SleepTech March/April 2020

www.sleeptechmagazine.com

March - April 2020

www.elektroteks.com.tr

P: +90.224 443 46 28 - 29 F: +90.224 441 99 90 Nilüfer Bursa TURKEY info@elektroteks.com.tr

4

4

History never repeats in

technology

HEIQ and Standard Fibers

announced next generation biobased

“Starts cool, stays cool”

fabric technology

16

INDEX ADS

32

Confidence building of the

mattress machinery industry:

“ELEKTROTEKS”

Boyteks.............................................Back cover

Boyçelik................................ Inside back cover

Elektroteks............................. Inside front cover

Elektroteks.......................................................... 1

Durak Tekstil....................................................... 2

Nova................................................................... 5

Aydın Tekstil.....................................................6-7

Comfyteks.................................................. 10-11

Artilat........................................................... 12-13

Kırayteks........................................................... 15

İpeker............................................................... 17

Cosmos............................................................ 19

Nerteks............................................................. 21

BedCovers..................................................22-23

EMS Sünger.................................................26-27

Gemba............................................................ 31

Nano Yay.........................................................35

Asya Örme....................................................... 39

Akkoza.............................................................. 41

Histeks...............................................................43

Allbeco.............................................................45

Allbemac......................................................... 47

Feryal................................................................49

Bedco............................................................... 51

Akdemir Makina.............................................53

Ersan Madeni............................................ 58-59

Giz Grup..................................................... 64-65

Boyteks............................................................. 73

Form Sünger.................................................... 81

Demand from the textile

industry to promote cotton

processing market growt

66

86

54

interzum Cologne pushes

the button for 2021 and 2023

editions!

Reveal by Xsensor helps

mattress sellers sell more

72

Many trade shows have been

hit hard by coronavirus

American Blossom Linens

introduces dye free bedding

bade from naturally grown

Colored Foxfibre® organic

cotton

92

6

From The Editor

w w w . s l e e p t e c h m a g a z i n e . c o m

History never

repeats in

technology

Publisher

Managing Editor

(Responsible)

Editor

Editorial Consultants

ISTMAG

Magazin Gazetecilik Yayıncılık

İç ve Dış Ticaret Ltd. Şti.

Adına sahibi

H. Ferruh IŞIK

Mehmet SOZTUTAN

(mehmet.soztutan@img.com.tr)

Busra ICIN

(busra.icin@img.com.tr)

Prof. Dr. Ismail KAYA

Assoc. Prof. Mehmet Ali OZBUDUN

Recep SAHIN

Omer Faruk GOrUn

The last decade has been a time period for sleep technologies

to develop unbelievable novelties and innovations from smart

textiles to organic structures, from newest springs to intelligent

foams, from movable and adjustable mattresses to decoratively

hidden beds. Who know what else we will witness more

technologic for more comfortable and convenient sleeping

environment?

We have prepared a comprehensive coverage for innersprings

in this issue. We have also offered a rich content furnished with

industry news and company briefs in addition to interviews

conducted with important personalities.

Every March the industry members would flow to Guangzhou

city of China to show, to see, to sell and/or to buy the newest

products. Traditionally we always happen to be there to cover

those developments. Every last days of March months we were

there along with tens of thousands to attend Interzum Guangzhou

because it is the most influential trade fair in Asia at

furniture production, woodworking machinery and interior

decor industry. Unfortunately, this time we cannot go because

of the known unfortunate reason. I hope the world gets rid of

this virus problem and recuperates as soon as possible and

improves the trade system.

Domestic Sales Manager

Omer Faruk GORUN (omer.gorun@img.com.tr)

Advertising Coordinator

T: +90 224 211 44 50-51 M: +90 505 299 62 65

International Sales Manager

Ayca SarIoglu (ayca.sarioglu@img.com.tr)

T: +90 212 604 5100 F: +90 212 604 5135

Art Director

Technical Manager

Web Developer

Finance Manager

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Mehmet Soztutan

10

Spinks expands Flexecore ®

sustainable comfort innovation

into North America

Harrison Spinks’ new 100% recyclable glue-free pocket spring system will soon

become available to North American mattress manufacturers thanks to an expanded

partnership between the luxury bedmaker’s Components Division, Spinks, and its

joint venture partner HSM.

The sustainable mattress component

system, called Flexecore®,

which is the international name for

Harrison Spinks’ Cortec product

in the UK, uses sonically welded

fabric entirely removing the use

of glue typically used to bond

springs together. This sustainable

solution is much better for the

environment and the consumer,

unlike many traditional glued

pocket springs and foam based

products.

The new approach drastically

improves the economics of mattress

recycling and should prevent

millions of mattresses from entering

landfill. The ground breaking

technology can be applied to all

sectors of the mattress industry

and has crossover application

in furniture, such as upholstery

cushions.

“After two decades of pioneering

advancements in microcoil technology,

our latest component, five

years in the making, redefines

sustainable comfort technology

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and is set to change the industry

forever. Eliminating adhesives and

VOCs has actually improved the

comfort of the product, meaning

consumers will sleep better on

mattresses containing Flexecore.

They can also rest easy knowing

this ground breaking, heat sealed

glue free system is 100% recyclable

resulting in zero landfill.” Said

Simon Spinks, Managing Director

of Harrison Spinks. “Cortec and

Flexecore is already being delivered

in the UK and Europe and

we are excited to work with HSM

to bring this technology to North

America.”

Under terms of the joint venture

HS2, HSM has the exclusive rights

to produce and distribute Flexecore®

in North America. HSM has

been partnered with Spinks since

2012, when the company began

jointly producing microcoil springs

for North America.

“We couldn’t be more pleased

with the success of our microcoil

product line through our partnership

with Spinks, which has

become increasingly popular as

hybrid mattress sales

have continued to grow,” said

Mark Jones, President and Chief

Executive Officer of HSM. “We’re

excited to bring this new Flexecore

technology to North America and

provide eco friendly products and

a truly sustainable solution for

the industry by eliminating glue,

which can contaminate mattress

coils and make them difficult to

recycle.”

The secret to Flexecore®’s comfort

is a smaller, finer, more tightly

coiled spring by using ultra fine

high tensile wire. In addition to

its sustainability, by providing

more individual points of contact

(over 1,000 springs per m2) the

spring core offers greater contour

accuracy and precision, allowing

it to contour the body and deliver

superior comfort and support.

“Not only is this spring unit more

sustainable because of the glue

free and fine wire technology it

also provides superior comfort – it

really is the best of both worlds.

We’re really excited to bring this

new sustainable solution to our

customers all around the world.”

Said Darren Marcangelo, Commercial

Director of Spinks.

16

Clariant ColorForward ® 2021

palette yearns for human contact,

searches for authenticity

Trend to warmer and

deeper shades; include

many special effects

Muttenz – The color experts

at Clariant ColorWorks® have

identified four societal trends

that can be expected to influence

consumers in the next few years.

ColorForward 2021, the 15th

edition of the annual Clariant color

forecasting guide for the plastics

industry, recognizes that genuine

human contact is actually becoming

a luxury in the digital era, and

that people crave authenticity in

a world of deep fakes. On a more

positive note, technology is being

used to create products that connect

with people on an emotional

level, while collaboration is seen

as critical to realizing positive

change.

“These trends lead to a color

palette for 2021 that exhibits

contrast,” reports Judith van Vliet,

ColorWorks Senior Designer and

leader of the ColorForward team.

“On one side, we see colors that

speak to what is relatable and

still considered authentic, while

on the other side, colors mirror

today’s drama. Where the 2020

palette was characterized by cooler

colors, the 2021 hues are much

warmer and deeper. Moreover,

this year’s color directions include

many translucent shades, often

incorporating special effects or

sometimes looking like one thing

but feeling like another.” In Color-

Forward 2021, as in previous editions,

each trend theme is represented

by five colors that people

are expected to respond to in the

coming years. This unique tool can

then be used by plastic product

designers and marketing professionals

to make more informed

color choices for new products and

packaging. “Where greens ruled

2020,” van Vliet continues “warm

oranges and yellows seem to be

taking over in 2021. Blues and

greens remain important, ranging

from deep nightly hues to softer

aquatic tones. Brights have an

artificial feel and are juxtaposed

with enchanting darks. The lilacs

from the last edition have developed

into deeper versions of

themselves, adding mystery and

depth to an overall lively range.”

18

HEIQ and Standard Fibers

announced next generation biobased

“Starts cool, stays cool”

fabric technology

HeiQ adds bio-based thermo-functional polymer products to their HeiQ Smart

Temp family for a full range of intelligent thermoregulation triggered by body heat.

The newly introduced products add dual-action cooling at contact to the already

successful dynamic evaporative cooling technology.

Launched in 2011, HeiQ Smart

Temp was a pioneer in intelligent

thermoregulation technology for

textiles. Continuous refinements of

this product range have allowed

HeiQ to be the go-to solution

provider as its technologies offer

not only industry-leading dynamic

evaporative cooling performance,

but also ease of application and

a friendly price point for brand

partners. The latest breakthrough

with cool touch technology allows

consumers to touch, feel and

understand the technology at

point-of-sale, and ensures thermal

comfort at all times by providing

the benefits of cool at contact and

continuous evaporative cooling.

It is currently optimized for use

on home textile products such as

mattress ticking and bed linens.

All HeiQ Smart Temp products are

Oeko-Tex® Class 1-4 conform,

bluesign® and USDA BioPreferred

pending.

As the demand for thermo-functional

polymer applications

continues to grow, HeiQ created

HeiQ Iberia to focus on this

product development. There are

three new products (two more in

the pipeline) in the range that all

provide instant cooling from a biobased

thermo-functional polymer,

and each product is optimized to

perform on specific items such as

mattress ticking or bedding accessories.

By adding a new category

of products to the range, HeiQ

now has a broad range of intelligent

thermoregulation solutions

for home textile market. HeiQ

unveiled these products for home

textiles with their partner Standard

Fiber at Heimtextil Frankfurt

(7-10 January 2020).

“We have more and more business

developing around temperature-regulating

technologies”,

says Sandy Gray, CEO at Standard

Fiber LLC. “To support our

mission of continuously introducing

new technologies and innovations

to our customers, we are

excited to work with HeiQ and

present HeiQ Cool Touch technologies

to our customers to elevate

and differentiate their products in

the market”.

20

Licocare ® RBW Vita bio-based

additives for plastics receives award

for sustainability excellence

Material Health

Certificate GOLD

certification awarded for

selected rice bran waxderived

additives

Muttenz – Clariant is proud to announce

that the California-based

Cradle to Cradle Products Innovation

Institute has awarded the Material

Health Certificate GOLD level certification

to Licocare RBW 102 Vita,

Licocare RBW 106 Vita and Licocare

RBW 300 Vita , biobased lubricating

and dispersing aids. This award is a

further confirmation of their excellent

environmental profile and contribution

to a circular economy for plastics.

The Material Health Certificate uses

the rigorous, globally recognized

material health assessment methodology

of the Cradle to Cradle Certified

Product Standard to verify a

product’s support for safe and circular

products. Cradle to Crade® is a design

concept developed in the early 90’s

by William McDonough and Michael

Braungart that is inspired by nature

and represents circular thinking and

innovation. To determine the suitability

of Licocare RBW for the certification,

Clariant worked closely with the Environmental

Protection Encouragement

Agency (EPEA) Switzerland GmbH, an

accredited assessor for the Cradle to

Cradle Certified and Material Health

Certificate Certification. All ingredients

present at > 100 ppm in a product

are assessed with regard to material

health to enable safe and circular

products. As lubricants and dispersing

agents are process chemicals which

may be released into water, the safety

of such an ingredient is one of the five

criteria of the Cradle to Cradle Certified

certification standard.

Manuel Mueller (left), Global Market Segment Leader at Clariant, accepts with pleasure

the award for sustainability excellence, which is handed over by Albin Kälin, CEO of EPEA

Switzerland. (Photo: Clariant)

Licocare RBW bio-based additives

are derived from rice bran wax, a

non-food-competing byproduct from

the production of edible rice bran

oil. Clariant upgrades this renewable

raw material to facilitate its use as

value-added, highly-effective processing

aids for plastics compounders and

masterbatch producers. Melt flow improvements,

easier mold release and

ensuring a more homogeneous distribution

of pigments are features among

their extensive benefits. Given their

extraordinary heat stability, typical

application areas include engineering

thermoplastics, biopolymers and epoxy

resins, which benefits various polymer

using industries such as automotive,

electrical and electronical, as well as

finding uses in coatings, agriculture

and consumer applications. Licocare

RBW products typically carry also Clariant’s

Vita designator that identifies

solutions that are based on a renewable

feedstock and have a renewable

carbon index (RCI) higher than 98%. In

addition, the majority of Licocare RBW

solutions have been assigned Clariant’s

highly demanding EcoTain® label

for sustainability excellence products

showing best-in-class performance.

Albin Kälin, CEO of EPEA Switzerland,

commented: “With this Material Health

Certificate at the GOLD level, Clariant

is a lighthouse, offering chemical solutions

which are derived from renewable

resources and are safe in water

and the environment.” “This Cradle to

Cradle recognition is a further acknowledgement

of Clariant’s ongoing

sustainability focus as demonstrated

by its listing on the 2019 Dow Jones

Sustainability Index for the seventh

consecutive year. In fact, Clariant’s

Licocare RBW Vita range fully supports

the market requirement for additives

that go beyond the current sustainability

requirements, while at the same

time, not compromising on the high

performance requirements in customer

applications. “We will continue

to develop additives which can help

plastic manufacturers to become part

of the solution in the transformation

to a circular economy,” added Manuel

Mueller, Global Market Segment Leader,

Clariant BU Additives.

