices of traditional coffee treatment,

using only top quality freshly roasted coffee beans, which are

ground and brewed with the traditional handmade technique.

This passed-down technique has successfully brought

uniqueness into Singapore’s coffee shop scene and we have received huge

welcomes from both local and foreign coffee lovers alike.

Nanyang Old Coffee Pte Ltd

Tel: +65 6221 6973

Email: enquiry@nanyangoldcoffee.com

Website: nanyangoldcoffee.com

Franchise Fees: Single Unit: S$30,000

Master Franchise: Case-by-case basis

A&P Fees: N/A


Initial Capital: -

FOOD & BEVERAGES

FACilitas

We are one of the world’s leading companies in the

smoking cessation sector originated from Germany.

We use soft laser treatment to help people become non-smokers in

only 90 minutes. Our acupuncture-based therapy (medically proven

by Middlesex University, UK) combined with professional pre and post

treatment consultations have seen the vast majority of our clients quit

smoking successfully and start a healthy life. We have an international

presence with more than 50 store locations in over 20 countries.

Facilitas Institute (S) Pte Ltd

Tel: +49 (0) 208 309 80 313

Email: k.buschmann@facilitas.de

Website: www.facilitas.net

Franchise Fees: Single – € (Euro)9,900

Master – From € (Euro)15,000

A&P Fees: Single – €190

Master – €90 (per location)

Royalty: N/A


HEALTHCARE


LISTINGS

Gold’s Gym

Gold’s Gym Singapore is the largest personal

training chain in Southeast Asia, providing high

quality fitness services featured in Straits Times,

Channel News Asia, 938 Live, Business Insider etc. You will be provided

with an operationally ready facility and a comprehensive guide through the

operating system. Unlike a typical franchising plan, you will NOT be required

to pay any franchising fee or royalty fee. This is a turn-key solution you cannot

miss. Contact Gold’s Gym Singapore for more information NOW!

Vivafit

Vivafit is the European brand leader in women’s gyms

that offers a new concept of a complete workout in

30 minutes, adaptable to the needs and limitations

of each woman. Speed, flexibility, professionalism and

personalised service at affordable prices, are the maxims of Vivafit gyms.

Vivafit has outlets in 10 countries, with 6 outlets in Singapore. For more

information on Vivafit in Singapore, please visit www.vivafit.com.sg.

ToTAllyHotStuff

TotallyHotStuff puts together the

best picks of designs and fashions

spanning from quirky gadgets and

gifts to modish wardrobe from multi-faceted labels around the world.

We bring together sellers of unique, carefully selected stuff that exude

keen design sense and style appeal all nicely displayed in an attractive

physical and online shop front, and connect people to popular and exciting

information on the web to keep them in the know of the latest must-haves.

D’rama Productions

D’rama Productions is a full-fledged film, video and

multimedia production agency established since

1993 specialising in the production of TV commercial/

programme, corporate/marketing/ promo/ sales/

training video, 3D stereographic movie production, 3D

modelling and animation walkthrough, 3D holographic

technology for stage, multi-camera shoot and mixing for live events,

augmented reality and projection mapping in Singapore and overseas.

JAPAn IPL

As Singapore’s first unisex IPL centre, we are

committed to offering the most effective and

convenient IPL service to help our customer rid

skin conditions (e.g. acne scars, dark spots and oily

skin) and remove unwanted hair permanently. Our

proprietary Japanese state-of-the-art IPL technology that provides effective,

efficient and practically painless treatments is why customers are drawn

to us.

HERBAL-BASIC HEALTHCARE

Herbal-Basic PediaCare specializes in building kids’ health,

using natural and innovative methods researched and

developed in-house since 2003. Backed by years of clinical

experience and proven track records, a sophisticated

diagnosis-and-treatment software has been developed, the first in its field

of Complementary & Alternative Medicine. This breakthrough has created a

rewarding opportunity for everyone, including those not trained medically, a

chance to enter the usually high-barrier industry of paediatrics healthcare.

