Innovatech Awards

INNOVATECH 

AWARDS 

2022

COMPLIANCE SOFTWARE 

United States 

“The law is 

complicated. 

SixFifty makes 

it easy.”

CONTENTS 

06 

Retail & 

Hospitality 

14 

Legal & 

Corporate 

26 

Marketing 

36 

Development 

44 

Medical 

48 

Blockchain 

8 Retail 

Management 

Software 

10 Digital Stamp 

Cards | 

Excellence in 

Innovation 

12 Magic Stamp 

16 Legal 

Technology 

Trends 

18 Legal and 

Corporate 

SoftwareOur 

Picks 

22 SixFifty 

24 n2uitive 

28 How to 

Choose the 

Right Content 

Marketing 

Software for you 

30 The Future 

of Marketing 

Software 

32 ecoWeb 

34 CampaignTrackly 

38 The Software 

Development Life 

Cycle 

42 Maveryx 

46 Medical 

Software 

Innovation 

50 How 

Blockchain is 

Changing the 

World

RETAIL & 

HOSPITALITY 

6 innovatechawards.com 

7

Retail 

Management 

Software 

Retail management software helps 

store owners’ aggregate sales 

performance, in-demand products, 

and measure consumer behavior 

through digital footprints. The entire 

retail process, from production to 

buying from wholesalers right through 

to returns, can now be digitized, 

away from traditional reliance on 

physical management. Meaning retail 

management software should really 

be a non-negotiable for any modern 

retail business. 

What is Retail 

Management Software? 

Retail Management Software (RMS) refers 

to any application that benefits a business 

at any stage of the retail process. RMS 

application assists retailers in tracking 

inventories, order new stock, build sales 

reports, market products, and logistics 

Benefits of Retail Management Systems 

1 

RMS applications provide real-time inventory checks as they 

automatically update store data to reflect sold units and product 

availability. This reduces the time spent on taking physical inventory 

and the probability of human error in taking stock. 

2 

EFFICIENT INVENTORY MANAGEMENT 

GAUGING CONSUMER BEHAVIOR 

The Point-of-Sale integrations on RMS allows retailers to gather 

data on their best-selling products and make informed business 

decisions in terms of buying and marketing 

3 

CUSTOMER SATISFACTION 

One of the major drivers of retail growth is customer satisfaction 

or loyalty. Allowing your customers to browse through available 

product units, specifications, and place orders online enhances 

their shopping experience while building a bridge for brick-andmortar 

retailers to tap into the ever-expanding world of eCommerce. 

RMS also enables retailers to maintain digital records of customers and implement programs 

to reward loyalty. Retail management systems fulfill the roles of an assistant seamlessly and 

can ultimately help scale businesses. 


9

What are Digital 

Stamp Cards? 

Benefits 

Digital 

Digital stamp cards are a loyalty 

reward program that businesses use 

to retain customers. Like traditional 

stamp cards, they serve as loyalty 

points issued to customers when 

making purchases. This program 

demonstrates customer loyalty as a 

collection of digital stamps that can be 

redeemed for a complimentary item or 

discount. 

For a long time, many types of 

businesses have used physical stamp 

cards as part of their loyalty reward 

program. However, going digital has 

proven to be more efficient, cost 

effective, and insightful. All customers 

need to do is download the necessary 

stamp card app on their smartphone 

or mobile device. 

User-Friendly 

Physical stamp cards are more likely to be lost or left at 

home, and reissuing stamp cards can be discouraging 

as many customers are unwilling to go through the 

reissuing process to rebuild loyalty points, on top 

of this there is the added cost to the business. With 

digital stamp cards, customers no longer have to worry 

about missing out on loyalty points, all they need to do 

is whip out their phones and scan QR codes at the 

point of purchase. 

Stamp Cards 

Excellence in 

Cost Effective 

Printing, maintaining, and setting up a physical stamp 

card program can be expensive. Digital stamp cards 

are a much cheaper alternative, aside from the initial 

set-up cost there isn’t much more to it. 

Innovation 

Promotional 

and Marketing 

Tool 

By using digital stamp cards, businesses can directly 

target loyal customers by offering regular discounts 

and offers. This presents the opportunity to measure 

and assess customer engagement meaning 

businesses can adapt products and services when 

necessary. 