22

Perfectly made mattresses and

upholstery with Wakol foam

adhesives

INTERCOLL Adhesives make the difference

whether your products are used

in the upholstery furniture or mattress

industry, whether you’re organized in

ultra-efficient in-line processes or in

segregated work stations, the line of

industrial adhesives from Wakol contains

the right product for you.

INTERCOLL D 3442 is a multi-purpose

contact adhesive especially developed

for the manufacturing of sandwich

mattresses and spring mattresses with

high tension. The water-based 1-C

CR-Latex roller adhesive is solvent-free

and odor-optimized, enabling a good

workplace hygiene. Process reliability,

production efficiency and product

quality are featured by a very quick

initial tack and a quick force build-up.

Tensions in the glue line are reliably

maintained. INTERCOLL D 3442 is

suitable for all common application

methods used for the assembly of

mattresses, including double rollers

as well as low pressure spray guns.

INTERCOLL D 3470 is a high-performance

spray adhesive that displays

a very fast initial tack even at very

low spray pressures. The water-based

polychloroprene latex adhesive bonds

all typical upholstery materials, such as

foam materials, non-woven materials,

upholstery fabrics, wood, hard fibre or

cardboard. Due to its special formulation,

INTERCOLL D 3470 suppresses the

formation of fine spray mist. This leads

to more efficient use of the adhesive

thanks to greater transfer efficiency

with the spray application and less

overspray. As a result, up to 10 %

increase in productivity is achieved.

Moreover, workstation and surrounding

area are significantly less contaminated.

26

Comfytex conducts the best

R&D in the mattress industry

Comfytex is one of the biggest companies that commit

themselves to the mattress cover industry worldwide. Comfytex

means successful projects and ideas.

The firm is awarded in various categories at home and abroad by

various institutions and fair organizers like Interzum.

Ayfer Erdogan, Sales and Marketing Director of Comfytex, tells their

best seller products in domestic and international market in 2019.

27

What was your best demanding

product in domestic and foreign

markets?

Our product of avicenna pain

reliever had more impact than

we expected. It was preferred

by lots of companies due to it is

good features for the pains of

muscle, joint and bone. It is also

a fact that it provides better

quality sleep.

Our product Borjen is unique

since it’s my own and the features

of its content. Moreover

it is our one of the best-selling

products in the domestic

market.

Another of our most demanded

products is OXYCORE, which

was produced by advanced

technology as a solution of

decreasing amount of oxygen

Ayfer Erdogan,

Sales and Marketing Director of Comfytex

in air due to the contamination

and pollution of the environmental

and nature. Thanks to

the feature of it contains, it

absorbs carbon dioxide and

increases the amount of oxygen

in the environment during

sleep. Thanks to this quality,

it has become one of our most

demanded products for the consumers

who want to meet their

need of healthy and quality

sleep.

Which fairs will you attend in

2020? What do you expect from

these fairs?

We will attend ISPA Expo this

month and we are going to

be at the fair of Sleep Well

Expo next September. We have

experienced that the ISPA fair

is an effective for the market of

America and South America. We

think that it is an effective fair

where we can respond quickly

and get expecting results.

30

ZebSprings is ready for

ISPA EXPO 2020

Innovative and customized solution partner of mattress products industries and

a member of ISPA, ZebSprings will showcase its products at ISPA EXPO. The

company is looking forward to meeting with significant players of the industry at the

show to introduce its spring units.

ISPA EXPO 2020 will take place in New

Orleans, Louisiana, March 18-20. The

EXPO opens the doors to over 4,000

industry professionals and a record

140,000+ square feet of floor space.

Turkish mattress springs manufacturer

ZebSprings will take its part in this

important event. Mahmut Öztürk, Sales

and Marketing Manager of ZebSprings,

tells about their preparations for ISPA

Expo.

What were the factors that

motivated you to establish a

spring production facility? What

would you say about the position

of the spring group, which is a

raw material of the furniture and

bedding sectors?

Specializing in production of pocket

springs, ZebSprings was founded in

2017 to be the innovative and customized

solution partner for the mattress,

bedding, specialty sleep and sitting

products industries. As ZebSprings, we

define the spring units not only as a

support element but also as a crucial

comfort element for the bedding and

sitting product groups. Therefore, we

are focusing on manufacturing the best

matching comfort level for designs of

our customers.

Innerspring units are the most widely

preferred core system for the mattresses

and there is also an increasing

31

trend towards using the innerspring

units in designs of sitting products as

well. We believe that market share

of innerspring units will continue to

increase in sleep and sitting product

industries thanks to flexible comfort

and support characteristics of them.

Could you mention about your

product range?

As ZebSprings, with our wide range of

fabric encased coil series, we present

whole range of comfort, flexibility and

durability required by the manufacturers

of mattresses and specialty

sleep and sitting products for different

market segments. Our product portfolio

includes but not limited to the units

with following specifications.

•Higher coil count units with small diameter

coils from fine wire to enhance

adaptation to body contours

•Units with various comfort levels from

plush to ultra firm

•Units with firmer edges to eliminate

foam encasement

•Low height units to be used as comfort

layers

•Tall units to optimize cost per inch

Is there any works that you

realized for recycling of springs?

As the innerspring units are mainly

constructed with recyclable components,

such as steel and nonwoven,

Mahmut Öztürk

it is a more environmentally friendly

option than the other chemical based

core alternatives. In order to further

increase sustainability characteristics

of our products, we are cooperating

with suppliers certified by international

authorities such as Oeko-tex and

Edana.

What can you tell us about your

machinery park?

Our up-to-date machinery park consists

of automated transfer lines that can

cover a wide production range in terms

of coil count and height of the units.

We are able to make fine adjustments

in the comfort characteristics of the

springs we produce thanks to servo

control capability of our coilers. We

have our in house comfort and fatigue

test devices in order to ensure durability

and comfort level of our products.

What are your main export and

target markets?

As ZebSprings, we have already become

a significant link in supply chains

of many reputable mattress and

furniture manufacturers in Europe and

MENA region. As the next step of our

global presence, we are aiming to be

more active in North American market

too. In line with our marketing strategy

in North America, we became a

member of ISPA last year. We continue

to take firm steps towards our goal of

being a globally preferred key industry

supplier.

32

Which fairs do you attend? What

kinds of preparations have you

done for ISPA EXPO?

We made our first appearance in the

international exhibitions in last May,

in Cologne with the Interzum fair. The

forthcoming ISPA show will be our next

international exhibition. We consider

these two exhibitions as the most

important events of the mattress and

furniture components sector. We will

continue to be a part of these organizations

in the future, too. The next

ISPA show in New Orleans will be our

first launch in the US market and we

look forward to meeting with significant

players of the industry there to

introduce our products.

Online sales figures are increasing

worldwide. How do you evaluate

this trend and what do you do to

make your company available for

online sales?

Pocket spring is the most suitable

innerspring unit type for the roll packing

operation. Therefore, it is being

widely preferred in products designed

for online sales channels. B2C sales of

mattresses and sofas through online

sales channels increase globally and it

will continue to accelerate taking into

consideration the purchasing habits of

generations Y and Z.

How was the export performance

of Turkish mattress components in

2019?

Turkey is one of the leading countries

in production of various mattress and

furniture components. From the main

components of the industry such as

innerspring, foam, ticking and nonwoven

to accessories, chemicals and

machinery production; Turkish manufacturers

are playing a significant role in

the industry.

34

Confidence building of the

mattress machinery industry:

“ELEKTROTEKS”

Business confidence is their business. Turkish brand Elektroteks

makes much of customer satisfaction. Baran Ozis, Sales Manager of

Elektroteks,comments: “The main reason for this consequences would

be our patience and passion during the process of development for every

single machine rather than selling them to market in order to make huge

amount of profit in the short term and pumping money to our company’s

bank account. This means, we took our time to make it accurate and

consistent.”

35

Baran Ozis, Sales Manager of

Elektroteks, clarifies their best

seller product in 2019 and recent

situation of China. Full text of the

interview follows:

What was your best seller product

at home and abroad in 2019?

Since we are machinery supplier

for not only mattress machines

but also for all production process,

I can proudly say that we keep

growing by being solution partner

of our clients in every phase of

production including mostly automated

lines.

We are quite happy with constant

feedbacks that provided by our

customers from all around the

World about our rollpack machines,

double head quilting machines

and glue bridges which recently

gained some advanced upgrades

in terms of speed and versatility.

The main reason for this consequence

would be our patience

and passion during the process

36

of development for every single

machine rather than selling them

to market in order to make huge

amount of profit in the short term

and pumping money to our company’s

bank account. This means, we

took our time to make it accurate

and consistent.

Lately, we have focused on

developing our HEMMER machine

which has already been presented

to market years ago. We believe

that we have done good a job on

it and already excited to meet the

increasing demand in our sales.

How do you consider the recent

situation of China and cancellation

of Interzum Guangzhou?

Well, unfortunately recent situation

in China made us disappointed.

Considering truth that any exhibition

event held around the

World amazes us and considering

Elektroteks is currently capable of

serving in Chinese language with

our newly joined members into

team, left us speechless. But, we

believe that we can compensate

this cancellation in the near future.

Which fairs will you attend in 2020?

Elektroteks is an undisputed participant of any international fair held

around the globe. And we have already booked our stand in India Mattresstech

Expo 2020 and ISPA Expo 2020. We are eager to present our

new projects to customers which include robots in mattress production

and in order to do that we will use small scaled models of each equipment

and conceptional videos of robot involved production.

38

Solutions for mattress

production at Asya Örme

Asya Örme, which started its bedding activities in Istanbul in

1998, offers solutions suitable for the mattress industry with its

operations.

We talked with Said Çiçek, the

company representative of Asya

Örme, the leading company of the

sector in mattress ticking and pillow

fabrics, about its organizations,

products and exports. Cicek pointed

out that the most important issue

for Asya Örme was customer satisfaction

and said, “We are working

to contribute to the social life of

our customers by preparing our

products accordingly because we

know the place of a healthy sleep

in social life”.

Can you tell us about the

foundation story of Asya Örme and

the priorities of your company?

Asya Örme was established in

1998 in Istanbul. In 2007, it started

to operate in the field of mattress

ticking fabric and reached its

current position. We can divide the

priorities of our company into two

branches; to show customer satisfaction

and quick reaction.

We have been working since 1998

to offer a comfortable and deep

sleep with comfort, quality by prioritizing

human health. Our company,

which is one of the pioneers of

the sector, carries out the whole

production process as a single and

expert hand without working with

intermediary and broker companies.

With this principle, we are always

confident that we produce the right

product for our valued customers.

39

Can you give information about

your products and product groups?

We produce innovative knitted

mattress ticking fabric for our

mattress producing partners all

over the world. We also help our

customers with the production of

mattress covers, pillow covers and

visco-cast pillows.

The right choice of pillows and mattresses,

which are products that

directly affect sleep quality, will

help you to have a healthy sleep.

Since we know the place of healthy

sleep in social life, we are working

to contribute to your social life by

preparing our products accordingly.

How does your production process

work, which regions are your raw

material supply points?

Our production facility has 3000

m2 closed area and is equipped

with the latest technology. We

organize our space to show everyone

that it is possible to buy high

quality products at an affordable

price, even in our industry, where

production processes are extremely

demanding and costly.

Our priority is to supply raw materials

from domestic yarn manufacturers.

Apart from our domestic

manufacturers, we also supply

products from major polyester yarn

producing countries such as India,

Indonesia and Vietnam.

Are there any works that you

recycle your fabrics in the nature?

One of the biggest problems of our

age is recycling. As a company that

makes production by prioritizing

human health, we are also very

40

sensitive in this regard. All kinds

of textile products are not garbage,

but they are re-used in our

products and in different areas of

production.

Can you talk about the machines

you use in production?

Our production machines are Monarch

brand high quality machines

which are made by British-Japanese

co-production.

Could you tell us about your export

map and the locations in your

export target?

The export rate of our company

has reached 70%, and we make

maximum efforts to move this

rate higher. Our goal is the entire

continent of Europe, where we are

currently working. For now, two

big names of our export points are

Britain and Italy.

How did the development of

Turkish bedding material export

progress in 2019? Which product

was preferred more in 2019?

After the recent rise in foreign

exchange rates and coronavirus

outbreak in China at the time the

events we observed that Turkey’s

exports of bed fabric rise significantly.

42

BIRKENSTOCK’s sleep systems

promote regeneration of the user’s

musculoskeletal system

BIRKENSTOCK is now bringing its

core expertise in composing a

healthful, comfortable fit and the

resulting sense of well-being to a

new product line: sleep systems

with high point elasticity and optimal

accommodation of the body’s

contours to promote regeneration

of the user’s musculoskeletal system.

Both the form and function of

the new slatted frames, mattresses

and beds are matched to the

human frame and promote healthy

repose and restful sleep.