Gold’s Gym Pte Ltd

Tel: +65 8495 1888

Email: dan@pt.com.sg

Website: www.goldsgym.com.sg

Franchise Fees: Nil

A&P Fees: Optional

Royalty: Nil

Initial Capital: SGD45,000

Joceluta Pte Ltd

Tel: +65 6376 4409

Email: Jonas@vivafit.com.sg

Website: jonas@vivafit.com.sg


A&P Fees: SGD500

Royalty: 7%

Initial Capital: SGD180,000-250,000

THS Lifestyle & Gifts Pte Ltd

Tel: + 65 6492 3949

Email: contact@purpleclay.com.sg

Website: www.totallyhotstuff.com

Franchise Fees: Single – SGD30,000

Area/Master – Case-by-case basis

A&P Fees: N/A


Initial Capital: Available upon request

SINGAPORE

D’rama Productions Pte Ltd

Tel: +65 6832 5141


Website: www.d-ramaproductions.com



A&P Fees: N/A


Initial Capital: -

Japan IPL Express Pte Ltd

Tel: + 65 6297 6727

Email: jonathan@japaniplexpress.com

Website: www.japaniplexpress.com

Franchise Fees: SGD35,000 -55,000

A&P Fees: 3% - 5%

Royalty: 5% - 8%

Initial Capital: Less than SGD200,000

Herbal-Basic Pediatherapy Centre

Tel: +65 6376 2345

Website: www.hbtclinic.com

Email: tcm@herbalbasic.com


to S$60,000



Initial Capital: -

HEALTHCARE HEALTHCARE RETAIL SERVICES SERVICES HEALTHCARE


53

LISTINGS

SINGAPORE

LEAP SCHOOLHOUSE

Registered with Singapore’s Ministry of Education (MOE), LEAP

SchoolHouse caters to children from 8 months through to 6 years of

age, focusing on Literacy development in both English and Mandarin.

LEAP Schoolhouse mission is: Build an environment where children

will grow up with a love for reading and learning in the midst of

Laughter, Engagement and Active Participation. Engage young

learners in basic literacy by focusing on the four skills domains of Listening,

Speaking, Reading and Writing. Give equal opportunities for all to explore,

interact and learn.

LEAP Schoolhouse Pte Ltd

Tel: +65 62228511



Franchise Fees: Subject to Discussion

Royalty: Depending on Territory (Enrichment)

12 % (Preschool)

Initial Capital: $300,000 - $500,000 (Preschool)

$50,000 - $80,000 (Enrichment)


BARCOOK

Born from the founders’ love for simple, good bread, Barcook

is a brand rooted in devotion. Founded on a singular dedication

to quality and freshness. A passion for perfection within the

simplicity of a bun. Barcook handcrafts feshly baked goodness

everyday. Kneaded and baked on-the-spot, served fast, stillwarm

and soft to bite. The well-loved Raisin Cream Cheese bun is

testament to the brand’s commitment to simple. Good taste.

BARCOOK

Tel: +65 62228511


Website: www.barcookbakery.com

Franchise Fees: Depends on Territory

Royalty: 6%

Initial Capital: Estimate $100,000 –

$200,000

FOOD & BEVERAGES

COFFEE : NOWHERE

COFFEE : NOWHERE is a coffee joint established

in the area of UluTiram in Malaysia. We desire

to create a pleasant and positive atmosphere

for our customers to indulge in as they savour the best of specialty

coffee. We want to leave a lasting impression and the feeling of

nostalgia on our customers. Besides coffee, the café also serves small

bites and main courses to satisfy the taste buds of our clients!

COFFEE : NOWHERE

Tel: +65 9090 4332

Email: -

Website: coffeenowhere.com

Franchise Fees: Single Unit: USD25,000


Royalty: Ranges from 4-6% of sales revenues


FOOD & BEVERAGES

MUNCH

Munch Saladsmith & Rotisserie is a quick service restaurant

concept started in Singapore’s CBD in 2005. Its variety of

salads, deliciously roasted meats and strong branding attracted

a cult following over the years. The first Munch franchised

unit that opened in 2012 proved a success too and has

since grown to become the largest salad concept chain in Singapore.