11

THE STAMP 

THE APP 

Magic Stamp 

Digital Loyalty Card 

United Kingdom 

Loyalty Cards Made Digital 

MOST OF US love popping into our favourite coffee shop or restaurant with our 

stamp card in hand knowing full well in time there is a reward of a complimentary 

beverage or more to be had. While this may seem like a modern invention the history 

of loyalty programs actually goes back over 200 years. Innovation is imperative for 

any practice to survive and for stamp cards this comes in the form of Magic Stamp. 

Magic Stamp is a mobile app designed to give you access to a digital stamp card. In essence, all the benefits of a 

stamp card in a handy user-friendly app without any of the drawbacks, such as risk of losing or damaging stamp 

cards which means starting again or the issue of space that may arise when you have multiple cards. 

The process is simple, you start by downloading the app and signing up for a stamp card for your favourite 

café, shop, or business. When in store simply present the stamp card on your phone. Complete the stamp cards 

to unlock rewards for your loyalty. It really is that easy! The is of course the added benefit of regular in-app 

promotions and should you order online, worry not, as Magic Stamp has you covered with codes sent remotely. 

THE PORTAL 

For businesses, Magic Stamp offers an environmentally friendly alternative to traditional paper stamp cards. 

There’s no complex tech, expensive integrations, or QR codes involved. Just a handy stamp and simple sign 

up. The app also offers a unique insight into customer behaviours and allows businesses to track activity, target 

promotions, and incentivise regulars even further. 


13

LEGAL & 

CORPORATE

One undeniable fact about the 

21st century is the prevalence of 

technology intertwined in our daily 

lives. Technology has infiltrated all 

aspects of our lives, that’s obvious 

when you think about it, however, one 

area that it’s maybe less obvious is 

the legal industry. Oftentimes when 

we think of the legal profession it’s 

lawmakers, solicitors, and courts. 

But it’s so much more than that from 

electronic signatures to legal analytics 

and virtual law firms; Legal technology 

is in fact a thriving industry. 

Here is, our list noticeable trends in the legal tech space. 

Electronic Filing and Serving 

Several courts across the United States 

and Europe now allow parties to download 

forms, enter info, and submit them via an 

online portal. Similarly, you can serve court 

papers via email and other messaging 

platforms. 

Teleconferencing 

This is perhaps one of the biggest wins 

in the legal tech space. Before now, all 

parties, including witnesses and lawyers, 

had to be together physically. However, 

with teleconferencing applications, these 

meetings are now held via a teleconference 

regardless of respective geographical 

locations. 

Legal 

Technology 

Trends 

Legal technology refers to computer 

applications and software that simplify 

access to and render legal services. 

These vary from DIY apps that help 

you draw up simple contracts to more 

complex ones that enable electronic 

filing of court papers and trial 

teleconferencing. 

While legal technology has been around 

for a while, 2020’s covid lockdown 

saw an acceleration in the adoption of 

legal technology. Court hearings, legal 

consultations, and client meetings 

occurred online, with many law firms 

realizing the importance of an online 

presence. 

Legal Research Tools 

Many traditional ideas of law revolve 

around voluminous books and documents. 

This is changing as law reports, journals, 

and vital documents are now online and 

easily accessible. Leading to a reduction in 

the time spent scouring through books or 

physical journals. Lawyers can now, with a 

few clicks, log onto websites to view cases, 

developments, and legislations on specific 

areas of law. 

Outsourcing Network 

A decade ago, you probably had to visit a 

law office to get legal advice. Nowadays, 

several online platforms allow you to get 

legal advice or hire a legal practitioner to 

handle your case. With the added caveat of 

online reviews, you can make sure you’re 

getting the right professional for your 

needs. 


17

Legal and 

Corporate 

Software 

Our Picks 

The use of technology in law firms 

and corporations has evolved 

beyond mere administrative and 

communicative tasks. Technology 

allows these organizations to build 

and render products online, keep 

track of their clientele, and manage 

projects seamlessly. This has improved 

service rendering and enhanced the 

accessibility of legal services. 

Legal and corporate software 

are web-based platforms that 

enhance practice management 

and automation of services. These 

range from time tracking and billing 

solutions to document automation 

and transcription. Some legal and 

corporate software also helps 

businesses in bookkeeping and 

regulatory compliance. 