BIRKO ACTIVE

Natural solid wood frame made of

European beech. 14 double slat

elements, positioned in a waveshape

in flexible, high-quality,

elastic fabric caps. Particularly soft

shoulder comfort area, seamless

firmness adjustment in the center

zone and pressure relief, soft

heel area. Also available with the

option to elevate the head or feet,

or with motorized adjustment*,

remote operation*, and mains cutoff*.

BIRKENSTOCK slatted frames

are fully bonded to the highest

quality.

ISLAY 220

Supple, elastic cold-foam base core

with a high proportion of natural

castor oil. Adapts well to the

contours of the body thanks to the

special 7-zone ergonomic design.

The BIRKENSTOCK support made

with natural latex and cork granulate

together with our mattress

cores and slatted frames ensures

perfectly balanced comfort when

lying down. The design of the

bottom of the mattress mirrors the

wave shape of the slatted frame.

BILBAO 220

Highly elastic and molds to the

contours of the body thanks to

7-zones in the pocket spring core

with approx. 1,000 springs (100 x

200 cm). It has high point elasticity

in combination with particularly

good moisture regulation. The

BIRKENSTOCK support made with

natural latex and cork granulate together

with our mattress cores and

slatted frames ensures perfectly

balanced comfort when lying down.

The design of the bottom of the

mattress mirrors the wave shape of

the slatted frame.

44

England-Turkey talk

starts after Brexit

After Britain’s decision to leave the European Union 47 years later, the

11-month transition period is on the agenda of the world.

Aegean exporters have been

closely following the negotiations

between Britain and the European

Union which accounts for Turkey’s

second largest exports market in

2019, and third largest market for

Aegean Region exporters.

The calendar works; there are

three alternatives

Aegean Exporters’ Union Coordinator

Chairman Jak Eskinazi noted

that the free trade agreement that

covers zero customs duty and zero

quota, or the realization of the

Customs Union such as in the case

of Turkey, are among the options.

Also, it is expected that parties

may reach an agreement that will

give birth to the additional customs

duty on Turkish exporters.

England delegation in Turkey

While reminding that Trade Minister

Ruhsar Pekcan declared that

Britain, EU and Turkey had agreed

that a delegation from the UK

would come to Turkey during her

latest visit to Izmir, Ashkenazic,

said, “With exports of 10 billion

748 million dollars Britain is Turkey’s

second-largest export market.

It is in third place with an amount

of 831 million dollars in the exports

of Aegean Exporters Union. Brought

up on the agenda by British Prime

Minister Boris Johnson, a free trade

agreement between the EU and

Canada is expected. For the realization

of such an agreement with

Turkey, the EU must first deal with

Britain. The agreement between

the two sides, England and Turkey,

that will replace the Customs Union

Free Trade Agreement, it is of great

importance for Turkey. We want to

continue exporting without paying

customs tax. We need to maintain

our relationship and at the same

time strengthen our economic

ties by adding new sectors in our

plans.”

46

Devan underlines its

sustainability track record with

2 additional bio-based product

launches

Belgian firm complemented bio-based flame retardant with the launch of bio-based

antimicrobial and bio-based PCM solutions at Heimtextil’s 11th hall where sleep

products were displayed.

FRANKFURT – Devan Chemicals,

the Belgium-based developer

of finishing technologies for

textiles, successfully launched

two bio-based solutions at

Heimtextil trade show in Frankfurt,

Germany. The company had

already launched a bio-based

flame retardant in May 2019.

Sustainability has always been

a focus topic for Devan, even

long before it became an urging

issue. In 1995 the company

launched Eco-flam®, the first halogen-free

flame retardant. Four

years later they commercialized

a non-migrating antimicrobial

solution. In 2001 the Belgian

firm developed a masterbatch

48

technology for in-yarn solutions.

Devan was also the first company

to introduce probiotics in

textiles (2010). In 2019 Devan

presented its first bio-based

solution (Bio-flam) and another

two: a bio-based antimicrobial

(BI-OME® natural) and biobased

PCMs (Tones of Cool®

Bio) in Heimtextil trade show’s

12th hall where sleep products

took place.

Natural antimicrobial

A drive towards the use of

more sustainable products has

led to the introduction of more

alternative solutions to solve

the discomfort of malodors and

to reduce the allergens of dust

mites.

Many plants and flowers produce

antimicrobial chemicals as

a defense mechanism towards

threats like bacteria, fungi and

molds. More and more natural

antimicrobials are used in food

and cosmetics as a preservative.

Plant based, non-persistent,

low toxicity pesticides

have been used for many years

in agriculture and in industrial

kitchens. These natural, biocidal

ingredients gave us inspiration

to develop a new range of Odor

Control Technology and anti-dust

mite products.

BI-OME Natural is a natural,

bio-based antimicrobial solution

that guarantees an optimal

freshness and hygiene for

textiles. The active ingredients

are the well-known Linseed oil,

obtained from the dried, ripened

seeds of the flax plant and

Chrysanthemum, derived from

the seeds of the flowers of the

daisy.

The active ingredients in BI-OME

Natural are Organic, GMO free,

Biodegradable and Recyclable.

As known, the bedding industry

and more and more governments

are planning to invoke regulations

on recyclability, therefore

technologies such as BI-OME

Natural, which are recyclable,

could gain more interest over

time.

BI-OME Natural was presented

in Heimtextil collections of Standard

Fiber.

Bio-based PCM’s

Tones of Cool Bio is a patented

cooling technology that stimulates

the textile to dissipate

redundant heat from the body

and to instantly reduce the body

temperature. The PCMs used in

Tones of Cool Bio are derived

from sustainable, natural sources.

The PCMs have the form of a

crystalline wax or oily liquid (depending

on temperature) and is

100% plant based. In addition,

Tones of Cool Bio has a lower

flammability than traditional paraffin

based PCMs. The bio-source

of the technology is certified by

the German DIN lab.

Tones of Cool Bio was already

presented in the Heimtextil

collections of Standard Fiber,

Tisseray, and Comfy Quilts.

50

Graphene, a smart textile

technology of the future

Graphene Market size was valued at around USD 35 million in 2018 and the

industry will achieve over 35% CAGR up to 2026.

Expanding electronics and

semiconductor industry across

the globe is considered as

the prime factor bolstering the

global graphene market growth.

Graphene is 200 times stronger

than steel and is relatively

tougher than diamond. In addition,

it is a superior conductor

of heat and electricity and finds

application in memory chips as

well as screens in mobile phones

and laptops. It is generally used

in the combined form to further

enhance its durability, strength,

conductivity, and toughness.

Increasing purchasing power and

surging demand for consumer

electronics such as tablets and

mobile phones is likely to propel

the market demand. Moreover,

graphene transmits 97 percent

of light, which makes it highly

transparent along with its exceptional

conductive and heat carrying

properties creates opportunities

in next-gen electronics such

as batteries and solar panels.

Additionally, graphene is gradually

gaining popularity in the

automotive and aerospace &

defense industries. It is light in

weight and possesses exceptional

strength and toughness.

Growing demand for lighter

and safe vehicles is likely to

52

offer ample opportunities for

the product to be used as an

additive in composite materials.

Furthermore, proliferating

automotive industry with over

95 million units of automobiles

in 2018 and growing concern for

safe and fuel-efficient vehicles

is expected to propel the

demand for the product in the

coming years. Also, growing

attempts to strengthen vehicle

structures as well as to improve

the crashworthiness has created

a demand for the product in the

manufacturing of greener and

lighter cars. For instance, Geneva

Motor Show, Spania launched

the world’s first supercar and

incorporated graphene into the

car structure which reduces the

overall weight of the vehicle,

which, in turn, reduces the fuel

consumption and emits less

emissions.

However, high production cost

of graphene and the environmental

impacts associated with

it is expected to hinder the

global market growth during the

assessment period. Graphene is

typically a single layer material

extracted from graphite by various

technologies such as chemical

vapor deposition (CVD) and

mechanical exfoliation, among

others. It is a hexagonal lattice

consisting of thin layer of tightly

packed six carbon atoms. It is

regarded as the world’s thinnest

and strongest material and

exhibits superior thermal and

electrical conductivity. Ongoing

product innovation and heavy

public and private investment

to exploit the properties of the

product for various applications

is expected to increase its demand

during the review period.

Graphene market outlook is at

a nascent stage and is expected

to gain significant penetration in

broad range of industries in the

following years.

54

Graphene Oxide will be the most

popular product segment

In 2018, graphene oxide segment

witnessed the largest

share in the global graphene

market and is likely to grow at

the highest CAGR of more than

37% in the coming years. This is

largely attributed to its widespread

application in polymers

as it enhances the properties of

conductivity, tensile strength,

toughness, and elasticity. It is

considered as a suitable electrode

material for solar cells,

batteries, and capacitors.

Graphene nanoplatelets segment

held substantial market

share in 2018 owing to its superior

properties of stiffness; and

electrical and thermal conductivity,

which is majorly used in

plethora of industries including

transportation, energy, electronics,

and aerospace & defense.

High R&D activities in the U.S. will

boost North American graphene

industry demand

North America is projected to

stay at the forefront of the

graphene industry by 2026

owing to the robust research &

development activities in the

region. Growing prevalence of

research institutes and universities

and increasing collaboration

with product manufacturers to

develop next-gen graphene

for aerospace & defense and

electronic industries is expected

to propel the regional market

growth. The U.S. is the major

contributor due to the technological

advanced facilities and

significant presence of its manufacturers

in the region including

ACS Materials LLC, XG Sciences,

and Angstron Materials, Inc.

Following North America, the

Asia Pacific graphene market

statistics is estimated to register

a robust CAGR of over 35%

during the assessment period.

This is mainly due to the presence

of abundant graphite sources

in China and India coupled

with rich copper reserves in

China. Also, highly expanding

electronics industry as well as

rising funds in related research

activities in China, Japan, India,

and South Korea is likely to

positively influence the regional

demand for the product in consumer

electronics.

Capacity expansion is the key

strategy adopted by the market

players

Capacity expansion is one of

the key strategies incorporated

by the industry participants to

strengthen their position in the

market. Graphenea S.A is the

leading player in the global market

with presence in more than

60 countries across the globe.

It has an astounding manufacturing

capacity of circa 150,000

square centimeters of graphene

per year. In July 2017, the company

announced the opening

of a new graphene oxide unit

with production capacity of one

ton per annum, which helped

the company to meet customers’

rising supply needs in the

following years.

Some of the major players in

the global graphene market

include Graphenea S.A., Applied

Graphene Materials plc, ACS

Materials LLC, Haydale Limited,

Grafoid Inc., Angstron Materials,

Inc., Applied Nanotech, Inc, and

XG Sciences, among others.

56

Demand from the textile industry

to promote cotton processing

market growth

As per a report found on Wise Guy Reports, the global cotton processing market is

anticipated to surpass a valuation of USD 82.47 billion by 2026, attaining a CAGR

of 4.1% during the forecast period (2017-2026).

During cotton processing, cotton

is vacuumed into tubes which

further carry it to the dryer to

reduce moisture and enhance

the quality of fiber. The cotton

is then run through cleansing

equipment to remove sticks,

leaf trashes, and other foreign

materials.

Market potential and pitfalls

The global cotton processing

market has witnessed a tectonic

surge over the past few

years, mainly due to the surging

demand for cotton in the textile

industry. The market is predicted

to gain traction due to increasing

availability of animal feed.

Cotton is extensively used in

57

the pharmaceutical industries to

make bandages.

The increasing incidence of

chronic diseases and accidents

have thus triggered the demand

from the cotton processing market

across the globe. Launching

of automated, advanced, and

semi-automatic technologies

to enhance the production of

textiles will further create growth

opportunities for the cotton processing

market. Mechanized machines

have reduced labor cost,

thereby raising the revenues of

ginning mills. This has further

encouraged the cotton processing

market. High requirement for

premium quality cotton from the

consumers is further predicted to

steer the market growth.

On the contrary, concerns associated

with quality and high cost

of production are considered

to vitiate the cotton processing

market growth in the foreseeable

future.

Global cotton processing market:

Segmental analysis

The global cotton processing

market is segmented on the

basis of product, equipment,

operation, and application.

By product, the cotton processing

market is segmented into

cottonseed and lint. Among

these, the lint segment is

predicted to acquire the lion’s

share as it is extensively used

to manufacture different types

of apparels, surgical bandages,

and household textiles.

With the increased number of

accidents along with the rising

prevalence of chronic diseases,

the consumption of cotton

bandages and processed cotton

have increased. Moreover, the

increased export of lint cotton

products is generating export

income across countries, which is

further estimated to propel the

growth of market in this segment.

By equipment, the cotton processing

market is segmented

into spinning and ginning. Of

these, the spinning equipment

is likely to occupy the largest

share and is considered one of

the most crucial processes in the

textile industry. As it is highly

58

used to convert baled cotton

into thread or yarn to produce

high-strength yarns, they are

gaining prominence.

By operation, the cotton processing

market is segmented

into automatic and semi-automatic.

Of these, the automatic

segment is likely to gain

prominence due to the advent

of advanced technologies by

the machine manufacturers to

increase the productivity of the

mills. Moreover, automatic machines

have minimized the labor

cost and augmented the profit

margins of ginning mills, thereby

propelling the market growth in

the segment.

By application, the market is

segmented into medical & surgical,

textiles, consumer goods,

and others. Among these, the

textile segment is likely to

expand at a rapid pace, mainly

due to the changing preferences

of the consumers, and growing

per capita income.