Munch Saladsmith Pte Ltd

Tel: +65-6692 8330

Website: www.munch.sg

Email: timothy@munch.sg


Franchise Fees: S$40,000 to S$70,000

Royalty: 8%

Initial Capital: S$180,000 – S$300,000

FOOD & BEVERAGES

FOUNDER ROU GU CHA

Founder Bak Kut The has served its signature peppery bak

kut teh (pork rib soup) and complementary side dishes since

1978. A true heritage brand of Singapore, legions of loyal

diners range from vast array of celebrities (from Singapore,

Hong Kong, Taiwan, etc.) all the way to the humble man-on-the-street.

MDS

MDS was established online in 2006 by business partners

Geogiana Yeo and Joe Phua – school mates then and now,

as proud owners of one of Singapore’s largest wholly-owned

online and retail fashion retailers. Dedicated to bringing

trends to fashion-forward consumers, MDS caters 40-60 weekly new

designs, twice-weekly product updates online and in-store. This also includes

impressive daily restock – all at affordable price points.

Founder Rou Gu Cha International

Franchise Pte Ltd

Tel: +65 62228511





Royalty: 6%

Initial Capital: S$200,000 per restaurant

MDS Retail Pte Ltd

Tel: +65 62228511




Royalty: 6%

Initial Capital: S$50,000

FOOD & BEVERAGES

RETAIL


LISTINGS

SINGAPORE

WEE NAM KEE

Wee Nam Kee has been a family-owned business for two

decades. Over time, this simple heritage hawker evolved

to become a family restaurant serving up a broad range of

Nanyang-inspired dishes to complement our famous signature

Hainanese dishes. Wee Nam Kee has regional ambitions to

bring our famous cuisine to surrounding Asian countries.

Wee Nam Kee International Pte Ltd

Tel: +65 62228511




Royalty: 5-8%

Marketing/A & P Fund: -

Initial Capital: S$300,000 Per unit

FOOD & BEVERAGES

KINDERGOLF

KinderGolf specialises in bringing golf to children from

ages 2 onwards. With a unique learning system, materials,

curriculum and teaching methodology, KinderGolf is committed

to quality teaching of both golf and life skills. Franchises

and Licenses are available to long term business partners who are

interested in Children Enrichment, Sports and Golf related industries.

Be different, Impact our Community, and Make a difference in the

golfing Industry. Be a part of growing junior golf to the next level.

KinderGolf Pte Ltd

Tel: 64413383

Website: www.kindergolf.com

Email Address: franchise@kindergolf.com

Franchise Fees: From USD$25,000.00

Royalty: 5% or USD$1500.00

Marketing/A & P Fund: 5% of Annual Revenue

Initial Capital: From USD$60,000.00

per unit franchise

OTHERS

MATH MONKEY

Math Monkey creates a math program that meets the needs

of our future leaders. With the experience in teaching Vedic

Math, we have created a curriculum that boosts problem

solving skills and develop MathBrain. Today’s kids are

learning more and faster than what we can teach them! By instilling a

love of Math in young children, Math Monkey will be able to nurture future

generations of creativity and innovation.

Math Monkey (Hong Kong) Limited

Tel: +852 2307 1028

Website: www.mathmonkey.com.hk

Email: enquiry@mathmonkey.com.hk

Franchise Fees: US$15,000

Royalty: 30%

Marketing/A & P Fund: US$600 per each

franchise unit

Initial Capital: US$65,000


STORE FRIENDLY

Storefriendly provides a one-stop solution to

householders and business owners seeking

a solution to their home or office congestion

problems. Established in 2002 in Hong Kong, and quickly becoming the

largest self-storage provider in Asia, storefriendly is the Asian pioneer of a

franchise-based approach to self-storage, with more than 120 branches

throughout Greater China and South East Asia, encompassing approximately

40,000 self-storage rooms and more than 60,000 customers served.

Store Friendly Self Storage Group

Tel: +65-6304 7926

Email: jes.johansen@store-friendly.com.sg

Website: www.store-friendly.com


Royalty: 15%

Initial Capital: RM600,000

SERVICES

ETONHOUSE

Established in 1995 in Singapore, the EtonHouse

International Education Group currently operates

more than 92 schools with over 9000 students from

61 different nationalities. The EtonHouse campuses offer pre-school, primary,

middle and high school levels. The schools follow an international curriculum

inspired by best practice. In the early years, an Inquire-Think-Learn curriculum

inspired by the Reggio Emilia approach is followed. In the older years,

EtonHouse follows the International Baccalaureate (IB) Programme.

