Construction Monthly Magazine | Atlanta 2021 Build Expo Show Edition

JULY 2021 EDITION | CONSTRUCTIONMONTHLY.COM 

877-219-3976 

ATLANTA 

Build 

expo 

ATLANTA’S LARGEST BUILDING 

& CONSTRUCTION SHOW 

Build business with build expo 

Buyer’s Guide 

ATLANTA BUILD 

COBB GALLERIA CENTRE 

(HALL C & D) 

JULY 21-22, 2021 

Exhibit Hours: 10:00 a.m. to 3:00 p.m. 

Classes Start at 9:30 a.m. Each Day 

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TO 

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Keynote Speakers 

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MITCH SAVOIE HILL | SavHill Consulting LLC 

How To Turn Roadblocks Into 

Runway To Success 

WEDNESDAY, JULY 21 11:00 AM - 12:00PM 

RANKED 

#6 Construction Show in the United States! #17 Construction Show in the World! Top Construction Industry Show! 

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EXHIBITING ASSOCIATIONS 

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SPECIAL ATLANTA SHOW EDITION 2021 3

Table of 

CONTENTS 

ATLANTA 2021 

14 

Seriously, you 

couldn’t call 

first? 

10 

Construction costs are high but not a 

roadblock for new projects 

EXHIBITOR LIST 

18 

FLOORPLAN 

19 

SEMINARS + 

WORKSHOPS 

20 

SPECIAL ATLANTA BUILD EXPO SHOW EDITION 

4 CONSTRUCTIONMONTHLY.COM 

July 21 & 22, 2021 

COBB GALLERIA CENTRE | Hall C & D 

2 Galleria Parkway, SE. 

Atlanta, GA 30339 

Exhibit Hours: 10am - 3pm 

Classes start at 9:30 am

Serving the Greater Southeast 

While our offices are located in the Carolinas, we happily serve customers 

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VIP INVITATION 

to Attend the Largest Building & Construction Show in Atlanta! 

RRS 

INCORPORATED 

6 CONSTRUCTIONMONTHLY.COM

ATLANTA 

The Construction Monthly Team is excited to bring you 

an amazing industry-specific publication to the National 

Market! 

For the first time, the entire national building and 

construction industry will have a publication that will 

represent the growing commercial construction industry 

as a whole. Everything from architecture, design, finance, 

business ... All the industry specific information that you 

need. 

Our circulation has grown in the 25+ years that Build 

Expo USA has hosted and produced trade shows and 

now being able to take that networking experience to 

over 300, 000+ national direct emails, thousands in 

social media, and building relationships and reaching 

commercial and residential construction firm, developers, 

engineers, government agencies, and top-level 

professionals ... which Construction Monthly will now 

reach EVERY MONTH! 

Our publication welcomes your support and is looking 

forward to working with the professionals that are 

exploring their careers and businesses and would love to 

see participation from YOU. 

We thank you for being with us from the beginning and 

look forward to the journey we take with our audience. 

PUBLISHER 

JP Bryant 

ADVERTISING & SALES 

Amy Shoulders 

amy@constructionmonthly.com 

Reserve your Booth 

for the 2022 Atlanta Build Expo 

July 21-22, 2022 

Contact 877.219.3976 

sales@buildexpousa.com 

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ATLANTA 

MAGAZINE 

The power of a visual presence BEFORE, DURING, AND 

AFTER the Build Expo Show 

ATLANTA Austin 

ATLANTA Austin 

ATLANTA 

Austin 

Austin 

Amy Shoulders 

National and Regional Ad Sales Exec 

877-219-3976 

amy@constructionmonthly.com 

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THANK YOU TO THE 

ATLANTA BUILD 2021 SPONSORS 

PLATINUM 

SPONSOR 

PLATINUM 

SPONSOR 

SILVER 

SPONSOR 

SILVER 

SPONSOR 

PLATINUM 

SPONSOR 

Booth #102 

Booth #226 Booth #339 

PLATINUM 

SPONSOR 

Booth #533 

SILVER 

SPONSOR 

SILVER 

SPONSOR 

Booth #228 Booth #432 Booth #332 

Booth #227 

Booth #608 Booth #333 Booth #415 Booth #421 

Booth #429 Booth #426 Booth #520 


CONSTRUCTION COSTS 

ARE HIGH BUT NOT A 

ROADBLOCK FOR NEW 

PROJECTS 

By Mary Scott Nabers 

It has been a very long time since construction 

opportunities were as plentiful as they are now. Upcoming 

opportunities of various sizes and types are abundant. But, 

the price of materials required for construction projects has 

escalated significantly. That could cause the demand to slow 

even though supply shortages are expected to ease in the 

coming months. 

Lumber prices, like every other commodity, fluctuate based 

on supply and demand imbalances. While demand is at an 

all-time high, supply has been negatively impacted by mill 

closings, labor shortages, wildfires that have destroyed 

thousands of forests, a beetle infection which has killed 

millions of trees, and slowdown at lumber mills as a result 

of COVID-19. Trucking and transportation issues – higher 

gas prices and too few drivers –also are impacting supply. 

For all these reasons, the country is experiencing a surge in 

construction costs that is historic. Not since shortly after 

World War II has the U.S. seen such an escalation in the 

price of lumber. Just recently, lumber experienced its largest 

price drop in history, which reflects the volatile futures 

market. Although demand for new homes and other private 

sector construction projects will continue, some believe that 

construction opportunities in government marketplaces 

will be greater for the next few years. Thousands of 

construction projects in government marketplaces are 

currently ready to launch in every state. Examples follow. 

Iowa 

A $23 million bond package was approved by voters in 

March of this year for a new Early Childhood Center at the 

Boone School District. 

