SWOT Report I - Central Europe

2.3.3. Natural Conditions
Natural resources form the most important strength of the region. A spectacular mountain
range with nearly untouched woods and water bodies (lakes, small rivers, torrents, karst
sources) could provide the basis for future touristic development (adventure tourism,
ecotourism, hunting etc.). Besides the region’s water resources are predestined for water
supply (the region already is one of the most import water supplier for Vienna) and energy
production. Forestry already is or rather could be one important economic pillar (energy and
materials production). One hampering factor in this place is the hostile climate in the northern
part with long and cold winters and high precipitation. Concerning natural potentials in direct
connection to mining the unique and outstanding silhouette of the Erzberg should be
mentioned. At least it can be seen as an identity serving symbol of the federal state of Styria.
2.3.4. Cultural and Historical Heritage
The cultural and historical identity of the region is mainly served by the mining and industrial
heritage of the region. Several monuments, traditions and events are based on this. On the
other hand the common external perception as “industrial center of Austria” leads to an
overall disadvantageous image, which is in contrast to the potential touristic value. Beside
the mining and industry related heritage the region has a great source of authentic rural
culture (traditional dressing, folklore, events etc.) and with Leoben a superregional center for
museal exhibitions.
2.3.5. Actors and Demography
Owing to the mining and industrial history the Steirische Eisenstraße has a close social and
administrative network with strong player (e. g. private, enterprises, associations, political
actors, Montanuniveristät Leoben). Out of this there is a great source of cooperation and
potential for project realization (cf. Erzberg Rodeo see below). Additionally the region has an
integrated cultural management, mainly carried out by the Verein Steirische Eisenstraße. On
the other hand this close network of actors forms some kind of social exclusiveness
(especially concerning mining associations), which makes it difficult for external
actors/influences to play a vital part. The steady loss of younger, well educated population
(esp. in northern part) and the therewith connected overaged population intensifies this
situation.
2.3.6. Reference Projects
In the past several successful reference projects have been carried out. As examples the
Erzberg Rodeo (international motorcycle event), Abenteuer Erzberg (adventure show mine),
SWOT Steirische Eisenstraße/Styrian Iron Route
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