EtonHouse International Education Group

Tel: (65) 6746 3333

Website: www.etonhouse.com.sg

Email: ewechean.yeoh@etonhouse.com.sg

Franchise Fees: Available Upon Request


Marketing/A & P Fund: NA


EDUCATION

SOUL KIDS

SoulKids ® is a fun, transformational training program that

creates a happy, positive, balanced and confident child.

Essential life-skills such as discipline, teamwork and selfawareness

are developed through games, storytelling,

leadership activities and role-play. SoulKids® is fun, enjoyable and powerful.

For children from 6-15 years of age. Parents see such a positive change in

their children that they too join as SoulKids ® Mentors and teach children the

world over.

SoulCentre Pte Ltd

Tel: +65-9875 2372

Website: www.soulkids.org

Email: info@soulcentre.org

Franchise Fees: SGD60,000 – SGD70,000

Royalty: 7%

Initial Capital: SGD75,000 – SGD90,000

(license fee included)



55

LISTINGS

SINGAPORE

ANDERSEN’S

The franchise system for Andersen’s of Denmark

was established in year 1994. Our philosophy in

franchising is that we are in a “partner relationship”.

The relationship is based on trust, understanding and profit growth.

Our success is based on the award-winning quality of our Products, the

cleanliness and superiority of our Presentation and the friendliness of

our Customer Service. As a franchisor, we aim to work with you towards

achieving the maximum potential for your business in a cost-efficient way.

Bencoolen Enterprises Pte Ltd

Tel: +65-6846 9555

Website: www.andersenofdemark.com

Email: Khairhou_be@bencoolen.com

Franchise Fees: SGD15,000 – SGD35,000

Royalty: 6% of monthly gross turnover

Initial Capital: SGD80,000 to SGD150,000

FOOD & BEVERAGES

STAR CINNAMON

Three years ago, we began to work on the development of a

soft and fluffy cinnamon rolls concepts that will be the next big

hit in Singapore. It took three year of changes and twitting for

the right texture, flavours and concept before we perfected the

Star Cinnamon rolls. The soft rolls with caramelised cinnamon

sugar and creamy butter is topped with our signature melted cheese, sticky

caramel or home make chocolate fudge that will keep you craving for more.

Star Cinnamon

Tel: +65 9111 0726

Email: ongchin@singnet.com.sg

Website: www.starcinnamon.com.sg


Master Franchise: S$90,000


Initial Capital: -

FOOD & BEVERAGES

CHEWY JUNIOR

Crispy on the outside, yet soft and chewy inside. Chewy

Junior puffs are filled with silky vanilla cream and topped

with more than 40 flavours. You will be delighted with

the varieties and quality! It uses only the finest quality

ingredients that keep you craving for more. Chewy Junior

is healthier because it is freshly baked on site. It is a proven successful

formula already popular in 8 countries.

FIRST KICK ACADEMY

First Kick Academy utilises a widely-recognised

football training programme-Long Term Football

Development, to teach children and young adults

about football and develop their characters at the same time. Through a

well-structured curriculum, we have developed a clear pedagogy of football

techniques and life skills which make our soccer lessons fun and positive

for children. These teaching methods, combined with communication and

motivational skills, provide children with life skills and character development.

Chewy Junior

Tel: +65-6276 0223

Email: ongchin@singnet.com.sg

Website: www.chewyjunior.com.sg

Franchise Fees: S$35,000 for 1 location and

S$45,000 for 3 locations

(Chewy Junior / Star Cinnamon)

Royalty: 5% of sales revenue

Initial Capital: S$80,000 to S$200,000

Asia Football Group Pte Ltd

Tel: +65-6561 3011


Website: www.fka.sg

Franchise Fees: Single – S$40,000

Master – Case-by-case basis





ACADEMY OF ROCK

Academy of Rock is the pioneer and only music school

in Singapore dedicated to teaching rock and popular

music. We are about serious fun, with teachers

who are internationally accredited to conduct music

coaching, especially for Rockschool Examinations.

We aim to raise the musicality of youth, nurture individuality, inspire

creativity and promote rock music appreciation through fun.