The new facility will include a day-care area, preschool 

classroom space, a transitional kindergarten, regular 

kindergarten classrooms, and an area for first grades. The 

new building will replace two other school facilities. The 

project is scheduled for a completion date of fall 2023, and 

solicitation documents will be released in 2021. 

Louisiana 

A new $36 million building for Slidell Memorial Hospital has 

been announced. The planned three-story facility will house 

seven new operating rooms, a COVID, section and space for 

patients with infectious diseases. Hospital officials plan to 

break ground this year, and a projected opening date for the 

completed facility is spring 2023. 

Maryland 

Hartford County Public Schools is currently in the study 

stages for the Homestead-Wakefield Elementary School 

Rebuild project, which proposes replacing three existing 

buildings with a single 120,000-square-foot building to 

house more than 1,100 students. The project timeline 

targets June 2022 as the construction start date. District 

documents show a total project cost of approximately $45 

million. 


Kentucky 

The University of Kentucky board of trustees recently 

approved the design phase for construction of a new $30 

million College of Medicine facility. The new construction 

is part of the university’s overall growth plan. It will be a 

380,000-square-foot facility with classrooms, simulation 

suites, conference rooms, offices, and support space for 

staff. 

Texas 

City leaders in Huntsville are working on a plan to demolish 

and rebuild the City Hall at its current site. This project is 

on a fast track because the existing facility has structural 

beam and foundation issues. A future police building also is 

planned, and that construction project will be located in an 

area that adjoins 40 undeveloped acres. 

The construction project was envisioned as a two-story 

32,500-square-foot building, but adjustments are being 

considered that could add approximately 13,000 square 

feet. Solicitation documents are expected before the end of 

2021. 

Iowa 

Voters approved a $31 million bond election in March to 

fund the following projects at the Marion Independent 

School System: 

• New auditorium on the high school campus - $7.7 million. 

• New outdoor activities complex at the high school 

campus - $5.7 million. 

• Repairs to the high school exterior walls - $500,000. 

• New elementary school at Thomas Park - $15.3 million. 

• Renovation and additions at Francis Marion Intermediate 

- $6.6 million. 

Projects will be constructed beginning with the new 

outdoor activities complex, followed by the new elementary 

school. The new campus will replace Stary Elementary 

School at the same site as the activities complex at Thomas 

Park.. 

Virginia 

King George County is struggling with the increase in 

the cost of lumber and other materials as it prepares for 

construction of a new courthouse. An aging facility will 

be replaced with a new 50,000-square-foot building, but 

the projected cost has escalated by $4 million to a new 

estimate of $17.1 million. County officials may employ costcutting 

measures such as design, but time is short as the 

completion date has been announced as August 2023. 

Alabama 

Contractors will not want to overlook the vast number of 

upcoming opportunities in Alabama. Voters in Birmingham 

recently approved an $11.25 million bond package that will 

fund parks and recreation projects. Another $4.74 million is 

available from a former bond package and can be tapped. 

Voters across the state approved a $1.24 billion bond 

package to fund projects at K-12 schools, colleges, and 

universities. Approximately 1,600 public schools will benefit 

from the funding, and the Alabama Community College 

System has another $120 million to distribute among the 

state’s 24 community colleges. 

The good news is that demand for construction is exceeding 

rapidly. The bad news is that construction costs have 

escalated as well. The better news is that funding, especially 

for public sector entities, is more readily available than it has 

been in the past. The number of funding options which can 

be tapped is enormous as well as diverse. Federal funding 

sources include the American Rescue Act, Pre-Disaster 

Mitigation Funding, Community Development Block Grant 

programs, Public Private Partnership coalitions and more. 

Private sector options include eager investment options 

from regional banks, insurance firms, individual investors, 

and large private sector investment firms. Municipal bonds 

provide another option, and legislative bodies seem to be 

willing to allocate funding as well. 

If public officials want to move forward with construction 

projects, they can certainly do that using one or more of 

these options. 

Along with contracting opportunities such as these, elected 

officials at many jurisdictional levels of government are in 

conversations related to large collaborative infrastructure 

projects. Expectations are that Congress will pass an 

infrastructure bill - one that encourages public officials to 

move forward with substantial projects and incentivizes 

private-sector investment funding. 

Mary Scott Nabers is president and CEO of Strategic Partnerships Inc., a business 

development company specializing in government contracting and procurement 

consulting throughout the U.S. Her recently released book, Inside the Infrastructure 

Revolution: A Roadmap for Building America, is a handbook for contractors, 

investors and the public at large seeking to explore how public-private partnerships 

or joint ventures can help finance their infrastructure projects. 

Booth #421 

GENERAL CONTRACTOR 

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A flap of excess membrane of the pre-applied 

waterproofing must be left exposed above the shoring 

wall in the transition area and remain viable so it can be 

tied into the podium waterproofing at a later time. That 

requirement was ignored. Instead, the transition strip 

used to connect the two systems was removed. How 

could qualified contractors do this? 

The primary reason is that only a handful of people really 

understand why that flap of random membrane is so 

important. In this case, the concrete contractor did not 

understand that the flap was a critical connector for the 

two different systems. Because the overarching goal 

was to just get the work done, the concrete crew cut the 

membrane off at the top of the shoring wall and wadded 

up the vertical leg into the corner of the form, making it 

completely unusable. 

It is at critical junctions like this — better known as 

terminations, transitions, and penetrations — that 90 

percent of all water intrusion has been documented to 

occur. Considering the different contractors working on a 

project and the various connections between systems, it 

is easy to see why most leaks happen at these junctions. 

SERIOUSLY, YOU COULDN’T 

CALL FIRST? 

