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Estetica Magazine UK (3/2021)

Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com

Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com

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French<br />

Balayage<br />

After his university course failed to<br />

live up to his expectations, Paul made<br />

a complete career change to fulfil his<br />

creativity and decided to attend night<br />

school at a local college where he completed<br />

his NVQ in hairdressing. Paul<br />

loved hairdressing and loved learning,<br />

attending many courses and undertaking<br />

online education to hone and<br />

develop his skills. Once he had found<br />

his direction, Paul was unstoppable,<br />

initially working from home and then<br />

as a manager of a local salon.<br />

22 trends<br />

“<br />

PAUL WATTS ANSWERS OUR QUESTIONS<br />

ABOUT THIS LOW MAINTENANCE<br />

TECHNIQUE, WHICH IS ABOUT TO TAKE<br />

THE COLOUR WORLD BY STORM!<br />

”<br />

Paul Watts, JOICO European Design Team Member, has an intense passion for colour.<br />

This is backed up by his technical ability, which has made him one of the top go-go- to<br />

stylists for innovative colour. He gives answers to some important questions about the<br />

technique and explains how best to achieve it.<br />

What is the French balayage?<br />

It is a new trend set to take the industry by storm. It’s a new colour placement technique,<br />

which brings together different hues of blonde and brunette in a subtle yet striking way.<br />

Colours such as honey blonde, mocha and toned copper will be hugely popular as we<br />

approach Autumn/Winter. This new colour philosophy, takes the original balayage back<br />

to it Parisian roots, creating that effortless, graceful colour that is seen on the beautiful<br />

women around the city of love. It is luminous, healthy and completely effortless.<br />

How is it achieved?<br />

The beauty of balayage is that it is a highly personalised colour technique, tailored to the<br />

requirements of the client, taking into the account their hair type, texture and<br />

condition. In order to achieve this, it’s all about the placement of the colour and having<br />

the artistic eye which allows you to blend the colours in such a subtle way that it looks<br />

completely natural. Working with freehand colour placement, the colours are ‘painted<br />

on’ and placed un sections which highlight the cut and the clients face shape, with<br />

colours being separated by cotton wool padding or loose foils.<br />

Which hair type does this suit?<br />

This new trend is suitable for all hair types – no one is excluded.<br />

Does it suit all complexions?<br />

Yes! The beauty of any balayage trend is that the colour can be completely tailored to<br />

suit the clients skin tone and complexion – its 100% personalised to them. Gone are the<br />

days of balayage for blondes only, there are so many colour combinations available that<br />

there this trend can be worked into darker hair colours too, not just blondes.<br />

How to keep the style looking and feeling fantastic?<br />

When it comes to looking after this colour between salon appointments, I always<br />

recommend a professional colour shampoo and conditioner which protects the<br />

colour and keeps it as vibrant as possible. My go to product would be JOICO K-Pak<br />

Color Therapy Color Protecting Shampoo and Conditioner – this is a must have<br />

product for all colour clients and it has amazing results. This colour-preserving

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