Welcome to Göteborg, Sweden - eibtm

Welcome to 

Göteborg, Sweden

What’s New In Göteborg 

www.goteborg.com/meetings 

Welcome to Göteborg, Sweden 

Göteborg – more affordable than ever 

Thanks to the favourable exchange rates, Göteborg is hotter and cheaper than ever! The city is an 

unexplored yet exciting destination. A hot place to visit all year round! 

Over the past year the Swedish currency has plummeted compared to the Euro and Dollar and 

prices are lowered a staggering 15-30% for visitors from the European Union and the US. This 

obviously means visitors get more value for their money! The entire Göteborg meeting industry 

emphasizes that visitors now are able to capitalize even further on the great opportunities to enjoy 

Göteborg and its surroundings. 

Göteborg, with its breathtaking natural surroundings, refined culture and smart sophisticated 

lifestyle, is in fact much closer than you imagine and is simply a part of the world you have to visit. 

Every year the buzzing city hosts major international meetings, events and concerts. It is home 

to Scandinavia’s largest all-inclusive convention centre, as well as world-renowned trademarks, 

cutting-edge industries and universities, award-winning chefs, and the best wooden roller coaster 

in the world. Everything is within walking distance and the captivating archipelago is only a tram 

ride away. 

Take your meeting to a city where professionalism, quality and pleasure come as a standard. 

For more information, please contact us at convention@goteborg.com or visit 


Let’s meet in Göteborg 

Göteborg Convention Bureau has released a new 6-minute movie 

about Göteborg as a meetings and incentive destination in cooperation 

with award-winning filmmaker Janolof Fritze. 

Please follow the web link below to see the informative movie about 

what Göteborg has to offer. Let’s meet in Göteborg! 

http://www.goteborg.com/gcb/Lets_meet_in_Goteborg.wmv 

(Windows mediaplayer) 

http://www.vimeo.com/5358638 

(press play and extend the movie window in the movie bottom right 

hand corner).

Contents 

1. 

2. 

3. 

4. 

5. 

6. 

7. 

8. 

9. 

The City of Göteborg ............................................................................................................................ 4 

- Advantage Göteborg ................................................................................................................................. 5 

- A City for Meetings and Events ................................................................................................................ 6 

- Knowledge, Research and Industry ......................................................................................................... 6 

- Climate Smart City ................................................................................................................................... 7 

- Track Record ............................................................................................................................................ 9 

Accessibility ...................................................................................................................................... 11 

- Travel to Göteborg .................................................................................................................................. 12 

- Travel within Göteborg .......................................................................................................................... 16 

Conference Venues ........................................................................................................................... 17 

- Göteborg Convention Centre .................................................................................................................. 18 

- Other Conference Venues ....................................................................................................................... 23 

Accommodation ................................................................................................................................ 25 

- Hotel Infrastructure ............................................................................................................................... 26 

- Favourable Cooperation ......................................................................................................................... 27 

- Hotels in Göteborg - A Selection ............................................................................................................ 28 

Venues - Social Activities .................................................................................................................. 33 

- Banqueting Venues ................................................................................................................................ 34 

- Venues for Small/Medium Gatherings .................................................................................................. 38 

Culture and Attractions ..................................................................................................................... 39 

- Team Activities ....................................................................................................................................... 40 

- Theme Dinners ....................................................................................................................................... 44 

- Enjoying Göteborg .................................................................................................................................. 46 

- Enjoying Surrounding Areas .................................................................................................................. 49 

Sweden ............................................................................................................................................. 52 

- Space for Minds ..................................................................................................................................... 53 

- The Right of Public Access .................................................................................................................... 53 

- Facts about Sweden ............................................................................................................................... 54 

Göteborg Convention Bureau ............................................................................................................ 55 

- You Talk, We Listen ................................................................................................................................ 56 

Organisers ........................................................................................................................................ 57 

3

1. The City of Göteborg

1. The City of Göteborg 

Advantage Göteborg 

Göteborg - All the Pieces You Need for a Successful Meeting 

Everything within 

walking distance 

Strong joint commitment 

between authorities and 

the business community 

to support major events 

City of knowledge with 

61,000 students 

Gastronomic Gem 

English is widely spoken 

By the sea 

Scandinavia’s most 

important city for 

trade and industry 

Clean, green, safe and 

friendly city 

900,000 inhabitants 

Easily accessible 

Sweden is a member of 

the European Union 

Extraordinary 

cooperation 

Great organisational 

skills 

Centrally located 

convention centre 

Leading European 

event venue 

Prices below 

European average 

7,500 city centred 

hotel rooms 

5

A City for Meetings and Events 



The City of Göteborg - Strategically Located in a Beautiful Region 

Göteborg is situated in the heart of Scandinavia, between the Swedish, Danish and Norwegian 

capitals. The strategic location makes Göteborg a true gateway to Scandinavia. 

Brief History 

Trade, shipping and international contacts have characterised Göteborg ever since it was founded 

in 16 1. In 1731, the Swedish East India Company began trading with the East. In the 19th century, 

Göteborg became industrialised, largely thanks to the arrival of Scottish and English businessmen. 

Modern-day Göteborg with its stone-built buildings, wide boulevards and parks was built towards 

the end of the 19th century. The shipyards grew large in the 0th century, but declined at the end 

of the 1970’s and are now transformed into residential areas and offices for people to enjoy the 

harbour atmosphere. 

The Friendly City 

Sweden enjoys a stable political, economic and social environment. Göteborg is a friendly city with 

an open and hospitable atmosphere. Experiences of large international events have given the police 

the know-how required to work professionally with security issues. Environmental thinking is a 

key concept for local authorities, trade and industry in order to keep the archipelago unspoilt and 

to ensure the region remains one of the most popular summer resorts in the country. Adding to the 

feeling of security is also the fact that the general population speaks English, so visitors can rely on 

being understood in most situations. 

Spirit of Göteborg 

Göteborg is a big city, with a large business community, universities, culture, sports and events. 

However, there is a small-town atmosphere with a unique cooperation and joint vision between 

politicians, the business community and the universities. This is known as the “Spirit of Göteborg”. 

The decision-making process is easy and agreements can be reached without any great difficulties 

– a feature of great importance, especially when it comes to arranging large-scale events. 

Visibility and Forum for Informal Networking 

A congress in Göteborg enjoys high visibility. Since the city centre is compact and the Göteborg 

Convention Centre is located close by hotels, restaurants and shops, the majority of the delegates 

stay within a relatively small area of the city. This also means that the meeting is extended to the city 

in a pleasant way and the delegates meet spontaneously and naturally in the streets at restaurants 

and cafés. 

Knowledge, Research and Industry 

The region in and around Göteborg is Scandinavia’s most important area for trade and industry. 

Göteborg is the hometown of world-famous companies such as AstraZeneca, Volvo, Hasselblad 

cameras, SKF ball bearings, Ericsson Microwave Systems and Nobel Biocare. The telecommunications 

network in the Göteborg region is one of the most sophisticated in the world. Many foreign 

companies base their Nordic operations in Göteborg. Some 500 foreign companies operating on 

the international market are represented here. Being the home of the University of Gothenburg, 

Chalmers University of Technology and the IT Faculty of Göteborg makes Göteborg the largest 

university city in Sweden with a total of 61,000 students. 

6

Climate Smart City 



“Whatever befalls the Earth, befalls the people on the Earth. Man did not weave the web of life. He 

is merely a strand in it. Whatever he does to the web he does to himself.” 

Excerpt from “The statement of Chief Seattle” in the year of 1854 

“The Statement of Chief Seattle” is believed to be the most beautiful and profound statement on the 

environment ever made. We can all contribute to make a change. 

Göteborg is a climate smart city where a sustainable society is built, where people are healthy 

without environmental resources being consumed. Healthy living is usually associated with the 

countryside, but healthy living should also be available in bigger cities. 

As a member of the European Union, Sweden has put the EU Sustainable Development Strategy 

into action. It aims at bringing about a high level of environmental protection, social equity and 

cohesion, economic prosperity and active promotion of sustainable development worldwide. 

Göteborg has since 1996 also an additional environment policy in place to reach the vision of the 

city’s development for a sustainable environment. The municipality of Göteborg is working actively 

with the matter and improvements are frequently being implemented. 

Göteborg is a green city, not only because its close proximity to the forest and many parks but also 

thanks to the closeness of the location of hotels, meeting venues and social activities. The “small big 

city” means that everything is just around the corner and today, 6,000 hotel rooms are available 

within walking distance of the Göteborg Convention Centre which is located in the city centre. 

Most hotels in the Göteborg region have an environmental plan and use environmentally adapted 

items. Instead of small individual personal care commodities, they have larger, environmentalfriendly 

multi-use containers, and waste sorting routines are implemented. The Scandic Hotels 

were awarded the IMEX Green Meetings Awards 008, which have been developed to ensure that 

organisations within the meetings industry that are making an effort to minimise their environmental 

and social impact are given recognition within the industry. 

The extensive and reliable public transportation system is actively taking part in the development 

of environmentally friendly solutions. Airport coaches are changing to renewable fuels and the goal 

is to completely have changed over to renewable fuels by 01 . 

All new city fleet vehicles are of the highest environment class which means the lowest possible 

levels of nitrogen oxides and particles. Today, all coaches have a particle filter for the cleaning of 

discharges. 

7


Scandinavian Airlines System, SAS, member of the airline network Star Alliance, is working with a 

carbon dioxide offset program for international meetings in Scandinavia. The program will enable 

congress organisers to include carbon dioxide offset for airtravel with the aim to create carbon 

neutral events. 

Take a natural step, Göteborg is the environmentally friendly option – just around the corner. 

Facts: 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

Göteborg has the world’s largest production of climate friendly biogas to the world’s largest 

biogas fuelled fleet of vehicles (busses, lorries, cars) 

Göteborg uses extremely small amounts of oil for heating; less than one percent – probably a 

world record. 

Göteborg is home of one of the world’s most efficient combined cycle power plants which soon 

will be completely bio gas fuelled with no impact on the climate. 

Göteborg inaugurates 1 0 climate friendly passive houses (ultra-low energy buildings) in 

008. 

The Port of Göteborg was the first port in the world with shore connection of high voltage 

electricity. 

Already in the early 90’s the Volvo plant in Göteborg was named the cleanest factory in the 

automotive industry in the world. 

There are 400 recycling stations where newspapers, glass, cardboard, metal, plastics and 

batteries can be recycled. 