By David Leslie, RWC 

In the world of roofing and waterproofing, rarely does a 

day go by when a colleague or client utters the dreaded 

phrase, “So I have this situation …” I feel a pit forming in 

my stomach when I hear those words, because they are 

typically said long after a painless solution to the problem 

is possible. After 30 years in the weather-barrier industry 

as an installer, consultant, and manufacturer, I have been 

involved in countless “situation” conversations and can 

assure you they are no fun. Let me offer an example. 

My team has a project right now that has Underseal preapplied, 

below-grade waterproofing on the foundation 

wall of a parking garage that will be tying into the podium 

deck waterproofing. In this case, the “situation” occurred 

after the concrete contractor had finished placing curbing 

around the podium deck (Fig. 1). 

The purpose of pre-applied waterproofing is to maximize 

efficiency by casting the concrete wall against it, 

eliminating the wasted space of a trench. The membrane 

from the top of the shoring wall down (which was never 

intended to see the light of day) is sandwiched between 

the concrete wall and the surrounding shoring wall. 


What is the fix for a situation like this one? Unfortunately, 

the correction is often demanding and sometimes 

completely unreasonable to perform. We see it every 

day: Major grade beams cast without waterproofing, large 

banks of utility lines running through the waterproofing 

without being detailed. Truly, the only way to properly 

correct those missteps is to jack out the concrete and 

start over. But rarely can a project absorb the additional 

cost or delayed schedule to make such extensive 

corrections. 

In the pictured example, the fill under the podium deck 

must be excavated, exposing the membrane to install 

a transition membrane. Making this correction after 

the fact adds time and expenses that could have been 

avoided. 

Who’s job is it to prevent this type of situation? While it 

is everyone’s responsibility, the general contractor must 

take ownership. The problem is that the modern-day 

construction method of design-bid-build is fragmented. 

All the participants are specialists focusing on a single 

task, unaware of how their work impacts the building as 

a whole. In fact, the contract documents intentionally 

silo the individual disciplines and then isolate the lines of 

communication. The general contractor is obligated to the 

owner to produce a building that meets the contractual 

agreement. Ultimately, coordination between the various 

trades as well as verification that the project outlined in 

contract documents is constructible are the responsibility 

of the general contractor. 

One would say, therefore, that the general contractor, in 

the situation described, should have done a better job,

ut the issue is not that clear cut. A general contractor 

who makes weathertight buildings cannot personally 

monitor every inch of a project. One person — an 

architect, a foreman or a consultant — is typically made 

responsible for critical systems, such as HVAC, structural 

and building envelope. That individual’s most important 

attribute is knowing what problems to anticipate before 

they happen. By being aware of junctions prone to leaks 

and water damage, he or she can direct questions and 

concerns in advance to the correct advisers. 

Booth #429 

Underslab waterproofing with non-pesticide termite barrier. 

FOUNDATION 

SILL 

It is hard to fathom how new buildings can leak when 

the primary purpose of a building is to provide shelter 

from outside elements. While there are actually many 

reasons a new building leaks, there are no good reasons. 

And sadly, the number-one cause of litigation in new 

construction is water intrusion. 

To avoid the “situation” conversation, consult the 

experts when it comes to terminations, transitions, and 

penetrations during construction. This will help keep you 

on schedule, on budget and out of court. 

Mr. Leslie’s experience includes product development, contracting, and consulting. 

His over 30 years of experience has provided him with a unique insight into 

numerous aspects of the building envelope. He is a published author, public 

speaker, expert witness, and holder of multiple patents. He is an active member 

of IIBEC (Registered Waterproofing Consultant #0043), ABAA including a former 

Licensed Field Auditor (#10124) and SWRI. 

Photo courtesy of hawaii loa ridge subdivision. #HawaiiLoaRidge 

TERMITE BARRIER 

with your WATERPROOFING ? 

Over 1 billion+ sq feet of waterproofing produced since 1970. 20 years of termite barrier testing at 5 universities. 

Innovation based. Employee owned. Expect more. 

Bo Young, CSI 

byoung@polyguard.com 

PH. 404.824.8513 

www.PolyguardBarriers.com 

FLASHING 

and MORE 

International Construction Code Evaluation Report ESR 3632 

TERM Termite Physical Barrier System: https://icc-es.org/report-listing/esr-3632/ 

