Bikester Magazine EN Summer 2021

© ENDURA
WASHING MAKES YOUR
FOOTPRINT DIRTIER!
Recycled raw materials and durable designs
are just one side of the coin. Around 20 %
of a garment‘s total CO2 emissions are
caused by washing it. So, you can also help
the environment when it comes to aftercare.
Of course, underwear has to be washed
after every ride, as do very sweaty or muddy
clothes. But does your jacket really have to go
in the washing machine just because it got a
bit dusty? In many cases, you can simply tap
out or brush off the dirt when it‘s dry. Natural
materials also react surprisingly well to being
hung outside the window to air for a day.
SUSTAINABILITY: THE KICK
IN THE BUTT WE NEED
As you can see, it doesn‘t have to cost a penny
to be a little greener on your bike. Whether
you‘re planning to buy a new bike or jersey,
it‘s worthwhile looking for recycled or easily
recyclable materials such as magnesium or
certain types of polyester. This way, you‘ll
minimise your ecological footprint whilst
supporting companies like Vaast and Endura,
for whom sustainability is an essential driving
force for their development. Thanks to their
search for more ecologically sound materials
and manufacturing processes, we now have
affordable, comfortable and greener products
to choose from. If more companies start
using sustainability to drive innovation, and
we support them, the ride towards a greener
future can really begin!
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