Social Media Marketing

THE DEFINITIVE GUIDE TO SOCIAL MEDIA MARKETING 42
Who Are You trying to Reach?
You’ll want to connect with influencers. Tag them in your posts, when
appropriate, comment on their posts as your business, and add them to
your Circles.
Hashtags on Google+
A hashtag is a keyword or key phrase (without spaces) that is preceded by
the # sign. This transforms the word into a hyperlink that groups the status
or post with others using the same hashtag. When you type # into the
status box on Google+, it’ll automatically generate suggestions as you type,
allowing you to see potential hashtags to choose from.
Do’s and Don’ts of Hashtagging
Do: hashtag all your Google+ posts.
Don’t: just post a link and include tons of hashtags (spam alert!).
Do: use various hashtags to capture several themes within the post.
“You’ll want to connect with influencers”