There are 4 recycling centrals as well as 19 petrol stations where dangerous goods can be 

disposed of. 

There are 600 municipality restaurants and school kitchens that serve 11 million ecological 

meals a year. 

The Göteborg Award is an international prize that recognises and supports work to achieve 

sustainable development. In 007 the award winner was Al Gore. 

“Reduce, Reuse, Recycle” 


8

Track Record 



Meetings and Events in Göteborg 

During the past ten years, Göteborg has grown to become one of the leading event and congress 

cities in Northern Europe. 

A Selection of Past and Upcoming Meetings and Events in Göteborg 

Year Meeting No. of 

Delegates 

1998 Swedish Medical Association 15,000 

1999 European Heart Failure Congress 2,000 

Swedish Dental Society 11,000 

2000 European Society of Hypertension -ESH- 3,000 

Growth Hormone Research Society 700 

2001 EU-US Summit 5,000 

Physical Medicine Congress -ICPM- 2,000 


Zonta 3,000 

2003 International Association for Dental Research -IADR- 5,200 

Esperanto World Meeting -UEA- 2,500 

2004 Nuclear Physics 600 

Swedish Medical Association 15,000 

Annual Cardiovascular Spring Meeting 1,500 

2005 SAAB / Opel Product Launch 5,000 

European Congress of Endocrinology -ECE- 2,000 

International Congress of Cognitive Psychotherapy -ICCP- 2,000 

Federation of European Societies for Surgery of the Hand -FESSH- 1,000 


World Congress on Intellectual Properties -AIPPI- 2,500 

Congress of the International Association of Disability and Oral Health 

-IADH- 

Nordic Hematology Spring Meeting 300 

Transport Research Arena -TRA- 1,200 

2007 International Pragmatics Conference 600 

SonyEricsson Brand Event 400 

Annual Meeting of the European Academy of Allergology and Clinical 

Immunology -EAACI- 

800 

5,000 

2008 Congress of the European Federation for Medical Informatics -MIE- 800 


International Tinnitus Seminar 500 

World Newspapers Congress -WAN- 1,200 

Annual Meeting of Radiology & Oncology -ESTRO- 5,000 

2009 Congress of the Federation of European Microbiological Societies -FEMS- 2,500 

World Congress of Sexual Health -WAS- 3,000 

Annual Meeting of Eur. group for Blood and Marrow Transplantation 

-EBTM- 

3,500 

Society of Environmental Toxicology and Chemistry -SETAC- 2,000 


9

A Selection of Past and Upcoming Meetings and Events in Göteborg, continued. 

A Selection of Past and Upcoming Major Sporting Events in Göteborg 

Year Event 

1995 5 th IAAF World Championships in Athletics 

1997 Cutty Sark Tall Ships’ Races, World Cup in Match Racing (sailing) 

1999 European Championships under 23 in Athletics, The 11 th World Gymneastrada 

2002 European Championships in Handball 

World Championships in Ice-hockey 

Volvo Ocean Race 

2005 European Championships in Chess 

2006 19 th European Championships in Athletics 

Volvo Ocean Race - grand finale 

2008 ISU - World Figure Skating Championships 

2011 World Championships in Handball 

2013 European Championships in Athletics - indoors 

FEI World Cup Jumping Final 



Year Meeting No. of 

Delegates 

2010 European Academy of Dermatology and Venereology -EADV- 9,000 

Annual Meeting of the European Society of Human Genetics -ESHG- 2,000 

World Congress of Sociology -ISA- 4,000 

Federation of European Biochemical Societies - FEBS- 2,000 

Annual International Conference of SICOT/SIROT 1,200 

Congress of Eur. Com for Treatment & Research in Multiple Sclerosis 

-ECTRIMS- 

Annual Gothia Cup, soccer, the world’s largest sporting event for the youth with approx. 34,500 

participants from more than 60 countries. 

Partille Cup, handball, the world’s largest handball tournament with approx. 16,500 

young participants from 50 countries. 

4,000 

2011 International Society for the Study of the Lumbar Spine -ISSLS- 600 

Heart Failure Association -HFA- 3,000 

European Artherosclerosis Society -EAS- 3,000 

10

2. Accessibility

2. Accessibility 

Travel to Göteborg 

Göteborg is easily accessible from around the world. 



By Air 

Flying over the vast Göteborg archipelago, it is hard to believe that you are just two hours from 

London, Paris and Vienna. 

• 

• 

• 

• 

Two international airports, Göteborg Landvetter Airport (GOT) and Göteborg City 

Airport (GSE) 

Direct flights connect Göteborg from more than 50 European cities 

One-stop flights easily connect intercontinental travellers to Göteborg; from world 

wide destinations via short connections in European cities 

Once landed, efficient entry and very short transfer from disembarkment to arrival in the city 

centre, meeting venues and hotels; 5 km or 0 minutes by bus 

SAS, the national carrier and founder of the global airline alliance Star Alliance, gives access to 

flight schedules of 21 airlines and 912 airport destinations in 159 countries across the world through 

their Convention Plus programme. The airline networks oneworld and SkyTeam programmes also 

connect the world to Göteborg. 

Direct Flights (current situation): 

Aarhus 

Alicante 

Amsterdam 

Arbil 

Barcelona 

Beirut 

Belgrade 

Berlin 

Billund 

Birmingham 

Borlänge 

Brussels 

Budapest 

Copenhagen 

Dublin 

Dusseldorf 

Frankfurt 

Gdansk 

Glasgow 

Graz 

Hamburg 

Hannover 

Helsinki 

Innsbruck 

Istanbul 

London 

Luleå 

Lyon 

Malaga 

Manchester 

Marseille 

Milan/Bergamo 

Munich 

Nice 

Oslo 

Paris 

Prague 

Reykjavik 

Riga 

Sarajevo 

Split 

Stavanger 

Stockholm 

Sundsvall 

Tallinn 

Teheran 

Umeå 

Vienna 

Visby 

Warsaw 

Zagreb 

Zurich 

1


Official Carrier 

Scandinavian Airlines System, SAS, member of the airline network Star Alliance, can be chosen as 

the Official Airline for the meeting. Special travel fare arrangements can be made for organising 

committee, possible guest speakers and delegates. SAS is working with a carbon dioxide offset 

program for international meetings in Scandinavia. The program will enable congress organisers to 

include carbon dioxide offset for air travel with the aim to create carbon neutral events. 

Major Airlines (May 2009) 

Air Berlin 

Air Baltic 

Austrian Airlines 

BH Airlines 

Blue1 

British Airways 

Brussels Airlines 

City Airline 

Croatia Airlines 

Direktflyg 

Finnair 

Icelandexpress 

Iran Air 

JAT 


KLM/Air France 

Lufthansa 

Malév 

Malmö Aviation 

MCA Airlines 

Ryanair 

SAS 

Sham Wings 

Skyways 

Turkish Airlines 

Welcome Air 

Wideroe 

Wizz Air 

13


Airport Connections to Göteborg Convention Centre 

Please note that all prices are calculated on an exchange rate of € 1 = SEK 10,5 January 2009 

Airport Bus 

From: Göteborg Landvetter Airport 

To: Göteborg Convention Centre 

Fixed price: €7,6 

Travel time: 20 min (22 km, highway) 

Frequency: Run from 5 am to midnight 

Mon - Fri 5 am - 8 pm: every 20 min 

Mon - Fri 8 pm - 0 am, Sat - Sun: every 30 

min 

Taxi: Various Operators 



Approx. fixed price: €35 

Travel time: 20 min (22 km, highway) 

Airport Connections to Göteborg Hotels 

Airport Bus 


To: Göteborg Central Train Station 

(passing major hotels) 


Travel time: 20-30 min (22 km, highway) 

Taxi: Various Operators 


To: Göteborg Hotels 


Travel time: 20-30 min (22 km, highway) 


From: Göteborg City Airport 

To: Göteborg Convention Centre via the 

Central Train Station 


Travel time: 30 min (15 km) 

Frequency: 2 hrs and 20 min before 

departure and 50 min after arrival. 

Mon - Fri: 5 times/day 8 am - 7 pm 

Sat: 4 times from 8 am - 3 pm 

Sun: 4 times from 10 am - 7 pm 






To: Göteborg Central Train Station 

(passing major hotels) 




To: Göteborg Hotels 


Travel time: 25-30 min (15 km) 

14


Rail, Road or Sea 

For Northern European delegates, Göteborg is easily accessible by rail, road or sea. 

The Öresund Link (Sweden - Denmark) enables convenient travelling by car or high- 

speed train to/from the continent. 

• 

• 

• 

Rail: Copenhagen, Oslo and Stockholm in around 3,5 hours. 

Road: Excellent motorway network and low traffic density. 

Sea: Frequent ferry services from Denmark, Norway and Germany. 

Access Göteborg by Train 

Göteborg is easily accessible by train from around Europe, especially for delegates arriving from 

Northern European countries. The city has one main train station; Göteborg Central Train Station, 

located in the city centre (see map). 

Train Connections from Major European Capitals 

European Capital Number of 

Daily Trains 

Amsterdam 12 

Belgrade 4 

Berlin 9 

Brussels 5 

Budapest 9 

Copenhagen 18 

London 4 

Madrid 5 

Moscow 8 

Oslo 4 

Paris 10 

Prague 13 

Rome 9 

Stockholm 26 

Warsaw 8 

Vienna 8 


Göteborg Central Train 

Göteborg Convention Centre 

15

Travel within Göteborg 



Walking Distance and Traffic Situation in the City 

In Göteborg, almost everything is within walking distance. Thanks to the favourable location of the 

Göteborg Convention Centre, most delegates can walk from their hotel to the convention centre or 

take advantage of the extensive and reliable public transportation system. There are virtually no 

traffic jams in Göteborg. 

Public Transport Network 

Göteborg has a well organised public transport network that consists of three types of vehicles; 

trams, buses and boats. 

Travel Pass 

Several different travel cards and tickets are available for a traveller using the local transportation 

network in Göteborg. The recommended travel card for delegates to travel around in Göteborg 

during their stay is either the Göteborg Pass or a Maxi Discount Card. 

The Göteborg Pass 

The Göteborg Pass entitles the holder to unlimited free public transport, free admission to many 

sights and attractions and a wide range of discounts for taxi, shopping, eating out, theatres, concerts 

and other events. Validity: 4 hrs or 48 hrs. 

For further information, please visit www.goteborg.com 

The Maxi Discount Card 

With the discount card worth , delegates can travel until the money value runs out (eg. 6 trips). 90 

min unlimited changes apply. 