Why Legal Corporate Software? 

The purpose of legal and corporate 

software is to ease the delivery of legal 

services and break the accessibility 

barriers of costs and time. Lawyers, 

organizations, and prospective clients 

can quickly surf through several 

complex issues through research, 

automation, and document review 

applications. 

Some other benefits are - 

• It reduces the possibility of data 

breaches associated with third 

party compliance offices 

• Keys into the new norm of remote 

work 

• Saves considerable time in drawing 

up and reviewing documents 

• It helps organizations say bye to 

huge piles of paperwork 

• Increases employee productivity 

In the software world, functionality reigns supreme. As the digitization gospel spreads, more 

solutions are pumped into the market. This makes finding the right software solution for your 

business difficult. To help we’ve scoured the market and drawn up a list of notable legal-corp 

software. 

Sixfifty 

Sixfifty is a legal software that prioritizes 

the accessibility and affordability of 

legal services. It achieves these goals by 

providing a document automation platform 

that lets you customise contracts, privacy 

policies, and even employee handbooks. 

Sixfifty is backed by Wilson Sansoni, an 

American law firm that provides research 

and the necessary human input to keep 

the platform’s services in tune with the 

latest developments. 

Luminance 

Luminance is a contract drafting and 

document review software that allows 

lawyers and businesses to go through 

documents in Microsoft Word. The software 

illuminates contractual segments that are 

non-compliant with state laws or different 

from previously agreed terms. Luminance 

also helps lawyers in legal drafting by 

displaying precedents for varying types of 

contracts. 

OneTrust 

OneTrust is a privacy and security software 

that enables businesses to track how 

personal data is used, stored, and shared. It 

also provides templates for privacy policies 

and regulatory compliance training for staff 

and employees on GDPR, CCPA, and LPGD 

requirements. 

Casetext 

Legal research is the bane of a lawyer’s 

work, and this is what Casetext seeks 

to simplify. Casetext provides an online 

repository of statutes and recently decided 

cases on diverse areas of law, thereby 

reducing the time spent on research. It 

also has an advanced search feature that 

helps you discover cases with similar facts 

and disputes to your current brief. 


19

n2record 

Adobe Sign 

Notion 

Practical Law 

n2record is a comprehensive, secure, 

easy-to-use web-based solution that 

streamlines and standardises the entire 

claims processing workflow for recorded 

statements. Using any phone, digital 

recorder or, n2record mobile, the n2record 

iPhone app, you can capture, store, share, 

and transcribe statements from one unified 

platform. 

Arguably one of the most important legal 

and corporate software tools, Adobe Sign 

provides an electronic signing option 

on documents. The esignature feature 

reduces the need for hard copies and 

physical mailing of documents. 

Notion is a virtual workspace built to 

improve collaboration and remote working. 

Notion gives organizations full control over 

the workspace with custom templates and 

boards for tracking project status, sharing 

files, onboarding, and communicating with 

team members. 

Practical law is an online legal research 

assistant that groups resources according 

to practice areas. The platform is built for 

lawyers to gain access to specific questions 

of law. 


21

SixFifty 

Compliance Software 

United States 

THE LAW IS complicated. SixFifty makes it easy. 

If you’ve ever had to create a compliance document or 

any sort of employment legal paperwork then you know 

the process can be long, complex, and expensive. There 

is a lot to consider and unfortunately a “one size fits 

all” model can’t be applied as every business and their 

needs are different. On top of this laws and rules change 

meaning flexibility and adaptability are key elements to 

contemplate. All this can add up to a lot leaving only the 

wealthiest businesses with access to best legal work. 

This needn’t be an issue anymore however thanks to 

Sixfifty and their innovative technology system that is 

designed to write up advanced legal documents for a 

fraction of the cost. 

Headquartered in the Silicon Slopes of Utah and powered 

by highly accomplished law firm Wilson Sonsini, SixFifty 

is a technology company that brings the expertise of the 

top legal minds to your fingertips. The ultimate mission 

is to build top quality legal products that make the law 

much more affordable and accessible. The technology 

is programmed to take on complex legal issues by 

providing customized contracts, policies, and documents 

to everyday individuals and businesses. With the human 

expertise behind the scenes, you can guarantee that 

SixfFifty continuously and competently monitor dynamic 

areas of the law to update tools and solutions in real time. 