Academy of Rock

Tel: +65-6561 3011


Website: www.academyofrock.com.sg

Franchise Fee: Case-by-case Basis

Royalty: 10% of Sales Revenues



MY LITTLE GENIUS

My Little Genius is a Bilingual Multi-Dimensional,

thematic-based Whole-Brain development

programme for children aged 6 months to 5 years

old which develops children’s skill-sets and increase their knowledge base.

Activities are conducted in a fun and enjoyable manner for the children

such that they will think that they are playing. Through play, happy and

relaxed children learn faster and better without themselves realising it.

My Little Genius

Tel: +65 6560 7050

Email: franchise@mylittlegenius.com.sg

Website: www.mylittlegenius.com.sg


Master Franchise: S$235,000


Initial Capital: -



LISTINGS

SINGAPORE

EYE LEVEL

Eye Level is based on an educational principle

where students learn at a pace of their own.

When teacher understands the learning needs

of a student, the teaching are most effective. Eye Level is a self-directed

learning programme which encourages students to acquire self-motivation

& independence while using proactive learning methods which places them

at the center of all learning activities.

Daekyo Co.

Tel: +65-6397 6117

Email: franchise@myeyelevel.com

Website: sg.evelevelfranchise.com



Initial Capital: S$55,000 to S$100,000

EDUCATION

SIGNARAMA

Signarama, the world’s largest sign franchise, is

part of a successful system of business-to-business

franchises under United Franchise Group. Our

award-winning network of sign centers is approaching 900 locations in 50

countries – truly making us “where the world goes for signs.” For more than

25 years we have been serving communities with quality products and

customer service. Now that we have grown to become the world leader in

signage.

Signarama Asia Pte Ltd

Tel: +65 6848 2486 / +65 9299 9811

Email: eugenek@signarama.com.sg

Website: www.signarama-sea.com

Franchise Fees: S$55,000.00

Royalty: 6%

Initial Capital: S$62,500.00

SERVICES

COYOTE UGLY SALOON

The Coyote Ugly Saloon is a chain of saloons (some with

restaurants) based primarily in the United States. It is

known for, among other things, its bartenders who not only

pour drinks, but also perform choreographed dance routines

on the bar top. Ugly Inc owns the trademark Coyote Ugly and

is offering franchises and licenses to qualified operators.

MULLIGAN’S IRISH PUB

Mulligan’s is a homegrown Irish pub and restaurant

concept that serves good value Irish food and beverage

culture. Mulligan’s Irish Bar Music, conversation and

good fun – Mulligan’s is all about the authentic Irish

pub experience. Its inviting, warm and rustic interior

completes the quaint Irish charm. As they enjoy traditional Irish fare, sports,

enthusiasts can also cheer their teams on as exciting games are screened

throughout the bar.

Ugly Inc

Tel: +1 845 534 2672

Email: jeff@coyoteuglysaloon.com

Website: www.coyoteuglysaloon.com

Franchise Fees: US$50,000.00 -

US$200,000.00

Royalty: 5% - 25% of gross sales

(Enquire for more details)

Initial Capital: From US$500,000.00

Mulligan’s Irish Pub

Tel: +65-6561 3011


Website: mulliganspubs.com


Royalty: 5 % of sales revenues

Initial Capital: Depend on Country Territory

FOOD & BEVERAGES

FOOD & BEVERAGES

Sogurt

Sogurt is the first company to introduce Premium full

Self-Serve frozen yogurt in Singapore, where we provide

our customers with the opportunity to be their own

yogurt makers by making personalised creations from

the wide array of available yogurt flavours and toppings, It was created with

the idea of bringing more varieties into Singapore’s dessert market and

promoting good health with delicious and nutritious frozen yogurt.

Sogurt

Tel: +65-6561 3011


Website: www.sogurt.com.sg


Single – US$30,000 (Overseas)

Master – US$100,000



FOOD & BEVERAGES

EMPIRE STATE

Empire State ® is a local restaurant serving American classics

with an Asian twist. Seeking the satisfy the insatiable appetites

of Singaporeans, Empire State® offers a wide range of indulgent

hearty dishes ranging from big burgers to luxurious desserts, each

one of them an unique recipe of Empire State ® . Customers are

drawn to us for our hearty menu at affordable prices.

