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What we are experiencing is a time of great change.

We didn’t want it, but an invisible entity imposed it on

us that suddenly changed the way we live. We had to

prepare ourselves for new rules, new habits, new social

patterns, new scenarios for the economy. For a period

of time that seemed infinite, we also learned to live in

isolation, discovering that at the centre of the world we

are ourselves but also deeply reassessing the importance

of our relationships with others.

This is the great challenge of this new time. On the one

hand, not to be afraid to grow, to improve, to positively

adapt our lifestyle to the new order of things and to

climb the crest of the wave of change, to avoid being

overwhelmed by it. On the other hand, to be able at

the same time to remain ourselves, with our roots, our

relationships, without giving up our own identity.

Alessi Domenico is the synthesis of these two scales

of values: a company strongly linked to its identity and

history and yet equally open to taking advantage of the

opportunities that arise from every crisis, such as the

crisis generated by the pandemic, to continue its path of

evolution and look to the future.

We produce chains, products that are emotional and

lifestyle symbols. Products that therefore take on a

very special meaning. We are “Chain Makers”, but we

like to think we are also “Change Makers” because we

are producers of change. We embrace change, we are

not afraid of change and we are aware that managing a

phase of change like this makes us grow as people and

at work. Changing things requires courage, the desire to

go further, to experiment, not to be afraid to leave our

“comfort zones”. Those who try to go beyond the limits

and make a difference do it first of all on themselves.

The lockdown has challenged us, as it has put us all to

the test, but it is precisely the forced closure that has

opened our eyes to the new horizons that await us. We

have always focused on Research and Development and

corporate evolution, which also translates into product

evolution and innovation, in order to follow the trends

and demands of a rapidly evolving world and market.

But we have also always been ready to adapt to the new

times that even before the Covid emergency required

continuous renewal. And precisely this is the ideal time

to quarantine every delay and aspire to new ambitions

and new goals. “To change things and be protagonists

of this change. “The world as we have created it is a

process of our way of thinking. It cannot be changed

without changing our way of thinking”. “The world as we

have created it is a process of our thinking. It cannot be

changed without changing our thinking.”

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