Boxoffice Pro—Q4 2021

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to stay open as much as possible while making our patrons feel safe when they decide to return to the cinema. Who are the companies or industry figures working in exhibition today who most inspire you? Except the companies I have worked in myself, I must say that the concept and results from Everyman Cinemas [in the U.K.] seem to impress and inspire many in our industry today. What achievements are you most proud of from your time in the exhibition industry? If I may mention two: The first would be successfully establishing Europe’s first new-build cinema with all-digital picture and digital sound transmission, Ringen Kino, in Oslo in 2008. The second would be the opening of the Odeon Oslo in 2018, Norway’s largest multiplex ever, with 14 screens, including a wonderful Imax screen. This cinema also achieved the highest admissions in the country. How do you see Covid affecting the evolution of the cinema industry—in terms of adopting new technology and premium experiences—as more global markets emerge from the pandemic? I believe the pandemic has made us focus on what’s important in life. What we have witnessed upon the return to cinemas in all reopened markets, from the surveys being conducted, assures us that the cinema experience has been deeply missed and is much-loved. How out-of-home entertainment will develop post-Covid, I guess everyone has an opinion, but what we have seen in the last years is that both modern and well-run multiplexes and successful boutique cinemas are doing very well, catering to different needs from the same audiences. I think improved design, personal service, and new offerings will continue to evolve in the years to come, making our profits grow and bringing about much-needed reinvestments on a broad scale for many cinemas. Can you tell us something about the cinema projects you’re currently involved in? I can’t be very specific, but I am involved in several exciting new-build projects “I think improved design, personal service, and new offerings will continue to evolve in the years to come, making our profits grow and bringing about much-needed reinvestments on a broad scale for many cinemas.” and also in several renovation projects involving older, pre-war cinemas. Both are very close to my heart. Do you remember the first movie you saw in a theater? What was the cinema you went to most as a child? It was Disney`s Dumbo at our local cinema, Selbak Kino, located at the dodgy end of the portside town of Fredrikstad. I became a regular there from a very young age. The cinema reminds me of Cinema Paradiso, both in design and the type of audience. Who have been your mentors in the exhibition community? I have been fortunate enough to have had the opportunity to work with many leading professionals in our industry. These include Mr. Stein Sandvik, the great entrepreneur of Norwegian cinema, who gave me the responsibility of building Norway’s first cinema chain; Mr. Peter Fornstam, the great Swedish cinema showman, who taught me how to run a profitable cinema chain within a lean organization structure; Mr. Mats Kullander, the highly regarded cinema builder of SF Bio, who taught me the importance of bringing atmosphere into cinema design; Mr. Ari Saarinen, the great cinema technology innovator, who taught me how to think outside the box on technical solutions; and our great and inspirational leader through many years, Mr. Jan Bernhardsson, who taught me very much about large-scale business and how to improve it constantly. I am also very inspired by having witnessed the work performed by the very kind and highly skilled Mr. Duncan Reynolds and Mr. Stephen Lavelle of Odeon Cinemas Group. What does it mean to you to be able to attend CineEurope after the horrible year and a half the exhibition community has had—especially since you were supposed to receive this award in 2020? I believe attending CineEurope this October will be a very important part of our industry’s [journey] to recovery. We will continue from where we left off, with certain adjustments. Like most others, I can’t wait to see everyone again. Even if we have been able to meet digitally for the last 18 months, there is now a huge, accumulated need to meet and do business in person again. Q4 2021 39 38-39_CINE_Ivar_Halstvedt.indd 39 16/09/2021 11:36
CineEurope 2021 UNIC GOLD AWARDS PURE GOLD UNIC and CineEurope Honor Dedication and Service to Cinema BY REBECCA PAHLE The final night of CineEurope’s 2021 trade show will see this year’s eight Gold Award recipients receive their honors at an awards ceremony at Barcelona’s Centre de Convencions Internacional de Barcelona (CCIB). “The Gold Awards were started by UNIC [International Union of Cinemas] and CineEurope in order to recognize individuals that have served our industry in so many ways throughout their careers,” CineEurope co-managing director Andrew Sunshine said in a press release. “On behalf of the entire Film Expo team [producers of CineEurope], I would like to take this opportunity to congratulate the eight individuals being honored in 2021 and thank them for their contributions, hard work, and dedication. Each and every one exemplifies what this award is about.” Below, Boxoffice Pro offers an introduction to the eight Gold Award winners being feted at this year’s CineEurope. Interviews have been edited for length and clarity. THE WINNERS Hanna Dobslaw Theater Manager, Cineplex Alhambra Berlin, Germany Angeles San Gabino Former Managing Director, Federación de Cines de España (FECE), Spain Alexander Kuznetsov COO, Karo Russia Alain Surmulet Technical Director, NOE Cinémas France Ulf Jansson CTO, Winberg Kino Sweden Dee Vassili Executive Director, Group H.R. Vue International, U.K. Jon Nutton Marketing Director, Empire Cinemas, U.K. Martin Waller Group Food and Beverage Director, Odeon Cinemas Group, U.K. 40 Q4 2021 40-44_CINE_Gold.indd 40 16/09/2021 11:37
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Boxoffice Pro—Q4 2021

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