Empire State

Tel: +65-6561 3011


Website: empirestate.com.sg





FOOD & BEVERAGES


57

LISTINGS

SINGAPORE

XPRESSFLOWER.COM

XpressFlower.com provides 24 hour flower delivery

services in Singapore. We are an extraordinary

florist as we continually seek new gift ideas to

help our customers impress their loved ones.

We are the only florists in Singapore to offer a wide variety of third-party

cakes and desserts. We pride ourselves in being able to value-add through

providing complimentary services, customisation and short delivery times.

Xpressflower.com

Tel: +65-6561 3011


Website: www.xpressflower.com




SERVICES

O’NYA SAYANG

All you need is Love, and Food. O’nyaSayang

(translated as “Love of a Peranakan Mother”) offers

authentic Peranakan food at affordable prices. With

authentic recipes passed down from generations to

generations, our heritage is genuinely Peranakan and our dishes include

all-time favourites such as Ayam Buah Keluak, Babi Pongteh, Ikan Assam

Pedas, Nyonya Chap Chye, Bakwan Kepeting Soup and many others.

Dulukala Restaurants Pte Ltd

Tel: +83220605

Email: zanho@dulukala.com

Website: www.onyasayang.com


Master – S$150,000

and above


Marketing Fund : N/A

FOOD & BEVERAGES

THE ART OF LEARNING CHINESE

The Art of Learning Chinese (TALC) inculcates

in children a love for learning at an age through

speech 话 , through formal academic classes

华 , through art & craft 画 and through cultural understanding 化 . This

approach differs from merely the pursuit of grades via studying. The

learning activities at TALC aim to enable language confidence, instill

creative thoughts and build a strong international Chinese foundation

The Art of Learning Chinese

Tel: +65-6561 3011


Website: www.talc.com.sg






3G ABACUS

3G Abacus is a new concept that combines

9-bead and traditional abacus. It allows students

to pick up the technique of Abacus more quickly,

and relate better to mainstream Mathematics. Since our introduction in

Singapore, we have been well received by the public and is very popular

with the new generation. We conduct classes for both children and

adults every year, as we have more than 2,000 students in Singapore.

U.E Learning Centre

Tel: +65-6561 3011


Website: 3gabacus.com


Master – S$50,000

Royalty: -



ASK EDUCATION HUB

We are an education hub providing enrichment programs to

schools. Our flagship program “John Langrehr Thinking Program

(JLTP)” offers an opportunity to infuse and embed the mindsets

and skills of Creative and Critical Thinking in young children,

who are at an age that they are most responsive; making it very

effective and beneficial to them. Since introduction, the program has

impacted more than 100 schools.

Ask Education Hub Pte Ltd

Tel: +65-6561 3011


Franchise Fees: S$40,000 onwards

Royalty: 10 – 20 % of sales revenues



BYND ARTISAN

Bynd Artisan is a unique experiential concept that

features a Retail space, Atelier and Café. The brand

showcases luxury paper & leather goods and designer

capsule collections. The retail space also boasts an extensive collection of

materials that customers can select from to create their very own personalised

notebook. In the Atelier, craftsmen guide students and impart decades of

preserved skills through leather crafting and bookbinding workshops. To

complete the retail experience, the Café serves coffee, tea and sweet treats.

Bynd Artisan Pte Ltd

Tel: +6268 5944 / 6267 5066

Email: www.byndartisan.com

Website: www.store-friendly.com

Franchise Fees: SGD$50,000

Royalty: SGD$100/month

Initial Capital: $150,000

(including 3 months inventory)

RETAIL


www.NACMalaysia.com/fa

News & Events

Manhattan Fish Market Franchise Pte.

Ltd. Inks Franchise Agreement with

Food Chain Middle East LLC and Gulf

Network Security Solutions

20th October 2016 – Manhattan Fish Market Franchise Pte.

Ltd. (MFM Franchise) will be penning a ten year franchise

agreement with each of these companies: Food Chain Middle

East LLC (FCME) and Gulf Networks Security Solutions (GNSS).

The agreement will see the development of more than eight

restaurants over the next decade in Jordan and Kingdom of

Saudi Arabia respectively.