It doesn’t matter whether you’re 

an established company, a local 

grocery or retail store, or an 

individual in need of urgent legal 

assistance, Sixfifty aim to help 

you create vital legal documents 

without breaking the bank. 

To date the technology has helped tens of 

thousands of people and businesses create 

top-tier contracts, policies, notices, demand 

letters, responses, and more in key areas of 

law such as Privacy and Security, Asylum, 

Start-ups, and Employment Law. 

Contact Information 

7050 S Union Park Ave 

Suite 400 A 

Midvale, Utah 

84047, United States 

Tel +1 833-749-3438 


23

n2uitive 

Claims Processing Software 

United States 

WITH A STRONG TEAM, years of experience, and a fresh innovative approach, it’s fair 

to say n2uitive is set up to fully understand the day-to-day of claims professionals in 

the Property & Casualty (P&C) insurance industry. Equipped with this unique insight, 

n2uitive designed innovative software to improve decision support, advance best 

practices, and facilitate robust collaboration across whole organisations – all in an 

efficient and cost-effective manner. 

The company’s flagship solution – n2record – serves the needs of many adjusters, with n2record mobile 

capabilities and integrations with telephony providers and claims solutions software. 

To enable adjusters to take recorded statements 

from anywhere in the field, n2record’s mobile 

capabilities ensures recordings taken from the 

adjuster’s phone are automatically uploaded to 

n2record, receipt validated, and then wiped from 

the mobile device. This purpose-built mobile app 

is comprehensive, user friendly, and provides the 

high security & reliability 

In addition to supporting mobile operations, 

n2uitive has embarked on a journey to offer 

industry-best integrations for solutions ranging 

from single sign-on (SSO) to connectivity with 

claims management solutions. n2uitive recently 

released its Guidewire accelerator, which further 

simplifies the claims interview and recorded 

statement process with integrated, on-demand 

call initiation and statement recording done 

entirely within Guidewire ClaimCenter. 

n2record 

n2record is a comprehensive, secure, easy-to-use web-based solution that streamlines and standardises the 

entire recorded statement workflow. Using any phone from anywhere, adjusters can capture, store, share, and 

transcribe statements from one unified platform. 


1818 Westlake Ave, Suite 201 

Seattle, Washington 98109 USA 

Tel +877 294-3846 


25

MARKETING 


27

Content management offers a great 

way of bringing your business services 

closer to your target audience. The 

digitization of goods and services has 

made content management essential 

for any business worth its salt. 

Yes, Content is King – but how do 

you connect your king to your target 

audience without breaking the bank? 

That is where content management 

software (CMS) comes in. The right 

content management platform should 

be able to help you achieve the 

following: 

1 

WHAT IS YOUR BUDGET? 

You have to consider 

the purchase cost of the 

software and additional 

costs of using features or 

keeping it running. 

2 

DOES IT SUPPORT THE INTEGRATION 

OF EXISTING SOFTWARE? 

If you have existing software that you 

use in your management strategy, 

it should be compatible with the 

new CMS. 

How to 

Choose the 

Right Content 

Marketing 

Software for you 

• Create an editorial calendar for a 

better content schedule. 

• Improve team communication and 

collaboration. 

• Content distribution across relevant 

channels. 

• Track leads generated. 

• Obtain data from campaigns for 

insight. 

• Increase the efficiency of your work 

There are lots of content 

management software systems 

available. However, choosing 

the right content management 

software depends on your 

management goals, budget, and 

ease of integrating them into your 

current operations. 

Generally, the following things are 

worth considering when picking 

the right content management 

platform: 

6 

WILL IT PROVIDE THE NEEDED 

REPORTS AND ANALYTICS? 

A great content management 

software must provide relevant data. 

It helps to see what you’re doing 

right and the areas where you need 

to improve. 

5 

REVIEWS & FEEDBACK? 

You can get an idea of the software’s 

performance by reading feedback from 

clients. It’s always best to check a third 

party review site for this. 

3 

IS IT COMPLEX TO USE? 

There is always an adjustments period 

but ultimately the software should be 

easy to use for you and your team. 

