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OCTOBER 28, 2021<br />
PACC FREE EVENT<br />
Destination Creation courses<br />
for the weekly news<br />
Destination Creation has<br />
announced it will be offering<br />
a complimentary, six-week<br />
course to help businesses reach<br />
new customers through product<br />
differentiation as well as digital<br />
means. The course is designed<br />
to help independent businesses<br />
and communities stand out and<br />
increase customer traffic from<br />
both local consumers and consumers<br />
from miles away. The<br />
WEEKLYNEWS.NET - 978-532-5880 13<br />
course ($800 value) is being<br />
offered through the Peabody<br />
Chamber of Commerce and<br />
Peabody Main Streets. Upon<br />
completion of the course, businesses<br />
are eligible to receive a<br />
$2,500 grant to implement an<br />
idea to create a new website and<br />
improve their online presence,<br />
add e-commerce capabilities, or<br />
enhance social media channels.<br />
The course is first-come, firstserved<br />
and is limited to the first<br />
30 participants. For more information,<br />
go to www.peabodychamber.com.<br />
Classes begin on<br />
Monday, Oct. 4 and run through<br />
Nov. 8 from 6-8 p.m. via Zoom.<br />
The class will be led by Deanne<br />
Healey, the only certified Destination<br />
Creation instructor in<br />
Massachusetts, and Jon Schallert.<br />
Schallert has interviewed<br />
more than 10,000 independent<br />
business owners in nearly 600<br />
cities to develop his proprietary<br />
“Destination Business” program.<br />
We want to hear<br />
from you!<br />
Send us a letter at<br />
editor@weeklynews.net.<br />
Letters should be<br />
no more than<br />
300 words.
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