16

3. Conference Venues

3. Conference Venues 




The Complete Concept Facility 

Göteborg is the only city in Scandinavia with all-inclusive congress facilities in the city centre, a 

convenience greatly appreciated by organisers and delegates alike. This means that there is only a 

limited need for transfers between hotels and the congress venue. 

In terms of comfort and technological facilities, the Göteborg Convention Centre is one of the 

leading centres in Europe. The opportunities to combine large-scale congresses with exhibitions, 

posters, seminars, lectures and smaller conferences are practically endless. Göteborg Convention 

Centre is part of the Swedish Exhibition Centre. Attached to the congress centre is also in-house 

Hotel Gothia Towers which is the largest hotel in Scandinavia. Plans for a third hotel tower and a 

new exhibition hall are in progress. 

www.gcc.se 

Event area in 2010 

Congress Hall 

Scandinavium 

Multi-purpose arena 

Entrance no. 8 

Congress Hall 

Cash dispenser 

Footbridge 

Airport bus, city trams, buses 

Multi-storey car park 

Swedish Exhibition Centre 

Focus Hall 

Taxi stand 

Post office 

Entrance no. 4, Hotel 

Main entrance no. 5 

Main office: Swedish Exhibition Centre 


Shopping centre 

Entrance no. 2, 

Expo hall 

Footbridge to 

Liseberg Hall and 

Amusement Park 

Goods reception, 

Mässans gata 6 

18

Capacity (incl. the Scandinavium Multi-Purpose Arena) 

• 

• 

• 

• 

• 

• 



Total capacity of 18,000 delegates. 

41,000 m meeting and exhibition space. A 7,500 m extension is being planned. 

50 flexible meeting rooms. 

The Congress Hall seats 1,500 people and is built like a Greek amphitheatre. 

The Scandinavium Arena, which is attached to the Göteborg Convention Centre, seats 9,000 

delegates. 

Covered footbridge to the Liseberg Hall, which seats an extra ,300 delegates. 

Technology 

• 

• 

• 

• 

Conference technicians are included in a majority of the offered meeting rooms. 

Broadband available in all conference rooms as well as hifi equipment and microphones in 

larger conference rooms for more than 80 people. Fixed white lighting over the stage. 

9 permanent interpretation booths in the Congress Hall. Should interpretation be needed in 

any of the other meeting rooms, it can easily be arranged. 

Conference reception is always open, providing full support and service. 

Catering 

• 

7 restaurants and mobile stands with coffee, soft drinks and sandwiches. 

Accommodation 

• 

• 

In-house Hotel Gothia Towers, with 704 rooms, is the largest in Scandinavia. The hotel will 

become northern Europe’s largest hotel and be able to offer 1, 00 hotel rooms after adding a 

third tower. 

Today the convention centre is within a 0-minute-walk of 6,000 hotel rooms. 

Miscellaneous 

• 

• 

• 

• 

• 

Airport buses stop right outside the venue and hotel, only 0 minutes from the Göteborg 

Landvetter Airport. 

ATM services. 

Copying services. 

Cloak room and storage room. 

Hotels, restaurants, entertainment, travel agencies, parks, theatres and shops are conveniently 

located within walking distance. 

19


Safety at Göteborg Convention Centre and Hotel Gothia Towers 

At Göteborg Convention Centre and in-house Hotel Gothia Towers, security and safety are highly 

prioritised. All personnel are well trained in fire fighting, evacuation procedures and first aid. Hotel 

Gothia Towers was the first hotel in Sweden to become an accredited member of Safehotels, passing 

a yearly audit of security standards conducted by the highly respected security company Pinkerton 

Consulting & Investigations. The audit consists of 00 checkpoints covering areas such as: staff 

selection and training, security devices, security arrangements, fire equipment, fire procedures and 

medical care. 

www.safehotels.com 

Equality-Certified Venue 

The Göteborg Convention Centre and Hotel Gothia Towers are equality-certified by the organisation 

“Tourism for All”. The organisation has an equality-certification for businesses within the tourist 

industry. The purpose is that everyone, regardless of disability, shall be able to travel to any 

place they wish and also be able to take delight in all available facilities, such as accommodation, 

restaurants and entertainment. The diploma certifies that the venue has been controlled in regards 

to accessibility and the equality-concept, and that it fulfills the requirements according to the 

European accessibility classification. 

Sustainable Environment 

The Swedish Exhibition Centre is determined to take an active part in the development of 

environmental work. The eco cycle is now a common concern, and environmental work is a field 

in which everyone comes out a winner. The following environmental vision expresses the thinking 

that guides the convention centre’s day-to-day activities: ”Mankind is completely dependent on 

nature. The Swedish Exhibition Centre and its subsidiaries shall adapt their activities to do their 

part in ensuring that the needs of coming generations can be met.” 


0

Layout of the Convention Centre 

Entrance No. 8 

Congress Hall 

Entré 8 

Kongresshall 


Congress Hall 

Entré 8 

Kongresshallen 

E1 

E2 

Congress Hall 

Banqueting Hall 

Kongresshall 

Bankettsal 

320 

320 

1 503 

K2 K1 

K3 

Stage 

Scen 

Estrad 

Restaurant & 

Function Room 

Main Entrance, No. 5 

Huvudentré 5 


& The Swedish Exhibition Centre 

E3 

Stage 

Scen 

Main Entrance, No. 5 

Huvudentré 5 


& The Swedish Exhibition Centre 

Scandinavium 

Event Arena 

Level 1/Plan 1 

E 500 

D 

Kök 

& Bar 

Restaurant 

12 000 

Congress Lobby 

Kongressfoajé 

Bryggan 

R21 

Reception 

R22 

H 


R31 

R32 

R33 

Café 

R35 

R34 

R36 

Reception R23 R24 

R38 

R37 

Reception 

R25 

R26 

H1 

C 

B 

A 

Hotel reception 


H2 

J1 

R2 

285 

245 

J2 

180 

72 

J 

120 

ServiceCenter 

Hotel 

lobby 

R3 

Entrance No. 4/Entré 4 

Hotel Gothia Towers 

G1 

R4 

Entrance No. 4/Entré 4 

Hotel Gothia Towers 

220 

R9 

Incontro 

Bar & 

Restaurant 

G2 

220 

R10 Press 

Centre 

R6 

R5 

G3 

370 

Flexible space 

Flexibel yta 

Burger House 

Eden 

Restaurant 

G4 

R11 R12 

G 

260 

Flexible space 

Flexibel yta 

High sections 

Hög takhöjd 

F 

F1 

F2 

F3 

F4 

F5 

F6 

A1 

A2 

A7 

220 

220 

200 

260 

250 

260 

220 

330 

330 

Expo Hall 

Expohallen 

Entrance No. 2 Expo Hall 

Entré 2 Expohallen 


Entré 1 

Café 

A3 

A4 

A5 

A6 

270 

200 

250 

250 

Passage to 

Focus shopping 

centre & parking 

Passage to Liseberg 

Amusement Park 

Entrance 

No. 1 

Entré 1 

Entrance No. 2 Expo Hall 

Entré 2 Expohallen 

1

Meeting rooms 

rooms/Möteslokaler 

Meeting Area Ceiling Theatre seating/ Schoolroom/ U-shape/ Banquet/ 

room/ (m 2 ) height/ Parkettsittning Skolsittning U-bord Bankett 

Möteslokaler Takhöjd 

(meter) 

Congress Hall/ 

Kongresshall 

2 025 

8. 

5 

1 500 

H2 350 4.9 285 148 74 x) 

H1 304 4.9 245 144 50 x) 

J1 225 5.4 180 100 48 x) 

J2 168 5.4 120 68 30 x) 

F1 338 5 250 128 60 x) 

F2 336 5 260 130 64 x) 

F3 333 5 220 128 60 x) 

F4 458 5 330 180 74 x) 

F5 445 5 330 180 74 x) 

F6 350 5 220 110 54 x) 

G1 323 3.7 220 110 50 x) 

G2 311 3.7 220 110 50 x) 

G3 504 3.7 370 220 74 x) 

G4 337 3.7 260 130 64 x) 

A1* 352 4.9 220 130 64 x) 

A2* 304 4.9 200 120 60 x) 

A3* 378 4.9 270 130 60 x) 

A4* 288 4.9 200 100 44 x) 

A5* 428 4.9 250 160 72 x) 

A6* 338 4.9 250 130 60 x) 

A7* 356 4.9 260 130 64 x) 

E1-E2* 444 4.3 320 150 74 x) 

E3* 662 4.3 500 250 74 x) 

* GROUND FLOOR 

x) Banqueting arrangements can be made in all rooms. 

Please contact us for a quotation. 

Exhibition Halls/Utställningshallar 

R2 106 2.7 72 48 30 

R5+6, 

R22+23, 

R24+25 

R4 69 2.6 35 30 24 20 

R5-R6 42 2.8 30 24 16 14 

R21–R26 45 2.8 30 24 16 14 

R9–10 42 2.7 20 18 16 12 

R31 

R3 

R36 

R32-R35, 

R37, 

R38 

R11 

R12 

VIP Lounge 

84 

45 

60 

45 

22 

22 

18 

138 

2. 

4 

2. 

6 

2. 

4 

2. 

4 

2. 

3 

2. 

4 

2. 

4 

Mingle: 25 persons * 

* Two meeting rooms, bar, kitchen, lounge with a big screen-TV and a balcony. 

* BOTTENVÅNING 

x) Bankettmöjligheter finns i samtliga lokaler. 

Kontakta oss för offert. 

1 100 

Hall A Hall B Hall C Hall D Hall E Hall F Hall G Hall H Expo Hall 

3,800 m 2 

10,800 m 2 3,700 m 2 

1,200 m 2 

1,900 m 2 4,400 m 2 2,500 m 2 

1,300 m 2 600 m 2 

Meeting Area Ceiling Theatre seating/ Schoolroom/ U-shape/ Boardroom/ 

room/ (m 2 ) height/ Parkettsittning Skolsittning U-bord Styrelserum 

Möteslokaler Takhöjd 

(meter) 

2. 8 

50 36 24 20 

16 

10 

12 

10 

8 

8 

14 

HOTEL � CONFERENCES � CONGRESSES � EVENTS � PARTIES 

Hotel 

Gothia 

Towers 

Facilities 

704 

704 

1650 

6 

Sauna 

Room 

service 

5 

4 

Cable 

Cable 

TV 

P 

0 m 

50 m 

2 km 

22 km 

3 km

Other Conference Venues 

Eriksberghallen 

Eriksbergshallen is a perfect venue for larger groups. A shipyard 

steeped in tradition has been transformed into a lively meeting 

place for conferences, exhibitions, concerts, events and much 

more. The architecture, light, space and proximity to the water 

are characteristic features of this special environment that has a 

detached but nevertheless central location. Floor space of 3000 m 

provides great potential for flexible usage. 