4 

ARE THERE CONSTANT 

UPDATES? 

You need a platform that 

follows the recent trends in 

management. Your audience 

will evolve, and you need 

innovative strategies to 

retain them. 


29

The Future 

of Marketing 

Software 

The Rise… 

The past few years we have seen a 

global shift in marketing strategies. 

The importance of data, customer 

engagement, and brand awareness 

has never been more apparent. 

Marketing campaigns have become 

increasingly centered on bridging 

the gap between brand values and 

consumer satisfaction. It is never an 

easy job crafting content for a wide 

range of people. It was only a matter of 

time before harmonizing the interests 

and preferences of diverse customers 

became a marketing problem. 

Thankfully, the popularity of social 

media has long presented a great 

way to create brand awareness and 

gauge customer interests. However, 

building personalised and targeted 

content goes beyond likes or retweets 

and companies are now encouraged 

to explore the benefits of marketing 

software. 

Marketing software refers to digital 

solutions that help businesses reach 

and engage their target audience. 

These applications enable businesses 

to collect insightful data, track the 

effectiveness of their marketing 

strategies, and distribute content. 

These include email marketing 

campaigns, online surveys, social 

media marketing, and analytics. 

Currently, personalised emails seem 

to be the strongest lead generator 

for modern-day marketing. This is 

because it enables businesses to 

generate user-specific email content 

with reference to each customer’s age, 

interests, location, and even gender. 

The Future… 

Context determines the success or 

otherwise of content marketing. The future 

of marketing software rests largely on 

creating accurate contextual insights for 

businesses to tap into while treading the 

fine lines of data privacy regulations. 

We expect to see AI and machine learning 

deployed towards understanding online 

consumer behavior and creating data 

guides for marketing teams. Increased 

mobile optimisation is a no-brainer as 

smartphone penetration increases rapidly. 

Smartphones are now an integral part of 

our lives and will continue to drive realtime 

user engagement. Instant messaging 

and social networks live and breathe in our 

palms, making poorly optimised marketing 

content a recipe for disaster. 


31

ecoWeb CMS from Deskspace 

The micro-responsive web site builder 

Site open Control Panel Editor 

auto build 

Control Panel 

ecoWeb 

Content Management Software 


search site 

current page- tap 

or click to open 

close ecoWeb 

new page or para 

mode selector 

open tools 

actions 

tools and more... 

delete page 

What Is It? 

WEBSITE CONTENT MANAGEMENT can 

be a tricky exercise, even for the best of 

us. Preparing text, sizing images, applying 

your own unique brand can be difficult 

especially if all you want is to upload quickly 

and easily edit. For this there is a solution, 

ecoWeb! It is one of the most efficient, 

and probably the fastest, website content 

management systems currently available. 

This innovative software application is fully responsive, 

and one that you can run locally on any modern MacOS, 

Windows PC or iOS device or it can be hosted remotely 

on a cloud server for distributed shared use. So you can 

create and edit your site on an iPhone or an iPad. 

ecoWeb was originally developed for professional use 

and has now been made available for anyone who wants 

to take control of their own web-site. 

It will automatically take your pasted in text and convert 

it into paragraphs in a simple markdown format which 

you can then edit as you wish. 

The system is set up to take any page content that you 

have written to create a html web page (an html text 

file) automatically in a few hundredths of a second, 

outputting straight onto your computer or automatically 

uploading to your designated web server - ready to go 

live, immediately. 

Because ecoWeb creates smaller faster web sites it 

means your sites use less resources, e.g. less electricity 

for storage, transmission and display then most other 

site management systems. 

How Do I Use It? 

YOU SIMPLY PREPARE your content 

on the app, whether it is copy and 

pasted or composed directly on there. 

Once your content is finalised a page is 

automatically created. It is then displayed 

so you can review how it looks and make 

any necessary amendments before it is 

uploaded to your web server. 

Images can seamlessly be included on the page either 

in full width, in two columns or in rows of as many 

images as you wish which all scale automatically to fit 

your page or screen perfectly on any device’s browser. 

