ADN SPRING 2022 WEB

MARKETING TIP
Marketing
Tip
Suggestion Connection
Every business should consider having
a Facebook page. From customer checkins,
to reviews, to being able to post specials,
holiday hours, new equipment, etc.,
it is a free way to monitor and market your
business. And, one feature many might
not know about is the allowance to have
your page suggested to Facebook users.
According to socialmediaexaminer.
com, by enabling the Similar Page Suggestions
feature you are allowing Facebook
to suggest your page as a result in
relevant searches. For instance, if a Facebook
user likes a self serve car wash across
town, Facebook will then automatically
suggest your Facebook page as it falls
under a similar category. This also goes
into play if a user likes a nearby business,
or one having to do with car care. The
drawback, though, is that by allowing this
feature, you’re also allowing Facebook to
suggest other businesses to users when
they ‘like’ your page.
If you are interested in doing this, you
need to follow these steps:
1. Click on Settings in the upper-right
corner of your business page.
2. Then, click on Similar Page
Suggestions.
Also, if you’re in a location where there
are multiple languages spoken regularly,
you might want to consider having your
page posted in those languages. According
to socialmediaexaminer.com, you just have
to check the Post in Multiple Languages
box and your posts will be shown to you r
fans and followers in their language.
THERE’S A
SECTION FOR
DETAILERS!
WWW.CARWASHFORUM.COM
10 | AUTO DETAILING NEWS | VOL. 7, NO. 5 • SPRING 2022