Better Nutrition February 2020

PASSION BEHIND THE PRODUCT *
companies fostering personal & global well-being
Bonafide Provisions
The exploding popularity of bone broth is just one key to this
company’s success
BY NEIL ZEVNIK
Let’s admit it—bone broth is trendy,
one of the latest and most ubiquitous
entries in the “healthy & good for you”
sweepstakes. But you might be startled
to learn that its origins are virtually
prehistoric. Early man sought to use
every bit of the creatures he hunted for
food, and that included the bones and
sinews that had to be boiled in liquid to
unlock their nutritional treasures.
Once civilization got rolling, bone
broth continued to be utilized and
valued. Traditional Chinese medicine
employed it as a remedy for colds, flu,
and diseases affecting the gastrointestinal
tract, joints, skin, lungs, and
muscles. Ancient Roman gourmands
used it in such enticing dishes as Pig’s
Trotters with Pearl Barley and Pork in
Sweet Wine and Fig Sauce.
For Sharon Brown, this history is
more personal. Her discovery of the
benefits of bone broth led to a radical
improvement in her son’s health, and
led her to become a Certified Nutritional
Therapy Practitioner. And the cornerstone
of her practice is a belief in the
efficacy of bone broth as an integral part
of a whole-food diet.
But authentic bone broth is incredibly
time-consuming to make—it requires
anywhere from 18 to 48 hours of slow
simmering to prompt the bones to
release their collagen and nutrients.
Providing nutritious broth for her family
was one thing, but Brown quickly found
that producing it for her clients was
unfeasible. “We would sell out of the
broth every day, and we realized that
we needed to bring this product to the
market because there was a need for
real bone broth, made the way our
ancestors made it,” she says.
“Our broth had
to be made the
way our ancestors
made it—with
just the bones of
the animal, apple
cider vinegar, garlic,
onions, and Celtic
sea salt,” says company
founder and Certified
Nutritional Therapy
Practitioner Sharon Brown.
Bringing Bone Broth
to the Masses
Brown prevailed upon her husband
Reb, a professional chef, to develop a
commercial recipe that replicated her
home brew. Their requirements were
strict: all the ingredients had to be organic,
the bones had to be sourced from
grass-fed pasture-raised animals, and
there could be no fillers, preservatives,
or additives. “Our broth had to be
made the way our ancestors made
it—with just the bones of the animal,
apple cider vinegar, garlic, onions, and
Celtic sea salt.” And it had to be frozen,
Brown notes, “just like you would at
home. After all, freezing is Mother
Nature’s preservative.”
For Brown, this was an opportunity
to expand her mission of improving
people’s lives through food. “My world
consisted of helping patients one by
one with their nutritional needs. When
we launched Bonafide Provisions,
I realized that I had the opportunity
to help more people in a more
impactful way. I received
a testimony recently
from a throat cancer
patient who shared
that our broth was
the only thing he
could consume
while going
through his
treatments.”
And with a
brand new line
of all-organic, bone
broth-based soups
recently added to their line,
including Tomato Basil, Broccoli
Cheddar, Creamy Mushroom, French
Onion, and Butternut Squash, Bonafide
now offers the benefits of bone broth
to a larger audience that might not be
ready to take the plunge into straight
broth. It’s all part of Brown’s ultimate
goal: “From our kitchen to yours, it is
our mission to help everyone experience
abundant wellness through the power
of food.”
10 • FEBRUARY 2020