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Social Media Marketing

The definitive guide to getting started with social media

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THE DEFINITIVE GUIDE TO SOCIAL MEDIA MARKETING 48

1. Create your Pinterest business account

To create a free Pinterest business account, go to business.pinterest.com.

(You can also convert your Pinterest personal account to a business

account).

Choose a business category, enter your business name and website URL.

Filling out the ‘’About” section of your profile is key. Make it inspiring and

thoughtful. Use keywords your ideal customer would use in a search. For

example: Marin County native plant landscaping or native plant landscaper

in Marin; or Mac repair in Grand Haven, PC repair in Grand Haven, etc.

Now, upload your logo or a pic of yourself. For ideal results, use a square

image that’s at least 165x165 pixels.

Next, verify your website so that people see the full URL on your profile and

in search results.

When you log into your account for the first time, you’ll be asked to choose

ive boards to follow. Choose categories and boards that relate to your

business and interests. These are fellow pinners and potential followers.

It’s all about building your Pinterest tribe—and your business.

“Choose categories and boards that relate

to your business and interests”

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