Capacity: 1,400 guests, seated. 

www.hotel11.se 

Storan Conference 

Storan is an old opera house, situated right in the city centre within 

walking distance of hotels, restaurants, shopping and culture. The 

building has been thoroughly renovated and gently restored to meet 

all the modern requirements of a conference and event centre. The 

possibilities are endless at Storan and the venue is adaptable to all 

kinds of activities, such as receptions, cocktails and concerts. 

Capacity: 400 guests, seated. 

www.storan.nu 

Elite Park Avenue Hotel 

Elite Park Avenue Hotel is located on Göteborg’s main street the 

Avenue. The hotel provides top quality meeting facilities and has 

15 newly renovated various meeting rooms, accommodating from 

– 550 persons. All rooms are air-conditioned, benefit from daylight 

and are equipped with all modern standard items. Upon request, 

extensive audio-visual and video equipment is available. 

Capacity: 550 guests. 

www.elite.se 

Radisson SAS Scandinavia Hotel 

Hotel Radisson SAS Scandinavia is ideally situated in the centre of 

Göteborg, right by the shopping and business districts. The hotel 

is just a stone’s throw away from the railway station and the bus 

terminals. Radisson SAS Scandinavia is a convenient and flexible 

conference hotel with a total meeting capacity of 750 persons, 

divided into 1 meeting rooms where the largest room seats 500 

people. This room can also be transformed into a gala dinner venue 

in the evening. 

Capacity: 500 guests. 

www.radissonblu.com/hotel-gothenburg 



3

Hotel Riverton 

Hotel Riverton can be found on the southern riverbank in central 

Göteborg. This is a family-owned hotel that maintains high 

standards. The conference department has all the facilities needed 

to arrange an effective conference. The conference department has 

its own reception desk, lobby, guest computer and printer. All 0 

meeting rooms are air-conditioned and equipped with modern 

technology and Internet connections. Total venue capacity is 600 

participants and the largest room seats 300 persons. Furthermore, 

hotel Riverton offer 191 hotel rooms and the restaurant and sky bar 

are situated on the eleventh floor, with a lovely view over Göteborg 

harbour inlet. 


www.riverton.se 

Hotel Scandic Crown 

Hotel Scandic Crown is a first-class conference hotel, situated in the 

heart of Göteborg, just a 100 metres from the central train station. 

The large conference floor seats 3-300 people in 23 conference 

rooms. The hotel houses a total of 338 rooms and a relax centre is 

located on the top floor with a magnificent view of Göteborg. 

The hotel recently received the Nordic Swan certificate for 

environmental sustainability and were awarded the IMEX Green 

Meetings Awards in 008. 


www.scandic-hotels.com 

4

4. Accommodation

4. Accommodation 



Hotel Infrastructure 

A characteristic feature of Göteborg is the concentrated city area with hotels, restaurants, theatres, 

museums, parks, recreation areas and shopping all located close to each other. All hotels are easily 

accessible from the two airports and the railway station. 

In total the region offers 11,000 hotel rooms of which 7,500 hotel rooms are city centred. Of these, 

6,000 rooms are available within walking distance of the Göteborg Convention Centre. By 

international comparison Swedish hotels are generally considered of high standards and room 

rates generally include breakfast buffet. 

1,300 beds are available in budget category, such as youth hostels, students’ halls of residence, 

apartments and holiday villages. 

WALKING DISTANCE 

MORE THAN 6,000 HOTEL ROOMS WITHIN20MINWALK 

2,300 HOTEL ROOMS WITHIN 5 MIN WALK 

CONVENTION CENTRE 

IN THE HEART OF THE CITY 

6


Hotel and Budget Accommodation in Göteborg City Centre – In Numbers 

Category Approx. Hotel Prices 2009 

No. of 

Hotels 

No. of 

Hotel rooms 


Approx. Room Rack 

Rates in € 

5 - star 1 130 220 - 

4 - star 22 4,675 155 - 250 

3 - star 21 1,857 80 - 180 

2 - star to 

Budget (hostels) 

19 978 15 - 90 

TOTAL: 63 7,640 

All rates include breakfast and VAT. €1 = SEK10.50 as per January 2009 

In the proximity of around a 45 minute transport, the Göteborg region can also offer approximately 

an extra 3,000 rooms. 

Favourable Cooperation 

In accordance with an agreement established between the two hotel groups in the city 

and the Göteborg Convention Bureau, hotels are willing to allocate and reserve up to 

80 percent of their capacity, depending on the occupancy for the period in question, for 

meetings. The prices are subject to discussion and negotiations are generally possible, 

depending on the occupancy for the relevant period. 

7

Hotels in Göteborg - A Selection 

Avalon Hotel ***** 

Avalon Hotel is the most recent addition of hotels in Göteborg. It 

is situated right in the city centre on Kungsportsplatsen located 

within walking distance of a number of popular venues and sites, 

for business as well as pleasure. The interiors and layout have been 

carefully planned according to feng shui principles and is also the 

first hotel in Sweden to receive feng shui certification. Spacious 

contemporary rooms, restaurant, a fabulous bar, extensive wine 

cellar, conference facilities, garage and an amazing top Penthouse 

suite with its own uniquely shaped outdoor pool! 

Phone: 46 31 751 0200 

www.avalonhotel.se 

Elite Plaza Hotel ***** 

The Elite Plaza Hotel is situated in the heart of Göteborg, within 

walking distance of the Central Station, the Scandinavium arena 

and the Opera House. The hotel has 139 rooms, 5 of which are suites. 

The rooms are tastefully decorated in a classic style, fulfilling the 

needs of the modern traveller with hi-tech details and old-fashioned 

comfort. The two largest suites are the Maharaja suite with 1 0m 

and the Svea suite with 00m . 

Phone: 46 31 720 4000 

www.elite.se 

Radisson SAS Scandinavia Hotel **** 

The newly renovated Radisson SAS Scandinavia Hotel, voted the 

number one choice in Göteborg in ”le Guide Rouge”, is ideally 

situated in the heart of Göteborg close to the city’s shopping and 

business districts. The hotel is just a stone’s throw away from the 

railway and bus terminals and there is also a shuttle bus service from 

Landvetter Airport. The 349 rooms and suites are air-conditioned 

and furnished to the highest standards of comfort and style. 

Phone: 46 31 758 5000 

www.radissonblu.com/hotel-gothenburg 



8

Hotel Gothia Towers **** 

Hotel Gothia Towers has 704 first-class hotel rooms situated in a 

twin tower building, 11 of which are exclusive suites. Located on 

the 23rd floor of Gothia West Tower is Heaven 23 Restaurant & 

Bar, where guests and visitors can enjoy a high-class meal and 

an unbeatable view over the entire city of Göteborg. Hotel Gothia 

Towers is situated next to the Göteborg Convention Centre, the 

popular Liseberg amusement park and the National Science Centre - 

Universeum. Its central location puts it within easy walking distance 

of every amenity, from entertainment and shopping to sporting and 

cultural events. 

Phone: 46 31 750 8800 

www.gothiatowers.com 

Quality Hotel 11 **** 

Quality Hotel 11, on Norra Älvstranden, is a first class hotel in 

Göteborg’s harbour entrance. The hotel offers optimum comfort in 

60 newly renovated, large and light hotel rooms, characterised by 

Scandinavian design. Kök & Bar 67, the hotel restaurant and bar, 

boasts a magnificent view over the city and harbour entrance. The 

city centre is within quick, easy reach by ferry or by bus. 

Phone: 46 31 779 1111 

www.hotel11.com 

Elite Park Avenue Hotel **** 

The Elite Park Avenue is located in the heart of Göteborg on the 

parade street Avenyn. The hotel is within walking distance of 

museums, restaurants and shopping and offers a high level of service 

and comfort. The Elite Park Avenue Hotel has 300 rooms, including 

1 suites. The rooms have recently been renovated and decorated 

in a timeless fashion which makes the Elite Park Avenue a modern 

4-star hotel. The hotel hosts 1 conference rooms for between and 

550 persons, an English Pub ‘The Bishop’s Arms’, a Lounge Bar and 

a modern restaurant with continental influences called Park Aveny 

Café. 

Phone: 46 31 727 1000 

www.elite.com 



9


Scandic Crown **** 

Hotel Scandic Crown is a first-class hotel, situated in the heart of Göteborg, just 100 metres from 

the central station. The hotel recently received the Nordic Swan certificate for environmental 

sustainability. The hotel has a total of 336 hotel rooms and a relax centre is on the top floor with a 

magnificent view of Göteborg. 

Phone: 46 31 751 5100 


Scandic Opalen **** 

Scandic Opalen has 43 hotel rooms, perfectly situated in the heart of the city. The hotel is located 

close to the Göteborg Convention Centre and the city centre with its shopping, theatre district and 

the Liseberg Amusement Park. Facilities at the hotel include a restaurant with nightclub and bar, 

and meeting rooms. Currently five extra floors are being built. 

Phone: 46 31 751 5300 


First Hotel G **** 

First Hotel G has a prime position right by the central train station. 300 generous hotel rooms 

feature beautiful furnishing, inspired by nature, for maximum comfort. The hotel is situated within 

walking distance of museums, restaurants, shopping etc. 

Phone: 46 31 637 200 

www.firsthotels.se 

Hotel Riverton **** 

Hotel Riverton with its 191 hotel rooms can be found on the southern riverbank in central Göteborg. 

This is a four-star, family-run hotel that maintains high standards. Personal service helps create 

a pleasant, welcoming atmosphere. The hotel is located close to everything that Göteborg has to 

offer. 

Phone: 46 31 750 1000 

www.riverton.se 

Quality Hotel Panorama **** 

Quality Hotel Panorama has 339 well-equipped hotel rooms. The hotel can furthermore offer 

meeting facilities and a SPA. The hotel is well known for its restaurant, with one of Göteborgs’s 

most famous chefs in the kitchen. The hotel is located within a ten minute walk of the city centre. 

Phone: 46 31 767 7000 

www.panorama.se 

Hotel Liseberg Heden **** 

Nestled in a shady grove of trees, Hotel Liseberg Heden is a business and conference hotel with 

179 rooms. The hotel is built around three beautiful patios which gives guest true peace and quiet. 