Regional insights

Geographically, the cotton

processing market spans across

regions, namely, Europe, Asia

Pacific, North America, South

America, and the Middle East &

Africa.

The Asia Pacific is predicted to

dominate the global market and

acquire the lion’s share till 2026.

The region has the presence of

countries with favorable climatic

conditions required for the production

of cotton. The favorable

climate further influences the

cotton manufacturers to invest

in cotton processing. The ad-

59

vancing technology coupled with

the increasing concerns regarding

hygiene in the healthcare

sector, has resulted in increased

consumption of raw cotton. This

has further triggered the demand

from the cotton processing

market worldwide. Cotton is

widely cultivated in countries

like Pakistan, China, India, and

Uzbekistan, which further encourages

the growth of the market.

Industry updates

June 2019: Enova Textile and

Apparelha developed a new process

to improve the textile system,

by using unused fibers from

traditional factories. This was

further divided into 17 different

categories for different uses,

depending on the knit or weave.

The fibers are sorted, bleached,

sanitized, opened, and carded

for cleaning, and forming a

strand of fiber, referred to as

silver. The fiber is thus ready for

spinning machine that makes

a yard and can be woven and

knitted to form new products.

Competitive landscape

The top players operating in the

global cotton processing market

include Bajaj Steel Industries

Limited, Lummus Corp, Shandong

Swan Cotton Industrial Machinery

Stock Co., Ltd., Nipha Exports

Cottonseed Limited, Reiter, Cherokee

Fabrication, Uzbek Textile,

and Toyota Industries.

62

ISPA Expo where

the future is

The world’s largest trade show exclusively for the sleep products

industry opens in New Orleans, Louisiana, 18-20 March 2020. 20 Turkish

exhibitors crossed the Atlantic to display a wide range of sleep products

machinery, components and materials.

Since 1915, the International

Sleep Products Association (ISPA)

has been helping the world sleep

better by supporting innovations

and growth across the sleep products

industry. ISPA is committed to

serving members through public

policy, research, public affairs,

education initiatives and events

like ISPA EXPO in order to prepare

a more valuable future. ISPA Expo

is the largest showcase of bedding

products and services in the world,

where innovators and industry

leaders gather to explore the show

floor and discover new solutions

and opportunities.

ISPA Expo is produced for the

industry by the industry. No other

organization can match ISPA’s experience

and expertise in bringing

mattress producers, innovators,

industry leaders and buyers together.

And no other event works

63

harder to make it easy for you to

do business. Industry leaders from

around the world attend EXPO to

find the latest equipment, components,

and services they need.

More than 4,600 industry professionals

from 69 countriesattended

in 2018 to see what’s new, research

options, network and make

purchases. Nowhere else can you

receive such wide exposure and

meet face to face with so many

qualified buyers.

By going to ISPA Expo you will

invest in your business… and

yourself! Get inspired with presentations

from thought leaders,

engage with other industry

64

professionals, and explore new

ideas and opportunities. Build your

business, create new partnerships

and strengthen your own personal

brand. Your future is here at ISPA

EXPO!

The show will organize a lot of

concurrent events to inform, furnish,

train and entertain industry members

with special topics such as

ISPA Women’s Network Reception,

Boost Your RQ – Rock-Star Quotient,

Lunch & Learn: The World’s

Mattress Industry, ISPA Welcome

Reception, Economic Reality Check

– Forewarned is Forearmed, and

Mattress Recycling & Sustainability:

Today & Tomorrow.

65

68

interzum

Cologne pushes

the button for

2021 and 2023

editions!

Optimized site planning with improved planning certainty: Applications for

interzum 2021 and interzum 2023 possible as of now

The next interzum, the world’s

leading trade fair for furniture

production and interior design,

will take place from 4 to 7 May

2021 on the fairgrounds in

Cologne. Like in 2019, halls 3 to

11 are at the ready. These will

be supplemented by the modern

exhibition hall 1 Plus, which will

come into operation shortly before.

It expands the intensively

in demand “Materials & Nature”

exhibition area and enables site

planning that is on the whole

optimised. Even more improvements

are in progress. Thus,

exhibitors can already apply

now for both interzum 2021 and

for interzum 2023, which takes

place from 9 to 12 May 2023.

This increases planning certainty

for all exhibitors, significantly

accelerates trade fair planning

and thus provides exhibitors

with more time for the longterm

planning of their exhibition

participation. The application

phases for interzum 2021 and

2023 start today on 9 January in

the context of the international

furniture trade fair imm cologne

2020.

69

One thing is clear since the last

event in 2019: interzum will

continue to write its impressive

success story in 2021 and beyond.

It is especially gratifying

that, irrespective of the notably

high demand for stands, an ever-increasing

number of exhibitor

wishes can be better served.

This has good reasons, as the

interzum team has prepared

several improvements.

It is thus possible for the first

time to apply in a binding fashion

for the subsequent event

in 2023 when applying for

interzum 2021. This possibility

provides all exhibitors with improved

transparency and allows

70

them significantly increased

planning certainty. This is because

the planning of the halls

can be accelerated for the trade

fair team, which enables exhibitors

to undertake longer term

preparations for their individual

trade fair planning and stand

concepts.

The end of the 1st early bird for

interzum 2021, which is delayed

by one month, and thus ends on

30 April 2020, aims in the same

direction. This will also help

accelerate planning processes,

so that interzum exhibitors will

have concrete stand offers in

their hands much earlier and can

prepare accordingly over the

longer term. Application for interzum

2021 and interzum 2023

takes place exclusively online for

71

the first time. Koelnmesse has

provided corresponding links at

www.interzum.com. In this way,

exhibitors will find it even easier

to apply for participation in the

world’s leading trade fair for

furniture production and interior

design.

With a view to more satisfied

visitors, and thus directly to the

advantage of exhibitors, hall

planning for interzum 2021 will

be streamlined, concentrated

and expanded by the new building

of hall 1 Plus. The optimization

of site planning means the

bundling of the “Materials & Nature”

focus in halls 4.2, 5.2 and

6. These are complemented by

the just named, column-free and

generously dimensioned hall

1 Plus, which opens its doors

to the trade public for the first

time a few weeks prior on the

occasion of Living Kitchen 2021.

The “Function & Components”

section is focused in halls 3.2,

5.1, 7, 8 and 10.2, while “Textile

& Machinery” will be found in

halls 9, 10.1, 11.1 and 11.2.

“We are bringing the three

trade fair segments even closer

together spatially. The sense

of this site and hall optimiza-

72

tion lies in visitors being able

to more quickly and easily find

the trade fair stands or exhibitors

they wish to visit. This is

because shorter routes mean

more time for interzum visitors

to engage in conversations with

exhibitors and to evaluate the

presentations, more satisfaction

and concentration and ultimately

better business, orders or “closings”,

according to Maik Fischer,

Director of interzum.

The enquiry as to the supplied

industry branches and market

segments newly introduced

into the application documents

of the exhibitors also primarily

serves the purpose of improved

visit planning. Documented in

the subsequent online exhibitor

catalogue, it is then easy for

visitors to recognize which exhibitors

are relevant for them and

where discussions or negotiations

are especially promising.

Parallel with the application

start for interzum and thus a few

weeks prior to this year’s event

in February 2020, the application

phase for ZOW 2022 in Bad

Salzuflen is already starting for

imm cologne 2020. With attractive

basic conditions, the booking

of this supplier trade fair for

the furniture industry and interior

design is possible as a package

together with applications

for interzum 2021 and 2023. In

this way, the Koelnmesse team

addresses a wish for bundling

often expressed by exhibitors

and anticipates that this will

have a favorable effect on the

development of the workshop

trade fair ZOW, which is oriented

to one of the world’s largest

furniture clusters.

74

Reveal by Xsensor helps

mattress sellers sell more

“Innovation needs to be part of your culture. Customers are transforming faster

than we are, and if we don’t catch up, we’re in trouble.” – Ian Schafer

The most successful companies

have one thing in common:

they give people an incredible,

unforgettable experience. Many

companies and salespeople

are thinking and talking about

strategy and creative, new ways

to ensure growth over the rest

of the year. How to improve customer

service, customer experience

and customer engagement

to drive higher conversions is

likely to be at the top of many

of those discussions.

To this end, REVEAL by XSENSOR

is a mattress retailer’s triple

threat, providing the ultimate in

customer service, experience and

engagement, helping you sell

more mattresses, this year and

beyond.

How?

It builds trust. Trust is the foundation

of every customer relationship.

Because the REVEAL

live pressure mapping system is

entirely objective, confidence is

built through the experience and

not just on a salesperson’s word.

Buyers don’t feel like they’re

being “sold.” To the contrary, the

technology alleviates purchasing

75

anxiety and enhances trust by

visually showing people what

they’re feeling in real time. Customers

are confident the mattress

and bedding accessories

recommended for them are right.

This sense of certainty results in

a sales decision.

It provides connection. A

Queen’s University study called

the Cone of Experience found

people retain 20% of what they

hear, 40% of what they observe,

and 90% of what they experience.

Another study reports that

88% of U.S. marketers saw measurable

sales growth as a result

of personalization, with more

than half reporting a lift greater

than 10%.

REVEAL lets you provide an

individualized, high-touch

buying experience making your

recommendations tailor-made

to each customer’s unique body

and sleep style. REVEAL technology

helps create a physical and

meaningful connection that people

remember – especially when

they achieve the best sleep of

their life as a result.

the sheer number of options

overwhelming or who dread the

length of time mattress shopping

has traditionally entailed.

Prospective customers are more

likely to spend more money with

a retailer who offers a meaningful

shopping experience. This is

key to creating a value-added

retail experience that builds

customer loyalty: Your customer

is both your best advocate and

repeat purchaser.

As consumer expectations continue

to rise, for mattress retailers,

REVEAL by XSENSOR is playing a

central role in shifting the focus

from the point of sale to the

point of engagement, creating a

richer and more satisfying buying

– and selling – experience.

It delivers convenience. In the

past, the retailer determined

what products a customer would

buy and how they should shop.

Today, it’s the customer who

defines the shopping experience

– and what they want is their

buying needs met in a seamless,

quick and delightful way.

REVEAL helps you provide consumers

with a simple, compelling

and fast way to buy the perfect

mattress. The sales process

takes under 5 minutes and

saves a ton of time by quickly

narrowing the selection of

mattresses to test and choose

from. The customer journey is

seamless and streamlined and

will delight customers who find

Customer experience matters even more than you think

“Customer experience” is an unavoidable topic these days, and

here’s why. Eighty percent of customers say that the experience a

company provides is as important as its products or services A majority

take this sentiment a step further by voting with their wallets;

57% have stopped buying from a company because a competitor

provided a better experience.

76

Lenzing Introduces TENCEL

Modal Fibers with Eco Pure

Technology to Strengthen

Sustainability Commitment

TENCEL branded

modal fibers with Eco

Pure technology are

manufactured with a

proven total chlorine-free

bleaching process in pulp

and fibers.

TENCEL branded modal fibers with Eco Pure technology are manufactured with

a proven total chlorine-free bleaching process in pulp and fibers.

Today, Lenzing Group announced

the introduction of Eco Pure

technology which enhances the

production of environmentally

responsible modal fibers for the

textile industry. TENCEL Modal

fibers with Eco Pure technology

are considered as the most environmentally

responsible option

among existing modal fibers in

the industry. Total chlorine-free

bleaching in pulp and fiber delivers

the industry’s new standard

of clean modal fiber production.

With the gentle bleaching process,

textiles made predominantly

of such fibers tend to be softer

than conventionally bleached

TENCEL Modal fibers, and are

very suitable for undergarments,

loungewear, bedding and more.

The Eco Pure technology features

an eco-responsible production process

guided by the EU Ecolabel , a

label of environmental excellence

that is awarded to products and

services that meet high environmental

standards throughout their

life-cycle .

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TENCEL Modal fibers with Eco

Pure technology are produced

exclusively in Austria mainly from

beech wood sourced from sustainably

managed forests across

Central and Eastern Europe.

“The ongoing innovation in

cellulosic fiber technologies

and eco-responsible production

processes has witnessed more

sustainable fiber alternatives

across the textile value chain.

This has provided businesses and

brands with new opportunities

and perspectives to enhance product

quality and improve sustainable

practices. The introduction of

Eco Pure technology for TENCEL

Modal fibers is providing brands

and consumers with great comfort

and more responsible environmental

options. With sustainability

in our DNA, we will continue to

To improve supply chain

transparency, TENCEL

Modal fibers with Eco

Pure technology can be

identified throughout the

textile production chain.

review customers’ feedback to

develop and produce high-quality

fibers that suits their needs and

preferences.” said Florian Heubrandner,

Vice President of Global

Business Management Textiles of

Lenzing.

Over the few past years, brands

have made conscious decisions

to better understand their supply

chain with a core focus on sustainability

and transparency in clothing

production. In light of this, the

TENCEL Modal fibers with Eco

Pure technology are identifiable

through a special identification

technology, making the eco-fibers

identifiable throughout all stages

of the textile manufacturing

process.

“For the TENCELTM brand, ensuring

a sustainable supply chain has become

very important, with a focus

not only on ethical production, but

also the actual fiber production

process. In 2020, one of our main

goals and a core business strategy

will be to continue production

of high-quality fibers that strive to

set higher standards for industry

sustainability and comfort. It is

encouraging to see that the industry

and consumers are paying

more attention to sustainability.