® 

Booth #119 

Booth #101 

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Protecting Homes 

Since 1964 

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arrowexterminators.com 



Booth #426 

Weather Barrier Coating 

Residential Interior and 

Exterior Protection 

Industrial and Warehouse 

Protection 

Concrete Walls & Roofs 

Roadway Columns & Overpasses 

Roadway Bridge Structures 

1-888-389-0628 info@thermacote.com 

www.thermacote.com 

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Booth #415 

www.pteintl.com | 1.877.712.3468 


EXHIBITOR LIST 

BOOTH COMPANY *SPONSORS 

423 41 SOUTH CREATIVE 

232 ACUITY BRANDS LIGHTING, INC 

214 AG-PRO COMPANIES 

102 AKINS FORD RAM GOLD 

229 ALPOLIC 

121 AMERICAN SOLAR & ALTERNATIVE ENERGY SOLUTIONS INC 

526 ANDERSON POWER SERVICES 

115 APEX DISASTER MANAGEMENT 

338 ARC POINT LABS ATLANTA-NORTHEAST 

101 ARROW EXTERMINATORS 

414 ATLANCO LLC 

314 BATH FITTER 

131 BCS SERVICES, LLC 

116 BLU SOLAR ENERGY (PANELS OF GEORGIA) 

615 BRILLIANT SMART HOME SYSTEMS 

427 CARDINAL ARCHITECTUAL 

132 CARPENTER & COMPANY, CPAS, PC 

120 CARPORT CENTRAL 

128 CLEAN SURFACE 

514 COPPONEX GROUP 

521 CRESCENT MORTGAGE COMPANY 

545 CUSTOM SIGN FACTORY, INC. 

433 CUTCO 

110 DELUX RAILING 

621 DENYSE COMPANIES 

226 DUPREE PLUMBING GOLD 

638 FLOOR MAX 

228 FONN USA SILVER 

529 G FORCE PARKING & STRIPING 

420 GAMA SONIC SOLAR LIGHTING 

135 GEORGIA FORESTRY COMMISSION 

220 GOODMAN AIR CONDITIONING & HEATING 

623 GREATER ATLANTA HOME BUILDERS ASSOCIATION 

608 GREEN TOUCH FLOORING/ DDCC FLOOR INC BRONZE 

522 GROUND PENETRATING RADAR SYSTEMS 

339 HB RETROFIT, LLC GOLD 

125 HEADRICK INSULATION 

139 HI-DOW INTERNATIONAL INCORPORATED 

445 HR TESTING SOLUTIONS 

221 HUBER ENGINEERED WOODS 

328 HUNTSMAN BUILDING SOLUTIONS 

333 IMAGE MARKETING BRONZE 

235 IMASS ROBOTIC VACUUM SYSTEMS 

627 INNOVATIVE DRYWALL TECHNOLOGIES 

322 INTEGRATED LIGHTING SYSTEMS 

329 INTEGRAX LLC 

434 KENNESAW BLUEPRINT 

BOOTH COMPANY *SPONSORS 

523 LADE-DANLAR LIGHTING AND ELECTRICAL DISTRIBUTION 

435 LEEMAN ARCHITECTURAL WOODWORK 

119 LIFE WATER MATRIX 

122 LSI 

508 MC GRANITE COUNTERTOPS 

223 METRO LED LIGHT-SIGN-SOLAR 

233 MILL CREEK ENVIRONMENTAL, LLC 

321 MOEN, INC. 

432 MOTION SHADING, LLC SILVER 

323 MR COOL HVAC 

141 NAWIC ATLANTA 

320 NUTECH REFINISHING 

622 PANEL BUILT 

234 PAY APP PRO 

117 PKS PAVING & CONCRETE CONSTRUCTION 

429 POLYGUARD PRODUCTS TERM BRONZE 

415 PTE INTERNATIONAL BRONZE 

523 PURE LIFE WATER 

327 QORA CLADDING 

335 RACO INTERIOR PRODUCTS 

137 RENEWAL BY ANDERSEN 

302 RGF ENVIRONMENTAL GROUP 

528 RRS INCORPORATED 

527 RULON INTERNATIONAL 

340 SAFETY CONSULTANT USA 

421 SCHOPPMAN COMPANY INC BRONZE 

105 SCHULZ OF AMERICA, INC. 

422 SEAL SMART 

126 SIGN A RAMA 

620 SLUSS + PADGETT, INC 

202 SMYRNA TRUCK & CARGO 

334 SUMMIT FIRE & SECURITY / PROTEC FIRE & SAFETY 

222 SUTTER,MCLELLAN & GILBREATH, INC. 

103 SWGA WHOLESALE 

426 THERMACOTE, INC. BRONZE 

515 TORO GRANITE & CABINETRY 

210 TRAVIS PRUITT & ASSOCIATES, INC / EGPS SOLUTIONS 

111 TREAD TECHNOLOGIES 

533 TURNER ASPHALT, INC GOLD 

520 UNITED SITE SERVICES OF GEORGIA BRONZE 

428 WOODWUDY WHOLESALE FLOORING 

326 WOOSTER PRODUCTS 

227 WORKRISE SILVER 

20 CONSTRUCTIONMONTHLY.COM PRINTED ON 6/30/2021

FLOORPLAN 

FOOD COURT 

KEYNOTE 

SPEAKER 

544 545 338 340 339 239 138 

534 

532 

623 

621 

638 

435 334 

433 332 

335 234 

333 232 

232 134 

233 132 

141 

139 

137 

528 

526 

533 

434 

432 

429 328 

427 326 

329 228 

327 226 

229 128 

227 126 

135 

131 

125 

522 

529 428 

423 322 

323 222 

223 122 

123 

520 

527 426 

421 320 

321 220 

221 120 

121 

119 

622 

620 

627 419 

519 418 

523 422 

521 420 

214 

116 

117 

115 

615 

515 414 

415 314 

210 

110 

111 

105 

608 

508 

302 

202 102 

103 

101 

ENTRANCE 

Reserve your Booth ATLANTA for the BUILD 2022 EXPO Atlanta Build Expo 

Cobb Galleria Centre 

July 21-22, 2022 

July 21 & 22, 2021 :: Wednesday & Thursday 

Contact 877.219.3976 



SEMINARS & WORKSHOPS 

All Seminars at the Build Expo are FREE to attend! 

Keynote Speakers 

(ALL KEYNOTE CLASSES WILL BE IN THE KEYNOTE AREA) 

Tom Woodcock 

President | Seal the Deal 

Sponsored by 

Selling in the COVID Era 

Wednesday, July 21 | 1:15 p.m. - 2:15 p.m. | Keynote Area 

Selling in the construction industry during and post COVID is challenging. Some of the tried and true methods are less 

effective and many new ones are not as effective as they were at the onset. How do you adjust your sales strategy to 

continue to produce profitable business, increase revenue and even grow in this time period? Giving up on sales is a 

mistake and will be realized often when it’s too late. What we’ll cover: 

• Is outside sales still relevant • Is Zoom the new normal • Is face to face selling possible 

How can you integrate digital selling with traditional selling? 

We will dive deep into all these areas and you will come out with a baseline to build a sales plan. Many construction 

industry related companies are thriving in this climate. This is a chance for you to be one of those experiencing success. 