Flexible conference facilities and a popular restaurant in a personal atmosphere is other great feature 

of this hotel. Liseberg Heden is centrally located within walking distance of museums, restaurants 

and shopping. 

Phone: 46 31 750 6900 

www.liseberg.com 


30


Hotels in Göteborg 

Below is a list of Göteborg hotels in various categories. Please visit the hotel web sites for further 

information. As the total number of hotels in Göteborg will grow in the next few years the list also 

includes hotels that will be built in the near future. Most hotels are within walking distance, but 

public transport is of course available. 

� 

= Walking Distance = Public Transport 

Name of Hotel Category Distance (min) from 

Convention Centre 


Total no. 

of hotel 

rooms 

Elite Plaza Hotel 5 15-20 10 130 

Web address 

www.elite.se/hotell/goteborg/ 

plaza 

Avalon 4 10-15 5 101 www.avalonhotel.se 

Clarion Collection 

Hotel Odin 

4 10-15 5-10 180 www.hotelodin.se 

Elite Park Avenue Hotel 4 5-10 < 5 301 

www.elite.se/hotell/goteborg/ 

park 

First Hotel G 4 15-20 5-10 300 www.firsthotels.com/g 

Grand Hotel Opera 4 15-20 5-10 200 www.grandhotelopera.se 

Hotel Eggers 4 15-20 5 69 www.hoteleggers.se 

Hotel Flora 4 15-20 5 68 www.hotelflora.se 

Hotel Liseberg Heden 4 5-10 5 179 www.liseberg.com 

Hotel Riverton 4 25-30 10-15 139 www.riverton.se 

Hotel Gothia Towers 4 0 0 704 www.gothiatowers.com 

Mornington Hotel 4 10-15 < 5 91 www.mornington.se 

Novotel Göteborg 4 - 15-20 151 www.novotel.se 

Quality Hotel 11 4 - 30 260 www.hotel11.com 

Quality Hotel 

Panorama 

Radisson SAS Scandinavia 

Hotel 

� 

4 5-10 < 5 339 www.panorama.se 

4 10-15 5 349 www.radissonsas.com 

Scandic Hotel Crown 4 15-20 5 338 www.scandic-hotels.com 

Scandic Hotel Europa 4 15-20 5-10 452 www.scandic-hotels.com 

Scandic Hotel Opalen 4 5 5 242 www.scandic-hotels.com 

The list of hotels continues on the next page 

31

Name of Hotel Category Distance (min) from 

Convention Centre 

� 


Total no. 

of hotel 

rooms 


Web address 

Scandic Hotel Rubinen 4 5-10 < 5 191 www.scandic-hotels.com 

Best Western Hotel Göteborg 3 15-20 5-10 72 www.hotellgoteborg.se 

Hotel Erika 3 5-10 < 5 11 www.hotellerika.se 

Hotel Lilton 3 20-25 15 14 www.lilton.com 

Hotel Lorensberg 3 5-10 5 107 www.hotel-lorensberg.com 

Hotel Onyxen 3 5 5 34 www.hotelonyxen.com 

Hotel Poseidon 3 15-20 5-10 49 www.hotelposeidon.com 

Hotel Robinson 3 15-20 5-10 58 www.hotelrobinson.se 

Hotel Royal 3 15-20 5-10 80 www.hotel-royal.com 

Hotel Örgryte 3 20-25 10-15 70 www.hotelorgryte.se 

Rica Hotel Göteborg 3 15-20 5-10 97 www.rica.se 

Scandic Backadal 3 - 20-25 234 www.scandic-hotels.com 

Spar Hotel Gårda 3 10-20 5-10 170 www.sparhotel.se 

Spar Hotel Majorna 3 20-30 10-20 150 www.sparhotel.se 

Tidbloms Hotel 3 15-20 10 29 www.tidbloms.com 

Annes Hus 2 5-10 5 4 www.annes-hus.o.se 

City Hotel 2 5-10 < 5 50 www.cityhotelgbg.se 

Hotel Allén 2 5-10 < 5 45 www.hotelallen.com 

Hotel Barken Viking 2 15-20 10-15 50 www.liseberg.se 

Hotel Kusten 2 - 20-25 28 www.hotellkusten.com 

Hotel Kärralund 2 15-20 10-15 13 www.liseberg.com 

Hotel Vasa 2 15-20 10-15 48 www.hotelvasa.se 

Hotel Vanilj 2 15-20 5-10 32 www.hotelvanilj.se 

Ibis Hotel Göteborg 2 15-20 10-15 120 

Ibis Hotel Mölndal 2 - 30 68 

http://www.ibishotel.se/ 

goteborg-city/ 

http://www.ibishotel.se/ 

goteborg-molndal/ 

SGS 2 10-15 5 80 www.sgsveckobostader.se 

3

5. Venues - Social Activities

5. Venues - Social Activites 

Banqueting Venues 

Please find below a selection of banqueting venues. 


Göteborg Convention Centre has great experience in hosting major 

receptions and seated dinners with music and entertainment. 

Several different areas in the building are suitable for such events. 

The venue offers premises, stages, technology, catering and service 

that have been designed and tested to the extreme in a whole series 

of renowned and imagination-capturing event. 

Reception capacity: 6,500 standing, 4,100 seated. 

www.gcc.se 

Eriksbergshallen 

The most spectacular way to reach the Eriksbergshallen is from the 

water. A shipyard steeped in tradition has been transformed to this 

lively first class multi-purpose venue where the architecture, light 

and proximity to the water are characteristic features of this special 

environment. The Eriksbergshallen is situated by the water with a 

stunning view over the harbour and the city. 

Reception capacity: 1,400 standing, 1,200 seated. 

www.eriksbergshallen.se 

Kajskjul 8 

Kajskjul 8 is situated on the quay in genuine harbour environment 

and offers charm and ambience. The old, rustic warehouse is a 

perfect place for functions with fish specialities, sumptuous seafood 

buffets, entertainment and dancing. The oldest part of Kajskjul 8 

was built in the late 19th century and was used as a warehouse. In 

1994 the warehouse was renovated and re-opened as a venue for 

shows and banquets. 

Reception capacity: 900 standing, 750 seated. 

www.kajskjul8.se 

Feskekôrka “The Fish Church” 

“The Fish Church” is an indoor seafood market that looks like 

a church, but is a paradise for everyone that loves fish, lobster, 

crayfish, prawns and other delicious seafood. It is a one-of-a-kind 

venue for parties of up to 400 people. Tent solutions are available. 

Reception capacity: 400 standing, 200 seated 

www.fiskekyrkan.se 



34

Universeum Science Discovery Centre 

Universeum is the National Science Discovery Centre, located next to 

the Göteborg Convention Centre. Universeum presents the natural 

sciences and technology in a whole new way in a genuinely exotic 

environment. A dinner enjoyed amongst sharks, beautiful aquariums 

as well as tropical rainforest is a truly exciting experience. 

Reception capacity: 1,000 standing, 500 seated. 

www.universeum.se 

National Museum of World Culture 

The museum was inaugurated in December 004 and interprets the 

concept of world culture in a dynamic and open-ended manner. The 

museum aims to be a meeting place that will make people feel at 

home across borders. It is one of the most spectacular buildings in 

the city and located only 150 metres from the Göteborg Convention 

Centre. 


www.varldskulturmuseet.se 

Göteborg Opera House 

The Göteborg Opera House, is located on the harbour front, just 

a stone’s throw away from the busy city centre. The building’s 

architecture is influenced by its maritime surroundings in a 

remarkable and modern style. The auditorium of the Göteborg 

Opera is classical in style and has 1,301 seats. 


www.opera.se 

Storan 

Storan arranges performances, conferences, events and banquets. 

The opportunities are endless when it comes to arranging parties 

and the sky is the limit. The venue has all the technical equipment 

you might require for a great event and its own restaurant, Grill del 

Mundo. 

Reception capacity: 400 standing, 260 seated. 

www.storan.nu 



35

Carlsten Fortress on Marstrand Island 

The impressive Carlsten Fortress, built in the 1660’s, dominates the 

island, which was formerly one of Sweden’s strongest naval points. 

The island itself is a small island with a charming town, beautiful 

wooden buildings and no cars. The Carlsten Fortress is one of the 

best preserved stone fortresses in Northern Europe and those who 

climb up to the roof of the tower are rewarded by a magnificent view 

over the whole of the Marstrand archipelago. 


www.carlsten.se 

Trädgår’n in the Horticultural Gardens 

In the beautiful surroundings of the Horticultural Gardens lies 

Restaurant Trädgår’n. Trädgår´n has a conference capacity of 5-600 

people, excellent banqueting facilities as well as a café and a terrace 

during the summer. For larger meetings and gala dinners, tent 

solutions in the park guarantee that there is room for all delegates 

and accompanying persons that would like to attend. 


www.tradgarn.se 

Sjömagasinet 

Sjömagasinet is one of the leading restaurants in Sweden, with 

a concept that offers the very best of fish and shellfish through a 

mixture of modern and classic courses. The wine list is extensive 

and has more than 800 references with an emphasis on France. It 

can cater for up to 600 guests, 50 of which can be seated outdoors 

on the veranda during the summer months. The restaurateur, Mr 

Leif Mannerström, has been in charge since 1994. The restaurant 

has three banqueting rooms, perfect for lunches, dinners and 

receptions. 

Reception capacity: 600 standing, 350 seated (different rooms). 

www.sjomagasinet.se 



36

Elfsborg Fortress 

This well-preserved fortress, dating from the mid-17th century, is 

situated on a small island in the harbour entrance of Göteborg. It is 

a historic site where Sweden has defended itself from both Norway 

and Denmark. The venue includes banquet halls and has unlimited 

potential as a setting for hospitality as well as having excellent food. 

The banquet halls, which are open all year round, can be booked for 

parties from 0 to 500 people. Guests are picked up from the pier 

of their choice in Göteborg and are brought to the fortress by boat 

through the fascinating Göteborg harbour. 

Reception capacity: 700 seated (different rooms), 

www.elfsborgsfastning.se 

Korsholmen 

Quality Hotel and Resort Stenungsbaden has its own island, 

Korsholmen, situated in the stunning archipelago of Göteborg. It is 

an island with a beautiful barren landscape and great possibilities 

for parties, catering up to 300 people. Here you can enjoy a typical 

Swedish West Coast evening with all the delicacies the sea has to 

offer. The conference hotel Stenungsbaden has plenty of experience 

in organising activities for groups such as fishing, diving, match 

racing, painting, golf, theme parties and cooking. 