We believe that the popularity of

sustainable fibers will continue to

grow,” added Heubrandner.

78

It’s

innerSpring

time!

Innerspring

mattresses may

seem old-school, but

they have changed

a lot in recent years.

Today, they’re

likely to feature

more sophisticated

coils, various foams,

fiber and even

layers of smaller

steel springs.

Mattress coils or also known

as mattress springs, are coil

springs used in many modern

mattresses. A matrix of coils is

primarily used to make the bottom

section of the mattress. In

recent years small “micro-coils”

have started being used in the

upholstered comfort layer of

mattresses, the top layer of the

mattress.

Out of all of the mattresses

available on the market today,

innerspring mattresses are,

perhaps, the most well-known.

Although an innerspring is one

of the oldest bed types, they’re

still trendy, and it doesn’t mean

they are less durable or too firm

like many people think. It is a

clear fact that they will never go

out of style.

Typically, the innerspring mattresses

feature a steel coil core

(support system) with a padded

layer, or a foam on top if it’s a

hybrid. This provides you with

a comfortable, flexible, and

supportive surface that’ll keep

you cooler than most other bed

types. A modern innerspring

base also allows for natural

body movement and limits

motion disturbance, which is excellent

for people sleeping with

a partner.

Steel coils were invented in

1857, but German inventor

Heinrich Westphal was the first

to place them in a mattress in

1871 and thus the innerspring

mattress was born. The design

of this type of a mattress was

inspired by the shock-absorbing

79

seat cushions made for horsedrawn

carriages. By the 1930s,

innerspring mattresses became

the most popular type of sleep

surface, and they still are today.

Since its initial appearance, the

innerspring mattress has evolved

into an innovation of sleep

technology.

Benefits of innerspring mattresses

Through layered systems of response

mechanisms designed to

target hold and absorb pressure,

innerspring mattresses have remained

the standard for quality

support and comfort. they are

designed to deliver spine-aligning

hold and pressure-relieving

comfort for every type of sleep-

80

er. Available in all three comfort

levels – plush, medium and firm

– modern innerspring mattresses

sleep cool, prevent the transfer

of motion from one sleep partner

to the other and offer unbeatable

support.

There are also a number of

additional structural benefits

of innerspring mattresses. They

generate very little or no smell

emitted by the mattress. Since

there is a lot of space in between

the mattress, it allows

a lot of air flow thus giving a

cooling effect.

Sleeping on the back or side

helps to distribute body weight

more evenly – which means that

back and side sleepers are often

able to choose a plusher comfort

level in an innerspring mattress

without losing a supportive

feel. To prevent the spine from

caving under pressure, stomach

sleepers require an innerspring

mattress with a firmer comfort

level.

81

What is an innerspring mattress

and what is it made of?

Supported by a layer of core

springs, innerspring mattresses

are covered on both sides with

different kinds of upholstery.

Foam, gel or basic cotton covers

are generally used. The spring in

the mattress allows the person

to turn over comfortably and

helps the mattress retain its

shape.

So, an innerspring mattress is

made up of three parts: the

foundation, the core, and the

comfort layer. It takes its name

from the metal support coils that

form the core of the bed. Most

innerspring mattresses today

also contain layers made with

other materials, such as memory

foam and latex, for added

comfort, performance, and

durability. That essential quality

of “springiness,” though, is the

innerspring mattress’s defining

characteristic.

There are a handful of components

common to most innerspring

mattresses. When comparing

products, these are the

key things to look for:

82

Coils

The coils or the springs are the

most important part of the innerspring

mattress. They support

the whole structure and they

are what make the mattress

comfortable and bouncy. They

are mostly interconnected with

wires but some are encased in

covers to protect them. The type

and construction of coils have

everything to do with how an

innerspring mattress feels, how

long it lasts, and how much it

costs. There are several types of

mattress coils. Coils are popular

in mattresses because of its

compression behaviour. The

firmness as the spring as it is

compressed is initially soft, to

conform to the body, then hard,

to provide support. There are

four main categories of coils:

Bonnell: Also called “open” coils,

these are the oldest and most

basic type of mattress springs.

First adapted from buggy seat

springs of the 19th century, they

are still prevalent in mid-priced

mattresses. Bonnell coils are

shaped like an hourglass and

often wired together to form

a continuous unit. The ends of

these springs are knotted and

83

wrapped around the top and

bottom circular portion of the

coil.

Offset coils: Like Bonnell coils,

these are also hourglass in

shape but the bottom of the

coil is offset when compressed

to generate a bit of a hinging

effect. That hinging effect makes

them better able to conform to

the body’s curves.

Continuous coils: Within these

kinds of mattresses, rows of coils

are formed from a single piece

of wire. They work similar to offset

coils. In other words, continuous

coils set is an innerspring

configuration in which the rows

of coils are formed from a single

piece of wire. This is used in

lower end mattresses and single

mattresses where the isolation

of movement is not critical.

Pocketed coils: Basically, the

springs are encased in shells or

pockets. They are attached to

each other by a cross section.

The springs are free to move in

this set-up as only the pockets

or the encasements are attached

to each other. Pocketed coils are

individually encased in fabric,

which means they can move independently

and contour to the

sleeper’s body much better than

open coils.

Other less important coil factors

to consider are coil count and

coil gauge. Higher coil counts

84

used to be associated with

better quality mattresses, but

that’s not the case today. The

materials used in the mattress

and the type of coils are much

more important indicators of

innerspring mattress quality. For

example, an innerspring mattress

could have a high coil count with

springs made of low quality

steel. A general rule is to look

for a minimum of 400 coils in a

queen-size bed; the average is

around 700. Anything too much

higher than that likely won’t

make a significant difference in

comfort or support.

Coil gauge refers to the thickness

of a coil. The higher the

gauge number, the thinner and

more flexible the spring. A higher

gauge is a better option if you

want a softer mattress, but a

lower gauge usually lasts longer.

Thicker springs are also a better

choice if you’re on the heavier

side since they provide stronger

support. A coil gauge in the

range of 12 to 15 should ensure

an innerspring mattress can provide

good comfort, support, and

durability.

86

Many trade shows

have been hit hard by

coronavirus

From carpets to furniture, from beauty to jeans, some of the world’s

biggest trade shows were either cancelled or rescheduled due to the

coronavirus outbreak.

The coronavirus outbreak has

caused the cancellation or postponement

of more than 24 exhibitions

and conferences worldwide,

hammering the $2.5 trillion trade

show industry. The cancellation of

trade events is having damaging

ripple effects across the hotel,

airline, entertainment, marketing,

restaurant and other industries.

More and more organizers are pulling

events over fears of spreading

the potentially deadly disease,

with many thousands of attendees

having to alter travel plans. Some

events were cancelled with the

policies of their States some others

were done because of the fear of

lack of attendees.

From the event list of Istanbul

Magazine Group, we were notified

the cancellation or rescheduling of

major fairs such as CIFF, Interzum

Guangzhou, and Domotex Asia China

Floor fairs from China; InterCharm

from Bologna, Italy; China Homelife

in Turkey, etc. Domotex Asia has

been postponed to 31 August –

2 September 2020; Cosmoprof

Worldwide Bologna to 11-14 June

2020 with the good hope that the

virus problem will be over.

We hear many rumors about the

cancellation or rescheduling possibilities

of many other shows. These

rumors will be certain as time goes

by. The fashion industry has also

been affected by coronavirus as

the Kingpins denim trade fair in

87

Hong Kong has been called off. The

event’s organizers said the show,

scheduled for mid-May, would not

go ahead because: “We are very

concerned about the situation in

China and understand that many of

our exhibitors and attendees are

dealing with extreme difficulties

and uncertainty due to efforts to

contain the spread of the virus.”

The coronavirus outbreak isn’t scaring

off all event planners, however.

Singapore Airshow, which takes

place every two years, attracts

hundreds of global aerospace firms

as they exhibit their latest products

and hope to strike multi-million-dollar

deals. The fair was held on

its regular dates, 15-20 February

2020. Still, the number of exhibitors

pulling out of the show has

topped 70, including some of the

biggest names in the aerospace industry,

including US giant Lockheed

Martin and Canada’s Bombardier.

“I’ve never seen it so quiet,” said

Jon Grevatt, Asia-Pacific defense

industry analyst for military guide

Jane’s. But the Food&HotelAsia-Hotel

Restaurant and Cafe expo,

referred to as FHA-HoReCa, in Singapore

has been moved from March

to July. The event was postponed

because of the outbreak.

China, in particular, is an important

hub for trade events, and the

exhibition industry is an “economic

engine” for the country. With more

than 76 thousand cases of the virus

and over 2,300 deaths, however,

event organizers say postponing or

canceling conferences is absolutely

necessary. Some convention centers

have even been converted into

temporary hospitals. Rescheduling

events can pose serious financial

issues for organizers. They may not

be able to book the same venue for

their preferred date and can lose

money they’ve spent on the event

space and other services like catering

and conference management.

Exhibitors and attendees also

face challenges when events are

canceled or when they choose not

to attend, such as losing stand

deposits or cancelling the travel

arrangements.

88

Swissflex continues

its successful

transformation

Since early 2018, Swissflex has

been working on its transition

from a producer of slatted frames

to a premium bed manufacturer.

At the IMM Cologne international

furniture and interiors fair 2020,

Swissflex presented its enhanced

new products, marked by superior

ergonomic features and contemporary

and stylish designs. This is the

only way the bed manufacturing

industry can convincingly compete

with the inexpensive deals offered

by cut-price furniture retailers.

For the Swissflex Box, the brand

introduced new padded mattresses,

combined with a topper and an

all-around, removable cover for two

boxes with a size of 160cm+.

The highlight of the fair was

launched by Swissflex is the

fabric-covered version of the CLICK

system, the wood laminate version

of which was launched by the company

last year. This attractively designed

bed frame can be installed

in less than 10 minutes.

Superba Atelier Suisse - elegant,

Swiss-made upholstered beds

Swiss-based company Recticel

Bedding (Schweiz) AG presented

89

its attractive range of upholstered

beds from our Flüh site (located in

the Swiss canton of Solothurn) under

the new Superba Atelier Suisse

brand name.

A new addition to the wide range

of slat bases with their sophisticated

features is an elegant

box-spring slatted frame just 16

centimeters in height. A new range

of fabrics, combined with three

new headboards and a range of

high-quality pocket-spring mattresses

showcased at IMM Cologne.

These innovations and the option

to process customer fabrics make

Superba Atelier Suisse a powerful

alternative for upscale furnishers

and all providers of classic beds

manufactured to high quality and

design standards.

90

Puffy unveils the Puffy Royal

Mattress designed for extravagant

comfort and support

The Puffy Royal mattress by Puffy is luxury personified. This

latest release joins others such as Puffy Sheets and the Puffy Dog

Bed, extending the brand’s ability to help customers experience

life-changing sleep. The California-based company wants to

empower healthy sleep habits and make sleep a priority for

every member of the house (including furry friends).

NORTH HOLLYWOOD, CALIFORNIA (PR-

WEB) Puffy, the home of America’s

Most Comfortable Mattress, has

unveiled the Puffy Royal Mattress,

engineered to deliver an unrivaled

balance of targeted support, temperature

regulation, and comfort.

The Puffy Royal joins Puffy’s suite

of cloud comfort cooling mattresses

as the highest-caliber model in the

range - creating a benchmark in

comfort and climate adaptability.

“We are incredibly excited to offer

our customers superior comfort and

a new level of support with the

release of the Puffy Royal. This is

our most advanced memory foam

mattress to date. When conceptualizing

the product, we intended to

create a mattress that delivers on

comfort and support at an accessible

price point. I’m proud our teams

have achieved just this,” said

Arthur Andreasyan, CEO at Puffy.

Five Layers of Superior Comfort

Five layers of premium memory

foam combine to create luxurious

rejuvenation. The Puffy Royal mattress

measures at 14 inches high

and is available in all US mattress

sizes from Twin to Cal King.

91

Each of the five layers offers

tailored comfort:

•The first layer is infused with

cooling beads that reduce heat

retention within the mattress and

assist with dispersing heat away

from the body.

•The second layer of premium

memory foam is designed with just

enough reflexive bounce to support

the body with every movement.

•The third layer of the Puffy Royal

helps regulate heat in every

season with the same advanced

cooling properties as the Puffy Lux.

•The fourth layer is designed with

SMT Sectional Cloud Technology to

provide five cloud zones of targeted

relief.

•The 5th layer is a solid 7-inch

memory foam base; it is the most

durable and supportive base layer

in the Puffy range.

The Puffy Royal supports sleepers

of all weight classes with consistent

support from the center to the

edge of the mattress.

SMT Technology: Sectional Zoned

Support

Dynamic SMT Technology means

the Puffy Royal Memory Foam

Mattress features five-sectioned

zones.

Puffy CEO Arthur Andreasyan,

Each zone of the mattress is

engineered to support the particular

body part that lays on it. The

head, neck, shoulders, and feet

will notice a softer feel than the

lower back.

The Puffy Royal’s innovative design

can assist with providing support

to the spine and key pressure

points making it an exceptional

choice for sleepers who experience

joint and muscular pain.