Target Audience: Architects, General Contractors, Subcontractors, Builders & Remodelers 

Networking & Association Use 

Thursday, July 22 | 1:15 p.m. - 2:15 p.m. | Keynote Area 

Many contractors never join relevant associations that can produce revenue for them. Even worse they spend the dues 

money and don’t maximize the effectiveness of the association. We will layout how to determine what associations to 

join, how to work them and get business from your involvement. The single greatest way to find grouped customers and 

network contacts is right in your backyard association! 

Work them to the fullest and you’ll never make a cold call again! 


Mitch Savoie Hill 

CEO, Executive Coach, TEDx Speaker | SavHill Consulting LLC 

How To Turn Roadblocks Into Runway To Success 

Wednesday, July 21 | 11:00am - 12:00pm | Keynote Area 

Audiences will learn: 

• The 5 Steps to turn roadblocks into runways to success 

• How to gain team cooperation around a common goal 

• How to actualize a plan towards even the seemingly impossible goal 

• What to do when Shift Happens 

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers 


Workshops & Classes | Wednesday, July 21, 2021 

Sponsored by 

Beating the Price Objection 

9:30 a.m. - 11:00 a.m. | Room 102 

Tom Woodcock 


Stop letting price be the determining factor in winning projects! This topic deals specifically with the pressure to always 

be low. Learn the sales tools necessary to get the inside track in the bidding process. The goal being to consistently win 

projects and raise profitability on those projects. The most common mistakes made in bidding are revealed and countered. 


The Pursuit to 100% Subsurface Damage Prevention 

9:30 a.m. - 10:30 a.m. | Room 118 

Dave Mulcahey 

Sales Manager ‐ Western US | GPRS 

The class will focus on data associated with subsurface damage on construction sites … and how to avoid adding to 

the statistics. The material will include details on the dangers associated with concrete sawing and drilling, excavating, 

directional drilling, and micro and macro trenching. We will also review implementation recommendations during this 

presentation to help organizations improve their safety policy for their employees. 

Target Audience: General Contractors, Sub Contractors, PM/VP/Exec, and construction safety professionals. 

Jobsite Productivity – Streamline Information Sharing 

9:30 a.m. - 10:30 a.m. | Room 115 

Eric Crawford 

Director of Sales for North America | FONN 

While many industries have been streamlined and improved by technology advancements, the construction industry has 

been characterized as “slow to adopt” or as being unprepared and overwhelmed by the magnitude of new and emerging 

technologies. This class will show you the ease and benefits of adopting technology on the jobsite to reduce errors and 

increase productivity. You’ll learn: 

• The importance of technology in construction 

• How technology can improve productivity on the jobsite 

• Why real-time communication capabilities are key to reducing costly errors on construction projects 

• What to consider as you evaluate the benefits technology can bring to your company and/or projects 

Target Audience: Contractors & Developers. 

Proper Lot Preparation 

9:30 a.m. - 10:30 a.m. | Room 108 

Brant Roeming, Andy Iamaio & Mike Kelly 

Centricity 

Preparing your building pad is important, especially if it is a ground supported slab. 

There are a few simple steps you can take that will help you save thousands of dollars in 

headaches later. 


Design & Specification of MCM in Today’s Architecture - 1 AIA/HSW Credit 

9:30 a.m. - 10:30 a.m. | Room 117 

Omer Ozbek 

Architectural Sales Manager | ALPOLIC 

This presentation will cover a wide range of timely topics important to the Architect, Designer, and Specifier of 

contemporary interior and exterior metal panels. It will provide an overview of aluminum and metal composite materials as 

well address MCM’s attributes, basic design guidelines, attachment systems, specifications, and cost considerations. 

Target Audience: Architects, Designers and Specifiers. 


Understanding The ADA Standards: Introduction and Construction Aspects 

1 AIA/HSW Credit 

9:30 a.m. - 10:30 a.m. | Room 101 

Ganesh Nayak 

AIA, LEED AP (BD+C), Principal | Metier Inc 

The Americans with Disabilities Act (ADA) mandated the compliance of most buildings with the requirements of the ADA 

Standards for Accessible Design. The session will be an introduction to the broad provisions of the ADA. It will give an 

overview of design provisions, and focus on construction issues as they relate to accessibility, including common errors on 

site. Emphasis will be placed on reasons behind some requirements, and practical recommendations during construction for 

compliance with the ADA Standards. 


Mass Timber Termite Barriers & Waterproofing in Warm/Wet Regions 

1 AIA/CES HSW Credit 

9:30 a.m. - 10:30 a.m. | Room 111 

Bo Young 

Commercial Development Manager | TERM Barrier Systems Division 

With the high growth potential of Mass Timber structures in regions with heavy termite pressure, studies by Mississippi 

State University and the US Forest Service point to the possibility of termite damage and water absorption. Termite damage 

and water absorption is a concern. However, our purpose today is to inform you of a physical, non-pesticide termite and 

water barrier protecting almost the entire building envelope. Research on this termite and water barrier started 21 years 

ago with Texas A&M University entomology scientists. The research has since expanded to a total of 7 university and 

governmental entomology laboratories. Incremental cost of this physical barrier is minimized because the termite barrier is 

built into an upgraded waterproofing barrier. 

This course describes the development and use of this waterproofing / termite barrier, which is supplemented by screen 

and stone termite barriers which are in use around the Pacific Rim, to create structures with termite barrier around the 

building. 