Reception capacity: 200 seated, 400 standing 

www.stenungsbaden.se 



37


Small/medium gatherings 

Göteborg can offer a wide variety of smaller venues in close proximity to Göteborg Convention 

Centre, suitable for meetings or social activities, should such be required for separate gatherings 

before, after or during the congress. Please see the list below for a selection of venues appropriate 

for small and middle size meetings and social gatherings. 

For further information, please see venue websites or contact Göteborg Convention Bureau at: 

convention@goteborg.com, alternatively visit: www.goteborg.com/meetings 

Within walking distance of the Göteborg Convention Centre 

• 

• 

• 

• 

• 

• 

• 

Liseberg Amusement Park with several venues on the premises: www.liseberg.com 

Valand - Banqueting halls, night club and restaurant: www.valand.nu 

Storan – Göteborg’s main theatre located right in the city centre: www.storan.nu 

Palace – Restaurant, conference, night club and banquet: www.palace.se 

Universeum – Museum, restaurant and conference: www. universum.se 

National Museum of World Culture - Museum, restaurant and receptions: 

www.varldskulturmuseet.se 

Approx. 15-20 min transport from the Göteborg Convention Centre 

• 

• 

• 

• 

• 

Restaurant Sjömagasinet: www.sjomagasinet.se 

Gunnebo House and Gardens: www.gunneboslott.se 

Restaurant Ruckman’s - Parties, conference, events, catering and lodging: www.ruckmans.se 

Råda Säteri - Banquet, restaurant, conference, events: www.radasateri.se 

Eriksbergshallen - Conference, restaurants and events: www.eriksbergshallen.se 

Venues by the sea, 60 min transport from the Göteborg Convention Centre 

• 

• 

• 

• 

Carlsten Fortress on Marstrand Island: www.carlsten.se 

Restaurant Skäret on Styrsö Island: www.pensionatskaret.se 

Åstol Curing-house, Åstol Island - Curing-house, restaurant, shop: www.astolsrokeri.se 

Restaurant Salt & Sill on Klädesholmen Island - Conference, restaurant: www.saltosill.com 


38

6. Actvities

6. Activities 



Team Activities 

Sweden is a country with large areas of unspoilt nature, dense forests and sparkling lakes. The 

countryside is perfect for outdoor activities like sailing, golf, fishing, hiking and exploring the flora 

and fauna. Take the opportunity to experience what the Göteborg Region has to offer and you will 

want to return time and time again. The city itself also offers cultural activities like museums, opera, 

musical concerts and much, much more. 

The Archipelago 

The Göteborg archipelago is an extraordinary experience. Thousands of islands lie scattered along 

the West Coast all the way up to Oslo, Norway. Whether blue and tranquil or turbulent and restless, 

the sea is always a source of fascination. The many untouched spots and charming little fishing 

villages provide a magnificent experience whatever the season. 

Coastline Cruising 

There are endless opportunities for excursions in the beautiful archipelago. For instance, Marstrand 

Island can easily be reached by boat or car. With a history dating back to the 13th century, this is now 

a meeting-place of the sailing community. Another great tour by boat is to the picturesque fishing 

village of Åstol, where the traditional way of preparing herring and salted ling is demonstrated. 

Closer to the Norwegian border, accessible by car or bus, are the Koster Islands, the most westerlypopulated 

islands in Sweden with extraordinary geology, fauna and wildlife. 

Sailing 

Sweden, and especially the West Coast, has a long tradition of sailing. There are annual major 

international sailing events, such as the Swedish Match Cup on Marstrand Island. According to 

several of the world’s leading sailors, Sweden’s West Coast is one of the most spectacular sailing 

arenas on the planet. 

40


Vinga Island 

Take a trip to one of the most remote islands in the Göteborg archipelago, the enchanting Vinga. 

Vinga is situated just outside Göteborg and is loved by seafarers as a symbol of home-coming. Vinga 

is also a lovely island for an excursion and the rocky shoreline provides a lovely bay with some of the 

best places to swim on the West Coast 

Fishing 

The Göteborg archipelago and the surrounding lakes are considered a paradise by fishing enthusiasts, 

offering many opportunities for both fresh and salt-water fishing. Fishing boats are available to 

ensure that the best spots are reached. Early in the morning, there is also a chance to take part in 

the daily fish auction in Göteborg. This is an opportunity to see rare fish, as well as genuine fish 

auctioneers in full action. 

Lobster Safari 

Accompany experienced lobster fishermen out to the sea and experience a fabulous autumn day in 

the archipelago. The boats go out in the morning to haul up cages that were placed there the day 

before. The cages are emptied of catch and the lobsters get their claws tied. Afterwards, the empty 

cages are put back in the sea. The participants play a part in all of the above mentioned steps. Later, 

in the evening, the fishing experience can be topped off with a buffet dinner at one of the stunning 

fishing villages close to Göteborg, and of course, lobster is on the menu. 

Rib-boat 

Imagine travelling safely and in the highest comfort yet at the break neck speeds of an off-shore 

racing boat. Leave the rest of the starting field behind! RIB-boats have space for 12 persons each 

and can take you wherever you desire, as long as it can be reached by water. It is the perfect break 

for lunch or as an afternoon activity. In less than 0 minutes you will be far out in the beautiful 

archipelago of Göteborg having lunch at a restaurant in one of the many picturesque fishing villages. 

Team building activities and RIB tours can be arranged for groups of all sizes. 


41

City Trek 

Explore Göteborg’s scenic city centre by foot - a new and 

exciting way to see more of the city! A handheld GPS will guide 

the group of delegates to various sites around town where a 

guide will meet up. The city trek can also be turned in to a 

treasure hunt (optional). The trek will guide delegates through 

all the major attractions in the City of Göteborg. Delegates 

will for example pass by the floating Maritime museum, the 

Göteborg Opera house, the old Fortifications at Kungshöjd 

and the Horticultural Gardens. Furthermore, the group will 

make some stops in and around the central areas of Göteborg, 

where the guide will tell the group more about the city’s history 

and the sights. The trek can be arranged for anything from two 

hours to a full day, according to the Congress requirements, 

and can include coffee, lunch and/or dinner. 



Ice Hockey Game 

Ice Hockey is something of a national sport in Sweden and the national team proved their worth 

by winning the 006 Winter Olympics Gold and the 006 World Championships. In 003 and 

005, Göteborg won the national championship, causing manic celebrations on the streets. With 

the centrally located arena, Scandinavium, it is easy to arrange a company championship where 

teams play against each other for honour and glory. Equipment is provided and a chance to hone 

your skills during practice is led by a professional ice hockey player before the puck is dropped. 

Soccer Game 

Build up team spirit with a soccer game at Göteborg’s Ullevi Stadium. Friendly competition amongst 

colleagues or clients can be fun and insightful. There are many activities available in Göteborg for 

the more adventurous groups and organisations. Play 7 on 7-football at Ullevi Stadium, home to 

World Cup, Champions League and European Cup games! Hang your shirt in the change rooms on 

pegs used by legends like Pelé, Beckenbauer or Sweden’s Henrik Larsson. 

4

Golf 

West Sweden alone has some 55 golf courses, often surrounded 

by beautiful settings and adjacent to stylish accommodation in 

castles and manor houses. Sweden has produced many great 

golfers, with women’s no.1 Annika Sörenstam and Jesper 

Parnevik to name just two. The golfing season is long, thanks 

to the warming influence of the Gulf-Stream that runs along 

the coast. There are 5 golf courses in and around Göteborg, 

many of which offer attractive corporate packages. Thanks to 

the long summer light you can always work by day and play by 

night. 

Elk Safari 

Wake up at dawn and head out into the wilderness while the 

morning’s mist begins to rise off the forest floor. Hear a gentle 

rustle and turn around...in the clearing, only metres away, 

stands the King of the Swedish wilderness, the mighty elk. Elk 

Hill, the Royal Hunting Museum, is situated at Lake Vänern’s 

Southern-most tip, one hour’s drive from Göteborg. Participate 

in an exciting safari where you will get to experience the elk in 

its natural habitat while enjoying the fantastic landscape and 

crisp fresh air. 

Dining with wolves at Nordens Ark 

Dining with wolves is one of the absolute highlights at Nordens 

Ark - a private non-profit foundation outside Göteborg. Nordens 

Ark is dedicated to assist in providing a future for endangered 

animals. Dining with wolves is an extraordinary experience 

and opportunity to enjoy endangered species in their beautiful 

and dramatic West Coast environment. An exciting guided tour 

through the park is followed by a spectacular dinner where the 

wolves keep the guests close company. Great for groups. 

Make a Movie 

Catch the spirit on film! Several films have been made in 

Trollywood (Trollhättan), a city close by to Göteborg, including 

Dogville starring Nicole Kidman. Design your event around 

the movies. Let the participants go out and catch the spirit or 

feeling of your company on camera. Learn about the making of 

a movie, include a speech from a director or movie star or have 

the gala dinner in your own city… 



43

Theme Dinners 

A night out and dinner for participants can be enhanced with 

a theme dinner tailored to your requirements. With a long 

history, the Göteborg region has many special traditions and 

activities and you are invited to enjoy the fun. Below is a range 

of themed dinner options that can turn a great meal into a 

fantastic memory. 

A Traditional Midsummer Party 

Swedish summer nights are truly magic. It never gets really 

dark, wildflowers line the roads and fill the fields, the air is 

warm and the sea sparkles of sea-fire. Midsummer is one 

of the most beloved Swedish traditions, dating back to the 

Viking Era, and a great party with traditional music, dance 

and entertainment, herring, new potatoes, fresh strawberries, 

beer, aquavit and the decorating of the May pole with green 

leaves and flowers. 

Entertainment during and after the party could be traditional 

Swedish music, traditional Swedish folk dancers (this part 

could include letting the delegates try a few steps) and all the 

traditional fresh Swedish food. 

Meet the Chef 

No, not the Swedish Chef from the Muppets (although they 

may sound the same), this theme dinner allows you to learn 

from the best. Göteborg’s top restaurants invite you to enjoy 

a night where you will cook and learn from one of their expert 

chefs. You may pick the cuisine or genre of your choice, however 

Sweden’s West Coast is famous for its fish and seafood so 

when in Rome... Combine your daytime activities with a great 

night out where you can have a great team building activity 

and perhaps learn something on the way. As always, the chef 

must test a glass of the wine to be served at dinner during 

preparation. 