“The SMT Layer is the standout

feature of the Puffy Royal. It

delivers a truly bespoke sleep

experience in comfort, style, and

support,” said Andreasyan.

State-of-the-art Cooling Mattress

The Puffy Royal Mattress has

several heat-regulating properties

precisely positioned to help the

body cool down naturally.

The top layer of the Puffy Royal is

infused with cooling beads and

is designed to eliminate heat

retention. Combined with a unique

cloud design on the second layer,

air flows seamlessly reducing the

chance of overheating.

The Puffy Royal is the best mattress

for undisturbed sleep all year

round.

92

Soft-Tex International announces

exclusive partnership with Serta

Simmons Bedding (SSB) Mattresses

The partnership establishes Soft-Tex’s role as an innovation

partner to SSB providing multi-faceted support across many

functional areas related to innovation and development of new

mattress technologies.

WATERFORD, N.Y. (PRWEB) MARCH

05, 2020 Soft-Tex International,

Inc., a leading bedding and home

product company specializing

in foam and fiber, is pleased to

announce its exclusive partnership

agreement with Serta Simmons

Bedding (SSB) to provide technology

to SSB mattresses.

The relationship establishes

Soft-Tex’s role as an innovation

partner, providing sourcing, supply

chain management and marketing

services to SSB related to new

technologies. The multi-faceted

partnership will support SSB

research and development teams,

and be integral to the delivery of

next generation mattress products.

Soft-Tex Board Member & Chief

Innovation Officer, Mark Smiderle

added, “We look forward to

developing technology and being

a long-term innovation partner for

SSB, providing them a strong competitive

advantage in the mattress

marketplace and creating products

that offer real solutions to solve

customer needs.”

“We are excited to bring our

game-changing technologies to the

bedding industry and support best-

93

in-class mattress brands within the

SSB portfolio. This collaborative

effort will push boundaries of

what’s possible in the future world

of sleep.” said Chris Marsh, Soft-Tex

Chief Business Officer.

In addition, Soft-Tex will leverage

its robust intellectual property to

provide SSB access to new products

developed using over 100

unique Soft-Tex patents specific

to the mattress category. Soft-Tex

innovation teams have begun

working directly with SSB on the

integration of these unique technologies

for use in upcoming SSB

product launches.

“We are proud of what we have

achieved to date, and excited

about what this creates. The Soft-

Tex and SSB partnership will play

a vital role in creating, developing

and commercializing meaningful

products for our retailers and

consumers that solve some of the

sleep industry’s toughest challenges.”

said Melanie Huet, SSB Chief

Marketing Officer.

Reflecting on the partnership,

Soft-Tex Vice President of Business

Development, Scott Thayer shared,

“This partnership reflects significant

hard work from Soft-Tex, SSB, and

our manufacturing partners including

realigning teams and adding

the necessary engineering, merchandising,

and training resources

to support this effort now and well

into the future.”

Soft-Tex and SSB expect to launch

mattress lines featuring Soft-Tex

supplied technology for shipment

in the fall of 2020.

94

American Blossom Linens

introduces dye free bedding bade

from naturally grown Colored

Foxfibre ® organic cotton

American Blossom Linens, a direct to consumer brand of

bedding, made by family owned Thomaston Mills, introduced

a new color called Latte Linen to their line of organic cotton

bedding. Latte Linen is made from a blend of West Texas

organic cotton and Foxfibre ® naturally grown colored cotton.

American Blossom Linens, a

direct to consumer brand of

bedding, made by family owned

Thomaston Mills, introduced

a new color called Latte Linen

to their line of organic cotton

bedding. Latte Linen is made

from a blend of West Texas

organic cotton and Foxfibre®

naturally grown colored cotton.

Thomaston Mills has been

making bedding for over 115

years in the town of Thomaston,

Georgia. While nearly all textile

manufacturing and production

moved overseas, decimating

factories and jobs, Thomaston

Mills stood resolute and kept

manufacturing here in the USA.

Thomaston Mills brought back

American Blossom because of a

need for sustainable products,

impeccably made in the USA by

friends and neighbors. These are

products that will last and last

and never go out of style.

What makes Latte Linen different

from any other bedding

product on the market is that

it is made from a base fiber

of natural West Texas organic

cotton combined with Foxfibre®

Coyote Brown heirloom cotton.

Foxfibre® is organically grown in

a rich color which is integral to

the fiber itself. These linens are

completely dye-free, not a drop

of dye is needed to give these

sheets their beautiful shade.

Dyed fabrics start to fade after

a few washings but the color of

Foxfibre® will bloom deeper and

richer over time. The touch will

even grow softer, the more you

use it and wash it. Natural variations

in the fiber cause each

set of bedding to be as unique

as the plants it comes from. This

makes a fabric that has the look

of linen and the performance

of the most luxurious, percale

bedding.

95

This wonderful cotton called

Foxfibre® was developed by

Sally Fox, a “cotton pioneer” for

her efforts regarding organic,

colored cotton. In the 1980’s she

was the first one to develop the

systems to grow and promote

organic cotton in the USA, which

started the conversation about

organic textiles. The naturally

colored cottons that Sally works

with have existed for centuries

and are traced back at least

4300 years and originated in

the Americas. Heirloom cotton

was once abundant and grew in

a rainbow of shades including

green, yellow, blue and brown.

She did what no one thought

was possible. She hand bred

ancient, naturally pest resistant

varieties that can be grown

using organic and biodynamic

farming methods. She was able

to develop long staple lengths

that allowed the cotton fiber to

be spun into high quality yarn.

Naturally colored heirloom organic

cotton is also more vigorous,

drought tolerant, pest and

disease resistant and requires

less water. When Foxfibre®

cotton is used there is no need

to dye fabric in order to obtain

a rich color. It is free from harmful

chemicals. This saves the environment

from water wastage

and chemical exposure in the

dyeing process. Toxic chemicals

are often used to dye cloth in

developing regions with little

environmental regulations or

worker safety protections. Most

commercial non-organic varieties

of cotton use GMO seeds that

have been bred for homogeneous

characteristics like white

color. They require tremendous

amounts of water and are highly

dependent on the use of herbicides

and insecticides.

The Latte Linen collection,

available now on the American

Blossom Linens website, includes

sheets sets, duvet sets and

pillowcase sets. The linens are

generously sized with extra deep

pockets to provide an excellent

fit on almost any height mattress.

“Top or Bottom” labels act

as visual cues to help you place

the fitted sheet correctly on the

mattress.

Developer Sally Fox describes

the quality best when she says,

“I believe that it’s the suppleness.

The smallest amount of

Foxfibre® added in with the

white cotton gives it a softness

that no white cotton that I have

found has. You lay down on

those sheets and you feel it.

Not only that, these fabrics last

a long time, much longer than

white cotton.” American Blossom

Linens are 100% made in

the USA using traceable organic

cotton grown by family farmers.

All the components of American

Blossom Linens bedding are

grown, processed, finished and

sewn in the USA, supporting

American workers and dramatically

reducing the carbon footprint.

The linens are American

all the way from the farm to the

bed.

96

The chemicals sector

undersigns one success

after another

According to data from Istanbul Chemicals and Chemical Products Exporters’

Association (IKMIB), the chemicals sector broke a record in 11 months of 2019 with

the export value of 18.8 billion U.S. Dollars it achieved. Continuing the year as the

second sector with the highest export, the chemicals sector achieved one success

after another. The sector also came forward with its exports to the highest number

of countries among all sectors and occupied the top position making exports to 208

countries and regions in November.

Chairman of the Board of Directors

of Istanbul Chemicals and

Chemical Products Exporters’

Association (IKMIB), Mr. Adil

Pelister said: “Our chemicals

sector reached the export value

of 1.83 billion U.S. Dollars in

November which once again

made it the second sector with

the largest export volume while

breaking exports record with a

total export value of 18.8 billion

U.S. Dollars in 11 months. In

addition, we achieved a major

success by becoming the sector

with the highest number of coun-

97

tries on its export portfolio with

208 countries and regions we

exported to. The highest volume

of exports our sector reached

was 17,851,000,000 U.S. Dollars.

I would like to congratulate

our companies, followed by

all sector representatives and

partners who went beyond this

number in the eleven months of

this year with the export value

of 18.8 billion U.S. Dollars for

contributing to this significant

success and making us proud.

Hopefully we will surpass the

export value of 20 billion U.S.

Dollars that was our target for

the entire year and break another

record.”

Pelister also touched upon

growth figures declared on

December 2nd and continued

as: “We believe the 0.9 percent

growth rate for the third quarter

of the year is a reflection of

steadfast efforts of our financial

governance. These positive

developments give us hope for

the future.”

In November the largest volume of

exports was made to Holland

In November Holland received

the highest volume of exports

Monthly distribution of chemicals exports in 2019

MONTH 2018 VALUE($) 2019 VALUE ($) DIFFERENCE (%)

January 1,353,513,921.26 1,539,656,501.73 13.75%

February 1,265,531,849.44 1,645,324,186.38 30.01%

March 1,566,978,246.63 1,840,053,801.17 17.43%

April 1,353,909,699.99 1,771,329,274.17 30.83%

May 1,467,435,484.42 1,936,921,007.06 31.99%

June 1,423,543,817.85 1,297,776,596.28 -8.83%

July 1,477,096,084.78 1,739,062,327.22 17.74%

August 1,378,633,465.30 1,636,178,039.16 18.68%

September 1,534,992,828.12 1,651,185,452.30 7.57%

October 1,591,861,782.59 1,936,298,709.88 21.64%

November 1,494,497,728.63 1,836,164,283.28 22.86%

Total 15,907,994,909 18,829,950,179 18.37%

98

Drawing attention

with its increased

export performance,

the chemicals sector

achieved a 23 percent

increase in exports in

November 2019 and

reached 1.83 billion

U.S. Dollars. Eleven

months of exports by

the sector increased

18 percent and

reached 18.8 billion

U.S. Dollars. Thus

the chemicals sector

broke export record

of all times with its 11

months of export.

from the sector. Other countries

that followed Holland in top ten

in November were Spain, Iraq,

Egypt, Germany, France, Italy,

Greece, Algeria, and Russia.

Chemicals export to Holland

in November 2019 was worth

110,837,000 U.S. Dollars. In

November, Holland was exported

“mineral fuels, mineral oils and

products”, “plastics and plastic

products”, “inorganic chemicals”,

“volatile oils, cosmetics and

soap”, “rubber, rubber goods”,

“various chemical agents” and

“pharmaceuticals” the most.

Eleven months of chemicals export

to Holland this year reached

998,743,000 U.S. Dollars value.

Between January and November

of 2019, Holland, Iraq, Italy,

Spain, Germany, Egypt, the USA,

Malta, Greece, and England

were the top ten countries that

received the highest volume of

chemicals exports.

In the chemicals sector, the

most exported products were in

“mineral fuels, mineral oils and

products” sub-sector

Considering sub-sectors, in

November mineral fuels, mineral

Countries that received the highest number of chemicals exports in November 2019

NO Country NOVEMBER 2018 ($) NOVEMBER 2019 ($) CHANGE (%)

1 HOLLAND 54,966,404.13 110,837,930.26 101.65%

2 SPAIN 50,291,971.53 107,260,185.69 113.27%

3 IRAQ 91,600,909.45 97,677,397.83 6.63%

4 EGYPT 90,440,690.45 88,328,414.59 - 2.34%

5 GERMANY 80,360,615.25 72,169,034.00 - 10.19%

6 FRANCE 27,469,249.92 69,073,444.26 151.46%

7 ITALY 48,811,334.12 66,478,019.82 36.19%

8 GREECE 45,547,367.79 57,082,128.69 25.32%

9 ALGERIA 25,610,323.55 56,495,851.45 120.60%

10 THE RUSSIAN FEDERATION 33,123,064.39 48,697,157.93 47.02%

99

Sub-sectors of chemicals exports in November 2019

oils and products occupied the

top place with the export value

of 553,229,750 U.S. Dollars.

Plastics and plastic products

occupied the second place with

the export value of 512,769,439

U.S. Dollars it reached while

exports in inorganic chemicals

occupied the third place with

176,612,455 U.S. Dollars. Other

sub-sectors in the top-ten following

inorganic chemicals were

‘volatile oils, cosmetics and

soap’, ‘rubber, rubber products’,

‘pharmaceuticals’, ‘paint, varnish,

ink and ink products’, ‘various

chemical agents’, ‘washing

agents’ and ‘organic chemicals’.