Target Audience: Architects, Designers, General Contractors, Commercial & Residential Builders, Spec Writers, Design 

& Build Contractors 


Google Partner Teaching: Intro to SEO & Understanding your Website 

(BEGINNERS) - Part 1 

9:30 a.m. - 10:30 a.m. | Room 106 

Joshua Ramsey 

Marketing & Communications Strategist | Strategic Point Marketing 

In this class you will learn: 

(The starting point for business owners that don’t know 

much about online advertising) 

• Types of coded websites 

• What makes sense for you to use 

• What the cost should be 

• Basic Building of your website – easiest things to do, 

most overlooked 

• How to read the basics in Google Analytics 

• Google Search Console 

• Density of text 

• Understanding user experience 

• Reading competitors’ strategies 

• Identify keywords that will have the most impact 

• Understand why all SEO companies have different 

strategies 


Don’t Kill your Golden Goose-Lawsuit Protection, Tax Reduction & Estate 

Planning Strategies to Protect & Perpetuate your Business 

9:30 a.m. - 10:30 a.m. | Room 119 

Larry Oxenham 

Speaker, Trainer | American Society for Asset Protection 

Discover the tools you can use to become invincible to lawsuits, save thousands in taxes, and achieve financial peace of 

mind. 

Target Audience: Architects, General Contractors, Subcontractors, Builders & Remodelers

Indoor Air Quality 2021 An Introduction to IAQ Technologies 

9:30 a.m. - 10:30 a.m. | Room 107 

James Marsden 

Executive Director of Science and Technology 

A summary of some of the available air treatment technologies and their applications. What should the user know about 

the various technologies. 

Target Audience: Anyone interested in Indoor Air Quality and developing a better understanding of the available 

technologies and their application. 

Google Partner Teaching: Understanding & Training (MID-LEVEL) - Part 1 

10:40 a.m.-11:30 a.m. | Room 106 

Joshua Ramsey 


In this class you will learn: (Bring a laptop and have a good understanding of what SEO already is) 

• Writing text with your keywords 

• Security strategies 

• Writing meta tags (Title, Description, H) 

• Ranking Strategies 

• Implementing and Following Google Strategies 

• Google AdWords – BASIC training 

• Bert 

• Do’s / Don’ts 

• EAT 

• HREFLANG Tag 


QuickBooks for Contractors 

11:00 a.m. - 12:00 p.m. | Room 108 

Vanessa Vasquez 

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job costing, payroll, 

receivables and the overall benefits of either the online or desktop applications. 

Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of QuickBooks 

Solar Power in 2021 and why you should be using it 

11:00 a.m. - 12:00 p.m. | Room 101 

Peter Giroux 

Founder | American Solar & Alternative Energy Solutions 

This presentation will be an overview on today’s solar systems ( residential & commercial ) and the numerous features 

and benefits a system can provide. Will look at modern day solar panels, inverters, batteries and lighting products and the 

numerous applications they support along with a few challenges we face in our industry. Will touch on the financial aspects 

of installing solar and the benefits a system provides. Solar Power is not new, it has been around for over 40 years and has 

evolved into a bankable home or business add-on or improvement that pays generous returns for 30+ years. 

Target Audience: Architects, General Contractors, Subcontractors, Builders, Remodelers and Developers that are 

considering super energy efficient homes and communities. 

Putting Profit First in Construction 

11:00 a.m. - 12:00 p.m. | Room 111 

Wade L. Carpenter 

CPA, CGMA | Carpenter & Company, CPAs, PC 

Many contractors find themselves in a reactionary cash flow cycle, borrowing from the next job to pay for the last job. This 

presentation focuses on the behaviors and habits behind how we spend and save money, and what we can do to optimize 

those behaviors to get clarity about cash flow and take home more at the end of the day. 

Target Audience: All builders and contractors looking for common sense ways to improve profit and the cash flow of 

their business. 


Spray Foam Insulation & Code Changes 

11:00 a.m. - 12:00 p.m. | Room 107 

Lance Wilson 

Real Estate and Business Development | Arrow Exterminators 

1 hour class that will expand on the ever growing spray foam industry and how to stay ahead of problems with application 

and mitigate termite infestations in homes. 

Target Audience: Any residential home builder, purchasing manager, property manager, facilities or maintenance 

manager or home owner. 

DIY Ductless Mini Split and Inverter Technology 

11:00 a.m.-12:00 p.m. | Room 115 

Jeff Cummings 

Sales Representative | MRCOOL, LLC 

Product overview demonstrating how contractors can save time and money installing MRCOOL systems. 

Target Audience: Contractors, Electricians, Home Builders, Maintenance Personnel 

Selling During COVID - Using Technology 

11:45 a.m.-12:30 p.m. | Room 106 

Joshua Ramsey 


COVID is causing every business frustration when it comes to selling and prospecting. The strategies that you have been 

using for years now has completely changed. What can you do? Learn the exact steps of a program that has sold millions of 

dollars in the last 12 months. What you can expect to learn: 

• How to build an Avatar. Then turn that into a Prospects 

Bio. 

• Target your Prospects using the information from the 

previous step 


• How to break through the clutter of the world to GRAB 

ATTENTION. 

• Putting leads into your sales system as well as nurture 

leads that don’t buy immediately. 

User-friendly project 

management software for 

construction teams 

From 

chaos. 

Client 

Main Office 

General 

Contractor 

To 

control. 

Client 

Foreman 

Engineer 

General 

Contractor 

Foreman 

Architect 

Main Office 

Subcontractors 

Engineer 

Architect 

Sub-contractors 

JOBSITE PRODUCTIVITY – STREAMLINING INFORMATION SHARING 

Join us in room 115 at 9:30am Wed & Thurs 

FONN.COM 

VISIT BOOTH 228 FOR A DEMO 


Workshops & Classes | Thursday, July 22, 2021 

Sponsored by 

Common Construction Sales Mistakes 

9:30 a.m.-11:00 a.m. | Room 102 

Tom Woodcock 


Many in the construction industry consistently make the same mistakes that kill their opportunity. There are many common 

errors and mentalities that hinder sales success. We’ll put a light on these problems and give the behaviors that counter 

them. Make sure your approach to the customer base is the most effective possible. These errors are often made without 

the contractor even realizing they’re making them. This cripples their chances of winning profitable projects. 