To finish up you “mark-up” your text to instruct the App 

how to handle it. ecoWeb is extremely easy to use and 

fairly straight forward. You are in complete control and 

are welcome to select any theme that suits you and 

your brand. You can select colours, fonts, type sizes, 

padding, boxes etc. Each theme is ultimately made up 

of fifteen text styles each of which you can customise 

to suit your own design and then apply to your content. 

You instantly see the result and can then change the 

style if it isn’t to your liking. 

Using ecoWeb automatically creates your own unique 

website on deskspacecloud and you can direct your 

site pages to your own web-server, wherever that is. 

It really is as simple as that! 

Style tools 



33 

Address 

07973 518513 

111 Cambridge Road 

Great Shelford 

Cambridge CB22 5JJ

CampaignTrackly 

Integration is another key facet 

of the platform which is built to 

flawlessly integrate, code-free, 

with google analytics (multiple 

accounts in one dashboard), 

Bitly, chrome extension, Buffer, 

Facebook, Linkedin, Twitter, 

and so much more. 

Link Building Platform 

USA 

So Much More Than Your Average UTM Tagging App! 

BUILT BY MARKETERS FOR MARKETERS, CampaignTrackly is quite simply the 

ultimate platform for UTM link building and management. No manual work or 

coding required, CampaignTrackly produces your UTM tracking links, short links, and 

spreadsheets. 

Automation is at the heart of the platform; users can expect over 35 automation features. The platform is cost 

effective, offering an array of individual and team plans, while at the same time including fast adoption. The 

centralised nature of campaign tracking means it’s easy to streamline and implement the most efficient link 

building processes with reduced touch points, and minimal hassle. The consistent and accurate link tracking 

paves the way for clearer insights into marketing decision making, budget spend, and ROI. 

Operational Benefits include: 

• Simplified Tagging with Link Grabber 

• The Ability to Process Multiple Links in One Go 

• Error Prevention via a Reliable Link Checker 

• No More Memorising or Entering Tags 

• Decreased Hopping Between Tools to Shorten Links 

• Gone are the days of Juggling Files & Places to Tag Multiple Links 

• Export Tag Links in a .csv File 

• Stay on Top with Tagged Links Tracker 

• Store and Edit Tagged Campaigns 


35 

Address 

90 East Halsey Road Ste. 333 

#218 Parsippany, New Jersey 

United States, 07054

DEVELOPMENT 


37

Software products have become 

a part of our everyday lives, with 

some so essential it’s almost like 

the developer read our minds. The 

software development life cycle entails 

the necessary steps to delivering a 

quality software product. Each phase 

is crucial to the product’s success 

and may be performed by different 

professionals. There are eight stages 

in the software development life cycle. 

01 

PLANNING 

The planning stage defines the terms of the 

project. Planning involves identifying the goals and 

objectives of the project. The product manager creates 

the roadmap and onboards team members with the necessary skill 

set to achieve the project’s goals. Feasibility studies regarding the 

cost and timeline of the project are also carried out to ensure total 

readiness. 

The Software 

Development 

Stages in the Software 

Development Life Cycle 

The software development life cycle 

is sequential, although you may do it 

simultaneously if your team is large 

enough. The lifecycle oversees a 

software product from its inception to 

its final delivery and use. 

02 

GATHERING REQUIREMENTS 

Gathering requirements involves getting feedback 

from the intended users and stakeholders to 

understand what will be built. At this stage, assigned 

team members carry out user-centered research to identify the 

solutions you and I need. It is necessary to provide a clear insight 

into what the users consider valuable to ensure those functionalities 

are incorporated into the software development. The users’ wants, 

must match the purpose of the software product. 

Life Cycle 

DEFINE REQUIREMENTS 

03 

Upon gathering requirements, the next phase is to 

define them. The information gathered is documented 

to identify essential features. Typically, the stories 

compiled during the gathering requirements stage are translated 

into technical terms for the team to understand. A product 

requirement is created to explain what the product should do, and 

the features required. Armed with this, team members can deduce 

how to perform their roles. 


39

DESIGNING THE SOFTWARE 

SOFTWARE DEPLOYMENT 

04 

The design stage is important because it prescribes 

how the software will function and appear. This 

is where product designers come in. This team is 

responsible for making the software appealing and user friendly, 

usually by creating a design plan. A review of the design plan and 

feedback are necessary to ensure that the plan aligns with the 

project’s goal. It also determines how users are likely to interact 

with the software. 