The Manhattan FISH MARKET is an award-winning casual dining

restaurant with a forte in American-style seafood. The chain is

famous for a wide variety of dishes which include the Manhattan

Fish n’ Chips, Garlic Herb Mussels and the legendary Manhattan

Flaming Seafood Platter.

The Manhattan FISH MARKET has experienced strong growth in

the international market in recent years, operating more than

71 restaurants in 12 different countries; Malaysia, Singapore,

Thailand, Indonesia, Sri Lanka, Oman, Myanmar, Japan, India,

Bangladesh, Qatar and United Arab Emirates. With the opening of

its first restaurant in Maldives and Brunei by 2016 together with

these new signings, the brand will have presence in 16 countries.

University President Wins International

Award for Championing Greater

Education Opportunities

19th Oct 2016 – Prof. Dato’ Dr. Mohamad Abdul Razak,

President of the Cyberjaya University College of Medical Sciences

(CUCMS) was awarded the OIC Jewels of the Muslim World Award

2016 at a special ceremony held in Putra World Trade Centre,

Kuala Lumpur. Dr. Mohamad, a renowned orthopaedic surgeon

and career educationist, has long championed for affordable

education and for the betterment of the community. The award,

presented by the Second Finance Minister Datuk Johari Abdul

Ghani, recognises Dato’ Dr. Mohamad’s long-term contributions

to the field of education.

The prestigious Award, currently in its 7th year is an endeavour to

mark excellence, innovation and accomplishments of individuals

in the areas of business and societal improvement. The eight

award winners for 2016 are highly respected movers & Shakers

who have created economic value and nurtured talents through

their efforts. This recognition, awarded by OIC Today magazine

will be of great importance as an inspiration to the younger

generation to become productive and capable participants in the

global economy.


Post Event

MCRA Celebrates Its

24th Anniversary

Together With The MRCA

Crown Awards 2016

12th October 2016 - Themed ‘Opulence & Enchantment’, this

prestigious event commemorated the association’s milestone

achievements and successes over the past 24 years. The

MRCA has grown progressively from a humble association led

by visionary retail leaders to become a major and influential

force in the retail industry. Today, successfully, the MRCA has

garnered over 320 members who have expanded locally and

internationally and are competing with international brands

with members often thinking out of the box and are prepared to

compete with the international players.

With such a strong organization of leading franchise and retail

store operators covering more than 20,000 outlets throughout

Malaysia, these members help provide over 150,000 job

opportunities to Malaysians across the country. The President’s

theme which is ‘Enriching Members for the Future’ sets the

landscape for members to grow and be rewarded under the

MRCA umbrella.

The highlight of the event was the MRCA Crown Awards 2016. In

the effort to encourage excellent business practices, the MRCA

Crown Awards are created to enable the participating retailers

to challenge and enhance their competitiveness. On top of that,

the objectives of the awards are to promote and recognise the

achievement and contribution of participating retailers in the retail

industry. The MRCA welcomed members and non members to

participate in the nomination for the MRCA Crown Awards 2016.

Led by Dato’ Garry Chua, the President of MRCA, the association

provides a platform for members to share their knowledge and

experiences, thus supporting one another and the growth of the

industry. The MRCA Crown Awards 2016 was not only a testament

of the recipients’ hard work and effort, but also demonstrated

the participants’ spirit of entrepreneurship.

The eleven (11) award categories represented the steady

growth of member companies in the local and overseas markets

with equal emphasis on business sustainability and Corporate

Social Responsibility (CSR). The key objective was to encourage

local businesses to strive for excellence and to be on par at the

global level.

The event lived up to its promise to be an evening of splendour

and elegance, with activities to celebrate, entertain and inspire.

Close to 1,000 guests comprising entrepreneurs, Chief Executive

Officers and corporate senior management attended this

anniversary function.

For further information on the MRCA’s 24th Anniversary & MRCA Crown

Awards 2016, please contact the MRCA Secretariat at 03 – 5882 4333

or email at mrca.secretariat@gmail.com.