Google Partner Teaching: Intro to SEO & Understanding your Website 

(BEGINNERS) - Part 2 

9:30 a.m. - 10:30 a.m. | Room 106 

Joshua Ramsey 


In this class you will learn: 

(The starting point for business owners that don’t know 

much about online advertising) 

• Types of coded websites 

• What makes sense for you to use 

• What the cost should be 

• Basic Building of your website – easiest things to do, 

most overlooked 

• How to read the basics in Google Analytics 


Jobsite Productivity – Streamline Information Sharing 

9:30 a.m. - 10:30 a.m. | Room 115 

Eric Crawford 

Director of Sales for North America | FONN 

• Google Search Console 

• Density of text 

• Understanding user experience 

• Reading competitors’ strategies 

• Identify keywords that will have the most impact 

• Understand why all SEO companies have different 

strategies 

While many industries have been streamlined and improved by technology advancements, the construction industry has 

been characterized as “slow to adopt” or as being unprepared and overwhelmed by the magnitude of new and emerging 

technologies. This class will show you the ease and benefits of adopting technology on the jobsite to reduce errors and 

increase productivity. You’ll learn: 

• The importance of technology in construction 

• How technology can improve productivity on the jobsite 

• Why real-time communication capabilities are key to reducing costly errors on construction projects 

• What to consider as you evaluate the benefits technology can bring to your company and/or projects 


Adding Value with Home Warranties 

9:30 a.m. - 10:30 a.m. | Room 108 

Julie Lohmeier, Matt Hobbs, Andy Iamaio & Mike Kelly 

Centricity 

Beyond builder warranties, you can enhance the sale of your homes with a home warranty, providing 

added value, competitive advantage, and greater homebuyer satisfaction. Learn how you can package 

home warranties with the sale of your homes. 



Design & Specification of MCM in Today’s Architecture - 1 AIA/HSW Credit 

9:30 a.m. - 10:30 a.m. | Room 117 

Omer Ozbek 

Architectural Sales Manager | ALPOLIC 

This presentation will cover a wide range of timely topics important to the Architect, Designer, and Specifier of 

contemporary interior and exterior metal panels. It will provide an overview of aluminum and metal composite materials as 

well address MCM’s attributes, basic design guidelines, attachment systems, specifications, and cost considerations. 


Understanding The ADA Standards: Introduction and Construction Aspects 

1 AIA/HSW Credit 

9:30 a.m. - 10:30 a.m. | Room 101 

Ganesh Nayak 

AIA, LEED AP (BD+C), Principal | Metier Inc 

Quality Control Management during construction is an integral part of good project management and project delivery. 

Minimizing construction mistakes and reducing rework through a proper quality control process ensures that a project is 

delivered on time and on budget, thereby increasing profitability and reputation. The session will focus on quality control 

and how it differs from quality assurance; writing a construction quality control plan that is actually effective, and implementing 

it, and post-construction analysis. Emphasis will be placed on practical recommendations drawn from experience 

in the field. 


Mass Timber Termite Barriers & Waterproofing in Warm/Wet Regions 

1 AIA/CES HSW Credit 

9:30 a.m. - 10:30 a.m. | Room 111 

Bo Young 

Commercial Development Manager | TERM Barrier Systems Division 

With the high growth potential of Mass Timber structures in regions with heavy termite pressure, studies by Mississippi 

State University and the US Forest Service point to the possibility of termite damage and water absorption. Termite damage 

and water absorption is a concern. However, our purpose today is to inform you of a physical, non-pesticide termite and 

water barrier protecting almost the entire building envelope. Research on this termite and water barrier started 21 years 

ago with Texas A&M University entomology scientists. The research has since expanded to a total of 7 university and 

governmental entomology laboratories. Incremental cost of this physical barrier is minimized because the termite barrier is 

built into an upgraded waterproofing barrier. 

This course describes the development and use of this waterproofing / termite barrier, which is supplemented by screen 

and stone termite barriers which are in use around the Pacific Rim, to create structures with termite barrier around the 

building. 

Target Audience: Architects, Designers, General Contractors, Commercial & Residential Builders, Spec Writers, Design 

& Build Contractors 

Don’t Kill your Golden Goose-Lawsuit Protection, Tax Reduction & Estate 

Planning Strategies to Protect & Perpetuate your Business 

9:30 a.m. - 10:30 a.m. | Room 119 

Larry Oxenham 

Speaker, Trainer | American Society for Asset Protection 

Discover the tools you can use to become invincible to lawsuits, save thousands in taxes, and achieve financial peace of 

mind. 



Google Partner Teaching: Understanding & Training (MID-LEVEL) - Part 2 

10:40 a.m.-11:30 a.m. | Room 106 

Joshua Ramsey 


In this class you will learn: (Bring a laptop and have a good understanding of what SEO already is) 

• Writing text with your keywords 

• Writing meta tags (Title, 

Description, H) 

• Implementing and Following 

Google Strategies 

• Bert 

• EAT 

• Security strategies 


• Ranking Strategies 

• Google AdWords – BASIC training 

• Do’s / Don’ts 

• HREFLANG Tag 

Termites & New Construction 

11:00 a.m. - 12:00 p.m. | Room 107 

Lance Wilson 

Real Estate and Business Development | Arrow Exterminators 

1 hour class explaining the how termites get into new construction homes and the 3 main types of preventative treatments 

that are used today. 