44

Viking Feast 

Enjoy an evening around a long board and feast as they did 

in Viking times. Around one thousand years ago Viking ships 

sailed from the West Coast of Sweden to trade and seek riches 

on foreign shores. Travelling to distant places like Greenland, 

North America and even down the rivers to the Middle-East, 

the Vikings stand proudly alongside the greatest explorers. The 

fortresses surrounding the Göteborg region offer participants 

an opportunity to hold an event that can take you back into these 

famous times. A traditional dinner set in medieval surrounds 

is a great opportunity to learn more of Göteborg’s rich cultural 

history, while at the same time offers you a marvelous group 

experience and fun-filled evening. 

Crayfish Extravaganza 

As the long summer draws to a close the sound of Swedes 

singing and celebrating by the sea becomes a common sight, 

its crayfish time again! With the warm, almost Mediterranean 

night’s now common place, the seaside becomes the perfect 

venue for a dinner with friends. 

Once a preserve of the moneyed classes, the Crayfish Party is 

today celebrated and enjoyed by all. Steeped in tradition the 

Crayfish Party consists of mouth-watering crayfish arranged 

on large dished decorated with fresh dill crowns. Second only 

to the food is the Swedish schnapps that must be cheered and 

sipped at the end of all songs. Surrounded by colourful paper 

lanterns, participants are adorned by the mandatory crayfish 

bib and are set for an unforgettable and fun filled night. One 

of the highlights of the year, the parties can be organised for 

small or large groups and catered to fit your budget and specific 

needs. 



45


Enjoying Göteborg 

Göteborg has a wide variety of entertainment to choose from as described in this chapter. For further 

information, please visit: www.goteborg.com. The symbols below indicate (when applicable) how 

far from the Göteborg Convention Centre each attraction is located in minutes. 

� 

= walking distance = public transportation 

Göteborg - Scandinavia’s Gastronomic Gem 

Some of the most famous Swedish chefs are to be found in Göteborg, and it is here one finds the 

highest number of first-class restaurants per capita in the whole of Scandinavia. Five restaurants 

in Göteborg have attained Guide Michelin Stars; Basement Restaurant & Bar, Fond Restaurant, 

Kock & Vin, Restaurant 8+ and Sjömagasinet. 

The main culinary attraction in Göteborg is the local seafood; prawns, lobster and a wide selection 

of fish, ranked amongst the finest in the world. The city also offers a considerable amount of great 

restaurants offering cuisine from all over the world, at reasonable prices. 

Göteborg Concert Hall 5 - 10 

The Göteborg Concert Hall opened in 1935, and was immediately acknowledged as an acoustic gem. 

The interior walls are built of Canadian maple, the same kind of wood that is used for violins, which 

is one explanation for the magnificent acoustics. It is recognised as one of the five best concert halls 

in the world. The Göteborg Symphony Orchestra is Sweden’s oldest professional orchestra, founded 

in 1905, and is also the National Orchestra of Sweden. 

Göteborg Opera House 5 - 10 15 - 20 

The impressive Göteborg Opera House opened in 1994. Located on the harbour front, the building’s 

modern architecture is influenced by its maritime surroundings. The Göteborg Opera House is the 

centre for opera, ballet, musicals, operettas and concerts in West Sweden. 


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46


Göteborg Museum of Art/Hasselblad PhotoCentre 5 - 10 

The Göteborg Museum of Art which has three stars in Michelin Green Guide Scandinavia, has 

in its possession an outstanding collection of Scandinavian art from the turn of the 19 th century. 

Famous works by Nordic artists such as Carl Larsson, Bruno Liljefors, Anders Zorn, Edvard Munch, 

Christian Krohg, Vilhelm Hammershøi, Eugène Jansson, Carl Wilhelmson and the entire school 

of painters from Skagen in Denmark are on display. At the Hasselblad PhotoCentre, one finds 

exhibitions illustrating a wide range of photographic genres. 

Universeum – Science Discovery Centre 0 

Sweden’s National Science Discovery Centre is located across the road from the Göteborg 

Convention Centre. Universeum presents the natural sciences and technology in a genuinely exotic 

environment with everything from sharks, deadly attractions and rainforest to high-tech and handson 

experiments. 

National Museum of World Culture 0 

Inaugurated in 004, the National Museum of World Culture is a great new addition to the cluster 

of meeting facilities, arenas, museums and entertainment surrounding the Göteborg Convention 

Centre. The museum is a place for dialogue, where multiple voices can be heard and controversial 

topics can be raised - an arena for people to feel at home across borders. 

Liseberg Amusement Park 0 

Located across the road from the Göteborg Convention Centre is the Liseberg Amusement Park - a 

fantastic park, not only for those who enjoy thrilling roller coaster rides. People also visit the park 

for shows and concerts or for a stroll, admiring the plentiful flower arrangements. Over 3 million 

people visit Liseberg every year, making it the biggest visitor’s attraction in Sweden. 

Casino Cosmopol 5 - 10 15 - 20 

Göteborg’s International Casino is centrally located in Stora Tullhuset, built in 1865, on the quay 

close to the opera house. 


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47

City Tours 

There are a number of city tours in Göteborg. Please find a small selection below: 

• 

• 

• 

• 



Dramatised City Sightseeing Walk 

A historically dressed guide/actor leads a joyful walk through the oldest parts of Göteborg, the 

historical quarters around the East India Company buildings and the Crown House. 

Sightseeing by Old Vintage Tram 

A 1.5-hour tour of the city of Göteborg by an old electric tram. 

City Sightseeing by Paddan Boats 

On the journey along canals, built during the 17th century, and under twenty bridges, the 

passengers will see the city from a new perspective. 

City Harbour Tour 

The tour goes through the Göteborg Harbour, geographically as well as historically, from the 

East India Company era through the Eriksberg Shipyard era to the modern IT era. 

Local Shopping 

In the heart of the city everything from fashionable boutiques and department stores, to picturesque 

markets selling crafts, souvenirs and antiquities are located within easy walking distance. It offers 

an exiting mixture of modern warehouses and specialist shops, pedestrian areas, galleries and 

arcades. All guaranteed to make shopping in Göteborg a memorable experience. For tips on where 

to fill the shopping bags, go to the Göteborg City Association website www.gbgcity.se 

48

Enjoying Surrounding Areas 

Vitlycke Rock Carvings 



In Tanum, a two hour drive from Göteborg, an invaluable part of Sweden’s 

cultural heritage of mankind can be found in 3,000-year-old rock carvings. 

Most of the rock carvings date back to the Bronze Age 1,800-500 BC. The 

Vitlycke Museum shows the interesting history of the people from the 

era, as well as several pieces of jewellery and tools that were found during 

the excavations. The ground in the whole area of Vitlycke is listed on the 

UNESCO World Heritage List with the motivation: “The rock carvings of the 

Tanum region constitute an outstanding example of Bronze Age art of the 

highest quality. The range of motifs provides exceptional evidence of many 

aspects of life in the European Bronze Age. The continuity of settlement 

and consistency in land use in Tanum, as illustrated by the rock art, the 

archaeological remains, and the features of the modern landscape in the 

Tanum region, combine to make this a remarkable example of continuity 

over eight millennia of human history.” For more information please visit 

www.vitlyckemuseum.se 

Marstrand Island with the Carlsten Fortress 

Marstrand Island, located 45 kilometers north west of Göteborg in the Northern archipelago, 

is a Mecca for the sailing fraternity and a popular summer resort. The charming village with 

beautiful wooden buildings was founded in the 13 th century by a Norwegian king and has also 

been under Danish hegemony before the Roskilde Peace Treaty of 1658 made Marstrand Swedish. 

The impressive Carlsten Fortress, built in the 1660’s, dominates the island and is one of the 

best preserved stone fortresses in Northern Europe. Those who climb up to the tower roof are 

rewarded by a magnificent view over the Marstrand archipelago. For more information please visit 

www.marstrand.se 

49


Gunnebo House and Gardens 

Gunnebo House and Gardens is the purest example of Swedish neo-classical architecture. The 

manor is beautifully situated between two lakes, Rådasjön and Stensjön, just south of Göteborg. 

The park surrounding Gunnebo has the characteristics of a classic French park from the 17 th and 

18 th century. For more information please visit www.gunneboslott.se 

Tjolöholm Castle and Park 

On a peninsula 40 kilometres south of Göteborg, the Elizabethan style manor house Tjolöholm 

Castle is located. The building was erected 1898-1904 but looks like a building from the Tudor era, 

the inside however is a brilliant example of Art Nouveau. Tjolöholm is the only manor in Sweden 

that has modern commodities from the beginning of the last century and offer outdoor swimming 

and beautiful natural trails. For more information about the beautiful park, the manor house, the 

church and the wagon museum please visit www.tjoloholm.se 

Nordic Watercolour Museum 

The museum is one of the most exciting cultural projects in the Nordic countries. It serves as a 

Nordic centre for contemporary art, with the emphasis laid on techniques of watercolour art. The 

Museum is located on one of the most beautiful islands on the Swedish west coast, Tjörn Island, and 

the building is designed to open a natural relationship between landscape, building and the sea. For 

more information please visit www.akvarellmuseet.org 


50


Swedish Design 

Sweden holds a position as one of the world’s leading design countries and Swedish designers are 

much sought-after in interior design, textiles and fashion, glass and ceramics, and architecture. 

The Kingdom of Crystal 

There are 15 glassworks in the Kingdom of Crystal, each having distinctive design 

traditions, character and atmosphere. They are all located within a short distance of 

each other in the south-eastern part of Sweden and include several of the most famous 

glassworks in the world. Enjoy a close-up view of skilled glass-blowers, transforming 

the syrupy molten glass into beautiful works of art. Swedish crystal design is a tradition 

which goes back hundreds of years and is renowned throughout the world. For more 

information please visit www.glasriket.se 

Textile & Design 

In West Sweden, Sweden’s leading companies in the field of home textiles are located. In small, 

exciting factory outlets seconds and remnants of high quality are available at reasonable prices. 

There are also numerous specialised textile shops in the area. Take a trip through the realm of 

fabrics and buy exclusive products, and everything in home furnishing for half the price found in 

the cities. 


51

7. Sweden

7. Sweden 



Space for Minds 

Sweden stretches over 1,500 km from the north to the south and the contrasts between the various 

parts of the country are dramatic. The seasonal changes are striking with a warm, light and pleasant 

summer, a colourful autumn and a snowy winter followed by a bright, refreshing and vivid spring. 