61

Post Event

Franchising and Licensing Awards 2016

A Testament to the Growth In Internationalisation

and Globalisation of Companies

Singapore’s top achievers in the franchising and licensing

industry were recognised at the annual Franchising and

Licensing Association (FLA) Awards 2016 held at the Marina

Mandarin Ballroom on 13 Oct 2016.

Currently in its 12th year, the FLA Awards continues to provide

a formidable platform for successful franchise concepts and

businesses to be showcased in the international arena. It also

serves as a regional benchmark for franchise concepts aspiring

to greater heights. The Awards, made up of both Competitive

and Recognition Awards, comprises eight different categories

that recognise and honour the various players in the industry –

Franchisors, Licensors and Franchisees.

The 2016 Awards, which saw Sunflower Childcare clinching

the title of ‘Overall Winner, Promising Franchisor of the Year’,

had increased participation from the education sector. This

reflects the continued growth of the education industry within

the franchising and licensing scene. In line with the global trend

of innovation, the Singapore-headquartered childcare group’s

success can be attributed to its unique customisation model and

record of constant innovation and development. Since starting

its franchise business in 2005, Sunflower Childcare has opened

20 centres in total; 18 in Singapore and 2 in China.

According to Donna Lee, Chair of FLA (Singapore), “The encouraging

progress of our franchisors is a reflection of how companies can

leverage on intangible assets like strong branding and innovative

technology to penetrate new markets successfully. With the

franchising and licensing landscape becoming increasingly

diversified, it is key for companies to constantly innovate and

expand into the global market in order to keep up with market

trends and to remain competitive. FLA Singapore prides itself in

equipping companies with the right toolset for internationalisation

and we look forward to working with more businesses to help them

successfully expand across markets and the region.”

Earning the title of ‘Overall Winner, Franchisor of the Year’,

veteran establishment 7-Eleven has constantly been at the

forefront in the franchising and licensing playing field. Since

opening its first franchised store in 1988, 7-Eleven has been

offering entrepreneurs the unique opportunity to leverage on

a renowned global platform to start a business. To date, it has

a total of 207 franchised stores, forming 47% of its expanding

network of 441 stores island-wide.

Traditional sectors like the Food & Beverage industry remained

strong, with Thailand-established food service chain, The

Pizza Company, being crowned ‘Overall Winner, International

Franchisor of the Year’. Having adopted a master franchise

model internationally, The Pizza Company has opened over 400

outlets in 9 countries in a span of 12 years.

Donna Lee added, “FLA is proud to be able to bridge the gap

between the global and local market with its strong government

ties and prominent memberships in the World Franchise Council

and Asia Pacific Franchise Confederation. Over the years,

Singapore has been seen as a model test-bed and we are glad

that we are able to assist international companies looking to

penetrate the Singapore and Asian market.”

The Awards were held in conjunction with FLAsia - an industry

exhibition and conference, running from 13th to 15th October,

showcasing both home-grown franchises and franchise

opportunities from around the world. The exhibition this year

saw participation from 17 countries, with international brands

such as Swarovski, Delifrance, Gloria Jean’s Coffee and Coca

Restaurant exhibiting. More information of the exhibition can be

found on http://franchiselicenseasia.com.

Other Winners at the FLA Awards 2016 include Japan IPL

Express, Mulberry Learning Centre, Anytime Fitness, Seoul

Garden and Dancing Crab. The full winner list is attached

separately and more information and images can be found on

the FLA Awards website: http://www.flaawards.com

FLA AWARDS 2016 WINNERS LIST

PROMISING FRANCHISOR OF THE YEAR

1. JAPAN IPL EXPRESS

2. MULBERRY LEARNING CENTRE

3. SERIOUSLY ADDICTIVE MATHEMATICS

4. SUNFLOWER CHILD CARE

FRANCHISOR OF THE YEAR

1. 7-ELEVEN

2. ANYTIME FITNESS

3. DANCING CRAB

INTERNATIONAL FRANCHISOR OF THE YEAR

1. ANYTIME FITNESS

2. SEOUL GARDEN

3. THE PIZZA COMPANY

FRANCHISEE OF THE YEAR

1. VERON TEO (7-EL EVEN)

FRANCHISE EXECUTIVE OF THE YEAR

1. DILYS ANG (PEZZO)

2. JACKIE ZHENG (7-ELEVEN)


Post Event


63

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