07 

Upon confirmation that the software works well, it 

will be delivered to the targeted users. The product 

is ready to use in this phase. However, organisations are 

responsible for choosing how to deploy their software products any 

marketing that may be necessary. This could be a portal to process 

an action, an application available on a device, or a webpage. 

MAINTENANCE 

05 

SOFTWARE DEVELOPMENT 

Software developers are responsible for the success 

of this phase. Developers are responsible for writing 

codes and building the software. A major part of the 

job is ensuring that they stick to the software requirements and 

eliminate any errors they encounter. 

08 

This is the post-development stage where the 

software has been released and is in use. Maintenance 

is essential to ensure that the software remains efficient 

and valuable to users. The goal of the maintenance stage is to fix 

errors not detected during testing and to innovate. 

TESTING STAGE 

06 

The code written by the developers is tested to 

ensure they correlate with the software requirements. 

Testing is done to ensure that the software does what it 

was intended for. Testing allows for the detection and elimination 

of any bugs and/or other technical glitches 


41

Maveryx 

Automation Testing Tool 

Europe 

Additional Services 

Test it Simple! 

MAVERYX IS A world leader when it comes to automation solutions. Founded and 

based in Italy, Maveryx has been delivering solid, dependable testing frameworks for 

almost ten years, and with continued innovations and advances, there’s no sign of 

slowing down anytime soon. 

Maveryx ® offers a wide array of 

additional services to support 

and enhance your experience. 

This includes technical 

support, consulting, update 

assistance, regular upgrades, 

and customised training. 

The ultimate mission at Maveryx is to innovate test automation for everyone leading to the delivery of simple 

and easy-to-use solutions that establish trustworthy relationships with customers. The aim of the game is 

automation, but the focus is on people. 

The Framework 

The Maveryx testing automation framework provides automated testing capabilities for functional UI testing, 

regression testing, codeless testing (no-code and low-code), and data-driven testing of a wide range of desktop 

and Web technologies. 

Customers can expect inspection and recognition at actual run time, meaning no more time wasted in recording 

and maintaining actions, maps, objects, repositories, etc. 

Ultimately test managers receive: 

• One script to test them all: Desktop and Web 

• More time to invest in quality and improve overall performances 

• A Multi-Platform Maveryx tool that essentially operates as a senior human tester granted with machine 

capacity 

The no-code approach allows testers to write automated scripts using Excel (for example) by choosing from 

200+ built-in keywords. Alternatively, users can write tests by MBlockly, a visual editor for blocks programming, 

using a low-code method. 

Benefits 

• Time – Without recording and maintaining GUI Maps or Objects Repository, testers can save a lot of time, 

thus reducing the software release time. 

• Quality – With a considerable amount of time saved, testers can write more tests increasing test coverage 

and product quality. 

• Saving money – The Maveryx system grows, as does the complexity of your software. With reduced personhours 

required for testing, there is potential to cut extra costs. 


+39 333 30 72 597 

+39 351 87 85 706 


43

MEDICAL 


45

While innovation in medical technology 

has always been common especially in 

treatment, this hasn’t traditionally been 

the case in management software. 

In fact, when it comes to medical 

software it’s only in recent times there 

has been vast improvements. 

The reason? Technology. Our 

smartphones and watches are now 

equipped with medical software that 

tracks so much of our health such 

our blood pressure, heart rate, and 

blood sugar levels. While this helps 

patients keep tabs on their health it’s 

also massively useful for practitioners, 

nurses, and emergency medical 

personnel. 

Medical software innovation is now allowing healthcare professionals to keep records of patients’ 

data and make better diagnoses. Software deployment in healthcare has been shown to ensure 

easier access to treatments, reduce bureaucratic delays, and ease information recovery. 

Medical software is broadly divided into Electronic Health Records and Practice Management 

applications. However, developers are now fusing both functions to suit the needs of caregivers 

and hospitals. Some of the recent medical software innovations include: 

Patient Portal: This software allows patients to access their medical records, schedule 

appointments with physicians, and even make online payments. Some patient interaction 

features allow for audiovisual calls and instant messaging to facilitate online consultations. This 

helps to declutter practitioner schedules and allow more efficient appointments. 