Target Audience: Any residential home builder, purchasing manager, property manager, facilities or maintenance 

manager or home owner. 

Solar Power in 2021 and why you should be using it 

11:00 a.m. - 12:00 p.m. | Room 101 

Peter Giroux 

Founder | American Solar & Alternative Energy Solutions 

This presentation will be an overview on today’s solar systems ( residential & commercial ) and the numerous features 

and benefits a system can provide. Will look at modern day solar panels, inverters, batteries and lighting products and the 

numerous applications they support along with a few challenges we face in our industry. Will touch on the financial aspects 

of installing solar and the benefits a system provides. Solar Power is not new, it has been around for over 40 years and has 

evolved into a bankable home or business add-on or improvement that pays generous returns for 30+ years. 

Target Audience: Architects, General Contractors, Subcontractors, Builders, Remodelers and Developers that are 

considering super energy efficient homes and communities. 

DIY Ductless Mini Split and Inverter Technology 

11:00 a.m.-12:00 p.m. | Room 115 

Jeff Cummings 

Sales Representative | MRCOOL, LLC 

Product overview demonstrating how contractors can save time and money installing MRCOOL systems. 

Target Audience: Contractors, Electricians, Home Builders, Maintenance Personnel 

Constructing Permanent Profit in Uncertain Times: Building A Healthy 

Company 

11:00 a.m. - 12:00 p.m. | Room 111 

Wade L. Carpenter 

CPA, CGMA | Carpenter & Company, CPAs, PC 

Construction can be an incredibly profitable industry, but it can also be very volatile. Business cycles for construction 

can change on a dime, and many contractors learned some hard lessons from the Great Recession. How do you build 

a consistently profitable and healthy construction company to thrive in the best times and survive the downturns that 

inevitably will return at some point? 

Target Audience: All builders and contractors looking to build a cash flow positive healthy company that survive & 

thrive in both good times and bad. 


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six top brands. Visit our two-story Buckhead design studio and see products demonstrated 

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UnitedSiteServices.com / 1-800-TOILETS 

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Contact Jim ~ Sales Manager ~ jimddccfloorinc@gmail.com 

DDCC Floor Inc., 2865 N. Berkeley Lake Rd., Ste. 8, Duluth, GA 30096 


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Platinum Sponsor 

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TRUCKS 

AKINS FORD RAM 

Gold Sponsor 

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WWW.AKINSFORD.COM 

220 West May Street 

Winder, GA 30680 

(678) 859-9565 

PLUMBING 

DUPREE PLUMBING CO., INC. 

Gold Sponsor 


WWW.DUPREEPLUMBING.COM 

869 Worley Drive 

Marietta, Ga. 3006 

(770) 428-2291 

Email Bid Request to: Estimating@DupreePlumbing.com 

LIGHTING RETROFIT 

HB RETROFIT 

Gold Sponsor 

Booth #339 - See Back Cover 

WWW.HBRETROFIT.COM 

Trevor Brown 

3640 Kennesaw North Industrial Parkway, 

Suite B Kennesaw Ga 30144 

Tel: 678-755-6494, 

770-726-2591, 

+1 (877) 427-3876 

ASPHALT AND CONCRETE PAVING CONTRACTOR 

TURNER ASPHALT, INC. 

Gold Sponsor 


WWW.TURNERASPHALT.COM 

5805 Lease Ln., Raleigh, NC 

(919) 784-0014 – Main Office Number 

TECHNOLOGY SOLUTIONS 

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Silver Sponsor 


WWW.FONN.COM 

Eric Crawford 

Director of Sales, North America 

+1 (888) 418 1995 

MOTORIZED WINDOW SHADES / BLINDS / DRAPERIES 

MOTION SHADING 



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2571 Piedmont Rd NE, Suite 110, 

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WORKFORCE MANAGEMENT SOLUTION 

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QLM 



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FLOORING 

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Bronze Sponsor 


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2865 N. Berkley Lake Rd NW Ste#8 

Duluth, GA 30096 

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PROMOTIONAL PRODUCTS 

IMAGE MARKETING, INC. 



WWW.IMAGE-MARKETING.NET 

5697 Bethany Bowersville Rd. 

Canon, GA. 30520 


CONSTRUCTION ESTIMATING & TAKEOFFS 

IMPULSE TAKEOFFS LLC 


See ad page _ 

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projects@ImpulseTakeoffs.com 

770-325-3850 

POST TENSION 

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PRINTING/REPROGRAPHICS 

KENNESAW BLUEPRINT 


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3425 Old Hwy 41, Suite 610 

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Telephone: (678) 905-0600 

WATER SYSTEMS 

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WWW.LIFEWATERMATRIX.COM 

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HIAWASSEE GA 30546 

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GENERAL CONTRACTOR 

SCHOPPMAN COMPANY, INC. 



WWW.SCHOPPMAN.COM 

1995 N. Park Place SE, Suite 250 


WATERPROOFING WITH TERMITE BARRIER 

TERM BARRIERS BY POLYGUARD PRODUCTS 



WWW.POLYGUARDBARRIERS.COM 

4101 S. IH-45 

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COATINGS MANUFACTURER 

THERMACOTE INC 



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1369 Herrington Road 

Lawrenceville, GA 30044 

(888) 389-0628 

PORTABLE SANITATION SERVICES PROVIDER 

UNITED SITE SERVICE 



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118 Flanders Road 

Westborough, MA 01581 

1.800.TOILETS 

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Reserve your Booth 

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Contact 877.219.3976 


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678-755-6494 • 770-726-2591 • 1 877-427-3876 

www.hbretrofit.com • Booth #339

Construction Monthly Magazine | Atlanta 2021 Build Expo Show Edition

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