NOVEMBER

2018

NOVEMBER

2019

%

DIFFERENCE

PRODUCT GROUP VALUE ($) VALUE ($) VALUE

MINERAL FUELS,

MINERAL OILS AND 236,048,268 553,229,750 134.37%

PRODUCTS

PLASTICS AND

PRODUCTS

524,512,665 512,769,439 -2.24%

INORGANIC CHEMICALS 152,613,872 176,612,455 15.73%

VOLATILE OILS,

COSMETICS AND SOAP

107,856,110 113,169,017 4.93%

RUBBER, RUBBER

PRODUCTS

120,191,340 108,836,126 -9.45%

PHARMACEUTICALS 90,256,521 106,234,056 17.70%

PAINT, VERNICE, INK

AND THEIR PRODUCTS

70,794,466 76,221,158 7.67%

VARIOUS CHEMICAL

AGENTS

49,859,251 52,679,824 5.66%

WASHING PRODUCTS 39,621,870 48,554,551 22.54%

ORGANIC CHEMICALS 37,835,262 34,368,823 -9.16%

FERTILIZERS 47,639,501 31,080,474 -34.76%

ADHESIVES, GLUES,

ENZYMES

15,407,106 20,557,874 33.43%

PHOTOGRAPHY AND

CINEMATOGRAPHY 1,135,543 1,007,238 -11.30%

PRODUCTS

GUNPOWDER,

EXPLOSIVES AND 645,057 772,773 19.80%

THEIR PRODUCTS

GLYCERINE, HERBAL

PRODUCTS, DEGRA, 50,966 56,642 11.14%

OILY PRODUCTS

PROCEDDED AMIANT

AND MIXTURES, ITS

PRODUCTS

29,929 14,082 -52.95%

TOTAL 1,494,497,729 1,836,164,283 22.86%

100

Opportunities in

recycling and smart

packaging

Accounting for 40% of the Turkish

plastics industry and 70%

of its exports, packaging plays

a large part in guiding plastics

out of the turbulent waters of

additional taxation and bans.

Developments in the packaging

industry impact everyone

from manufacturer to feedstock

supplier, machine operator and

distributor, yet each threat gives

rise to a new opportunity. At

this year’s International Plastic

Packaging Congress, PAGEV

enabled the discussion of current

threats and opportunities in the

industry. The Congress began

with introductory remarks by

PAGEV Chair Yavuz Eroğlu and

continued with the leading

names in the industry.

The Turkish Plastics Foundation

(PAGEV) held its sixth

101

“International Plastic Packaging

Congress” on October 22,

2019 at the Istanbul Swissotel

the Bosphorus. Subject matter

experts, industry representatives

and academics convened

around the theme of “Current

Threats and Opportunities in

Plastic Packaging”. Additional

taxes and bans appear to be the

greatest threats to the industry,

giving rise to opportunities such

as sustainability, recycling, and

smart packaging.

The anti-plastic winds that

sweep Europe are being felt

in Turkey too. European Commission

Policy Officer Werner

Bosmans gave firsthand information

about plastics being a hot

discussion topic in Europe. The

6th PAGEV International Plastic

Packaging Congress featured

distinguished speakers such as

EuPC Managing Director Alexander

Dangis, PlasticsEurope

Regional Director Giuseppe Riva

and INEOS Styrolution Director

of Global Strategy Johannes

Musseleck, who joined PAGEV

Chair Yavuz Eroğlu in a panel

discussion on “Circular Economy

and Zero Waste”.

Another keynote speaker was

Yoav Hoshen, Co-Founder and

Senior Vice President of Water.

io, known for creating IoT Smart

Packaging as one of the best

applications of digital packaging

in the world. Smart packaging

offers many solutions that make

people’s lives easier through

mobile applications and the

internet. Water.IO’s reusable

water bottles are equipped

with smart caps that let you

track how much water you need

to drink for the rest of the day

on your phone. The smart cap

also reminds you to take a drink

of water. Yoav Hoshen gave

examples to how packaging was

102

becoming smarter, and provided

a glimpse into what we might

expect in the future.

The plastics industry will grow

with sustainable products

In the introductory remarks to

the Congress, PAGEV Chair Yavuz

Eroğlu said, “The plastics industry

of Turkey is a great contributor

to the national economy with 35

billion dollars in revenue and 12

billion dollars in exports. One

of the largest subsectors in the

industry is packaging, which

accounts for 40% of production

and 70% of exports. Looking

into figures, we see that 3.6

million tons of plastics worth 12

billion dollars were produced in

2018. In the first half of 2019,

plastic packaging production

declined by 14% by weight

compared to the same period

previous year to 1.7 million

tons, and 21% by value to 5.4

billion dollars. According to our

forecasts, production volume

will drop by 7% to 3.4 million

tons, and production value will

decrease by 13% to 10.5 billion

US dollars by the end of the

year. The export growth of the

industry is also slumping. Last

year, we exported 2.6 billion

dollars of plastic packaging.

In the first half of this year, no

increase was recorded in comparison

to the same period in

2018. The industry’s exports for

the first 6 months stagnated at

1.3 billion dollars. Of course, we

believe this to be temporary.

Plastic is an indispensable material.

This will ensure that the

plastics industry and the plastic

packaging sector will continue to

grow. As we always say, plastics

103

have no place in nature, but

plenty of place in our lives. The

industry will develop with new

alternatives. Instead of the

one-way street of make-sellconsume-dispose,

we are transitioning

to a circular approach

of make-sell-consume-recycle-remake.

The plastics industry is

gearing for this revolutionary

new approach. Plastic packaging

will prevent food waste,

contribute to the national economy,

and achieve impressive

growth. The Zero Waste Project

in particular will be a boost to

the recycling industry in Turkey.

The plastics industry will

succeed in environmental protection

and economic development

at once with sustainable

products. We will keep growing

while we keep a watchful eye

over the environment.”

104

MADE IN GREEN by

OEKO-TEX ®

MADE IN GREEN by OEKO-TEX®

is a traceable product label

for all kinds of textiles (e.g.

garments, home textiles) and

non-textile components (e.g. accessories).

The MADE IN GREEN

label verifies that an article

has been tested for harmful

substances. This is carried out

through certification in accordance

with STANDARD 100 by

OEKO-TEX®. It also guarantees

that the textile

product has been

manufactured using

sustainable processes

under environmentally

friendly

and socially

responsible working

conditions.

This is carried

out through

certification

in accordance

with STeP

by OE-

KO-TEX®.

You can

use a

unique product ID on the label

to trace the countries and

production facilities in which the

labelled article was produced.

What does the label mean?

Each item labelled with MADE

IN GREEN can be traced using a

unique product ID or QR code.

The

label gives

access to

information

regarding

production

facilities

in which the

textile was

produced,

the stage of

production

to which the

fabrics belong

and the countries in

which manufacture

took place.

The MADE IN GREEN label gives

you the certainty of knowing

that the textile product is made:

•with materials that have been

tested for harmful substances

•in environmentally friendly

facilities

•in safe and socially responsible

workplaces.

Which products can be labelled?

All kinds of textiles can receive

the MADE IN GREEN label. This

includes garments, home textiles,

fabrics, non-wovens, textile

accessories and non-textile

components. The condition for

the issue of the MADE IN GREEN

label is that the article has been

tested in accordance with the

STANDARD 100 and manufactured

in STeP certified facilities.

106

Mattress Industry

Terms

Source: ISPA, International

Sleep Products Association

Adjustable base: An electro-mechanical

or manual bed frame construction

that permits the raising

and lowering of the head and/or

foot portions of the mattress.

Airbed: An air mattress with a core

that is an air-filled vinyl bladder.

Better airbeds are multichambered,

covered with cushioning, upholstered

with ticking and sold with a

foundation.

Anti-microbial fiber and foam:

Treatment that inhibits the growth

of microbial contaminates.

Backing: Any fabric or sheeting material

that is used during quilting to

anchor the stitches.

Batting: See Cotton Felt.

Bedding: Commonly used as a

generic term for a mattress and

foundation set, but may also apply

to accessory items such as blankets,

sheets, pillows, comforters,

mattress pads, etc.

Bedding ensemble: A complete

sleep support system, consisting of

a metal frame or a bed, a foundation

and a mattress set.

Bed frame: A metal or wood

frame with legs used to support a

mattress and foundation. Conventional

height is 7-1/4 inches and

the low-profile version is 5-3/4

inches when measured from the

floor to the bottom of the foundation.

Generally a headboard

can be attached. Metal frames

are sometimes known as a “Hollywood”

frame.

Bedsprings: Open-spring or wire

fabric box springs without upholstery

materials or cover.

Binding tape: Fabric tape used

to bind and close the mattress or

foundation where the vertical and

horizontal panels of outer ticking

107

come together, providing the edge

trimming for the mattress or foundation.

See Tape and Tape Edge.

Body impressions: Indentations occurring

on the surface of a mattress

over time, due to the compression

of materials by the human body.

Bonnell: A knotted, round-top,

hourglass-shaped steel wire coil.

When laced together with crosswire

helicals, these coils form the

simplest innerspring unit, also

referred to as a Bonnell.

Border: The vertical side or edge

of a mattress or foundation. Prebuilt

borders are constructed by

stitching together the ticking, foam

or other filling materials and a

backing material. Commonly quilted

or vertical-stitched.

Border rod: A heavy gauge wire

rod attached to the perimeter of

the innerspring unit (top and bottom)

by means of a helical wire or

metal clips.

Boric acid: A chemical additive

applied during the garnetting of

cotton and/or other fibers to provide

cigarette ignition resistance

characteristics.

Box spring: Also referred to as

a “foundation.” A base for an

innerspring mattress, consisting

of coils or other forms of springs

mounted on a wood or metal frame

and secured with a wire-interlaced

or welded-wire grid, topped with

upholstery and insulating materials

(felt, urethane or other resilient

materials), and covered on the

top and sides with ticking and on

the bottom with a dust cover. It

is an important part of a bed set

since it serves as a shock absorber,

distributes weight, and supports

and interacts with the innerspring

mattress to properly support the

body.

Box-top mattress: A mattress

featuring a raised surface finishing

treatment where a separate, sided

and rectangular encasement of

soft materials–usually with a tape

edge–is attached via a welt to the

entire surface on top of existing

cover and upholstery.

Bunk bed: A two-tiered wood or

metal frame designed to accommodate

two mattresses, typically

twin-size, one above the other.

Some models allow the upper and

lower units to be detached and

used as separate beds.

Bunkie: A mattress, usually twinsize,

and platform base used on

bunk beds.

Cal 117: Refers to California Technical

Bulletin 117, which specifies a

vertical flame testing procedure for

bedding and furniture component

materials. Foam referred to as “Cal

117 foam” has passed this test.

Carbon: The principal hardening

element in steel. The higher the

carbon content, the harder the metal

and the more temper it will take,

thus giving longer “memory.”

Cellulose acetate pad: Woody fiber

compacted into a pad and used

as an insulator. May be glued or

sandwiched between plastic netting

to help hold it together.

Coil count: The number of coils in

an innerspring unit. Though the

count can effect weight distribution,

it is not the determining factor

for firmness. The count is usually

based on the number of coils in a

full-size unit.

Coils: The individual wire springs

that form an innerspring unit. See

108

Hourglass, Continuous and Offset

Coils.

Coir pad: An insulator pad made

from coconut husk fiber, garnetted,

needled, bonded and pre-cut to

size.

Comfort system: Refers to the

upholstery layers of the mattress,

generally consisting of a combination

of materials (cover, cushioning,

topper pad, insulators, etc.).

Conjugate polyester fiber: Spirally

crimped fiber that is crimped chemically

rather than thermally. Is very

durable and resilient.

Continuous coils: An innerspring

configuration in which the rows of

coils are formed from a single piece

of wire.

Conventional bedding products:

Mattresses and foundations in the

conventional adult sizes of twin,

twin extra long, full, full extra long,

queen and king.

Convertible sofa: A sofa with a

bed folded beneath the seating

surface, generally consisting of a

mattress resting on a metal mechanism.

Also called “sleep sofa” or

“sofa sleeper.”

Convoluted foam: Better known as

“egg-crate” foam that is specially

cut to produce hills and valleys,

giving gentle softness and more

surface comfort. Foam surface

treatment is available in multiple

patterns.

Cornell test: Devised by Cornell

University School of Hotel/Motel

Administration. Designed to test

cosmetic performance of bedding

sets, such as body impression or

support firmness. Two round surfaces

are pounded into the finished

product 100,000 times and checked

periodically for failure or changes.

Corner guards: Molded plastic or

metal, (sometimes upholstered) fittings

secured to foundation corners

to prevent material damage from

the bed frame.

Cotton felt: Produced by a garnett

machine which combs cotton and

other fiber binders into a continuous

web or layer. Several such

layers combined are called cotton

“batt”. For compressed cotton felt,

thick layers of garnetted cotton

fiber are mechanically compressed

to reduce body impressions.

Cotton linters: The short fibers

adhering to the seed after the long

staple fiber has been removed in

the ginning process. Used in making

cotton felt.

Cotton pickers: “Fall out” from ginning

or garnetting. These shorter

staple cotton fibers are blended

with linters to produce cotton felt.

Crown: A convex surface on a mattress.

Mattresses with a half-inch

crown are a half-inch thicker at the

center than at the edges.

Cushioning: Materials that lie

above the insulator and below the

fabric covering in an innerspring

mattress. These materials are typically

combinations of polyurethane

foam, cotton felt, and/or mademade

fibers.

Damask: Woven ticking produced

on a loom that has yarns running

at 90-degree angles to each other,

109

the warp and the weft. The damask

design is woven into the fabric

rather than printed on the surface.

Density: A measure of weight per

cubic volume, usually expressed

in pounds per cubic foot. Often

referred to when discussing foam.

Double tempering: Heating of wire

components, usually in an oven, after

they have been given shape or

form and have been electronically

stress-relieved. Refers to tempering

coils as well as border rods and

helicals in a complete spring unit.

Dual-purpose: A broad term used

to include all sleep pieces, which

can be converted to other uses,

including: convertible sofas,

high-risers, daybeds, futons, etc.

See Convertible Sofa.

Dust cover: A woven or non-woven

fabric attached to the underside of

a foundation to prevent the collection

of dust inside. May also be

known as “sheeting” or “cambric.”

