The Convenient Gourmet
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04
Trendspotting
The use of trendspotting in this thesis is to spot patterns and
emerging products that exist, be it containers, dispensers,
utensils, appliances, single-function gadgets or redesigns of
previous cookware.
It serves as a useful way to seek out fertile opportunities for
design, and to understand why people are purchasing these
products.
I then plotted a market matrice against the backdrop of convenience
vs gourmet, the two trends that I feel make up the
bulk of the consumer culinary market.
After making a list of the most successful items I found and
tabulated their attributes, I moved on to identifying and
explaining some of the trends I found.
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