Sweden offers a rich selection of activities in areas such as nature, culture, sports, design, food 

and shopping. Swedish cultural policy has been successful in spreading culture to a wide 

population, with a well developed infrastructure of museums, libraries, theatres, cinemas and 

other cultural institutions across the country. The past decade in particular has seen the extensive 

internationalisation of Swedish cultural life, especially in popular culture, with Swedish artists, 

actors and fashion designers attracting worldwide attention in fields such as music, literature, art, 

design, fashion and media. Sweden also offers a large and varied selection of interesting restaurants, 

not just in the major cities but throughout the country, where people interested in gastronomy can 

enjoy Swedish quality ingredients prepared and served in a modern and innovative way. 

A world heritage site is a cultural or natural site, monument, city or geographical habitat that is 

deemed irreplaceable and thus deserving of protection and preservation by the United Nations 

Educational, Scientific and Cultural Organisation (UNESCO). Thirteen Swedish sites are inscribed 

on the prestigious World Heritage List and are guaranteed protection and care for all time. 

The Right of Public Access 

In Sweden, everyone has the right to be out in the countryside; visitors from abroad as well as 

Swedish citizens. It is called ”the right of public access” and is a benefit not found in a many other 

countries. The right of public access is a great freedom but it must not infringe upon the freedom of 

others. It requires responsibility and good judgement so that no damage is made to the landscape 

or animal life and consideration is shown for both landowners and for others who are out in the 

countryside. The essence of the right of public access is concisely expressed by the phrase, ”Do not 

disturb, do not destroy”. For further information please see www.allemansratten.se 

53

Facts about Sweden 



Population Language 

9, million ( 008 census) Swedish (virtually all Swedes also speak English) 

Government 

Parliamentary democracy Prime Minister: Fredrik Reinfeldt 

Constitutional monarchy Monarch: King Carl XVI 

Capital EU 

Stockholm Sweden is a member since 1995 

Major Industries 

IT and electronics (world leading) Automotive 

Pulp and paper Music 

Environmental techniques Design 

Pharmaceutics Fashion 

A Selection of Famous Swedes 

Ingmar Bergman Film Director 

Björn Borg Tennis Player 

Arvid Carlsson Nobel Prize Winner 000 in Medicine 

Greta Garbo Actress 

Dag Hammarskjöld Former Secretary General of UN 

Carolus Linnaeus (Carl von Linné) Botanist, physician and zoologist 

Alfred Nobel Founder of the Nobel Prize 

Annika Sörenstam Golf Champion 

Raoul Wallenberg Diplomat during WW 

Stieg Larsson Author 

Inventions and Trademarks of Swedish Origin 

ABBA, ABSOLUT Vodka, AstraZeneca, Electrolux, Ericsson, IKEA, H&M, The Hasselblad Camera, 

Nobel Biocare, the Nobel Prize, Pharmacia, SAAB, SKF ball bearings, Swedish Match, Tetra Pak, 

VOLVO etc. 

The Swedish Climate 

Bearing in mind its northern location, it would be easy to think of Sweden as a country with a 

harsh climate. However, the heat from the Gulf Stream makes the average temperature in southern 

Sweden no lower than -2°C in February, rising to +21.1°C in July. On sunny days between May and 

August temperatures can rise to +30°C in the air and + 4°C in the sea and lakes. 

Sweden’s changing seasons affect nature, daylight, temperature and even to some extent the Swedes 

themselves. Every season has its perks, but spring and summer in Sweden are a must! From late 

February/early March the days become longer and brighter. 

For further information about Sweden, please visit: 

www.visitsweden.com or www.sweden.se 

54

8. Göteborg Convention Bureau

8. Göteborg Convention Bureau 



You Talk, We Listen 

Göteborg Convention Bureau, GCB, a part of Göteborg & Co*, has the operational responsibility to 

attract meetings to the city of Göteborg. Göteborg & Co is a cooperative venture between the City 

of Göteborg, the Göteborg Region Association of Local Authorities and local trade and industry 

organisations. GCB is financed partly by the City of Göteborg and partly by the meeting industry. 

With a vision of being Europe’s most committed and professional convention bureau, GCB connects 

meeting organisers with the local meetings-related businesses. The convention bureau works as a 

door opener, with a well-established network within the meeting industry and extensive knowledge 

about the city. Free of charge and without obligations, GCB will provide advice and support in 

the process of locating meetings in Göteborg. However, the convention bureau is not involved in 

effectuating the meeting. 

GCB provide the following service free of charge and without obligations: 

• 

• 

• 

• 

• 

• 

• 

Tailor-made information regarding suitable venues and hotels. 

Finding availability and making preliminary reservations at hotels and venues. 

Promotional material such as brochures, films and PowerPoint presentations. 

Production of formal bids. 

Site inspections. 

Suggestions for social programmes, excursions as well as pre and post congress tours. 

Serving as a link between meeting organisers and the local meeting related businesses 

(including local authorities). 

* The task of Göteborg & Co is to market and collaborate in developing Göteborg as a tourist, meeting 

and event destination. The company is jointly owned by the Municipality of Göteborg, the Göteborg 

Region and local trade and industry. Read more on Goteborg.com/co 

Visit Göteborg Convention Bureau at www.goteborg.com/meetings 

56

9. Organisers

9. Organisers 



AMERICAN EXPRESS Groups & Events Göteborg provides highly 

professional and complete event management services with specialist 

expertise in arranging events, conferences, congresses and incentives. 

As a strategic partner, American Express is supporting in achieving 

objectives for every event, based on creativity, cost-efficiency and 

control. 

Ph. +46 31 743 350 

Email: goteborg@aexp.se 

Web: www.americanexpress.se/businesstravel 

CONGREX supplies conference and exhibition management services to 

national and international associations, corporations and governmental 

clients, independent of venue, number of participants or subject matter. 

Congrex Sweden AB is part of the Congrex Group. 

Ph. +46 31 708 6000 

Email: amanda.cremon@congrex.com 

Web: www.congrex.com 

GERLE DMC is a personal travel organiser designing events for both 

small and big groups in the West of Sweden. Gerle DMC can offer 

everything, ranging from the biggest theme park in Scandinavia to a wide 

choice of restaurants. With a fantastic location by the sea, Gerle DMC is 

also able to offer a varied range of excursions in the archipelago. 

Ph. +46 31 197 080 

Email: margareta@gerledmc.se 

Web: www.gerledmc.se 

58


ICE MANAGEMENT AB is an event bureau who focuses on project 

management and implementation of creative, communicative, 

goaloriented meetings between people. They call it experience 

marketing! ICE Management organise internal meetings, customer 

meetings, brand launches, congresses and events of all sizes, without 

ever compromising when it comes to quality. 

Ph. +46 31 774 0470 

Email: info@icemanagement.se 

Web: www.icemanagement.se 

MCI is the foremost global association, communications and event 

management group. MCI consider themselves being the thoughtleaders 

in building community around brands, products, services, companies 

and institutions. In early 007 MCI aquired the Gothenburg based 

PCO Inspiro, rebranding it into MCI Gothenburg. MCI has 32 offices 

worldwide, employing more than 750 professionals. 

Ph. +46 31 780 3030 

Email: gothenburg@mci-group.com 

Web: www.mci-group.com 

NORDIC EVENT has great experience of high quality experiences since 

1978. NordicEvent work with all kinds of professional events like kickoff 

activities, anniversaries, congresses, conferences and trade fairs for 

large and small groups. Extraordinary events can be created by good 

knowledge of assigners in advanced goals. Be extra brave instead of 

choosing the usual three course meal. NordicEvent stands for different 

experiences in the spirit of “nothing is impossible”. 

Ph. +46 707 37 0080 

Email: info@nordicevent.se 

Web: www.nordicevent.se 


59

TRAVEL SERVICE 



OCEAN GROUP is a combination of an activity company, a restaurant 

and a boarding house. This mixture makes it possible to arrange 

exceptional combinations of conferences, activities, accommodation 

and food. The ranges of activities available are as exciting as they are 

broad. Ocean Group bring solutions into line with your needs. 

Ph. +46 304 11 08 

Email: info@oceangroup.se 

Web: www.oceangroup.se 

OVATION SCANDINAVIA is a part of Ovation Global DMC and a 

destination management company specialised in incentives, meetings 

and product launches, as well as corporate hospitality services in 

conjunction with congresses and major events. The company offers 

a full destination management service that includes a wide range of 

service elements such as, concept development, itinerary planning, 

accommodation coordination, transportation, sporting and leisure 

activities, social programs, venue selection and management. 

Ph. +46 31 780 30 30 

Email: scandinavia@ovationdmc.com 

Web: www.ovationdmc.com 

TRAVEL SERVICE customises travel and service solutions regarding 

conference and congress, event and business travel with great 

experience. As an all-inclusive travel agency Travel Service handles 

everything from the daily business travel to the customised trade fair 

with the same flexibility. The customers’ goal is Travel Service’s focus 

and the company assets are a combination of personal service and the 

latest technology in addition to expertise and experience. 

Ph. +46 31 134 300 

Email: dmc@travelservice.se 

Web: www.travelservice.se 

60

Photo: Göran Assner, Lisa Barryd, Hélène Binet, Hans Bjurling, Alex Brandell, Morten Brun, Lisa Brunnström, Helene Brynfeldt, Åsa 

Dahlgren, Kasper Dudzik, Dick Gillberg, Glasriket, Göteborg Convention Centre, Göteborgs Stad, Christer Hallgren, Hasselblad, Patric 

Gunnar Helin, Kjell Holmner, Jonas Ingman, Ingmar Jernberg, Anders Johansson, Staffan Johansson, Kajskjul 8, Kamerareportage, 

Jacob Karström, Lars Kérla, Liam Kerney, Konserthuset, Bo Lind, Björn Lindberg, Christer Lindberg, Liseberg, Luftfartsverket, 

Roine Magnusson, Lisa Nestorson, Neuronova, Erika Norberg, Radisson SAS Scandinavia, Peter Rosén/Norrlandia, Hans Runesson, 

Richard Ryan, Thomas Saeys, SAS, Sjömagasinet, Stadsbyggnadskontoret, Stena Line, Strömma, Carl Swensson, Agneta Thorsén, 

Tjolöholm Slott, Universeum, Håkan S. Vargas, Visit Sweden, Volvo Car Corporation, Västsvenska Turistrådet, Hans Wretling, Sten 

Zachrisson

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