Jeonbuk Life 2018-1 Spring

Arts & Culture
Featured Korean directors whose
works were shown in JIFF
A new direction
Venue Information
From May 3 to May 12, 2018, a total of 246 films will be shown
in five theaters around Jeonju.
CGV Jeonju Gosa
Megabox Gaeksa
Jeonju Cinema Town
Jeonju Digital Independent Cinema
Over the years JIFF has always championed diversity
in film with its range of genres and topics that delve
into political issues, race, gender, the economy, and
many other stories that aim to provoke thought.
People from all walks of life can vicariously
experience emotions and have their worldviews
shaped and their senses awakened through the eyes
of international filmmakers.
But in today’s highly wired world, especially in
South Korea where anything and everything can
be accessed online with immediacy, it’s getting
harder to invite people to go to the theater. The
once glorious silver screen is now reduced to mobile
screens which simply do not make a substantial
impact.
Jeonju Dome
Aside from the usual glamorous red
carpet and awards ceremonies, this
year’s JIFF also added a diverse range
of activities to entertain local and
international guests, and ultimately
introduce the food, art, and culture
that is distinct to Jeonju.
Theater interior images from respective websites.
The organizers of JIFF know that times have changed
and that they needed to find other ways to strike
a balance between tackling important issues and
keeping the viewers engaged.
Acting President Park Sunjong stressed, “We will
strive to quench the viewer’s thirst for freedom of
expression and innovative movies through new
experiments and adventures.”
26 Jeonbuk Life! Magazine / Spring 2018 • Issue 10