Edge guard: Generally an extra

component added to the edge of a

mattress and/or box spring to give

support on the sides.

Engineered edge support: A special

design where the coils on the

outer edge of an innerspring unit

are actually positioned under the

border rod. Most units have the

coils recessed from the edge, which

can contribute to a “roll out of bed”

feeling.

Euro-top mattress: A mattress featuring

a raised, squared-off surface

finishing treatment filled with soft

comfort layers and attached to the

mattress upholstery at the tapeedge.

Fabric cover: Cloth or textile material

woven, knitted or felted of

any fiber or mixture of fibers. Often

referred to as “ticking” or mattress

fabric.

Fales pad: Compressed cotton felt

that is stitched together to better

retain compression.

Fiber pad: Usually refers to manmade

or natural fibers (wool, silk,

etc.) that are garnetted, needled,

carded and/or bonded together.

Often used in quilting panels for

mattress tops.

Filler cloth: Refers to a plain fabric

used on the top of a foundation

instead of ticking. Commonly offers

non-skid characteristics.

Flanging: The process whereby a

strip of fabric is sewn to the edge

of the mattress cover and, in the

assembly process, secured to the

perimeter of the innerspring unit to

prevent the cover and filling materials

from shifting.

Foam foundation: Consists of a

built-up wood slat frame covered

with a sheet of cardboard or similar

material, topped with at least 2” of

foam and covered with ticking.

Foundation: Any base or support

for a mattress, sometimes used as

a generic term for box spring. A

foundation may be made entirely

110

of wood or a combination of wood

and steel or steel springs. See Box

Spring and Foam Foundation.

Futon: A Japanese-style mattress

construction, consisting of a cover

and filling material, which is typically

cotton but can be innerspring

and/or foam.

Garnetting: A mechanical process

whereby short cotton fibers and/

or other fibers are combed into a

specific orientation and formed into

a thin web, which are then layered

to create a batting used as an upholstery

material. See Cotton Felt.

Gauge, coil: A measurement of the

diameter of the steel wire used in

coil construction. Wire gauge for

innerspring coils range from 12.5

to 17. The higher the gauge, the

thinner the wire.

Gel foam: Generally a visco-elastic

foam that is infused with beads or

swirls of gel during the foam pouring

process.

Hair pads: Horse tail or mane, cattle

tail or hog hair, which has been

processed and curled for use as a

mattress or upholstery filler.

Hammocking: An undesirable characteristic

sometimes associated

with worn out or low-end mattresses.

When weight is placed in the

center, the corners tend to rise and

bow in response to deep compression

much like a hammock. Terms

“dish” and “sagging” also used to

describe this phenomenon.

Hand: Term used to describe the

touch or feel of fabrics (e.g., soft,

smooth, etc.).

Hand-tied: The process of

hand-lacing the coils in a box

spring together with twine. Seldom

used, this process has been

replaced with modern technology

and new designs.

Headboard: An upright unit of

wood, metal, plastic, or upholstered

material, to be attached at

the head of a bed, usually with the

bed frame.

Helical: A tightly-coiled, elongated

wire used in the manufacture of

innerspring units to join individual

coils to each other and to the

border rod.

High-contour mattress: Measures

9” – 13” thick. A mattress under 9”

thick is considered “standard”; over

13” thick is considered “custom.”

High riser: Usually a frame or sofa

with two mattresses of equal size

without a backrest. The frame

slides out with the lower bed and

rises to form a full bed or two

single beds.

Hog ring: Metal ring used to

secure the insulator and flange material

to the innerspring unit. Takes

its name from its similarity to the

metal ring in a hog’s nose.

Hourglass coils: Coils that taper

inward from top to middle and outward

from middle to bottom, thus

resembling an hourglass in shape.

Employed in bonnell and offset coil

designs.

Hybrid: Commonly used industry

term for a mattress that combines

an innerspring unit with specialty

foams such as visco-elastic or latex.

Ideal weight distribution: Equalization

of support in such a way

as to eliminate pressure points

that cause discomfort resulting in

tossing and turning. Best achieved

with coil on coil construction and

properly designed insulation and

cushioning material.

Innerspring unit construction (for

mattresses): The spring construction

used as the main support system

inside an innerspring mattress.

Some common types are: pocketed

(see Marshall) and all metal (i.e.,

bonnell, offset and continuous

wire).

Insulator: Any material used on top

and bottom of an innerspring unit

to prevent the upholstery layers

from cupping down into the coils.

Some common types are: a fiber

pad, non-woven fabric, netting,

wire mesh or foam pad.

Knit: A basic polyester or nylon

ticking fabric produced through a

knitting process (tricot) rather than

weaving. Designs are printed onto

the surface.

Lacing wire: Finer gauges of wire

used to form helicals.

Latex: A flexible foam created from

a water dispersion of rubber, either

from the rubber tree (natural latex)

or a man-made, petroleum-based

product (synthetic latex). Most

latex used in mattresses today is

111

a combination of natural and synthetic

latex rubber.

LFK: An unknotted offset coil with

a cylindrical or columnar shape.

Link fabric: A wire foundation for

bedsprings, cots, studio couches,

sofabed mechanisms and gliders.

So called because the fabric is a

succession of metal links.

Marshall: A type of innerspring

construction in which thin gauge,

barrel-shaped, knotless coils are

encased in fabric pockets. Also

known as “pocketed coils.”

Mattress: A manufactured product

to sleep on, consisting of various

resilient materials covered with an

outer ticking. Comes from the Arabic

term “matrah” meaning to throw

down. Early Arabs traveled with

their bedding and threw it down on

the ground or floor at night.

Memory: The ability of tempered

steel, foam or some fabrics to

return to their original state after

being compressed or stretched.

Mesh: Plastic netting generally

stretched across the face of an

innerspring unit as an insulator.

Microcoils: A low-profile metal

spring unit, typically with individually

wrapped coils, used in the top

comfort layers of a mattress.

Molded foam core (for mattresses):

A core made of flexible foam

is made in molds and used as the

main support system in a foam

mattress.

Mounting: Attachment of a box

spring unit to a wood or metal

frame.

Needlepunched fabric: A manufacturing

process for which high

strength, lightweight, non-woven

construction fabrics are produced.

These fabrics are produced by

garnetting fibers, entangling or

inner-locking these fibers together

by a series of needles and then

mechanically bonding or fusing

them together via heat to produce

a fabric without glue or binders.

Needlepunched pad: A manufacturing

process used to produce

insulator pads and non-woven

fabrics whereby loose, garnetted

fibers are inner-locked by a series

of “needles.” This process usually

requires additional bonding to

keep the fibers in place.

Offset coils: An hourglass type coil

on which portions of the top and

bottom convolutions have been

flattened. In assembling the innerspring

unit, these flat segments

of wire are hinged together with

helicals.

Orthopedic: Generalized term to

imply set gives proper postural

alignment and support. Should not

necessarily mean hard or board

feeling. Proper support with a

degree of comfort to contour to the

body is best.

Panel: The part of the ticking that

constitutes the top sleep surface of

a mattress, as well as the bottom

of a mattress on a two-sided bed.

112

Pedestal-type metal or wood bed

frame: A low-profile bed frame

with a solid pedestal base underneath

each side of the frame,

instead of legs.

Pillow-top mattress: A mattress

featuring a surface finishing treatment

where a separate encasement

of soft materials is attached

to the entire surface on top of

existing cover and upholstery.

Plus 4 edge: Two border rods

engineered with one inside of the

other and designed so that they

make the edge 4% firmer than

the balance of the sleep surface

to eliminate that “roll out of bed”

feeling and edge sag.

Pocketed coil: See Marshall.

Polyurethane foam: See Urethane

Foam.

Print: A ticking fabric, which can be

a woven or non-woven sheeting,

commonly of synthetic fiber composition,

on which a design has been

printed.

Quilting: The surface treatment in

which the cover, foam and/or other

fibers are sewn together, using

various stitch patterns on quilting

machinery, including scroll or

panel quilters (single needle) and

multi-needle quilters.

Resilience: Surface liveliness and

spring-back ability.

Rollator test: An approximately

230 lb., six-sided roller is passed

across a sleep set to determine the

structural strengths or weaknesses

of the set and components (i.e.,

foam or quilt failure, breaking of

helicals and coils). The industry

standard to duplicate the life of a

mattress is 100,000 passes.

Rollaway bed/cot: A portable metal

bed/cot with a frame that folds

in half with the mattress when not

in use so it can be rolled away into

a closet (or elsewhere) for compact

storage.

Sheeting: a woven or non-woven

fabric other than knits that have a

degree of sizing and are somewhat

stiff.

Side rail: A metal or wood rail,

which hooks into the outside edges

of a headboard and footboard

to provide the support base for a

foundation and mattress.

Sisal: A product of the henequen

plant formed into a pad and used

as an insulator. Named after the.

small port of Sisal in Yucatan.

Slats: Narrow strips of wood used

to support the coils in the box

spring frame. Also used in a bedstead

to support the box spring.

Sleep Products Safety Council

hangtag: Used voluntarily by

bedding producers since 1987, the

safety hangtag program provides

critical consumer information about

the safe use of sleep products.

Manufacturers certify that they use

the tag only on mattresses that

meet the Federal Standard for the

Flammability of Mattresses and

Mattress Pads.The tag is available

in a hangtag or permanent label.

Smooth top: A plain surfaced

mattress, neither tufted nor quilted.

Also called button-free.

Spring wire: Wire made from high

carbon steel, characterized by

toughness, strength and ductility.

Typically furnished in 8 to 18 gauge

for bedding industry applications.

Steel unit construction (for box

springs): The spring construction

used as the main support system

inside a box spring.

Stitch bonded pad: See Fales Pad.

Straightline deflection: Pertains to

mattress innerspring construction

and refers to the constant ratio

between stress and strain, weight

and movement. The benefit is

that constant support is provided

regardless of the weight applied.

No bottoming out of soft spots.

Basically it means that two people

of unequal weight, sleeping on the

same mattress, receive the same

support.

Stretch knit: A heavy-weight mattress

ticking consisting of a top layer,

bottom layer and filling material

knitted together and intermittently

stitched to keep the filling yarns

stable.

Super zoned box spring frame: A

support, generally wood, attached

longitudinally to the underside of

a foundation for added support

where the main body weight rests.

Another important structural point

is that the vertical slats are turned

on edge for added strength. This

is extremely important on queen

sizes and for 4-poster beds where

typically no center support is

provided. Also known as a “center

rail.”

Tape: Fabric material that closes

over the rough-sewn edge where

the top and bottom panels are

joined to the border of a mattress

or box spring.

Tape edge: A specified type of

sewing machine designed to stitch

binding tape around the top and

bottom edges of the mattress,

joining the panels with the border

and closing the mattress.

Tempering: Heat treatment of

wire to reduce brittleness. Accomplished

by electric charge,

oven heat or both. Also known as

“stress relieved”.

Ticking: Fabrics for covering mattresses

and foundations. Common

types include: stretch knits, woven

damasks, knits and nonwovens.

Torsion bars: A type of spring system

used in box springs characterized

by square-shaped wire forms.

Trundle bed: A low bed that is

rolled under a larger bed. In

some constructions, the lower bed

springs up to form a full bed or two

single beds as in a high riser.

Tufting: Consists of passing twine,

cords or tape vertically through

the mattress from top to bottom,

knotting and securing the loops

thus formed with tufts, buttons, or

lacing. The purpose is to hold the

mattress filling in place.

Uniflex grid: A steel wire grid used

to bridge the “mouth” of the coils

on an innerspring unit to prevent

“pocketing” of insulation down into

the coil and to eliminate “coil feel.”

Also helps to distribute the body

weight of a person.

Urethane foam: Synthetic (chemically

foamed) flexible urethane

used for mattress cores and as a

cushioning material. As a core, it’s

the main support system. Generic

term covering both polyester and

polyether foams.

Ventilator: Metal or plastic screens

attached to the sides and sometimes

the ends of mattresses to

permit the passage of air. Unnecessary

with normal high quality

materials used today, except for

hospital type mattresses with wetproof

covers.

Visco-elastic foam: Also known

as “memory foam.” Slow recovery

urethane foams that are temperature

sensitive. They conform to

the body and distribute pressure

according to body heat and dynamics.

Waterbed: A sleep system

employing a water-filled vinyl

bladder as its primary support

system. Original models relied on

rigid framing to contain the vinyl

components and were known as a

“hardside”. Newer styles consist

of vinyl components (bladder and

liner) typically encased in foam and

made to look like a conventional

mattress, usually paired with a

regular upholstered foundation.

Also called a “softside” waterbed.

All versions are sometimes referred

to as “flotation beds.”

Welded grid top: Basic wire

welded into a lattice to which box

spring coils, formed wire or modules

are fastened. Offers even

weight distribution, yet allows

some flex and give.

113

Wood bed: A bed with a headboard

and footboard made of

wood, having side rails of wood or

metal that support the foundation

and mattress.

Wood frame (for box springs): The

wood frame in a box spring on

which the spring construction is

mounted.

Woven stripe: A once ubiquitous

woven ticking with colored stripes.

The style was referred to as “ACA”,

the traditional designation for

the 8 oz. blue- and white-striped

ticking that has mostly fallen out of

favor and is seldom produced.

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