Kareo: Kareo is a hybrid software that allows medical practices to store patient information 

online, create medical forms and billing cycles, and manage patient appointments. It also 

allows physicians to exchange patient records securely, especially when referring a patient to a 

specialist. 

Medical 

Software 

Innovation 

Emergency Services Software: Wearable devices such as your Apple Watch use this 

software to help detect an emergency and send an SOS signal. In fact, most modern 

smart phones equipped with emergency SOS features. 


47

BLOCKCHAIN 


49

How Blockchain 

is Changing the 

World 

Blockchain has revolutionized the way 

we process information. For personal 

reasons or business, information 

moves between people and entities 

in transactions, payments, or records. 

Blockchain technology enables 

the digital storage of transactional 

records in groups called blocks. 

When the storage capacity of a block 

is exhausted, it is linked to other 

information-filled blocks to make up 

the blockchain system. 

Blockchain allows the swift, digital 

distribution of information such that it 

cannot be tampered with. Compared 

to the traditional database, blockchain 

guarantees that data stays secured 

exactly how it was created. 

Because of the decentralisation 

of the blockchain system, there is 

transparency, and it is easy to track 

transactions. Recorded information 

on the blockchain is publicly 

accessible to participants of the 

blockchain platform. The technology 

makes it almost impossible to amend 

information because other nodes will 

cross-reference an alteration with the 

original data on its system and expose 

the falsified data. 

It is a no-brainer that the global 

business ecosystem is adopting 

blockchain technology due to the 

decentralised security and accuracy 

of the database. 

The Use of Blockchain in Different Sectors 

The popularity of blockchain technology has been explosive in recent years due to the multiple 

benefits that many industries derive from incorporating it into their operations. 

Usually, business transactions involve many parties, and the handling of record-keeping on 

information by third-party can be costly or take time to conclude. Blockchain eliminates such 

limitations and facilitates faster transactions and accurate data storage. 

There are many forms that different sectors can implement blockchain technology: 

Finance 

In practice, the finance sector 

currently benefits the most from 

using blockchain. Incorporating 

blockchain technology in financial 

activities has proven to be very 

efficient. Financial institutions 

process many monetary transactions 

daily, and there may be delays in 

verifying some transactions, such 

as a check. Integrating blockchain 

in financial operations will allow 

transactions to reflect faster, and all 

parties can easily confirm it. 

Currency 

Cryptocurrencies like Bitcoin operate using blockchain technology. Unlike normal currencies, 

the decentralized nature of blockchain cryptocurrency functions without subjecting it to 

a central authority that dictates the terms of operation. The system creates a more stable 

currency suitable for global use. Cryptocurrency also uses blockchain to record a ledger of 

monetary transactions that are publicly accessible due to the transparency of the technology. 


51

Real Estate 

Marketing 

Real estate or property records are usually 

stored by custodians working in a local 

government office. Property deeds have to 

be recorded and entered into the database 

provided by the office to the public. The 

process of recording deeds or obtaining 

records is usually inefficient and timeconsuming. 

The office may only operate 

during business hours on weekdays, limiting 

the time the records are available to you. 

In places without proper government 

structures, proving property ownership 

can be difficult if there are multiple claims. 

Storing the proof of property ownership on 

blockchain will eliminate any inefficiencies 

of the current practice. Deeds are kept safer 

and can be authenticated easily. Public 

access also makes it easy for interested 

persons to inspect anytime. 

Blockchain can impact and change the 

way we navigate marketing online. In a 

blockchain-based marketing ecosystem, 

there is bound to be trust and transparency 

between businesses and customers. The 

immutability of information passed across 

by brands will promote the integrity 

of businesses and allow marketing 

transactions in a more secure ecosystem. 

Blockchain in the marketing ecosystem 

also increases the protection of 

customers’ data. Nowadays, there are 

many discourses about the intrusion 

on privacy online, like data gathering 

by website cookies. Online privacy will 

be encouraged in a blockchain-based 

marketing ecosystem. Clients can choose 

to be anonymous while interacting with 

a business but will be verified on the 

blockchain. 


53

DIGITAL LOYALTY CARD 

UNITED KINGDOM 

Loyalty 

Cards Made 

Digital

Innovatech Awards

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