Marketing and Sales - Madame Tussauds
Marketing and Sales - Madame Tussauds
Marketing and Sales - Madame Tussauds
SHOW LESS
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
The marketing mix<br />
Promotion<br />
• Promotion covers all of<br />
the ways in which a<br />
leisure <strong>and</strong> tourism<br />
organisation tells<br />
customers about its<br />
products <strong>and</strong> services<br />
• There are many different<br />
types of promotional<br />
techniques<br />
• The right promotion is<br />
one that attracts people<br />
to use or buy their<br />
products <strong>and</strong> services
Change language